Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar contour overall: shade match 55%, finish, pigmentation and format 25%, wear and performance 15%, comfort and skin suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar contour on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar contour on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same finish: natural· Same pigmentation: buildable
Differences: Neutral rather than cool undertone· Long-wearing rather than not listed (longevity)· Does not claim comfort
Score details
Shade match
85
Finish, pigmentation & format
100
Wear & performance
40
Comfort & skin suitability
48
Very close colour · Natural · Buildable
Ingredients (not scored): 18% ingredient overlap
Differences: Neutral rather than cool undertone · Long-wearing rather than not listed (longevity) · Does not claim comfort · Normal, Dry, Combination rather than dry, normal, combination, oily, sensitive (skin types)
Matches: Same pigmentation: buildable· Both claim comfort· Claims hydration
Differences: Liquid rather than stick (format)· Long-wearing rather than not listed (longevity)· Sensitive rather than dry, normal, combination, oily, sensitive (skin types)
Score details
Shade match
91
Finish, pigmentation & format
76
Wear & performance
40
Comfort & skin suitability
56
Close colour · Matte · Buildable
Ingredients (not scored): 5% ingredient overlap
Differences: Liquid rather than stick (format) · Long-wearing rather than not listed (longevity) · Sensitive rather than dry, normal, combination, oily, sensitive (skin types)
Matches: Same cool undertone· Same finish: natural
Differences: Powder rather than stick (format)· Does not claim comfort· Normal, Dry, Oily rather than dry, normal, combination, oily, sensitive (skin types)
Score details
Shade match
84
Finish, pigmentation & format
84
Wear & performance
50
Comfort & skin suitability
50
Close colour · Natural
Ingredients (not scored): 14% ingredient overlap
Differences: Powder rather than stick (format) · Does not claim comfort · Normal, Dry, Oily rather than dry, normal, combination, oily, sensitive (skin types)
Retailer shade note: deep with cool bronzer and cool contour
Matches: Same cool undertone· Same finish: natural· Same pigmentation: buildable
Differences: Long-wearing rather than not listed (longevity)· Does not claim comfort· Normal, Dry, Combination rather than dry, normal, combination, oily, sensitive (skin types)
Score details
Shade match
80
Finish, pigmentation & format
100
Wear & performance
40
Comfort & skin suitability
48
Slight colour difference · Natural · Buildable
Ingredients (not scored): 18% ingredient overlap
Differences: Long-wearing rather than not listed (longevity) · Does not claim comfort · Normal, Dry, Combination rather than dry, normal, combination, oily, sensitive (skin types)
Differences: Long-wearing rather than not listed (longevity)· Does not claim comfort· Normal, Oily, Sensitive rather than dry, normal, combination, oily, sensitive (skin types)
Score details
Shade match
87
Finish, pigmentation & format
84
Wear & performance
40
Comfort & skin suitability
50
Close colour · Matte
Ingredients (not scored): 11% ingredient overlap
Differences: Long-wearing rather than not listed (longevity) · Does not claim comfort · Normal, Oily, Sensitive rather than dry, normal, combination, oily, sensitive (skin types)
Retailer shade note: shadow for light medium to medium deep skin tones of all undertones
Matches: Same finish: natural· Same format: stick· Both claim comfort
Differences: Bronze rather than brown· Sheer rather than buildable (pigmentation)· Normal, Dry, Combination rather than dry, normal, combination, oily, sensitive (skin types)
Score details
Shade match
74
Finish, pigmentation & format
93
Wear & performance
50
Comfort & skin suitability
72
Close colour · Natural · Sheer
Ingredients (not scored): 10% ingredient overlap
Differences: Bronze rather than brown · Sheer rather than buildable (pigmentation) · Normal, Dry, Combination rather than dry, normal, combination, oily, sensitive (skin types)
Sold as bronzer, rated here for use as contour (suited)
Matches: Same cool undertone· Same pigmentation: buildable· Same format: stick
Differences: Noticeably different swatch colour· Long-wearing rather than not listed (longevity)· Normal, Dry, Oily rather than dry, normal, combination, oily, sensitive (skin types)
Score details
Shade match
78
Finish, pigmentation & format
87
Wear & performance
40
Comfort & skin suitability
80
Slight colour difference · Matte · Buildable
Ingredients (not scored): 11% ingredient overlap
Differences: Noticeably different swatch colour · Long-wearing rather than not listed (longevity) · Normal, Dry, Oily rather than dry, normal, combination, oily, sensitive (skin types)
Retailer shade note: contour, cool undertone for medium skin tones
Matches: Near-identical swatch colour· Same pigmentation: buildable· Same format: stick
Differences: Warm rather than cool undertone· 16-hour wear rather than not listed (longevity)· Does not claim comfort
Score details
Shade match
80
Finish, pigmentation & format
87
Wear & performance
40
Comfort & skin suitability
48
Looks identical · Matte · Buildable
Ingredients (not scored): 7% ingredient overlap
Differences: Warm rather than cool undertone · 16-hour wear rather than not listed (longevity) · Does not claim comfort · Normal, Dry, Oily rather than dry, normal, combination, oily, sensitive (skin types)
Use as contour: possible
Retailer shade note: medium-deep with warm undertones
Matches: Same pigmentation: buildable· Same format: stick· Both claim comfort
Differences: Neutral rather than cool undertone· Long-wearing rather than not listed (longevity)· Normal, Dry, Oily rather than dry, normal, combination, oily, sensitive (skin types)
Score details
Shade match
77
Finish, pigmentation & format
87
Wear & performance
40
Comfort & skin suitability
80
Close colour · Matte · Buildable
Ingredients (not scored): 11% ingredient overlap
Differences: Neutral rather than cool undertone · Long-wearing rather than not listed (longevity) · Normal, Dry, Oily rather than dry, normal, combination, oily, sensitive (skin types)
Retailer shade note: contour for medium skin tones, neutral undertone
Matches: Same finish: natural· Same pigmentation: buildable· Both claim comfort
Differences: Noticeably different swatch colour· Liquid rather than stick (format)· Long-wearing rather than not listed (longevity)
Score details
Shade match
78
Finish, pigmentation & format
89
Wear & performance
40
Comfort & skin suitability
60
Slight colour difference · Natural · Buildable
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Liquid rather than stick (format) · Long-wearing rather than not listed (longevity) · Sensitive rather than dry, normal, combination, oily, sensitive (skin types)
$8Ulta Beauty(product price)$4.99 less (38%)4.6 (16,298)
Matches: Same finish: natural· Both claim comfort
Differences: Bronze rather than brown· Opaque rather than buildable (pigmentation)· Liquid rather than stick (format)
Score details
Shade match
77
Finish, pigmentation & format
82
Wear & performance
40
Comfort & skin suitability
100
Close colour · Natural · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: Bronze rather than brown · Opaque rather than buildable (pigmentation) · Liquid rather than stick (format) · Long-wearing rather than not listed (longevity)
Sold as bronzer, rated here for use as contour (suited)
Matches: Same finish: natural· Same pigmentation: buildable· Same format: stick
Differences: Warm rather than cool undertone· Bronze rather than brown· Long-wearing rather than not listed (longevity)
Score details
Shade match
71
Finish, pigmentation & format
100
Wear & performance
40
Comfort & skin suitability
72
Close colour · Natural · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Warm rather than cool undertone · Bronze rather than brown · Long-wearing rather than not listed (longevity) · Dry, Combination, Oily rather than dry, normal, combination, oily, sensitive (skin types)
Sold as bronzer, rated here for use as contour (possible)
Retailer shade note: warm undertone, natural finish for medium to tan skin tones
Differences: Bronze rather than brown· Opaque rather than buildable (pigmentation)· Liquid rather than stick (format)
Score details
Shade match
75
Finish, pigmentation & format
82
Wear & performance
40
Comfort & skin suitability
100
Close colour · Natural · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: Bronze rather than brown · Opaque rather than buildable (pigmentation) · Liquid rather than stick (format) · Long-wearing rather than not listed (longevity)
Sold as bronzer, rated here for use as contour (suited)
Matches: Same finish: natural· Claims waterproof· Claims hydration
Differences: Deeper· Opaque rather than buildable (pigmentation)· Liquid rather than stick (format)
Score details
Shade match
78
Finish, pigmentation & format
82
Wear & performance
40
Comfort & skin suitability
64
Slight colour difference · Natural · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Deeper · Opaque rather than buildable (pigmentation) · Liquid rather than stick (format) · Long-wearing rather than not listed (longevity) · Does not claim comfort
Sold as bronzer, rated here for use as contour (suited)
Differences: Noticeably different swatch colour· Opaque rather than buildable (pigmentation)· Powder rather than stick (format)
Score details
Shade match
80
Finish, pigmentation & format
67
Wear & performance
50
Comfort & skin suitability
80
Slight colour difference · Matte · Opaque
Ingredients (not scored): 13% ingredient overlap
Differences: Noticeably different swatch colour · Opaque rather than buildable (pigmentation) · Powder rather than stick (format) · Normal, Dry, Oily rather than dry, normal, combination, oily, sensitive (skin types)
Westman Atelier Face Trace Cream Contour Stick in Coco, against CoverGirl Trublend Skin Enhancer Balm Contour Stick in Snatched. Every attribute compared, with its share of the score.
ComparedYour shadeSnatchedClosest matchCocoHow they compareScore
Shade match55% of overall96
Colour50%91#8b523f#885345Very close colourColour difference 2.1 (0 is identical)
Depth25%100MediumMediumSameDepth difference 0.0 on the 0–100 scale
Undertone19%100CoolCoolSameSame product undertone
Colour family6%100BrownBrownSameSame colour family
Overall match 86/100Shade match 96/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.