Light medium · Neutral · neutral pink undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Finish
Preferences
Avoid an ingredient
8 of 30 matches
Only showing matches with medium coverage, in liquid form, without alcohol denat.
The equivalent shade and the most similar foundation overall.
SephoraYour shade $43 at Ulta Beauty
Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$44View at Sephora
Ulta Beautyfrom $44 · product priceView at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
SephoraCosts $5 moreMatches: Near-identical swatch colourSame neutral undertoneSame natural finish
Differences: Not marketed for oily skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Not marketed for oily skin
Retailer shade note: light with neutral undertone
Medium confidence· Digital match
Makeup By Mario SurrealSkin Luminous Hydrating Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraSephoraCosts $1 moreMatches: Near-identical swatch colourSame natural finishSame medium coverage
Differences: Slightly warmer undertoneNot marketed for oily skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Slightly warmer undertone · Not marketed for oily skin
Retailer shade note: warm
Medium confidence· Digital match
Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$44View at SephoraUlta Beautyfrom $44 · product priceView at Ulta BeautySephoraCosts $5 moreMatches: Near-identical swatch colourSimilar undertone (cool vs neutral)Same natural finish
Differences: Not marketed for dry skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Not marketed for dry skin
Retailer shade note: for light skintones with cool undertones
Medium confidence· Digital match
Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beautyfrom $48 · product priceView at Ulta BeautySephoraCosts $5 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Slightly warmer undertoneNot marketed for oily skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Slightly warmer undertone · Not marketed for oily skin
Retailer shade note: light with medium warm undertone
Medium confidence· Digital match
Makeup By Mario SurrealSkin Luminous Hydrating Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraSephoraCosts $17 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Slightly warmer undertone
Very close colour · Natural · Medium coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Slightly warmer undertone
Retailer shade note: light with warm undertones
Medium confidence· Digital match
Hourglass Ambient Soft Glow Foundation
Every store that sells this shade · prices as last checked
Sephora$60View at SephoraUlta Beautyfrom $60 · product priceView at Ulta BeautySephoraCosts $5 moreMatches: Near-identical swatch colourSame natural finishSame medium coverage
Differences: Olive rather than neutral undertoneNot marketed for dry skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Olive rather than neutral undertone · Not marketed for dry skin
Retailer shade note: for light skintones with neutral olive undertones
Medium confidence· Digital match
Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beautyfrom $48 · product priceView at Ulta BeautySephoraCosts $5 moreMatches: Near-identical swatch colourSame neutral undertoneSame natural finish
Differences: Not marketed for dry skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Not marketed for dry skin
Retailer shade note: for light skintone with with neutral warm undertones
Medium confidence· Digital match
Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beautyfrom $48 · product priceView at Ulta BeautyThe closest shade to Clinique Superbalanced Makeup Foundation 43 Nude Beige (Light medium · Neutral · neutral pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
4.75
$42
Medium 4
$22
Light 2C
$31
25.0 Medium Natural
$30
365 Cashew
$15.99
Light Beige
$36
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation in 200, against Clinique Superbalanced Makeup Foundation in 43 Nude Beige. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation in 200.
6 shared ingredients; weighted similarity 14%. Ingredients only affect results through the filters.
SephoraYour shade $43 at Ulta Beauty
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
