Beautler.Your beauty butler

Almost Powder Makeup SPF 18 Foundation 05 Medium dupes and alternatives Clinique

Medium light

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with buildable coverage.

Closest shade matchClosest overall alternative: Huda Beauty Easy Blur Natural Airbrush Foundation Iced Frappe 305C

The equivalent shade and the most similar foundation overall.

Your shade
Clinique
05 MediumChange shade
Depth and undertone: Medium light
Finish and coverage: Matte · Light coverage
The match
Huda Beauty
Iced Frappe 305C
Depth and undertone: Medium light · Cool
Finish and coverage: Natural · Buildable coverage
Overall match
84out of 100
Shade (Shade match)
90
Finish (Finish & visual result)
62
Wear (Wear & performance)
100
Skin (Skin suitability)
75
Shade match
90out of 100
Colour
97
Depth
99
Undertone
70
Medium confidence· Digital matchWhy it matches
Best price
$37SephoraSephora
$3 less (8%)

Your shade $40 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    15 Buff
    Shade match 90
    $14.97WalmartWalmart$25.03 less (63%)

    Matches: Near-identical swatch colourSame matte finish

    Differences: Buildable rather than light coverageNo long-wear claimDoes not claim a lightweight feel

    Score details
    Shade match
    90
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    75

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Buildable rather than light coverage · No long-wear claim · Does not claim a lightweight feel · Not marketed for dry skin · No SPF

    Medium confidence· Digital match

    View match
  2. Shade match 89
    $60SephoraSephoraCosts $20 more

    Matches: Very close colourSame matte finishClaims a blurring effect

    Differences: Buildable rather than light coverageDoes not claim a lightweight feelNot marketed for normal skin

    Score details
    Shade match
    89
    Finish & visual result
    81
    Wear & performance
    60
    Skin suitability
    75

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Buildable rather than light coverage · Does not claim a lightweight feel · Not marketed for normal skin · Contains listed fragrance · Contains drying alcohol · No SPF

    Retailer shade note: medium skin with neutral undertones

    Medium confidence· Digital match

    View match
  3. Shade match 89
    $60SephoraSephoraCosts $20 more

    Matches: Very close colourSame matte finishClaims a blurring effect

    Differences: Buildable rather than light coverageDoes not claim a lightweight feelNot marketed for normal skin

    Score details
    Shade match
    89
    Finish & visual result
    81
    Wear & performance
    60
    Skin suitability
    75

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Buildable rather than light coverage · Does not claim a lightweight feel · Not marketed for normal skin · Contains listed fragrance · Contains drying alcohol · No SPF

    Retailer shade note: medium skin with warm undertones

    Medium confidence· Digital match

    View match
  4. #5 · L'Oréal Paris

    Infallible Cushion Foundation

    253 Warm
    Shade match 89
    $19.99Ulta BeautyUlta Beauty(product price)$20.01 less (50%)

    Matches: Very close colourSame matte finishClaims a skin-like finish

    Differences: Buildable rather than light coverageNo SPF

    Score details
    Shade match
    89
    Finish & visual result
    73
    Wear & performance
    68
    Skin suitability
    92

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Buildable rather than light coverage · No SPF

    Medium confidence· Digital match

    View match
  5. #6 · Well People

    Skinforia Serum Foundation

    26 Medium Warm
    Shade match 79
    $30TargetTarget$10 less (25%)

    Matches: Claims a skin-like finishBoth claim long-wearingBoth claim a lightweight feel

    Differences: Slightly deeperNatural rather than matte finishBuildable rather than light coverage

    Score details
    Shade match
    79
    Finish & visual result
    61
    Wear & performance
    100
    Skin suitability
    100

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · Buildable rather than light coverage · No SPF

    Low confidence· Digital match

    View match
  6. #7 · Well People

    Skinforia Serum Foundation

    24 Light Medium Neutral
    Shade match 79
    $30TargetTarget$10 less (25%)

    Matches: Claims a skin-like finishBoth claim long-wearingBoth claim a lightweight feel

    Differences: Slightly lighterNatural rather than matte finishBuildable rather than light coverage

    Score details
    Shade match
    79
    Finish & visual result
    61
    Wear & performance
    100
    Skin suitability
    100

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly lighter · Natural rather than matte finish · Buildable rather than light coverage · No SPF

    Low confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Clinique Almost Powder Makeup SPF 18 Foundation 05 Medium (Medium light) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. NARS Radiant Creamy Concealer

    Biscuit

    NARS Radiant Creamy Concealer, shade Biscuit

    • Looks identical
    • Medium light · Warm · golden undertone

    $36

  2. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    5.75

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5.75

    • Looks identical
    • Medium light · Warm · golden undertone

    $42

  3. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 6.5 O

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 6.5 O

    • Looks identical
    • Medium light · Olive · neutral olive undertone

    $32

  4. Dior Forever Skin Correct Full-Coverage Concealer

    4N Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 4N Neutral

    • Very close colour
    • Medium light · Neutral undertone

    $42

  5. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    21.0 Medium Tan

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 21.0 Medium Tan

    • Looks identical
    • Medium light · Warm undertone

    $30

  6. Rare Beauty Liquid Touch Brightening Concealer

    340C

    Rare Beauty Liquid Touch Brightening Concealer, shade 340C

    • Very close colour
    • Medium light · Neutral · neutral pink undertone

    $24

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Huda Beauty Easy Blur Natural Airbrush Foundation in Iced Frappe 305C, against Clinique Almost Powder Makeup SPF 18 Foundation in 05 Medium. Every attribute compared, with its share of the score.

ComparedYour shade05 MediumClosest matchIced Frappe 305CScore
Shade match55% of overall90
Colour97#d5a179#d69f78Looks identicalColour difference 1.0 (0 is identical)
Depth99Medium lightMedium lightSameDepth difference: 0.6
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone70UnknownCoolSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared62
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage80LightBuildableCloseBuildable coverage rather than light (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall75
Skin type75Combination, dry, normal, oilyNormal, dry, oilyBoth marketed for dry/​normal/​oily skin
Overall match 84/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Huda Beauty Easy Blur Natural Airbrush Foundation in Iced Frappe 305C.

Same or better

  • $3 less
  • Near-identical swatch colour
  • Buildable rather than light coverage
  • Claims a blurring effect
  • Both claim long-wearing
  • Both claim a lightweight feel

Different

  • Natural finish instead of matte
  • Not marketed for combination skin
  • No SPF

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BasePowder-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 18Not listed
OverlapPowder-based vs water-based; silicone high vs high

Where to buy Iced Frappe 305C

Best price
$37SephoraSephora
$3 less (8%)

Your shade $40 at Ulta Beauty

How these matches are scored

33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.