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Clean Fresh Yummy Lip Gloss 720 Like You a Choco-lot dupes and alternatives CoverGirl

Brown · Warm · Deep / dark

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip gloss overall: shade match 50%, finish and visual result 25%, wear and performance 15%, comfort and suitability 10%.

Closest shade matchClosest overall alternative: Rare Beauty Positive Light Luminizing Lip Gloss Blaze

The equivalent shade and the most similar lip gloss overall.

Overall match
74out of 100
Shade (Shade match)
87
Finish (Finish & visual result)
50
Wear (Wear & performance)
50
Comfort (Comfort & suitability)
100
Shade match
87out of 100
Colour
78
Depth
96
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$20SephoraSephora
Costs $11.22 more

Your shade $8.78 at Walmart

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lip gloss on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lip gloss on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Anastasia Beverly Hills

    Kiss Theory Hydrating Glossy Shine Lip Balm

    Vellum
    Shade match 86
    $18SephoraSephoraCosts $9.22 more

    Matches: Same warm undertoneBoth claim non-stickyBoth claim hydration

    No material differences in the data we have.

    Score details
    Shade match
    86
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    100

    Close colour · High shine

    Ingredients (not scored): 6% ingredient overlap

    Retailer shade note: warm espresso brown

    Medium confidence· Digital match

    View match
  2. #3 · MAC Cosmetics

    Lipglass Air Non-Sticky Lipgloss

    Aesthetic
    Shade match 86
    $25SephoraSephoraCosts $16.22 more

    Matches: Very close colourBoth claim non-stickyBoth claim hydration

    Differences: Neutral rather than warm undertone

    Score details
    Shade match
    86
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    100

    Very close colour · High shine · Sheer

    Ingredients (not scored): 11% ingredient overlap

    Differences: Neutral rather than warm undertone

    Retailer shade note: deep brown with red undertone

    Medium confidence· Digital match

    View match
  3. #4 · Gisou

    Honey Infused Hydrating Lip Oil

    Milky Mocha
    Shade match 87
    $28SephoraSephoraCosts $19.22 more

    Matches: Same warm undertoneBoth claim non-stickyBoth claim hydration

    Differences: DeeperLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · High shine

    Ingredients (not scored): 7% ingredient overlap

    Differences: Deeper · Long-wearing rather than not listed (longevity)

    Retailer shade note: milky mocha brown

    Medium confidence· Digital match

    View match
  4. #5 · MAC Cosmetics

    Lipglass Air Non-Sticky Lipgloss

    Quality
    Shade match 84
    $25Ulta BeautyUlta Beauty(product price)Costs $16.22 more

    Matches: Same warm undertoneBoth claim non-stickyBoth claim hydration

    Differences: Lighter

    Score details
    Shade match
    84
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    100

    Close colour · High shine · Sheer

    Ingredients (not scored): 11% ingredient overlap

    Differences: Lighter

    Retailer shade note: mid-tone brown

    Medium confidence· Digital match

    View match
  5. #6 · Laneige

    Glaze Craze Tinted Polypeptide Lip Serum Treatment

    Chocolate Frosting
    Shade match 86
    $22SephoraSephoraCosts $13.22 more

    Matches: Same warm undertoneBoth claim hydration

    Differences: Does not claim non-sticky

    Score details
    Shade match
    86
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    70

    Close colour · High shine · Buildable

    Ingredients (not scored): 9% ingredient overlap

    Differences: Does not claim non-sticky

    Retailer shade note: Warm Brown

    Medium confidence· Digital match

    View match
  6. #7 · Essence

    Extreme Shine Volume Lipgloss

    14 Biscuit Bliss
    Shade match 80
    $1.99$3.99Ulta BeautyUlta Beauty$6.79 less (77%)

    Matches: Same warm undertoneBoth claim non-stickyBoth claim hydration

    Differences: Lighter

    Score details
    Shade match
    80
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · Shimmer

    Ingredients (not scored): 0% ingredient overlap

    Differences: Lighter

    Retailer shade note: brown shimmer

    Medium confidence· Digital match

    View match
  7. #8 · Dr. Dennis Gross Skincare

    DermInfusions Plump + Repair Tinted Lip Treatment with Hyaluronic Acid

    Brown - rich chocolate brown
    Shade match 82
    $28SephoraSephoraCosts $19.22 more

    Matches: Same warm undertoneBoth claim hydration

    Differences: Does not claim non-sticky

    Score details
    Shade match
    82
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    70

    Close colour

    Ingredients (not scored): no ingredient list for one product

    Differences: Does not claim non-sticky

    Medium confidence· Digital match

    View match
  8. #9 · NYX Professional Makeup

    Butter Gloss Non-Sticky Lip Gloss

    Brownie Drip
    Shade match 78
    $6Ulta BeautyUlta Beauty(product price)$2.78 less (32%)

    Matches: Both claim non-stickyBoth claim hydration

    Differences: LighterNeutral rather than warm undertoneLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    78
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · Sheer

    Ingredients (not scored): 8% ingredient overlap

    Differences: Lighter · Neutral rather than warm undertone · Long-wearing rather than not listed (longevity)

    Retailer shade note: deep brown with red undertones

    Medium confidence· Digital match

    View match
  9. Shade match 81
    $26SephoraSephoraCosts $17.22 more

    Matches: Same warm undertoneBoth claim hydration

    Differences: Does not claim non-sticky

    Score details
    Shade match
    81
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    70

    Slight colour difference · High shine

    Ingredients (not scored): 1% ingredient overlap

    Differences: Does not claim non-sticky

    Retailer shade note: warm truffle

    Medium confidence· Digital match

    View match
  10. #11 · NYX Professional Makeup

    Jelly Job Lip Gloss

    Bling Me Jelly
    Shade match 79
    $12Ulta BeautyUlta BeautyCosts $3.22 more

    Matches: Same warm undertoneBoth claim hydration

    Differences: LighterDoes not claim non-sticky

    Score details
    Shade match
    79
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    70

    Slight colour difference · Shimmer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Lighter · Does not claim non-sticky

    Retailer shade note: bronze shimmer

    Medium confidence· Digital match

    View match
  11. #12 · NYX Professional Makeup

    Butter Gloss Non-Sticky Lip Gloss

    Lava Cake
    Shade match 74
    $6Ulta BeautyUlta Beauty(product price)$2.78 less (32%)

    Matches: Same warm undertoneBoth claim non-stickyBoth claim hydration

    Differences: DeeperLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    74
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Slight colour difference · Sheer

    Ingredients (not scored): 8% ingredient overlap

    Differences: Deeper · Long-wearing rather than not listed (longevity)

    Retailer shade note: rich brown

    Medium confidence· Digital match

    View match
  12. Shade match 71
    $21SephoraSephoraCosts $12.22 more

    Matches: Same warm undertoneBoth claim non-stickyBoth claim hydration

    Differences: Rose rather than brown

    Score details
    Shade match
    71
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 13% ingredient overlap

    Differences: Rose rather than brown

    Retailer shade note: deep rose

    Medium confidence· Digital match

    View match
  13. #14 · e.l.f. Cosmetics

    Pout Clout Lip Plumping Pen

    Wicked Cherry
    Shade match 70
    $9Ulta BeautyUlta BeautyCosts $0.22 more

    Matches: Same warm undertoneBoth claim non-stickyBoth claim hydration

    Differences: Red rather than brown

    Score details
    Shade match
    70
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    100

    Close colour · Sheer

    Ingredients (not scored): 12% ingredient overlap

    Differences: Red rather than brown

    Retailer shade note: black cherry

    Medium confidence· Digital match

    View match
  14. #15 · Anastasia Beverly Hills

    Kiss Theory Hydrating Glossy Shine Lip Balm

    Brown Sugar
    Shade match 69
    $18SephoraSephoraCosts $9.22 more

    Matches: Same warm undertoneBoth claim non-stickyBoth claim hydration

    Differences: Noticeably different swatch colour

    Score details
    Shade match
    69
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    100

    Visibly different colour · High shine

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour

    Retailer shade note: rich amber brown

    Medium confidence· Digital match

    View match
  15. #16 · Essence

    Extreme Shine Volume Lipgloss

    17 Mocha Mingle
    Shade match 69
    $3.99Ulta BeautyUlta Beauty$4.79 less (55%)

    Matches: Both claim non-stickyBoth claim hydration

    Differences: Cool rather than warm undertone

    Score details
    Shade match
    69
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    100

    Close colour · High shine

    Ingredients (not scored): 0% ingredient overlap

    Differences: Cool rather than warm undertone

    Medium confidence· Digital match

    View match
  16. #17 · Revlon

    PhotoReady Instant Plump Serum

    010 Jumbo Juice
    Shade match 69
    $12.99Ulta BeautyUlta BeautyCosts $4.21 more

    Matches: Both claim non-stickyBoth claim hydration

    Differences: Cool rather than warm undertone

    Score details
    Shade match
    69
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference

    Ingredients (not scored): 6% ingredient overlap

    Differences: Cool rather than warm undertone

    Medium confidence· Digital match

    View match
  17. #18 · NYX Professional Makeup

    Jelly Job Lip Gloss

    Jellybean
    Shade match 74
    $12Ulta BeautyUlta Beauty(product price)Costs $3.22 more

    Matches: Both claim hydration

    Differences: DeeperNeutral rather than warm undertoneDoes not claim non-sticky

    Score details
    Shade match
    74
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    70

    Close colour · High shine

    Ingredients (not scored): 5% ingredient overlap

    Differences: Deeper · Neutral rather than warm undertone · Does not claim non-sticky

    Retailer shade note: chocolate

    Medium confidence· Digital match

    View match
  18. #19 · Hourglass

    Phantom Volumizing Glossy Lip Balm

    Rouse 180
    Shade match 77
    $38SephoraSephoraCosts $29.22 more

    Matches: Both claim hydration

    Differences: Neutral rather than warm undertoneLong-wearing rather than not listed (longevity)Does not claim non-sticky

    Score details
    Shade match
    77
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    70

    Close colour · Shimmer · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Neutral rather than warm undertone · Long-wearing rather than not listed (longevity) · Does not claim non-sticky

    Retailer shade note: true chestnut

    Medium confidence· Digital match

    View match
  19. #20 · Summer Fridays

    Dream Lip Oil for Moisturizing Sheer Coverage

    Rosewood Nights
    Shade match 70
    $26SephoraSephoraCosts $17.22 more

    Matches: Both claim non-stickyBoth claim hydration

    Differences: Cool rather than warm undertoneLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    70
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · High shine · Sheer

    Ingredients (not scored): 9% ingredient overlap

    Differences: Cool rather than warm undertone · Long-wearing rather than not listed (longevity)

    Retailer shade note: A nourishing touch of sheer rosy brown

    Medium confidence· Digital match

    View match
  20. #21 · Gisou

    Honey Infused Hydrating Lip Oil

    Coco Cacao
    Shade match 70
    $28SephoraSephoraCosts $19.22 more

    Matches: Same warm undertoneBoth claim non-stickyBoth claim hydration

    Differences: Noticeably different swatch colourLighterLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    70
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Slight colour difference · Shimmer · Sheer

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Long-wearing rather than not listed (longevity)

    Retailer shade note: Sheer Brown Shimmer

    Medium confidence· Digital match

    View match
  21. Shade match 66
    $18Ulta BeautyUlta BeautyCosts $9.22 more

    Matches: Same warm undertoneBoth claim non-stickyBoth claim hydration

    Differences: Noticeably different swatch colourLighter

    Score details
    Shade match
    66
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    100

    Visibly different colour · High shine · Sheer

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter

    Retailer shade note: soft brick brown

    Medium confidence· Digital match

    View match
  22. Shade match 64
    $25SephoraSephoraCosts $16.22 more

    Matches: Both claim non-stickyBoth claim hydration

    Differences: Noticeably different swatch colourCool rather than warm undertone

    Score details
    Shade match
    64
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Cool rather than warm undertone

    Retailer shade note: sheer rich brown

    Medium confidence· Digital match

    View match
  23. #24 · Fenty Beauty

    Gloss Bomb Universal Lip Luminizer

    Hot Chocolit
    Shade match 67
    $23Ulta BeautyUlta BeautyCosts $14.22 more

    Matches: Both claim non-stickyBoth claim hydration

    Differences: Cool rather than warm undertoneLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    67
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Slight colour difference · Shimmer

    Ingredients (not scored): 14% ingredient overlap

    Differences: Cool rather than warm undertone · Long-wearing rather than not listed (longevity)

    Retailer shade note: shimmering rich brown

    Medium confidence· Digital match

    View match
  24. #25 · OLEHENRIKSEN

    Pout Preserve Hydrating Peptide Lip Treatment

    Cocoa Crème - chocolate brown tint + rich hot chocolate scent
    Shade match 68
    $24SephoraSephoraCosts $15.22 more

    Matches: Both claim hydration

    Differences: Cool rather than warm undertoneDoes not claim non-sticky

    Score details
    Shade match
    68
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    70

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 12% ingredient overlap

    Differences: Cool rather than warm undertone · Does not claim non-sticky

    Medium confidence· Digital match

    View match
  25. #26 · Haus Labs

    PhD Hybrid Lip Glaze Plumping Gloss

    Persimmon
    Shade match 62
    $26SephoraSephoraCosts $17.22 more

    Matches: Both claim non-stickyBoth claim hydration

    Differences: Noticeably different swatch colourCool rather than warm undertone

    Score details
    Shade match
    62
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · High shine

    Ingredients (not scored): 2% ingredient overlap

    Differences: Noticeably different swatch colour · Cool rather than warm undertone

    Retailer shade note: reddish brown

    Medium confidence· Digital match

    View match
  26. #27 · Rare Beauty

    Positive Light Luminizing Lip Gloss

    Spark
    Shade match 62
    $20SephoraSephoraCosts $11.22 more

    Matches: Same warm undertoneBoth claim non-stickyBoth claim hydration

    Differences: Noticeably different swatch colourLighter

    Score details
    Shade match
    62
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    100

    Visibly different colour · Shimmer · Sheer

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter

    Retailer shade note: midtone brown with rose gold and bronze pearl

    Medium confidence· Digital match

    View match
  27. #28 · NYX Professional Makeup

    Duck Plump High Pigment Lip Plumping Gloss

    Twice the Spice
    Shade match 73
    $13Ulta BeautyUlta Beauty(product price)Costs $4.22 more

    Matches: Same warm undertone

    Differences: Red rather than brownDoes not claim non-stickyDoes not claim hydration

    Score details
    Shade match
    73
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    40

    Close colour · High shine · Opaque

    Ingredients (not scored): 18% ingredient overlap

    Differences: Red rather than brown · Does not claim non-sticky · Does not claim hydration

    Retailer shade note: spiced red

    Medium confidence· Digital match

    View match
  28. #29 · DIBS Beauty

    Go To Glossy Balm

    MIMS
    Shade match 60
    $24Ulta BeautyUlta BeautyCosts $15.22 more

    Matches: Same warm undertoneBoth claim non-stickyBoth claim hydration

    Differences: Noticeably different swatch colourMauve rather than brown

    Score details
    Shade match
    60
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · Shimmer

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Mauve rather than brown

    Retailer shade note: warm mauve shimmer

    Medium confidence· Digital match

    View match
  29. #30 · rhode

    Peptide Lip Tint Nourishing Glaze

    Espresso - rich brown
    Shade match 65
    $20SephoraSephoraCosts $11.22 more

    Matches: Both claim hydration

    Differences: Noticeably different swatch colourCool rather than warm undertoneDoes not claim non-sticky

    Score details
    Shade match
    65
    Finish & visual result
    50
    Wear & performance
    50
    Comfort & suitability
    70

    Slight colour difference · Shimmer · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Cool rather than warm undertone · Does not claim non-sticky

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Why the closest match works

Rare Beauty Positive Light Luminizing Lip Gloss in Blaze, against CoverGirl Clean Fresh Yummy Lip Gloss in 720 Like You a Choco-lot. Every attribute compared, with its share of the score.

ComparedYour shade720 Like You a Choco-lotClosest matchBlazeScore
Shade match50% of overall87
Colour78#703527#623629Close colourColour difference 3.9 (0 is identical)
Depth96Deep / darkDeep / darkSameDepth difference 2.7 on the 0–100 scale
Undertone100WarmWarmSameSame product undertone
Colour family100BrownBrownSameSame colour family
Finish & visual result25% of overall · none of 3 comparable50
Shinenot comparableNot listedShimmerNot listed for eitherA shine level not listed for one product
Transparencynot comparableNot listedNot listedNot listed for eitherNeither product lists a transparency
Shimmernot comparableNot listedPearlNot listed for eitherShimmer not listed for one product
Wear & performance15% of overall · none of 1 comparable50
Longevitynot comparableNot listedNot listedNot listed for eitherNeither product lists long wear
Comfort & suitability10% of overall100
Non-sticky100ClaimedClaimedSameBoth products claim a non-sticky feel
Hydration100ClaimedClaimedSameBoth products claim hydration
Overall match 74/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rare Beauty Positive Light Luminizing Lip Gloss in Blaze.

Same or better

  • Same warm undertone
  • Both claim non-sticky
  • Both claim hydration

Different

  • Small colour difference on the swatch

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Shade descriptionNot listeddeep brown with maroon, gold, and bronze pearl
FormatNot listedNot listed
BaseOil-based, moderate siliconeOil-based, high silicone
FragranceListed (fragrance)Listed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy Blaze

Best price
$20SephoraSephora
Costs $11.22 more

Your shade $8.78 at Walmart

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.