Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Kaja Wink Dazzle Dual-Ended Eyeshadow Stick in Ice Illusion, against e.l.f. Cosmetics Bite Size Eyeshadow Palette in Cold Brew. Matched on pan 2, against pan 1 of your shade. Every attribute compared, with its share of the score.
ComparedYour shadeCold BrewClosest matchIce IllusionHow they compareScore
Shade match55% of overall98
Colour60%98#efd5ce#efd3cbLooks identicalColour difference 0.8 (0 is identical)
Depth15%99LightLightSameDepth difference 0.8 on the 0–100 scale
Undertone—not comparableNot listedNot listedUndertone unknown on one side
Colour family25%100RoseRoseSameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared74
Finish65%83MetallicGlitterCloseGlitter finish rather than metallic
Pigmentation20%—not comparableOpaqueNot listedNot listed for eitherAn opacity not listed for one product
Format15%35PowderCreamDifferentCream rather than powder
Wear & performance10% of overall · 1 of 3 compared100
Longevity50%100Long-wearingLong-wearingSameBoth products claim long wear
Overall match 88/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
32 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.