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Foundation Stick 350 dupes and alternatives Essence

Very deep · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Maybelline Fit Me Matte + Poreless Foundation Espresso 380

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Essence
350Change shade
Depth and undertone: Very deep · Cool
Finish and coverage: Matte · Medium coverage
The match
Maybelline
Espresso 380
Depth and undertone: Very deep · Neutral · neutral pink
Finish and coverage: Matte · Medium coverage
Shade match
89out of 100
Colour
88
Depth
98
Undertone
85
Medium confidence· Digital matchWhy it matches
Match price
$11.99Ulta BeautyUlta Beauty
Costs $5 more

Your shade $6.99 at Ulta Beauty · product price; shade not separately priced · lowest price $8.98 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 Neutral Cool Espresso (NC-112)

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Essence
350Change shade
Depth and undertone: Very deep · Cool
Finish and coverage: Matte · Medium coverage
The match
Bobbi Brown
Neutral Cool Espresso (NC-112)
Depth and undertone: Very deep · Neutral · neutral pink
Finish and coverage: Matte · Medium coverage
Overall match
83out of 100
Shade (Shade match)
88
Finish (Finish & visual result)
100
Wear (Wear & performance)
40
Skin (Skin suitability)
60
Best price
$58SephoraSephora
Costs $51.01 more

Your shade $6.99 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · L.A. Girl

    Pro.Matte Foundation

    Espresso
    Shade match 88
    $9Ulta BeautyUlta Beauty(product price)Costs $2.01 more

    Matches: Very close colourSame matte finishClaims long-wearing

    Differences: Full rather than medium coverageNot marketed for dry/sensitive skinContains listed fragrance

    Score details
    Shade match
    88
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Full rather than medium coverage · Not marketed for dry/sensitive skin · Contains listed fragrance

    Medium confidence· Digital match

    View match
  2. #4 · L.A. Girl

    Pro.Matte Foundation

    Chestnut
    Shade match 86
    $9.49CVSCVSCosts $2.50 more

    Matches: Similar undertone (neutral vs cool)Same matte finishClaims long-wearing

    Differences: Full rather than medium coverageNot marketed for dry/sensitive skinContains listed fragrance

    Score details
    Shade match
    86
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Full rather than medium coverage · Not marketed for dry/sensitive skin · Contains listed fragrance

    Medium confidence· Digital match

    View match
  3. Shade match 83
    $39.50Ulta BeautyUlta Beauty(product price)Costs $32.51 more

    Matches: Same cool undertoneSame matte finishClaims a blurring effect

    Differences: Buildable rather than medium coverage

    Score details
    Shade match
    83
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Matte · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Buildable rather than medium coverage

    Retailer shade note: for extra deep cool skin with a red hue

    Medium confidence· Digital match

    View match
  4. #6 · R.E.M. Beauty

    Sweetener Foundation

    rich 4 c
    Shade match 88
    $35Ulta BeautyUlta Beauty(product price)Costs $28.01 more

    Matches: Same cool undertoneSame matte finishClaims a blurring effect

    Differences: Buildable rather than medium coverageNot marketed for dry/normal/oily/sensitive skin

    Score details
    Shade match
    88
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    20

    Close colour · Matte · Buildable coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Buildable rather than medium coverage · Not marketed for dry/normal/oily/sensitive skin

    Retailer shade note: rich with cool undertones

    Medium confidence· Digital match

    View match
  5. #7 · Estée Lauder

    Double Wear Stay-in-Place Foundation

    9N1 Ebony
    Shade match 78
    $52SephoraSephoraCosts $45.01 more

    Matches: Same matte finishSame medium coverageClaims 36-hour wear

    Differences: Neutral rather than cool undertoneNot marketed for normal/sensitive skin

    Score details
    Shade match
    78
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    60

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Neutral rather than cool undertone · Not marketed for normal/sensitive skin

    Retailer shade note: deepest with rich neutral undertones

    Medium confidence· Digital match

    View match
  6. Shade match 79
    $69Ulta BeautyUlta Beauty(product price)Costs $62.01 more

    Matches: Same cool undertoneSame matte finishClaims a blurring effect

    Differences: Slightly lighterBuildable rather than medium coverageContains listed fragrance

    Score details
    Shade match
    79
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    100

    Slight colour difference · Matte · Buildable coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly lighter · Buildable rather than medium coverage · Contains listed fragrance

    Retailer shade note: intense dark-deep shade, red undertone

    Medium confidence· Digital match

    View match
  7. #9 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    D 37
    Shade match 79
    $46.90Ulta BeautyUlta Beauty(product price)Costs $39.91 more

    Matches: Same matte finishClaims a blurring effectClaims long-wearing

    Differences: Buildable rather than medium coverageContains drying alcohol

    Score details
    Shade match
    79
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Matte · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Buildable rather than medium coverage · Contains drying alcohol

    Medium confidence· Digital match

    View match
  8. Shade match 81
    $11.97WalmartWalmartCosts $4.98 more

    Matches: Same cool undertoneSame matte finishClaims long-wearing

    Differences: Full rather than medium coverage

    Score details
    Shade match
    81
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    50

    Close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Full rather than medium coverage

    Medium confidence· Digital match

    View match
  9. Shade match 74
    $8Ulta BeautyUlta Beauty(product price)Costs $1.01 more

    Matches: Similar undertone (neutral vs cool)Same matte finish

    Differences: Slightly deeperFull rather than medium coverage

    Score details
    Shade match
    74
    Finish & visual result
    91
    Wear & performance
    50
    Skin suitability
    100

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly deeper · Full rather than medium coverage

    Retailer shade note: dark or deep skin tones with a neutral cool undertone

    Medium confidence· Digital match

    View match
  10. #12 · L.A. Girl

    Pro.Matte Foundation

    Ebony
    Shade match 80
    $9.49CVSCVSCosts $2.50 more

    Matches: Similar undertone (neutral vs cool)Same matte finishClaims long-wearing

    Differences: Full rather than medium coverageNot marketed for dry/sensitive skinContains listed fragrance

    Score details
    Shade match
    80
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Full rather than medium coverage · Not marketed for dry/sensitive skin · Contains listed fragrance

    Medium confidence· Digital match

    View match
  11. #13 · Clinique

    Acne Solutions Liquid Makeup Foundation

    CN 126 Espresso
    Shade match 80
    $39Ulta BeautyUlta Beauty(product price)Costs $32.01 more

    Matches: Similar undertone (neutral vs cool)Same matte finishSame medium coverage

    Differences: Not marketed for normal/sensitive skinContains drying alcohol

    Score details
    Shade match
    80
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    60

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Not marketed for normal/sensitive skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  12. #14 · MAC Cosmetics

    Studio Fix Fluid SPF 15 Foundation

    NW60
    Shade match 81
    $39SephoraSephoraCosts $32.01 more

    Matches: Same matte finishClaims 24-hour wearClaims transfer resistance

    Differences: Neutral rather than cool undertoneFull rather than medium coverageNot marketed for combination/dry/sensitive skin

    Score details
    Shade match
    81
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    40

    Close colour · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than cool undertone · Full rather than medium coverage · Not marketed for combination/dry/sensitive skin

    Retailer shade note: rich deep with neutral undertones

    Medium confidence· Digital match

    View match
  13. #15 · Anastasia Beverly Hills

    Impeccable Blurring Second-Skin Matte Foundation

    8N
    Shade match 87
    $49SephoraSephoraCosts $42.01 more

    Matches: Very close colourSame matte finishClaims a skin-like finish

    Differences: Neutral rather than cool undertoneFull rather than medium coverageNot marketed for dry/sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    73
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than cool undertone · Full rather than medium coverage · Not marketed for dry/sensitive skin · Contains drying alcohol

    Retailer shade note: deep skin with neutral undertones

    Medium confidence· Digital match

    View match
  14. Shade match 79
    $40SephoraSephoraCosts $33.01 more

    Matches: Same matte finishSame medium coverageClaims a blurring effect

    Differences: Slightly deeperNeutral rather than cool undertoneNot marketed for dry/sensitive skin

    Score details
    Shade match
    79
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    60

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly deeper · Neutral rather than cool undertone · Not marketed for dry/sensitive skin · Contains drying alcohol

    Retailer shade note: deep neutral

    Medium confidence· Digital match

    View match
  15. #17 · NYX Professional Makeup

    Bare With Me Blur Tint Foundation

    23: Espresso
    Shade match 78
    $14Ulta BeautyUlta Beauty(product price)Costs $7.01 more

    Matches: Same cool undertoneSame matte finishSame medium coverage

    Differences: Slightly deeperNot marketed for dry/sensitive skin

    Score details
    Shade match
    78
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    60

    Slight colour difference · Matte · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly deeper · Not marketed for dry/sensitive skin

    Retailer shade note: deep espresso with a cool undertone

    Medium confidence· Digital match

    View match
  16. Shade match 76
    $69SephoraSephoraCosts $62.01 more

    Matches: Same matte finishClaims 24-hour wearClaims transfer resistance

    Differences: Slightly deeperNeutral rather than cool undertoneFull rather than medium coverage

    Score details
    Shade match
    76
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly deeper · Neutral rather than cool undertone · Full rather than medium coverage · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: deep with neutral undertones

    Medium confidence· Digital match

    View match
  17. Shade match 74
    $14.95Ulta BeautyUlta BeautyCosts $7.96 more

    Matches: Same matte finishAdds SPF 15

    Differences: Full rather than medium coverageNot marketed for combination/oily/sensitive skin

    Score details
    Shade match
    74
    Finish & visual result
    91
    Wear & performance
    50
    Skin suitability
    40

    Close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Full rather than medium coverage · Not marketed for combination/oily/sensitive skin

    Medium confidence· Digital match

    View match
  18. Shade match 76
    $40Ulta BeautyUlta Beauty(product price)Costs $33.01 more

    Matches: Same matte finishClaims a skin-like finishClaims long-wearing

    Differences: Slightly deeperNeutral rather than cool undertoneFull rather than medium coverage

    Score details
    Shade match
    76
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly deeper · Neutral rather than cool undertone · Full rather than medium coverage

    Retailer shade note: deep brown with neutral undertones

    Medium confidence· Digital match

    View match
  19. Shade match 74
    $14.50Ulta BeautyUlta Beauty(product price)Costs $7.51 more

    Matches: Same matte finishClaims a blurring effectClaims long-wearing

    Differences: Full rather than medium coverage

    Score details
    Shade match
    74
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Full rather than medium coverage

    Medium confidence· Digital match

    View match

Showing 12 of 19 matches

Looking for a concealer in your shade?

The closest shade to Essence Foundation Stick 350 (Very deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    52 Deep Neutral

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 52 Deep Neutral

    • Very close colour
    • Very deep · Neutral undertone

    $32

  2. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Deep

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Deep

    • Close colour
    • Very deep

    $12

  3. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    45.5 Deep Ebony

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 45.5 Deep Ebony

    • Slight colour difference
    • Very deep · Cool undertone

    $30

  4. Tarte Shape Tape Full Coverage Matte Concealer

    61N espresso neutral

    Tarte Shape Tape Full Coverage Matte Concealer, shade 61N espresso neutral

    • Slight colour difference
    • Rich deep · Cool undertone

    $32

  5. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    550 Suede C

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 550 Suede C

    • Slight colour difference
    • Very deep · Cool undertone

    $32

  6. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    16 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 16 Deep

    • Close colour
    • Very deep · Neutral undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Maybelline Fit Me Matte + Poreless Foundation in Espresso 380, against Essence Foundation Stick in 350. Every attribute compared, with its share of the score.

ComparedYour shade350Closest shade matchEspresso 380Score
Shade match55% of overall89
Colour88#5b3d36#5a4036Very close colourColour difference 2.5 (0 is identical)
Depth98Very deepVery deepSameDepth difference: 1.0
Retailer descriptionVery deepNot statedNo depth word in one descriptionNot compared
Undertone85CoolNeutral · neutral pinkClosecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared40
Longevity40Not listed12-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall40
Skin type40Combination, dry, normal, oily, sensitiveNormal, oilyBoth marketed for normal/​oily skin
Overall match 82/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Fit Me Matte + Poreless Foundation in Espresso 380.

Same or better

  • Very close colour
  • Similar undertone (neutral vs cool)
  • Same matte finish
  • Same medium coverage
  • Claims 12-hour wear
  • Claims a lightweight feel

Different

  • Not marketed for combination/dry/sensitive skin
  • Contains alcohol denat.

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Basemoderate siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone moderate vs high

Why the closest overall alternative works

Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 in Neutral Cool Espresso (NC-112), against Essence Foundation Stick in 350. Every attribute compared, with its share of the score.

ComparedYour shade350Closest overall alternativeNeutral Cool Espresso (NC-112)Score
Shade match55% of overall88
Colour88#5b3d36#58382dVery close colourColour difference 2.6 (0 is identical)
Depth95Very deepVery deepSameDepth difference: 2.8
Retailer descriptionVery deepRich deepSome differenceRetailer descriptions one depth band apart
Undertone85CoolNeutral · neutral pinkClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, combination, oilyBoth marketed for combination/​normal/​oily skin
Overall match 83/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 in Neutral Cool Espresso (NC-112).

Same or better

  • Very close colour
  • Similar undertone (neutral vs cool)
  • Same matte finish
  • Same medium coverage
  • Claims long-wearing
  • Claims transfer resistance
  • Claims not settling into lines
  • Claims a lightweight feel
  • Adds SPF 15

Different

  • Not marketed for dry/sensitive skin
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Basemoderate siliconeOil-based, high silicone
FragranceNot listedListed (linalool)
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapUnknown-based vs oil-based; silicone moderate vs high

Where to buy

Closest shade match

Maybelline Fit Me Matte + Poreless Foundation Espresso 380

Match price
$11.99Ulta BeautyUlta Beauty
Costs $5 more

Your shade $6.99 at Ulta Beauty · product price; shade not separately priced · lowest price $8.98 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 Neutral Cool Espresso (NC-112)

Best price
$58SephoraSephora
Costs $51.01 more

Your shade $6.99 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.