Beautler.Your beauty butler

Olay Simply Ageless Instant Wrinkle-Defying Foundation with SPF 28 Natural Ivory 215 dupes and alternatives CoverGirl

Light

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 1 applied

Coverage

Finish

Formulation

  • Liquid0
  • Stick0
  • Powder0

Skin type

  • Dry0
  • Normal0
  • Combination0
  • Oily0
  • Sensitive0

Preferences

Fragrance-free1No drying alcohol1Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

Avoid an ingredient

Sort

1 of 33

Only showing matches with a natural matte finish.

  • 1 match has no finish listed and is not shown.

Closest shade matchClosest overall alternative: Temptu Perfect Canvas Foundation 2.5C Cream

The equivalent shade and the most similar foundation overall.

Your shade
CoverGirl
Natural Ivory 215Change shade
Depth and undertone: Light
Finish and coverage: Matte · Full coverage
The match
Temptu
2.5C Cream
Depth and undertone: Light · Cool
Finish and coverage: Natural matte · Buildable coverage
Overall match
77out of 100
Shade (Shade match)
93
Finish (Finish & visual result)
70
Wear (Wear & performance)
40
Skin (Skin suitability)
50
Shade match
93out of 100
Colour
100
Depth
100
Undertone
70
Low confidence· Digital matchWhy it matches
Match price
$34Ulta BeautyUlta Beauty
Costs $15.51 more

Your shade $18.49 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to CoverGirl Olay Simply Ageless Instant Wrinkle-Defying Foundation with SPF 28 Natural Ivory 215 (Light) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. NARS Radiant Creamy Concealer

    Macadamia

    NARS Radiant Creamy Concealer, shade Macadamia

    • Looks identical
    • Light medium · Warm undertone

    $36

    SephoraView at Sephora
  2. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Crème 1.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Crème 1.5

    • Looks identical
    • Light · Cool · pink undertone

    $39

    SephoraView at Sephora
  3. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    3.9

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 3.9

    • Looks identical
    • Light · Warm · peach undertone

    $42

    SephoraView at Sephora
  4. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    30.5 Tan

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 30.5 Tan

    • Very close colour
    • Light · Cool undertone

    $30

    Ulta BeautyView at Ulta Beauty
  5. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 3.6

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 3.6

    • Very close colour
    • Light · Cool · pink undertone

    $17

    SephoraView at Sephora
  6. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Light

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Light

    • Very close colour
    • Light medium

    $12

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Temptu Perfect Canvas Foundation in 2.5C Cream, against CoverGirl Olay Simply Ageless Instant Wrinkle-Defying Foundation with SPF 28 in Natural Ivory 215. Every attribute compared, with its share of the score.

ComparedYour shadeNatural Ivory 215Closest match2.5C CreamScore
Shade match55% of overall93
Colour100#e3b59e#e3b59eLooks identicalColour difference 0.0 (0 is identical)
Depth100LightLightSameDepth difference: 0.0
Retailer descriptionNot statedFairNo depth word in one descriptionNot compared
Undertone70UnknownCoolSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish78MatteNatural matteCloseNatural matte finish rather than matte
Coverage80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall50
Skin type50Combination, dry, normal, oily, sensitiveNot publishedSkin-type suitability not published for one product
Overall match 77/100Shade match 93/100Low confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Temptu Perfect Canvas Foundation in 2.5C Cream.

Same or better

  • Near-identical swatch colour
  • Natural matte finish instead of matte
  • Buildable rather than full coverage
  • Claims a skin-like finish
  • Claims long-wearing
  • Claims transfer resistance
  • Claims a lightweight feel

Different

  • No SPF

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 10%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 28Not listed
OverlapSilicone-based vs water-based; silicone high vs high
View full match

Where to buy 2.5C Cream

Match price
$34Ulta BeautyUlta Beauty
Costs $15.51 more

Your shade $18.49 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.