Beautler.Your beauty butler

Foundation Stick 260 dupes and alternatives Essence

Deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

  • Matte5
  • Natural matte0
  • Natural0
  • Radiant0

Formulation

Skin type

Preferences

Fragrance-free5No drying alcohol5Vegan1Cruelty-free2Oil-free0With SPF0Mineral0

Avoid an ingredient

Sort

5 of 31

Only showing matches in powder form, without coconut oil.

  • 9 matches have no formulation listed and are not shown.
  • 2 matches have no ingredient list listed and are not shown.

Closest shade matchClosest overall alternative: Milani Conceal + Perfect Smooth Finish Cream-To-Powder Foundation Caramel Brown

The equivalent shade and the most similar foundation overall.

Your shade
Essence
260Change shade
Depth and undertone: Deep · Neutral
Finish and coverage: Matte · Medium coverage
The match
Milani
Caramel Brown
Depth and undertone: Deep · Neutral · neutral pink
Finish and coverage: Matte · Full coverage
Overall match
79out of 100
Shade (Shade match)
86
Finish (Finish & visual result)
81
Wear (Wear & performance)
50
Skin (Skin suitability)
80
Shade match
86out of 100
Colour
85
Depth
91
Undertone
85
Medium confidence· Digital matchWhy it matches
Best price
$12.99Ulta BeautyUlta Beauty
Costs $6 more

Your shade $6.99 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Clinique

    Stay-Matte Sheer Pressed Powder Foundation

    11 Stay Brandy
    Shade match 84
    $41Ulta BeautyUlta BeautyCosts $34.01 more

    Matches: Very close colourSame matte finishClaims long-wearing

    Differences: Light rather than medium coverageNot marketed for normal/sensitive skin

    Score details
    Shade match
    84
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Matte · Light coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Light rather than medium coverage · Not marketed for normal/sensitive skin

    Medium confidence· Digital match

    View match
  2. #3 · Maybelline

    Super Stay Up to 24HR Hybrid Powder-Foundation

    375 Soft Matte
    Shade match 77
    $11.98WalmartWalmartCosts $4.99 more

    Matches: Same matte finishClaims 24-hour wearClaims transfer resistance

    Differences: Slightly cooler undertoneFull rather than medium coverage

    Score details
    Shade match
    77
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly cooler undertone · Full rather than medium coverage

    Medium confidence· Digital match

    View match
  3. #4 · Laura Mercier

    Real Flawless Feather Matte Powder Foundation

    6C Macchiato
    Shade match 77
    $54Ulta BeautyUlta Beauty(product price)Costs $47.01 more

    Matches: Same matte finishClaims a blurring effectClaims 16-hour wear

    Differences: Slightly cooler undertoneBuildable rather than medium coverage

    Score details
    Shade match
    77
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Matte · Buildable coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly cooler undertone · Buildable rather than medium coverage

    Retailer shade note: deep with cool undertones

    Medium confidence· Digital match

    View match
  4. #5 · Ulta Beauty Collection

    Adjustable Coverage Powder Foundation

    Very Deep Cool
    Shade match 81
    $16Ulta BeautyUlta Beauty(product price)Costs $9.01 more

    Matches: Same matte finishSame medium coverageClaims a skin-like finish

    Differences: Slightly cooler undertone

    Score details
    Shade match
    81
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly cooler undertone

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Essence Foundation Stick 260 (Deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    15 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 15 Deep

    • Very close colour
    • Deep · Neutral undertone

    $36

    SephoraView at Sephora
  2. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    44.0 Deep Natural

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 44.0 Deep Natural

    • Close colour
    • Deep · Neutral undertone

    $30

    SephoraView at Sephora
  3. CoverGirl TruBlend Undercover Concealer

    Bronze

    CoverGirl TruBlend Undercover Concealer, shade Bronze

    • Very close colour
    • Deep · Neutral · neutral pink undertone

    $11.99

    Ulta BeautyView at Ulta Beauty
  4. Rare Beauty Liquid Touch Brightening Concealer

    540C

    Rare Beauty Liquid Touch Brightening Concealer, shade 540C

    • Very close colour
    • Deep · Cool undertone

    $24

    SephoraView at Sephora
  5. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Chestnut

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Chestnut

    • Close colour
    • Deep · Neutral undertone

    $36

    SephoraView at Sephora
  6. Maybelline Fit Me Natural Finish Concealer

    Dark Coffee

    Maybelline Fit Me Natural Finish Concealer, shade Dark Coffee

    • Close colour
    • Deep · Neutral undertone

    $10.99

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Milani Conceal + Perfect Smooth Finish Cream-To-Powder Foundation in Caramel Brown, against Essence Foundation Stick in 260. Every attribute compared, with its share of the score.

ComparedYour shade260Closest matchCaramel BrownScore
Shade match55% of overall86
Colour85#845444#804b3aClose colourColour difference 3.0 (0 is identical)
Depth91DeepDeepSameDepth difference: 4.2
Retailer descriptionDeep tanNot statedNo depth word in one descriptionNot compared
Undertone85NeutralNeutral · neutral pinkClosecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared81
Finish100MatteMatteSameSame matte finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · none of 5 comparable50
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall80
Skin type80Combination, dry, normal, oily, sensitiveCombination, dry, normal, oilyBoth marketed for combination/​dry/​normal/​oily skin
Overall match 79/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Milani Conceal + Perfect Smooth Finish Cream-To-Powder Foundation in Caramel Brown.

Same or better

  • Same neutral undertone
  • Same matte finish
  • Full rather than medium coverage
  • Claims a blurring effect

Different

  • Small colour difference on the swatch
  • Runs slightly deeper
  • Not marketed for sensitive skin

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Basemoderate siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs silicone-based; silicone moderate vs high
View full match

Where to buy Caramel Brown

Best price
$12.99Ulta BeautyUlta Beauty
Costs $6 more

Your shade $6.99 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.