Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Similar undertone (neutral vs warm)· Same matte finish
Differences: Buildable rather than medium coverage· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
88
Finish & visual result
100
Wear & performance
40
Skin suitability
60
Very close colour · Matte · Buildable coverage
Ingredients (not scored): no ingredient list for one product
Differences: Buildable rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim a lightweight feel · Not marketed for dry skin
Differences: Neutral rather than warm undertone· Buildable rather than medium coverage· No long-wear claim
Score details
Shade match
87
Finish & visual result
100
Wear & performance
40
Skin suitability
60
Very close colour · Matte · Buildable coverage
Ingredients (not scored): no ingredient list for one product
Differences: Neutral rather than warm undertone · Buildable rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim a lightweight feel · Not marketed for dry skin
Differences: Neutral rather than warm undertone· Buildable rather than medium coverage· No long-wear claim
Score details
Shade match
86
Finish & visual result
100
Wear & performance
40
Skin suitability
60
Very close colour · Matte · Buildable coverage
Ingredients (not scored): no ingredient list for one product
Differences: Neutral rather than warm undertone · Buildable rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim a lightweight feel · Not marketed for dry skin
Differences: Slightly deeper· Olive rather than warm undertone· Buildable rather than medium coverage
Score details
Shade match
84
Finish & visual result
100
Wear & performance
40
Skin suitability
60
Very close colour · Matte · Buildable coverage
Ingredients (not scored): no ingredient list for one product
Differences: Slightly deeper · Olive rather than warm undertone · Buildable rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim a lightweight feel · Not marketed for dry skin
Differences: Neutral rather than warm undertone· Buildable rather than medium coverage· No long-wear claim
Score details
Shade match
82
Finish & visual result
100
Wear & performance
40
Skin suitability
60
Very close colour · Matte · Buildable coverage
Ingredients (not scored): no ingredient list for one product
Differences: Neutral rather than warm undertone · Buildable rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim a lightweight feel · Not marketed for dry skin
Matches: Very close colour· Same matte finish· Claims a blurring effect
Differences: Neutral rather than warm undertone· Full rather than medium coverage· No long-wear claim
Score details
Shade match
86
Finish & visual result
81
Wear & performance
40
Skin suitability
67
Very close colour · Matte · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Neutral rather than warm undertone · Full rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim a lightweight feel · Not marketed for dry skin
$15.99Ulta Beauty(product price)$36.01 less (69%)4.5 (1,466)
Matches: Very close colour· Same warm undertone· Claims not settling into lines
Differences: Radiant rather than matte finish· Buildable rather than medium coverage· Does not claim transfer resistance
Score details
Shade match
93
Finish & visual result
53
Wear & performance
51
Skin suitability
84
Very close colour · Radiant · Buildable coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Radiant rather than matte finish · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim a lightweight feel
Retailer shade note: light-medium with warm undertones
Matches: Very close colour· Same medium coverage· Claims a blurring effect
Differences: Neutral rather than warm undertone· Natural rather than matte finish· Does not claim transfer resistance
Score details
Shade match
85
Finish & visual result
70
Wear & performance
68
Skin suitability
28
Very close colour · Natural · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than matte finish · Does not claim transfer resistance · Not marketed for combination/oily skin · Contains drying alcohol
Matches: Claims a skin-like finish· Both claim a lightweight feel
Differences: Slightly lighter· Neutral rather than warm undertone· Natural rather than matte finish
Score details
Shade match
79
Finish & visual result
68
Wear & performance
68
Skin suitability
90
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly lighter · Neutral rather than warm undertone · Natural rather than matte finish · Buildable rather than medium coverage · Does not claim transfer resistance
Matches: Very close colour· Same medium coverage· Claims a blurring effect
Differences: Olive rather than warm undertone· Natural rather than matte finish· Does not claim transfer resistance
Score details
Shade match
84
Finish & visual result
70
Wear & performance
68
Skin suitability
28
Very close colour · Natural · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Olive rather than warm undertone · Natural rather than matte finish · Does not claim transfer resistance · Not marketed for combination/oily skin · Contains drying alcohol
Differences: Natural rather than matte finish· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
80
Finish & visual result
76
Wear & performance
40
Skin suitability
90
Colour not compared · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Natural rather than matte finish · No long-wear claim · Does not claim transfer resistance · Does not claim a lightweight feel · Contains listed fragrance
$15.99Ulta Beauty(product price)$36.01 less (69%)4.5 (1,466)
Matches: Very close colour· Claims not settling into lines
Differences: Neutral rather than warm undertone· Radiant rather than matte finish· Buildable rather than medium coverage
Score details
Shade match
86
Finish & visual result
53
Wear & performance
51
Skin suitability
84
Very close colour · Radiant · Buildable coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Neutral rather than warm undertone · Radiant rather than matte finish · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim a lightweight feel
Retailer shade note: light with neutral undertones
The closest shade to Estée Lauder Double Wear Stay-in-Place Foundation 2W1 Dawn (Medium light · Warm · peach undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Alleyoop Sunsational Daily Skin Tint SPF 50 Tinted Mineral in Sunrise, against Estée Lauder Double Wear Stay-in-Place Foundation in 2W1 Dawn. Every attribute compared, with its share of the score.
ComparedYour shade2W1 DawnClosest shade matchSunriseHow they compareScore
Shade match55% of overall94
Colour60%91#dd9f7e#dfa37dVery close colourColour difference 2.1 (0 is identical)
Finish & visual result25% of overall · 3 of 4 compared50
Finish35%12MatteRadiantDifferentRadiant finish rather than matte
Coverage30%100MediumLight-mediumCloseLight-medium coverage rather than medium (buildable: one step of tolerance)
Skin-like finish20%40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared54
Longevity30%4036-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance20%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type100%0Dry, combination, oilySensitiveMarketed for different skin types
Overall match 72/100Shade match 94/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Juvia's Place I am Magic Powder Foundation in Havana - Medium 2, against Estée Lauder Double Wear Stay-in-Place Foundation in 2W1 Dawn. Every attribute compared, with its share of the score.
ComparedYour shade2W1 DawnClosest overall alternativeHavana - Medium 2How they compareScore
Shade match55% of overall87
Colour60%94#dd9f7e#d69f7fVery close colourColour difference 1.7 (0 is identical)
Overall match 85/100Shade match 87/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.