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Pretty Fresh Hyaluronic Hydrating Foundation Dark 175W dupes and alternatives ColourPop

Medium tan · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free13No drying alcohol13Vegan, applied. RemoveCruelty-free12Oil-free1With SPF5Mineral5

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14 of 30

Only showing matches vegan.

  • 16 matches have no vegan claim listed and are not shown.

Closest shade match: Hourglass Ambient Soft Glow Foundation 10

The equivalent shade: scored on colour, depth and undertone only.

Your shade
ColourPop
Dark 175WChange shade
Depth and undertone: Medium tan · Warm
Finish and coverage: Natural · Medium coverage
The match
Hourglass
10
Depth and undertone: Medium tan · Warm
Finish and coverage: Natural · Medium coverage
Shade match
96out of 100
Colour
93
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$60SephoraSephora
Costs $48 more

Your shade $12 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Naked Sundays BeautyScreen Peptide Foundation Tint SPF 50 Shade 4

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
ColourPop
Dark 175WChange shade
Depth and undertone: Medium tan · Warm
Finish and coverage: Natural · Medium coverage
The match
Naked Sundays
Shade 4
Depth and undertone: Medium tan · Neutral · neutral golden
Finish and coverage: Light-medium coverage
Overall match
92out of 100
Shade (Shade match)
86
Finish (Finish & visual result)
100
Wear (Wear & performance)
100
Skin (Skin suitability)
100
Medium confidence· Digital matchWhy it matches
Match price
$38Ulta BeautyUlta Beauty
Costs $26 more

Your shade $12 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Milani

    Conceal + Perfect Blur Out Skin Tint Stick

    010
    Shade match 83
    $18.49Ulta BeautyUlta BeautyCosts $6.49 more

    Matches: Similar undertone (neutral vs warm)Same natural finishBoth claim a skin-like finish

    Differences: Buildable rather than medium coverage

    Score details
    Shade match
    83
    Finish & visual result
    91
    Wear & performance
    100
    Skin suitability
    100

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Buildable rather than medium coverage

    Retailer shade note: medium with warm neutral undertone

    Medium confidence· Digital match

    View match
  2. #4 · PÜR

    4-in-1 Tinted Moisturizer SPF 20

    Medium MP3
    Shade match 80
    $38Ulta BeautyUlta BeautyCosts $26 more

    Matches: Same natural finishBoth claim a skin-like finishBoth claim a lightweight feel

    Differences: Olive rather than warm undertoneFull rather than medium coverage

    Score details
    Shade match
    80
    Finish & visual result
    93
    Wear & performance
    100
    Skin suitability
    100

    Close colour · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Olive rather than warm undertone · Full rather than medium coverage

    Retailer shade note: tan/olive with neutral undertones

    Medium confidence· Digital match

    View match
  3. #5 · Hourglass

    Vanish Seamless Finish Foundation Stick

    13 Golden Amber
    Shade match 96
    $49SephoraSephoraCosts $37 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Full rather than medium coverageNo skin-like finish claimedNot marketed for oily/sensitive skin

    Score details
    Shade match
    96
    Finish & visual result
    79
    Wear & performance
    60
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · Not marketed for oily/sensitive skin

    Retailer shade note: medium deep, golden undertones

    Medium confidence· Digital match

    View match
  4. #6 · Tower 28 Beauty

    SunnyDays Skin Tint

    45 Silver Lake
    Shade match 85
    $32SephoraSephoraCosts $20 more

    Matches: Very close colourSame natural finishBoth claim a skin-like finish

    Differences: Neutral rather than warm undertoneLight rather than medium coverageNot marketed for combination/oily skin

    Score details
    Shade match
    85
    Finish & visual result
    93
    Wear & performance
    70
    Skin suitability
    60

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Neutral rather than warm undertone · Light rather than medium coverage · Not marketed for combination/oily skin

    Retailer shade note: tan with neutral undertones

    Medium confidence· Digital match

    View match
  5. #7 · Nudestix

    Tinted Blur Foundation Stick

    Nude Deep 9
    Shade match 93
    $16$32SephoraSephoraCosts $4 more

    Matches: Very close colourSimilar undertone (neutral vs warm)Both claim a lightweight feel

    Differences: Matte rather than natural finishSheer rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    93
    Finish & visual result
    54
    Wear & performance
    100
    Skin suitability
    60

    Very close colour · Matte · Sheer coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Matte rather than natural finish · Sheer rather than medium coverage · No skin-like finish claimed · Not marketed for combination/sensitive skin

    Retailer shade note: medium-deep tan

    Medium confidence· Digital match

    View match
  6. #8 · Kosas

    Revealer Skin-Improving Foundation SPF 25

    Medium Deep Neutral Olive 360
    Shade match 87
    $45SephoraSephoraCosts $33 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Olive rather than warm undertoneNot marketed for oily/sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    91
    Wear & performance
    60
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Olive rather than warm undertone · Not marketed for oily/sensitive skin

    Retailer shade note: Medium Deep with neutral olive undertones

    Medium confidence· Digital match

    View match
  7. #9 · Haus Labs

    Triclone Skin Tech Medium Coverage Foundation

    350 Medium
    Shade match 90
    $52SephoraSephoraCosts $40 more

    Matches: Same warm undertoneSame natural finishSame medium coverage

    Differences: No skin-like finish claimedNot marketed for combination/oily skinContains drying alcohol

    Score details
    Shade match
    90
    Finish & visual result
    79
    Wear & performance
    60
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: No skin-like finish claimed · Not marketed for combination/oily skin · Contains drying alcohol

    Retailer shade note: with peach undertones

    Medium confidence· Digital match

    View match
  8. #10 · Rabanne

    Fresh Touch 24H Radiant Foundation

    80W
    Shade match 88
    $42Ulta BeautyUlta Beauty(product price)Costs $30 more

    Matches: Same warm undertoneSame medium coverageBoth claim a skin-like finish

    Differences: Radiant rather than natural finishContains listed fragrance

    Score details
    Shade match
    88
    Finish & visual result
    76
    Wear & performance
    60
    Skin suitability
    100

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Radiant rather than natural finish · Contains listed fragrance

    Retailer shade note: deep with warm undertone

    Medium confidence· Digital match

    View match
  9. #11 · Live Tinted

    HUESTICK Complexion Stick

    08 Light/Medium
    Shade match 79
    $42Ulta BeautyUlta BeautyCosts $30 more

    Matches: Near-identical swatch colourBoth claim a skin-like finishClaims a blurring effect

    Differences: Slightly cooler undertoneMatte rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    79
    Finish & visual result
    70
    Wear & performance
    100
    Skin suitability
    100

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly cooler undertone · Matte rather than natural finish · Full rather than medium coverage

    Retailer shade note: cool undertone

    Medium confidence· Digital match

    View match
  10. #12 · Hourglass

    Vanish Seamless Finish Foundation Stick

    14 Warm Almond
    Shade match 89
    $49SephoraSephoraCosts $37 more

    Matches: Same warm undertoneSame natural finishClaims 12-hour wear

    Differences: Full rather than medium coverageNo skin-like finish claimedNot marketed for oily/sensitive skin

    Score details
    Shade match
    89
    Finish & visual result
    79
    Wear & performance
    60
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · Not marketed for oily/sensitive skin

    Retailer shade note: medium deep, golden undertones

    Medium confidence· Digital match

    View match
  11. #13 · Tower 28 Beauty

    SunnyDays Skin Tint

    40 Runyon
    Shade match 79
    $32SephoraSephoraCosts $20 more

    Matches: Same natural finishBoth claim a skin-like finishClaims colour stability

    Differences: Olive rather than warm undertoneLight rather than medium coverageNot marketed for combination/oily skin

    Score details
    Shade match
    79
    Finish & visual result
    93
    Wear & performance
    70
    Skin suitability
    60

    Close colour · Natural · Light coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Olive rather than warm undertone · Light rather than medium coverage · Not marketed for combination/oily skin

    Retailer shade note: tan with olive undertones

    Medium confidence· Digital match

    View match
  12. #14 · ILIA

    Skin Rewind Blurring Foundation and Concealer Complexion Stick

    27W Yew
    Shade match 88
    $50SephoraSephoraCosts $38 more

    Matches: Same warm undertoneSame natural finishSame medium coverage

    Differences: Slightly lighterNo skin-like finish claimedNot marketed for dry/oily skin

    Score details
    Shade match
    88
    Finish & visual result
    79
    Wear & performance
    60
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly lighter · No skin-like finish claimed · Not marketed for dry/oily skin

    Retailer shade note: Medium-deep with warm undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to ColourPop Pretty Fresh Hyaluronic Hydrating Foundation Dark 175W (Medium tan · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    30 Medium Peach

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 30 Medium Peach

    • Looks identical
    • Medium tan · Warm · peach undertone

    $32

    SephoraView at Sephora
  2. Tarte Shape Tape Full Coverage Matte Concealer

    53S deep sand

    Tarte Shape Tape Full Coverage Matte Concealer, shade 53S deep sand

    • Close colour
    • Tan · Warm · golden undertone

    $32

    SephoraView at Sephora
  3. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Honey

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Honey

    • Very close colour
    • Medium tan · Neutral undertone

    $36

    SephoraView at Sephora
  4. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    40.0 Deep Tan

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 40.0 Deep Tan

    • Close colour
    • Medium tan · Warm undertone

    $30

    SephoraView at Sephora
  5. Clinique Even Better All-Over Concealer + Eraser

    WN 115.5 Mocha

    Clinique Even Better All-Over Concealer + Eraser, shade WN 115.5 Mocha

    • Close colour
    • Medium tan · Neutral · neutral golden undertone

    $22

    SephoraView at Sephora
  6. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    8.75

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 8.75

    • Close colour
    • Medium tan · Warm · golden undertone

    $42

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Hourglass Ambient Soft Glow Foundation in 10, against ColourPop Pretty Fresh Hyaluronic Hydrating Foundation in Dark 175W. Every attribute compared, with its share of the score.

ComparedYour shadeDark 175WClosest shade match10Score
Shade match55% of overall96
Colour93#b1856b#b28364Very close colourColour difference 1.8 (0 is identical)
Depth99Medium tanMedium tanSameDepth difference: 0.7
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall79
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared54
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveNormal, dry, combination, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 86/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Hourglass Ambient Soft Glow Foundation in 10.

Same or better

  • Very close colour
  • Same warm undertone
  • Same natural finish
  • Same medium coverage
  • Claims a blurring effect
  • Claims long-wearing
  • Claims transfer resistance
  • Both claim a lightweight feel

Different

  • No skin-like finish claimed

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 21%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high
View full match

Why the closest overall alternative works

Naked Sundays BeautyScreen Peptide Foundation Tint SPF 50 in Shade 4, against ColourPop Pretty Fresh Hyaluronic Hydrating Foundation in Dark 175W. Every attribute compared, with its share of the score.

ComparedYour shadeDark 175WClosest overall alternativeShade 4Score
Shade match55% of overall86
Colour83#b1856b#bc8866Close colourColour difference 3.2 (0 is identical)
Depth96Medium tanMedium tanSameDepth difference: 2.7
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone85WarmNeutral · neutral goldenClosecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared100
Finishnot comparableNaturalNot listedNot comparedFinish not listed for one product
Coverage100MediumLight-mediumCloseLight-medium coverage rather than medium (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared100
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 92/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Naked Sundays BeautyScreen Peptide Foundation Tint SPF 50 in Shade 4.

Same or better

  • Similar undertone (neutral vs warm)
  • Light-medium rather than medium coverage
  • Both claim a skin-like finish
  • Both claim a lightweight feel
  • Adds SPF 50

Different

  • Small colour difference on the swatch

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 50
OverlapWater-based vs silicone-based; silicone high vs high
View full match

Where to buy

Closest shade match

Hourglass Ambient Soft Glow Foundation 10

Best price
$60SephoraSephora
Costs $48 more

Your shade $12 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Naked Sundays BeautyScreen Peptide Foundation Tint SPF 50 Shade 4

Match price
$38Ulta BeautyUlta Beauty
Costs $26 more

Your shade $12 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.