Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
The closest shade to Clinique Superbalanced Makeup Foundation 28 Ivory (Light · Neutral · neutral pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 in Ivory (C-024), against Clinique Superbalanced Makeup Foundation in 28 Ivory. Every attribute compared, with its share of the score.
ComparedYour shade28 IvoryClosest shade matchIvory (C-024)How they compareScore
Shade match55% of overall95
Colour60%94#e5bfaa#ecc5aeVery close colourColour difference 1.7 (0 is identical)
Depth15%94LightFairCloseDepth difference: 3.2
Retailer descriptionVery fairVery fairBoth described as very fairThe retailers describe the same depth
Finish & visual result25% of overall · 2 of 4 compared76
Finish35%56NaturalMatteSome differenceMatte finish rather than natural
Coverage30%100MediumMediumSameSame medium coverage
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared61
Longevity30%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance20%40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling20%40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type100%60Combination, dry, oilyNormal, combination, oilyBoth marketed for combination/oily skin
Overall match 84/100Shade match 95/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Revolution Beauty Superfix Blur Longwear Foundation in F3N, against Clinique Superbalanced Makeup Foundation in 28 Ivory. Every attribute compared, with its share of the score.
ComparedYour shade28 IvoryClosest overall alternativeF3NHow they compareScore
Shade match55% of overall93
Colour60%94#e5bfaa#eac0a7Very close colourColour difference 1.6 (0 is identical)
Depth15%98LightLightSameDepth difference: 1.0
Retailer descriptionVery fairFairSome differenceRetailer descriptions one depth band apart
Overall match 85/100Shade match 93/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora
Ulta Beauty(product price)$23 less (53%)
Target
