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tint & PROTECT medium coverage serum foundation 10 | Medium Rich dupes and alternatives Ciele

Deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with a matte finish.

  • 2 matches have no finish listed and are not shown.

Closest shade match: NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation CAPUCCINO 32

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Ciele
10 | Medium RichChange shade
Depth and undertone: Deep · Neutral
Finish and coverage: Natural · Medium coverage
The match
NYX Professional Makeup
CAPUCCINO 32
Depth and undertone: Deep · Neutral
Finish and coverage: Matte · Buildable coverage
Shade match
97out of 100
Colour
96
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$14.97WalmartWalmart
$29.03 less (66%)

Your shade $44 at Sephora

WalmartView at Walmart

Closest overall alternative: Clinique Acne Solutions Liquid Makeup Foundation WN 115.5 Mocha

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Ciele
10 | Medium RichChange shade
Depth and undertone: Deep · Neutral
Finish and coverage: Natural · Medium coverage
The match
Clinique
WN 115.5 Mocha
Depth and undertone: Deep tan · Neutral
Finish and coverage: Matte · Medium coverage
Overall match
85out of 100
Shade (Shade match)
89
Finish (Finish & visual result)
73
Wear (Wear & performance)
100
Skin (Skin suitability)
60
Match price
$39Ulta BeautyUlta Beauty
$5 less (11%)

Your shade $44 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · IT Cosmetics

    CC+ Cream Natural Matte Foundation

    Neutral Rich
    Shade match 97
    $39SephoraSephora$5 less (11%)

    Matches: Near-identical swatch colourSame neutral undertoneBoth claim a blurring effect

    Differences: Matte rather than natural finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    97
    Finish & visual result
    67
    Wear & performance
    40
    Skin suitability
    67

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim a lightweight feel · Not marketed for normal skin

    Medium confidence· Digital match

    View match
  2. #4 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    33 Sienna
    Shade match 95
    $8.40WalmartWalmart$35.60 less (81%)

    Matches: Very close colourSame neutral undertone

    Differences: Matte rather than natural finishBuildable rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    95
    Finish & visual result
    64
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel · No SPF

    Medium confidence· Digital match

    View match
  3. Shade match 88
    $53Ulta BeautyUlta Beauty(product price)Costs $9 more

    Matches: Very close colourSame medium coverageBoth claim a blurring effect

    Differences: Matte rather than natural finishNo skin-like finish claimedContains listed fragrance

    Score details
    Shade match
    88
    Finish & visual result
    73
    Wear & performance
    54
    Skin suitability
    84

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Matte rather than natural finish · No skin-like finish claimed · Contains listed fragrance · No SPF

    Medium confidence· Digital match

    View match
  4. #6 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    41 Deep Warm
    Shade match 82
    $38SephoraSephora$6 less (14%)

    Matches: Same medium coverageBoth claim a skin-like finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneMatte rather than natural finishNo SPF

    Score details
    Shade match
    82
    Finish & visual result
    85
    Wear & performance
    51
    Skin suitability
    90

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly warmer undertone · Matte rather than natural finish · No SPF

    Retailer shade note: warm golden

    Medium confidence· Digital match

    View match
  5. #7 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    42 Deep Cool
    Shade match 81
    $38SephoraSephora$6 less (14%)

    Matches: Same medium coverageBoth claim a skin-like finishBoth claim a blurring effect

    Differences: Slightly cooler undertoneMatte rather than natural finishNo SPF

    Score details
    Shade match
    81
    Finish & visual result
    85
    Wear & performance
    51
    Skin suitability
    90

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly cooler undertone · Matte rather than natural finish · No SPF

    Retailer shade note: cool peach

    Medium confidence· Digital match

    View match
  6. #8 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    32 Cappuccino
    Shade match 92
    $14.99TargetTarget$29.01 less (66%)

    Matches: Very close colourSame neutral undertone

    Differences: Matte rather than natural finishBuildable rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    92
    Finish & visual result
    64
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel · No SPF

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Ciele tint & PROTECT medium coverage serum foundation 10 | Medium Rich (Deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    148

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 148

    • Very close colour
    • Deep tan · Neutral undertone

    $12.99

  2. NARS Soft Matte Complete Concealer

    Café

    NARS Soft Matte Complete Concealer, shade Café

    • Close colour
    • Deep tan · Neutral undertone

    $36

  3. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    5C1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 5C1

    • Looks identical
    • Deep · Cool undertone

    $34

  4. Tarte Shape Tape Full Coverage Matte Concealer

    57S rich sand

    Tarte Shape Tape Full Coverage Matte Concealer, shade 57S rich sand

    • Close colour
    • Deep · Warm · golden undertone

    $32

  5. L'Oréal Paris True Match Radiant Serum Concealer

    N9

    L'Oréal Paris True Match Radiant Serum Concealer, shade N9

    • Slight colour difference
    • Deep tan · Neutral undertone

    $16.99

  6. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    41 Medium Deep Neutral

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 41 Medium Deep Neutral

    • Slight colour difference
    • Deep · Neutral undertone

    $32

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation in CAPUCCINO 32, against Ciele tint & PROTECT medium coverage serum foundation in 10 | Medium Rich. Every attribute compared, with its share of the score.

ComparedYour shade10 | Medium RichClosest shade matchCAPUCCINO 32Score
Shade match55% of overall97
Colour96#a3562a#9e552cLooks identicalColour difference 1.2 (0 is identical)
Depth98DeepDeepSameDepth difference: 1.4
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamecandidate undertone inferred
Finish & visual result25% of overall64
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 1 of 5 compared40
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall100
Skin type100Normal, combination, oilyCombination, normal, oilyBoth marketed for normal/​combination/​oily skin
Overall match 80/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation in CAPUCCINO 32.

Same or better

  • $29.03 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Buildable rather than medium coverage

Different

  • Matte finish instead of natural
  • No skin-like finish claimed
  • No blurring effect claimed
  • Does not claim a lightweight feel
  • No SPF

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Basehigh siliconeNo ingredient list
FragranceNot listedNo ingredient list
Drying alcoholNot listedNo ingredient list
SPFSPF 50Not listed
Overlap

Why the closest overall alternative works

Clinique Acne Solutions Liquid Makeup Foundation in WN 115.5 Mocha, against Ciele tint & PROTECT medium coverage serum foundation in 10 | Medium Rich. Every attribute compared, with its share of the score.

ComparedYour shade10 | Medium RichClosest overall alternativeWN 115.5 MochaScore
Shade match55% of overall89
Colour83#a3562a#a35f3aClose colourColour difference 3.3 (0 is identical)
Depth94DeepDeep tanCloseDepth difference: 3.2
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamecandidate undertone inferred
Finish & visual result25% of overall73
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared100
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Normal, combination, oilyCombination, dry, oilyBoth marketed for combination/​oily skin
Overall match 85/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Clinique Acne Solutions Liquid Makeup Foundation in WN 115.5 Mocha.

Same or better

  • $5 less
  • Same neutral undertone
  • Same medium coverage
  • Both claim a blurring effect
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • Matte finish instead of natural
  • No skin-like finish claimed
  • Not marketed for normal skin
  • Contains alcohol denat.
  • No SPF

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Basehigh siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFSPF 50Not listed
OverlapUnknown-based vs water-based; silicone high vs high

Where to buy

Closest shade match

NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation CAPUCCINO 32

Best price
$14.97WalmartWalmart
$29.03 less (66%)

Your shade $44 at Sephora

WalmartView at Walmart

Closest overall alternative

Clinique Acne Solutions Liquid Makeup Foundation WN 115.5 Mocha

Match price
$39Ulta BeautyUlta Beauty
$5 less (11%)

Your shade $44 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.