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Flawless Creator Liquid Foundation Drops 72N dupes and alternatives Dermablend

Deep tan · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with a matte finish.

Closest shade match: Ulta Beauty Collection Adjustable Coverage Powder Foundation Deep Neutral

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Dermablend
72NChange shade
Depth and undertone: Deep tan · Neutral
Finish and coverage: Natural · Full coverage
The match
Ulta Beauty Collection
Deep Neutral
Depth and undertone: Deep tan · Neutral
Finish and coverage: Matte · Medium coverage
Shade match
91out of 100
Colour
86
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$16Ulta BeautyUlta Beauty
$27 less (63%)

Your shade $43 at Ulta Beauty

Closest overall alternative: TIRTIR Mask Fit Red Cushion 40N CINNAMON

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Dermablend
72NChange shade
Depth and undertone: Deep tan · Neutral
Finish and coverage: Natural · Full coverage
The match
TIRTIR
40N CINNAMON
Depth and undertone: Deep tan · Neutral
Finish and coverage: Matte · Full coverage
Overall match
82out of 100
Shade (Shade match)
86
Finish (Finish & visual result)
76
Wear (Wear & performance)
72
Skin (Skin suitability)
100
Match price
$25Ulta BeautyUlta Beauty
$18 less (42%)

Your shade $43 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 82
    $69SephoraSephoraCosts $26 more

    Matches: Same neutral undertoneSame full coverageBoth claim transfer resistance

    Differences: Slightly deeperMatte rather than natural finishNot marketed for dry/sensitive skin

    Score details
    Shade match
    82
    Finish & visual result
    76
    Wear & performance
    82
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly deeper · Matte rather than natural finish · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: medium deep with neutral undertones

    Medium confidence· Digital match

    View match
  2. Shade match 79
    $15.99Ulta BeautyUlta Beauty(product price)$27.01 less (63%)

    Matches: Same neutral undertoneSame full coverageBoth claim transfer resistance

    Differences: Matte rather than natural finish

    Score details
    Shade match
    79
    Finish & visual result
    76
    Wear & performance
    82
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Matte rather than natural finish

    Medium confidence· Digital match

    View match
  3. #5 · Anastasia Beverly Hills

    Impeccable Blurring Second-Skin Matte Foundation

    5.5N
    Shade match 91
    $49SephoraSephoraCosts $6 more

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Matte rather than natural finishDoes not claim transfer resistanceNot marketed for dry/sensitive skin

    Score details
    Shade match
    91
    Finish & visual result
    64
    Wear & performance
    65
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Matte rather than natural finish · Does not claim transfer resistance · Not marketed for dry/sensitive skin · Contains drying alcohol

    Retailer shade note: tan skin with neutral golden undertones

    Medium confidence· Digital match

    View match
  4. #6 · Maybelline

    Fit Me Matte + Poreless Foundation

    Truffle 362
    Shade match 86
    $11.99Ulta BeautyUlta Beauty(product price)$31.01 less (72%)

    Matches: Same neutral undertoneBoth claim 12-hour wearBoth claim a lightweight feel

    Differences: Matte rather than natural finishMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    86
    Finish & visual result
    67
    Wear & performance
    72
    Skin suitability
    40

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Matte rather than natural finish · Medium rather than full coverage · Does not claim transfer resistance · Not marketed for combination/dry/sensitive skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  5. Shade match 82
    $14.50Ulta BeautyUlta Beauty(product price)$28.50 less (66%)

    Matches: Same neutral undertoneSame full coverageClaims a blurring effect

    Differences: Slightly deeperMatte rather than natural finishDoes not claim transfer resistance

    Score details
    Shade match
    82
    Finish & visual result
    70
    Wear & performance
    54
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly deeper · Matte rather than natural finish · Does not claim transfer resistance · Does not claim a lightweight feel

    Retailer shade note: medium-Dark shade with neutral undertones

    Medium confidence· Digital match

    View match
  6. Shade match 78
    $13.48WalmartWalmart$29.52 less (69%)

    Matches: Same neutral undertoneSame full coverageClaims a blurring effect

    Differences: Slightly deeperMatte rather than natural finishDoes not claim transfer resistance

    Score details
    Shade match
    78
    Finish & visual result
    70
    Wear & performance
    54
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly deeper · Matte rather than natural finish · Does not claim transfer resistance · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  7. #9 · L.A. Girl

    Pro.Matte Foundation

    Soft Sable
    Shade match 77
    $9Ulta BeautyUlta Beauty(product price)$34 less (79%)

    Matches: Same full coverage

    Differences: Matte rather than natural finishDoes not claim transfer resistanceDoes not claim a lightweight feel

    Score details
    Shade match
    77
    Finish & visual result
    76
    Wear & performance
    54
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Matte rather than natural finish · Does not claim transfer resistance · Does not claim a lightweight feel · Not marketed for dry/sensitive skin · Contains listed fragrance

    Medium confidence· Digital match

    View match
  8. #10 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    D 35
    Shade match 75
    $46.90Ulta BeautyUlta Beauty(product price)Costs $3.90 more

    Matches: Claims a blurring effectBoth claim a lightweight feel

    Differences: Slightly lighterMatte rather than natural finishBuildable rather than full coverage

    Score details
    Shade match
    75
    Finish & visual result
    62
    Wear & performance
    68
    Skin suitability
    100

    Close colour · Matte · Buildable coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly lighter · Matte rather than natural finish · Buildable rather than full coverage · Does not claim transfer resistance · Contains drying alcohol

    Medium confidence· Digital match

    View match
  9. Shade match 74
    $53SephoraSephoraCosts $10 more

    Matches: Same full coverageClaims a skin-like finishClaims a blurring effect

    Differences: Slightly warmer undertoneMatte rather than natural finishNot marketed for combination/dry skin

    Score details
    Shade match
    74
    Finish & visual result
    64
    Wear & performance
    72
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Slightly warmer undertone · Matte rather than natural finish · Not marketed for combination/dry skin · Contains drying alcohol

    Retailer shade note: Medium-Deep with Golden Undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Dermablend Flawless Creator Liquid Foundation Drops 72N (Deep tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    42 Medium Deep Neutral

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 42 Medium Deep Neutral

    • Close colour
    • Deep · Neutral undertone

    $32

  2. Rare Beauty Liquid Touch Brightening Concealer

    480W

    Rare Beauty Liquid Touch Brightening Concealer, shade 480W

    • Close colour
    • Deep tan · Neutral · neutral golden undertone

    $24

  3. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Deep 3

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Deep 3

    • Close colour
    • Deep · Neutral undertone

    $22

  4. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    44.0 Deep Natural

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 44.0 Deep Natural

    • Close colour
    • Deep · Neutral undertone

    $30

  5. NARS Radiant Creamy Concealer

    Café

    NARS Radiant Creamy Concealer, shade Café

    • Slight colour difference
    • Deep tan · Neutral undertone

    $36

  6. NARS Soft Matte Complete Concealer

    Café

    NARS Soft Matte Complete Concealer, shade Café

    • Slight colour difference
    • Deep tan · Neutral undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Ulta Beauty Collection Adjustable Coverage Powder Foundation in Deep Neutral, against Dermablend Flawless Creator Liquid Foundation Drops in 72N. Every attribute compared, with its share of the score.

ComparedYour shade72NClosest shade matchDeep NeutralScore
Shade match55% of overall91
Colour86#8d6751#8b6758Very close colourColour difference 2.9 (0 is identical)
Depth100Deep tanDeep tanSameDepth difference: 0.2
Retailer descriptionTanNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall58
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared40
Longevity4016-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 76/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Ulta Beauty Collection Adjustable Coverage Powder Foundation in Deep Neutral.

Same or better

  • $27 less
  • Very close colour
  • Same neutral undertone
  • Medium rather than full coverage
  • Claims a skin-like finish
  • Claims a blurring effect
  • Claims not settling into lines

Different

  • Matte finish instead of natural
  • No long-wear claim
  • Does not claim transfer resistance
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconePowder-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs powder-based; silicone high vs high

Why the closest overall alternative works

TIRTIR Mask Fit Red Cushion in 40N CINNAMON, against Dermablend Flawless Creator Liquid Foundation Drops in 72N. Every attribute compared, with its share of the score.

ComparedYour shade72NClosest overall alternative40N CINNAMONScore
Shade match55% of overall86
Colour76#8d6751#926644Close colourColour difference 4.1 (0 is identical)
Depth100Deep tanDeep tanSameDepth difference: 0.1
Retailer descriptionTanMedium tanSome differenceRetailer descriptions one depth band apart
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared76
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared72
Longevity6016-hour wear24-hour wearSome difference24-hour wear claimed against 16-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 82/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To TIRTIR Mask Fit Red Cushion in 40N CINNAMON.

Same or better

  • $18 less
  • Same neutral undertone
  • Same full coverage
  • Both claim transfer resistance
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • Matte finish instead of natural
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 16%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high

Where to buy

Closest shade match

Ulta Beauty Collection Adjustable Coverage Powder Foundation Deep Neutral

Best price
$16Ulta BeautyUlta Beauty
$27 less (63%)

Your shade $43 at Ulta Beauty

Closest overall alternative

TIRTIR Mask Fit Red Cushion 40N CINNAMON

Match price
$25Ulta BeautyUlta Beauty
$18 less (42%)

Your shade $43 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.