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Soft Glam Satin Foundation 25 Light Neutral dupes and alternatives e.l.f. Cosmetics

Light medium · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation 275C

The equivalent shade: scored on colour, depth and undertone only.

Shade match
98out of 100
Colour
97
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$69SephoraSephora
Costs $61 more

Your shade $8 at Ulta Beauty

Closest overall alternative: Makeup By Mario SurrealSkin Luminous Hydrating Foundation 5N

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
93out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
100
Wear (Wear & performance)
74
Skin (Skin suitability)
75
Best price
$48SephoraSephora
Costs $40 more

Your shade $8 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Makeup By Mario

    SurrealSkin Luminous Hydrating Foundation

    11.5N
    Shade match 96
    $48SephoraSephoraCosts $40 more

    Matches: Near-identical swatch colourSame neutral undertoneSame natural finish

    Differences: Does not claim not settling into linesNot marketed for oily skin

    Score details
    Shade match
    96
    Finish & visual result
    100
    Wear & performance
    74
    Skin suitability
    75

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for oily skin

    Retailer shade note: light medium with neutral undertone

    Medium confidence· Digital match

    View match
  2. Shade match 95
    $48SephoraSephoraCosts $40 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Does not claim not settling into linesNot marketed for oily skin

    Score details
    Shade match
    95
    Finish & visual result
    100
    Wear & performance
    74
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for oily skin

    Retailer shade note: light medium with neutral undertone

    Medium confidence· Digital match

    View match
  3. Shade match 96
    $44SephoraSephoraCosts $36 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Does not claim not settling into linesDoes not claim a lightweight feelNot marketed for oily skin

    Score details
    Shade match
    96
    Finish & visual result
    100
    Wear & performance
    61
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for oily skin

    Retailer shade note: neutral

    Medium confidence· Digital match

    View match
  4. Shade match 96
    $44SephoraSephoraCosts $36 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Does not claim not settling into linesDoes not claim a lightweight feelNot marketed for oily skin

    Score details
    Shade match
    96
    Finish & visual result
    100
    Wear & performance
    61
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for oily skin

    Retailer shade note: neutral

    Medium confidence· Digital match

    View match
  5. Shade match 96
    $52SephoraSephoraCosts $44 more

    Matches: Near-identical swatch colourSame neutral undertoneSame natural finish

    Differences: Does not claim not settling into linesNot marketed for combination/oily skinContains drying alcohol

    Score details
    Shade match
    96
    Finish & visual result
    89
    Wear & performance
    82
    Skin suitability
    46

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for combination/oily skin · Contains drying alcohol

    Retailer shade note: with neutral undertones

    Medium confidence· Digital match

    View match
  6. #8 · Makeup By Mario

    SurrealSkin Natural Finish Foundation

    8 N
    Shade match 98
    $48SephoraSephoraCosts $40 more

    Matches: Near-identical swatch colourSame neutral undertoneSame natural finish

    Differences: Does not claim not settling into linesNot marketed for dry skinContains drying alcohol

    Score details
    Shade match
    98
    Finish & visual result
    79
    Wear & performance
    82
    Skin suitability
    75

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for dry skin · Contains drying alcohol

    Retailer shade note: light medium with neutral undertone

    Medium confidence· Digital match

    View match
  7. #9 · m.ph by Mary Phillips

    Le Skin Weightless Serum Foundation

    Fair 20 C
    Shade match 88
    $49SephoraSephoraCosts $41 more

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneNot marketed for oily skinContains drying alcohol

    Score details
    Shade match
    88
    Finish & visual result
    86
    Wear & performance
    100
    Skin suitability
    75

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly cooler undertone · Not marketed for oily skin · Contains drying alcohol

    Retailer shade note: fair with cool undertones

    Medium confidence· Digital match

    View match
  8. Shade match 87
    $34Ulta BeautyUlta Beauty(product price)Costs $26 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNo long-wear claim

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    72
    Skin suitability
    92

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · No long-wear claim

    Retailer shade note: light with golden undertones

    Medium confidence· Digital match

    View match
  9. #11 · PÜR

    4-in-1 Pressed Mineral Makeup SPF 15

    Blush Medium MP3
    Shade match 86
    $34Ulta BeautyUlta Beauty(product price)Costs $26 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneNo long-wear claim

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    72
    Skin suitability
    92

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly cooler undertone · No long-wear claim

    Retailer shade note: light blush medium with pink undertones

    Medium confidence· Digital match

    View match
  10. Shade match 90
    $44SephoraSephoraCosts $36 more

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneDoes not claim not settling into linesDoes not claim a lightweight feel

    Score details
    Shade match
    90
    Finish & visual result
    100
    Wear & performance
    61
    Skin suitability
    75

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for oily skin

    Retailer shade note: cool pink

    Medium confidence· Digital match

    View match
  11. #13 · KimChi Chic Beauty

    A Really Good Foundation

    108L
    Shade match 86
    $29Ulta BeautyUlta Beauty(product price)Costs $21 more

    Matches: Very close colourBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly cooler undertoneNatural matte rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    86
    Finish & visual result
    79
    Wear & performance
    100
    Skin suitability
    100

    Very close colour · Natural matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly cooler undertone · Natural matte rather than natural finish · Full rather than medium coverage

    Retailer shade note: Light with Cool Undertones

    Medium confidence· Digital match

    View match
  12. #14 · Haus Labs

    Triclone Skin Tech Medium Coverage Foundation

    260 Light Medium
    Shade match 91
    $52SephoraSephoraCosts $44 more

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Olive rather than neutral undertoneDoes not claim not settling into linesNot marketed for combination/oily skin

    Score details
    Shade match
    91
    Finish & visual result
    89
    Wear & performance
    82
    Skin suitability
    46

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Olive rather than neutral undertone · Does not claim not settling into lines · Not marketed for combination/oily skin · Contains drying alcohol

    Retailer shade note: with olive undertones

    Medium confidence· Digital match

    View match
  13. Shade match 91
    $52SephoraSephoraCosts $44 more

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Olive rather than neutral undertoneDoes not claim not settling into linesNot marketed for combination/oily skin

    Score details
    Shade match
    91
    Finish & visual result
    89
    Wear & performance
    82
    Skin suitability
    46

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Olive rather than neutral undertone · Does not claim not settling into lines · Not marketed for combination/oily skin · Contains drying alcohol

    Retailer shade note: with olive undertones

    Medium confidence· Digital match

    View match
  14. #16 · Clinique

    Beyond Perfecting Foundation + Concealer

    CN 58 Honey
    Shade match 92
    $41SephoraSephoraCosts $33 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Full rather than medium coverageDoes not claim not settling into linesNot marketed for combination skin

    Score details
    Shade match
    92
    Finish & visual result
    91
    Wear & performance
    63
    Skin suitability
    75

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Full rather than medium coverage · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: moderately fair, cool-neutral undertones

    Medium confidence· Digital match

    View match
  15. #17 · Clinique

    Beyond Perfecting Foundation + Concealer

    CN 52 Neutral
    Shade match 92
    $41SephoraSephoraCosts $33 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Full rather than medium coverageDoes not claim not settling into linesNot marketed for combination skin

    Score details
    Shade match
    92
    Finish & visual result
    91
    Wear & performance
    63
    Skin suitability
    75

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Full rather than medium coverage · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: moderately fair, cool-neutral undertones

    Medium confidence· Digital match

    View match
  16. Shade match 88
    $48SephoraSephoraCosts $40 more

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneNot marketed for dry skin

    Score details
    Shade match
    88
    Finish & visual result
    86
    Wear & performance
    79
    Skin suitability
    75

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly cooler undertone · Not marketed for dry skin

    Retailer shade note: for light skintones with cool undertones

    Medium confidence· Digital match

    View match
  17. Shade match 86
    $44SephoraSephoraCosts $36 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneDoes not claim not settling into linesDoes not claim a lightweight feel

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    61
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for oily skin

    Retailer shade note: cool pink

    Medium confidence· Digital match

    View match
  18. #20 · Kosas

    Revealer Skin-Improving Foundation SPF 25

    Light Medium Neutral 200
    Shade match 90
    $45SephoraSephoraCosts $37 more

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneDoes not claim not settling into linesNot marketed for oily skin

    Score details
    Shade match
    90
    Finish & visual result
    79
    Wear & performance
    82
    Skin suitability
    75

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim not settling into lines · Not marketed for oily skin

    Retailer shade note: Light medium with subtle pink undertones

    Medium confidence· Digital match

    View match
  19. #21 · Makeup By Mario

    SurrealSkin Natural Finish Foundation

    7 C
    Shade match 90
    $48SephoraSephoraCosts $40 more

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneDoes not claim not settling into linesNot marketed for dry skin

    Score details
    Shade match
    90
    Finish & visual result
    79
    Wear & performance
    82
    Skin suitability
    75

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim not settling into lines · Not marketed for dry skin · Contains drying alcohol

    Retailer shade note: light medium with cool undertones

    Medium confidence· Digital match

    View match
  20. #22 · Charlotte Tilbury

    Beautiful Skin Medium Coverage Foundation

    6 Cool
    Shade match 89
    $52SephoraSephoraCosts $44 more

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneDoes not claim not settling into linesNot marketed for oily skin

    Score details
    Shade match
    89
    Finish & visual result
    89
    Wear & performance
    68
    Skin suitability
    75

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim not settling into lines · Not marketed for oily skin

    Retailer shade note: fair medium with cool pink undertones

    Medium confidence· Digital match

    View match
  21. #23 · MAC Cosmetics

    Studio Fix Fluid SPF 15 Foundation

    NC16
    Shade match 98
    $39SephoraSephoraCosts $31 more

    Matches: Near-identical swatch colourSame neutral undertoneClaims transfer resistance

    Differences: Matte rather than natural finishFull rather than medium coverageNot marketed for combination/dry skin

    Score details
    Shade match
    98
    Finish & visual result
    67
    Wear & performance
    70
    Skin suitability
    50

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · Not marketed for combination/dry skin

    Retailer shade note: fair light with neutral undertones

    Medium confidence· Digital match

    View match

Showing 12 of 21 matches

Looking for a concealer in your shade?

The closest shade to e.l.f. Cosmetics Soft Glam Satin Foundation 25 Light Neutral (Light medium · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Dior Forever Skin Correct Full-Coverage Concealer

    2N Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 2N Neutral

    • Looks identical
    • Light · Neutral undertone

    $42

  2. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Light Beige

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Light Beige

    • Looks identical
    • Light medium · Neutral undertone

    $36

  3. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    25.0 Medium Natural

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 25.0 Medium Natural

    • Very close colour
    • Light medium · Neutral undertone

    $30

  4. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Cedar 3.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Cedar 3.5

    • Very close colour
    • Light medium · Neutral undertone

    $39

  5. Rare Beauty Liquid Touch Brightening Concealer

    130N

    Rare Beauty Liquid Touch Brightening Concealer, shade 130N

    • Very close colour
    • Light · Neutral undertone

    $24

  6. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Sugar Biscuit 3.5 Neutral

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Sugar Biscuit 3.5 Neutral

    • Close colour
    • Light · Neutral undertone

    $31

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation in 275C, against e.l.f. Cosmetics Soft Glam Satin Foundation in 25 Light Neutral. Every attribute compared, with its share of the score.

ComparedYour shade25 Light NeutralClosest shade match275CScore
Shade match55% of overall98
Colour97#dbb294#dcb296Looks identicalColour difference 0.9 (0 is identical)
Depth100Light mediumLight mediumSameDepth difference: 0.1
Retailer descriptionLightFairSome differenceRetailer descriptions one depth band apart
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared67
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared61
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall75
Skin type75Combination, dry, normal, oilyNormal, combination, oilyBoth marketed for combination/​normal/​oily skin
Overall match 84/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation in 275C.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Full rather than medium coverage
  • Claims transfer resistance
  • Both claim a lightweight feel

Different

  • Matte finish instead of natural
  • Does not claim not settling into lines
  • Not marketed for dry skin
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high

Why the closest overall alternative works

Makeup By Mario SurrealSkin Luminous Hydrating Foundation in 5N, against e.l.f. Cosmetics Soft Glam Satin Foundation in 25 Light Neutral. Every attribute compared, with its share of the score.

ComparedYour shade25 Light NeutralClosest overall alternative5NScore
Shade match55% of overall97
Colour95#dbb294#deb18fLooks identicalColour difference 1.4 (0 is identical)
Depth100Light mediumLight mediumSameDepth difference: 0.1
Retailer descriptionLightLightBoth described as lightThe retailers describe the same depth
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared74
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall75
Skin type75Combination, dry, normal, oilyNormal, dry, combinationBoth marketed for combination/​dry/​normal skin
Overall match 93/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Makeup By Mario SurrealSkin Luminous Hydrating Foundation in 5N.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Same natural finish
  • Same medium coverage
  • Both claim long-wearing
  • Claims colour stability
  • Both claim a lightweight feel

Different

  • Does not claim not settling into lines
  • Not marketed for oily skin

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 12%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeOil-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs oil-based; silicone high vs high

Where to buy

Closest shade match

Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation 275C

Best price
$69SephoraSephora
Costs $61 more

Your shade $8 at Ulta Beauty

Closest overall alternative

Makeup By Mario SurrealSkin Luminous Hydrating Foundation 5N

Best price
$48SephoraSephora
Costs $40 more

Your shade $8 at Ulta Beauty

How these matches are scored

34 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.