Soft Glam Satin Foundation 30 Medium Warm dupes and alternatives e.l.f. Cosmetics
4.5 (40,486)·Medium light · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same natural finish· Same medium coverage
Differences: Neutral rather than warm undertone· Does not claim not settling into lines· Does not claim a lightweight feel
Score details
Shade match
85
Finish & visual result
100
Wear & performance
54
Skin suitability
92
Very close colour · Natural · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Neutral rather than warm undertone · Does not claim not settling into lines · Does not claim a lightweight feel · Contains listed fragrance
Retailer shade note: medium skin with neutral beige undertones
The closest shade to e.l.f. Cosmetics Soft Glam Satin Foundation 30 Medium Warm (Medium light · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Juvia's Place I am Magic Natural Radiance Foundation in 550 Martinique, against e.l.f. Cosmetics Soft Glam Satin Foundation in 30 Medium Warm. Every attribute compared, with its share of the score.
ComparedYour shade30 Medium WarmClosest shade match550 MartiniqueHow they compareScore
Shade match55% of overall96
Colour60%94#d69f68#d59d6bVery close colourColour difference 1.5 (0 is identical)
Overall match 87/100Shade match 96/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation in Medium Tan 21 Warm, against e.l.f. Cosmetics Soft Glam Satin Foundation in 30 Medium Warm. Every attribute compared, with its share of the score.
ComparedYour shade30 Medium WarmClosest overall alternativeMedium Tan 21 WarmHow they compareScore
Shade match55% of overall95
Colour60%92#d69f68#d29e6fVery close colourColour difference 2.0 (0 is identical)
Overall match 90/100Shade match 95/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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