Red · Cool · Deep / dark
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
Opacity
Brand
Preferences
Avoid an ingredient
30 matches
30 matches
The equivalent shade: scored on colour, depth, undertone and colour family only.
SephoraYour shade $48 at Sephora
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraThe most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
Ulta BeautyYour shade $48 at Sephora
Juvia's Place The Reds Cherry Velvety Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$15View at Ulta BeautyRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty$33 less (69%)Matches: Same cool undertoneSame opacity: opaqueSame longevity: long-wearing
No material differences in the data we have.
Close colour · Matte · Opaque
Ingredients (not scored): no ingredient list for one product
Retailer shade note: deep wine red
Medium confidence· Digital match
Juvia's Place The Wines Velvety Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$15View at Ulta BeautyUlta Beauty$33 less (69%)Matches: Same cool undertoneSame opacity: opaqueSame longevity: long-wearing
No material differences in the data we have.
Close colour · Matte · Opaque
Ingredients (not scored): no ingredient list for one product
Retailer shade note: dark red
Medium confidence· Digital match
Juvia's Place The Wines Velvety Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$15View at Ulta BeautyUlta Beauty$20 less (42%)Matches: Same cool undertoneSame opacity: opaqueClaims transfer resistance
Differences: 16-hour wear rather than long-wearing (longevity)
Close colour · Glossy · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: 16-hour wear rather than long-wearing (longevity)
Retailer shade note: merlot red
High confidence· Digital match
Urban Decay Vice Lip Bond Glossy Longwear Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$28View at SephoraUlta Beauty$28View at Ulta BeautyUlta Beauty$33 less (69%)Matches: Same cool undertoneSame opacity: opaqueSame longevity: long-wearing
Differences: Berry rather than red
Close colour · Matte · Opaque
Ingredients (not scored): no ingredient list for one product
Differences: Berry rather than red
Retailer shade note: blackened berry
Medium confidence· Digital match
Juvia's Place The Berries Velvety Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$15View at Ulta BeautyUlta Beauty$22 less (46%)Matches: Same cool undertoneSame opacity: opaqueSame longevity: long-wearing
Differences: LighterDoes not claim hydration
Close colour · Matte · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Lighter · Does not claim hydration
Retailer shade note: mauve red with a matte finish
Medium confidence· Digital match
Anastasia Beverly Hills Full-Pigment Matte & Satin Velvet Lipstick
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraUlta Beauty$26View at Ulta BeautySephora$32 less (67%)Matches: Same cool undertoneSame opacity: opaqueClaims transfer resistance
Differences: 10-hour wear rather than long-wearing (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: 10-hour wear rather than long-wearing (longevity)
Retailer shade note: matte pink red
Medium confidence· Digital match
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraUlta Beauty$6 less (13%)Matches: Very close colourSame cool undertoneSame opacity: opaque
Differences: Brown rather than red
Very close colour · Satin · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: Brown rather than red
Retailer shade note: cherry brown
Medium confidence· Digital match
NARS Explicit Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$42View at Ulta BeautySephoraCosts $1 moreMatches: Same cool undertoneSame opacity: opaqueSame longevity: long-wearing
Differences: Noticeably different swatch colourLighter
Slight colour difference · Opaque
Ingredients (not scored): no ingredient list for one product
Differences: Noticeably different swatch colour · Lighter
Retailer shade note: the iconic red
Medium confidence· Digital match
Gucci Glow & Care Shine Lipstick
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraUlta Beauty(product price)$23 less (48%)Matches: Same opacity: opaqueClaims comfortBoth claim hydration
Differences: Warm rather than cool undertone12-hour wear rather than long-wearing (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Warm rather than cool undertone · 12-hour wear rather than long-wearing (longevity)
Retailer shade note: brick red
Medium confidence· Digital match
MAC Cosmetics M·A·Cximal Silky Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautySephora$22 less (46%)Matches: Same cool undertoneSame opacity: opaqueSame longevity: long-wearing
Differences: Brown rather than redDoes not claim hydration
Close colour · Matte · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Brown rather than red · Does not claim hydration
Retailer shade note: rich brown with cool berry hues
Medium confidence· Digital match
Anastasia Beverly Hills Full-Pigment Matte & Satin Velvet Lipstick
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraUlta Beauty$26View at Ulta BeautySephora$23 less (48%)Matches: Same cool undertoneSame opacity: opaqueSame longevity: long-wearing
Differences: LighterBrown rather than red
Close colour · Satin · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Lighter · Brown rather than red
Retailer shade note: reddish brown
Medium confidence· Digital match
MAC Cosmetics M·A·Cximal Sleek Satin Lipstick
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beautyfrom $25 · product priceView at Ulta BeautyUlta Beauty$32.01 less (67%)Matches: Same cool undertoneSame opacity: opaqueSame longevity: long-wearing
Differences: Berry rather than red
Slight colour difference · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Berry rather than red
Medium confidence· Digital match
Revlon Super Lustrous Ultra Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at Amazon
Target$15.99View at TargetUlta Beauty$15.99View at Ulta BeautyUlta Beauty$33 less (69%)Matches: Same cool undertoneSame opacity: opaqueSame longevity: long-wearing
Differences: Plum rather than red
Slight colour difference · Matte · Opaque
Ingredients (not scored): no ingredient list for one product
Differences: Plum rather than red
Retailer shade note: burgundy
Medium confidence· Digital match
Juvia's Place The Wines Velvety Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$15View at Ulta BeautyUlta Beauty(product price)$35.01 less (73%)Matches: Same cool undertoneSame opacity: opaque
Differences: Brown rather than red16-hour wear rather than long-wearing (longevity)Does not claim hydration
Close colour · Matte · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Brown rather than red · 16-hour wear rather than long-wearing (longevity) · Does not claim hydration
Retailer shade note: rich mahogany
Medium confidence· Digital match
Maybelline SuperStay Matte Ink Liquid Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at Amazon
Walmart$9.82View at WalmartTargetfrom $9.89 · product priceView at Target
CVS$12.49View at CVSUlta Beautyfrom $12.99 · product priceView at Ulta BeautySephora$32 less (67%)Matches: Same cool undertoneSame opacity: opaqueClaims transfer resistance
Differences: Noticeably different swatch colour10-hour wear rather than long-wearing (longevity)
Slight colour difference · Matte · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · 10-hour wear rather than long-wearing (longevity)
Retailer shade note: matte deep berry red
Medium confidence· Digital match
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraUlta Beauty$23 less (48%)Matches: Same cool undertoneSame opacity: opaqueSame longevity: long-wearing
Differences: LighterRose rather than red
Slight colour difference · Satin · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Lighter · Rose rather than red
Retailer shade note: cool rose
Medium confidence· Digital match
MAC Cosmetics M·A·Cximal Sleek Satin Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$25View at Ulta BeautySephora$20 less (42%)Matches: Same cool undertoneSame opacity: opaqueClaims comfort
Differences: LighterBerry rather than redNot listed rather than long-wearing (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Lighter · Berry rather than red · Not listed rather than long-wearing (longevity)
Retailer shade note: deep red berry
Medium confidence· Digital match
Anastasia Beverly Hills Lip Velvet Full-Pigment Lip Mousse
Every store that sells this shade · prices as last checked
Sephora$28View at SephoraUlta Beautyfrom $28 · product priceView at Ulta BeautyUlta Beauty(product price)$37 less (77%)Matches: Same cool undertoneSame opacity: opaqueClaims transfer resistance
Differences: Plum rather than red16-hour wear rather than long-wearing (longevity)Does not claim hydration
Close colour · Matte · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Plum rather than red · 16-hour wear rather than long-wearing (longevity) · Does not claim hydration
Retailer shade note: brown plum
Medium confidence· Digital match
NYX Professional Makeup Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalmart$7.45View at WalmartUlta Beautyfrom $11 · product priceView at Ulta BeautyCVS$11.89View at CVSWalmart$14.90View at WalmartSephoraCosts $1 moreMatches: Same cool undertoneSame longevity: long-wearingClaims comfort
Differences: Lighter
Slight colour difference · Satin
Ingredients (not scored): 5% ingredient overlap
Differences: Lighter
Retailer shade note: cherry red satin
Medium confidence· Digital match
Gucci Long Lasting Satin Lipstick
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraSephora$20 less (42%)Matches: Same cool undertoneSame opacity: opaqueClaims transfer resistance
Differences: Pink rather than red16-hour wear rather than long-wearing (longevity)
Close colour · Glossy · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: Pink rather than red · 16-hour wear rather than long-wearing (longevity)
Retailer shade note: deep nude mauve pink
Medium confidence· Digital match
Urban Decay Vice Lip Bond Glossy Longwear Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$28View at SephoraUlta Beautyfrom $28 · product priceView at Ulta BeautyUlta Beauty(product price)$23 less (48%)Matches: Same cool undertoneSame opacity: opaqueClaims comfort
Differences: Purple rather than red12-hour wear rather than long-wearing (longevity)
Slight colour difference · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Purple rather than red · 12-hour wear rather than long-wearing (longevity)
Retailer shade note: deep eggplant purple
Medium confidence· Digital match
MAC Cosmetics M·A·Cximal Silky Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautySephora$23 less (48%)Matches: Same cool undertoneSame opacity: opaqueClaims comfort
Differences: LighterPlum rather than red12-hour wear rather than long-wearing (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Lighter · Plum rather than red · 12-hour wear rather than long-wearing (longevity)
Retailer shade note: intense reddish burgundy
Medium confidence· Digital match
MAC Cosmetics M·A·Cximal Silky Matte Lipstick
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beautyfrom $25 · product priceView at Ulta BeautySephora$19 less (40%)Matches: Same cool undertoneSame longevity: long-wearingClaims transfer resistance
Differences: Berry rather than redBuildable rather than opaque (opacity)
Close colour · Buildable
Ingredients (not scored): 5% ingredient overlap
Differences: Berry rather than red · Buildable rather than opaque (opacity)
Retailer shade note: rich cool berry
Medium confidence· Digital match
Violette_Fr LIP NECTAR Hydrating Lip Stain
Every store that sells this shade · prices as last checked
Sephora$29View at SephoraSephora$9 less (19%)Matches: Same opacity: opaqueClaims comfort
Differences: Neutral rather than cool undertoneNot listed rather than long-wearing (longevity)Does not claim hydration
Close colour · Matte · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than cool undertone · Not listed rather than long-wearing (longevity) · Does not claim hydration
Retailer shade note: dark red
Medium confidence· Digital match
Pat McGrath Labs MatteTrance Lipstick
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraCVS$36.11 less (75%)Matches: Same cool undertoneSame opacity: opaqueClaims transfer resistance
Differences: LighterBrown rather than red16-hour wear rather than long-wearing (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Lighter · Brown rather than red · 16-hour wear rather than long-wearing (longevity) · Does not claim hydration
Medium confidence· Digital match
NYX Professional Makeup Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonCVS$11.89View at CVSUlta Beauty$13 less (27%)Matches: Same cool undertoneSame longevity: long-wearingClaims comfort
Differences: LighterNude rather than red
Close colour · Satin
Ingredients (not scored): 2% ingredient overlap
Differences: Lighter · Nude rather than red
Retailer shade note: berry-bitten nude
Medium confidence· Digital match
RMS Beauty Legendary Serum Lipstick: The Nudes
Every store that sells this shade · prices as last checked
Ulta Beauty$35View at Ulta BeautySephoraCosts $16 moreMatches: Same cool undertoneSame opacity: opaqueBoth claim hydration
Differences: LighterPlum rather than red12-hour wear rather than long-wearing (longevity)
Slight colour difference · Satin · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Lighter · Plum rather than red · 12-hour wear rather than long-wearing (longevity)
Retailer shade note: Burgundy
Medium confidence· Digital match
Tom Ford Runway Lipstick Color with Hydrating, 12H Longwear
Every store that sells this shade · prices as last checked
Sephora$64View at SephoraSephora$32 less (67%)Matches: Same cool undertoneSame opacity: opaqueClaims transfer resistance
Differences: Brown rather than red10-hour wear rather than long-wearing (longevity)
Slight colour difference · Matte · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Brown rather than red · 10-hour wear rather than long-wearing (longevity)
Retailer shade note: matte deep plum brown
High confidence· Digital match
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraShowing 12 of 28 matches
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick in 97 Red Desert, against Dior Rouge Dior On Stage in 496 Berry Attitude. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Sephora Collection Cream Lip Stain 10HR Liquid Lipstick in 97 Red Desert.
Weighted ingredient similarity 4%. Ingredients only affect results through the filters.
Juvia's Place The Reds Cherry Velvety Matte Lipstick in The Perfect Red, against Dior Rouge Dior On Stage in 496 Berry Attitude. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Juvia's Place The Reds Cherry Velvety Matte Lipstick in The Perfect Red.
No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick 97 Red Desert
SephoraYour shade $48 at Sephora
Juvia's Place The Reds Cherry Velvety Matte Lipstick The Perfect Red
Ulta BeautyYour shade $48 at Sephora
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
