Medium light · Neutral · neutral pink undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Preferences
Avoid an ingredient
9 of 30 matches
Only showing matches with medium coverage.
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $40 at Ulta Beauty
Glossier Stretch Fluid Foundation for Buildable Coverage
Every store that sells this shade · prices as last checked
Sephora$34View at SephoraThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
TargetYour shade $40 at Ulta Beauty
CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation
Every store that sells this shade · prices as last checked
Target$14.99View at TargetRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty$24 less (60%)Matches: Very close colourSame natural finishSame medium coverage
Differences: Slightly warmer undertoneNo SPF
Very close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Slightly warmer undertone · No SPF
Medium confidence· Digital match
Ulta Beauty Collection Moisturizing Complexion Stick
Every store that sells this shade · prices as last checked
Ulta Beauty$16View at Ulta BeautySephora$6 less (15%)Matches: Very close colourSame neutral undertoneSame natural finish
Differences: Not marketed for combination/dry/oily skinNo SPF
Very close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Not marketed for combination/dry/oily skin · No SPF
Retailer shade note: neutral undertone
Medium confidence· Digital match
Glossier Stretch Fluid Foundation for Buildable Coverage
Every store that sells this shade · prices as last checked
Sephora$34View at SephoraUlta Beauty(product price)$24 less (60%)Matches: Very close colourSame neutral undertoneSame medium coverage
Differences: Matte rather than natural finishNo SPF
Very close colour · Matte · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Matte rather than natural finish · No SPF
Medium confidence· Digital match
Ulta Beauty Collection Complexion Crush Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $16 · product priceView at Ulta BeautyUlta Beauty(product price)$16 less (40%)Matches: Near-identical swatch colourSame medium coverageClaims long-wearing
Differences: Slightly warmer undertoneRadiant rather than natural finishContains listed fragrance
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly warmer undertone · Radiant rather than natural finish · Contains listed fragrance · No SPF
Medium confidence· Digital match
Juvia's Place I am Magic Natural Radiance Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $24 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $13 moreMatches: Near-identical swatch colourSame medium coverageClaims a blurring effect
Differences: Slightly warmer undertoneMatte rather than natural finishContains listed fragrance
Looks identical · Matte · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than natural finish · Contains listed fragrance · No SPF
Medium confidence· Digital match
Lancôme Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $53 · product priceView at Ulta BeautyUlta Beauty(product price)$28.01 less (70%)Matches: Very close colourSame medium coverageClaims 12-hour wear
Differences: Slightly warmer undertoneMatte rather than natural finishNot marketed for combination/dry skin
Very close colour · Matte · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than natural finish · Not marketed for combination/dry skin · Contains drying alcohol · No SPF
Medium confidence· Digital match
Maybelline Fit Me Matte + Poreless Foundation
Every store that sells this shade · prices as last checked
Walmart$7.97View at WalmartTarget$8.99View at Target
CVS$11.89View at CVSUlta Beautyfrom $11.99 · product priceView at Ulta Beauty
Walgreens$12.99View at Walgreens
AmazonSee price at AmazonView at AmazonAmazonSee price at AmazonView at AmazonUlta Beauty(product price)$24 less (60%)Matches: Very close colourSame medium coverageClaims a skin-like finish
Differences: Slightly warmer undertoneMatte rather than natural finishNo SPF
Very close colour · Matte · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than natural finish · No SPF
Medium confidence· Digital match
Ulta Beauty Collection Complexion Crush Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $16 · product priceView at Ulta BeautyThe closest shade to Clinique Redness Solutions Makeup SPF 15 Calming Honey (Medium light · Neutral · neutral pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Medium Tan 2
$22
33.5 Tan Natural
$30
385 Amber
$15.99
NW15
$30
11 Light Neutral
$32
5
$42
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Glossier Stretch Fluid Foundation for Buildable Coverage in Medium 4, against Clinique Redness Solutions Makeup SPF 15 in Calming Honey. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Glossier Stretch Fluid Foundation for Buildable Coverage in Medium 4.
5 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.
CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation in 235 Medium Light, against Clinique Redness Solutions Makeup SPF 15 in Calming Honey. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation in 235 Medium Light.
8 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.
Glossier Stretch Fluid Foundation for Buildable Coverage Medium 4
SephoraYour shade $40 at Ulta Beauty
CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation 235 Medium Light
TargetYour shade $40 at Ulta Beauty
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
