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Foundation Stick 140 dupes and alternatives Essence

Light · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Maybelline Fit Me Dewy + Smooth Foundation 115 Ivory

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Essence
140Change shade
Depth and undertone: Light · Neutral
Finish and coverage: Matte · Medium coverage
The match
Maybelline
115 Ivory
Depth and undertone: Light · Neutral
Finish and coverage: Radiant · Light coverage
Shade match
96out of 100
Colour
94
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$9.12WalmartWalmart
Costs $2.13 more

Your shade $6.99 at Ulta Beauty

WalmartView at Walmart

Closest overall alternative: IT Cosmetics CC+ Cream Natural Matte Foundation Light

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Essence
140Change shade
Depth and undertone: Light · Neutral
Finish and coverage: Matte · Medium coverage
The match
IT Cosmetics
Light
Depth and undertone: Fair · Neutral
Finish and coverage: Matte · Full coverage
Overall match
82out of 100
Shade (Shade match)
94
Finish (Finish & visual result)
81
Wear (Wear & performance)
50
Skin (Skin suitability)
40
Best price
$39SephoraSephora
Costs $32.01 more

Your shade $6.99 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · IT Cosmetics

    CC+ Cream Natural Matte Foundation

    Fair Light
    Shade match 94
    $39SephoraSephoraCosts $32.01 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Full rather than medium coverageNot marketed for dry/normal/sensitive skin

    Score details
    Shade match
    94
    Finish & visual result
    81
    Wear & performance
    50
    Skin suitability
    40

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Full rather than medium coverage · Not marketed for dry/normal/sensitive skin

    Medium confidence· Digital match

    View match
  2. Shade match 83
    $39.50Ulta BeautyUlta Beauty(product price)Costs $32.51 more

    Matches: Very close colourSame matte finishSame medium coverage

    Differences: Slightly cooler undertoneNot marketed for dry/normal/sensitive skin

    Score details
    Shade match
    83
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    40

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Slightly cooler undertone · Not marketed for dry/normal/sensitive skin

    Retailer shade note: light skin w/ cool undertones

    Medium confidence· Digital match

    View match
  3. Shade match 84
    $45Ulta BeautyUlta Beauty(product price)Costs $38.01 more

    Matches: Very close colourSame matte finishClaims a skin-like finish

    Differences: Slightly cooler undertoneFull rather than medium coverageContains drying alcohol

    Score details
    Shade match
    84
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly cooler undertone · Full rather than medium coverage · Contains drying alcohol

    Retailer shade note: for fair cool skin with a subtle peach hue

    Medium confidence· Digital match

    View match
  4. Shade match 80
    $14.59TargetTargetCosts $7.60 more

    Matches: Same matte finishClaims a blurring effectClaims long-wearing

    Differences: Full rather than medium coverage

    Score details
    Shade match
    80
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    100

    Colour not compared · Matte · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Full rather than medium coverage

    Low confidence· Digital match

    View match
  5. Shade match 86
    $53SephoraSephoraCosts $46.01 more

    Matches: Very close colourSame medium coverageClaims 24-hour wear

    Differences: Slightly cooler undertoneNatural rather than matte finishNot marketed for dry/oily skin

    Score details
    Shade match
    86
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · Not marketed for dry/oily skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: fair - light with cool pink undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Essence Foundation Stick 140 (Light · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. CoverGirl TruBlend Undercover Concealer

    Light Nude

    CoverGirl TruBlend Undercover Concealer, shade Light Nude

    • Very close colour
    • Light · Neutral undertone

    $12.99

  2. L'Oréal Paris True Match Radiant Serum Concealer

    N6.5

    L'Oréal Paris True Match Radiant Serum Concealer, shade N6.5

    • Close colour
    • Fair · Neutral undertone

    $16.99

  3. Tarte Shape Tape Full Coverage Matte Concealer

    27B light-medium beige

    Tarte Shape Tape Full Coverage Matte Concealer, shade 27B light-medium beige

    • Looks identical
    • Light · Cool · pink undertone

    $32

  4. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    1N1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 1N1

    • Very close colour
    • Light · Neutral · neutral pink undertone

    $34

  5. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    2C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 2C

    • Looks identical
    • Light · Cool undertone

    $38

  6. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Willow 2.3

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Willow 2.3

    • Close colour
    • Light · Neutral undertone

    $39

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Maybelline Fit Me Dewy + Smooth Foundation in 115 Ivory, against Essence Foundation Stick in 140. Every attribute compared, with its share of the score.

ComparedYour shade140Closest shade match115 IvoryScore
Shade match55% of overall96
Colour94#e7c0ad#ebc1aaVery close colourColour difference 1.5 (0 is identical)
Depth99LightLightSameDepth difference: 0.8
Retailer descriptionLightNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared43
Finish12MatteRadiantDifferentRadiant finish rather than matte
Coverage80MediumLightCloseLight coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared40
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall40
Skin type40Combination, dry, normal, oily, sensitiveDry, normalBoth marketed for dry/​normal skin
Overall match 72/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Fit Me Dewy + Smooth Foundation in 115 Ivory.

Same or better

  • Very close colour
  • Same neutral undertone
  • Light rather than medium coverage
  • Claims a lightweight feel
  • Adds SPF 18

Different

  • Radiant finish instead of matte
  • Not marketed for combination/oily/sensitive skin

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Basemoderate siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 18
OverlapUnknown-based vs water-based; silicone moderate vs high

Why the closest overall alternative works

IT Cosmetics CC+ Cream Natural Matte Foundation in Light, against Essence Foundation Stick in 140. Every attribute compared, with its share of the score.

ComparedYour shade140Closest overall alternativeLightScore
Shade match55% of overall94
Colour91#e7c0ad#f0c3acVery close colourColour difference 2.1 (0 is identical)
Depth96LightFairCloseDepth difference: 2.3
Retailer descriptionLightNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared81
Finish100MatteMatteSameSame matte finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · none of 5 comparable50
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall40
Skin type40Combination, dry, normal, oily, sensitiveCombination, oilyBoth marketed for combination/​oily skin
Overall match 82/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics CC+ Cream Natural Matte Foundation in Light.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same matte finish
  • Full rather than medium coverage
  • Claims a blurring effect
  • Adds SPF 40

Different

  • Not marketed for dry/normal/sensitive skin

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Basemoderate siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 40
OverlapUnknown-based vs water-based; silicone moderate vs high

Where to buy

Closest shade match

Maybelline Fit Me Dewy + Smooth Foundation 115 Ivory

Best price
$9.12WalmartWalmart
Costs $2.13 more

Your shade $6.99 at Ulta Beauty

WalmartView at Walmart

Closest overall alternative

IT Cosmetics CC+ Cream Natural Matte Foundation Light

Best price
$39SephoraSephora
Costs $32.01 more

Your shade $6.99 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.