Double Wear Stay-in-Place Foundation 5W2 Rich Caramel dupes and alternatives Estée Lauder
4.3 (20,395)·Medium tan · Warm · yellow undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$39.50Ulta Beauty(product price)$12.50 less (24%)4.6 (919)
Matches: Same matte finish· Claims a blurring effect· Claims not settling into lines
Differences: Slightly deeper· Slightly cooler undertone· Buildable rather than medium coverage
Score details
Shade match
69
Finish & visual result
89
Wear & performance
51
Skin suitability
84
Close colour · Matte · Buildable coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly deeper · Slightly cooler undertone · Buildable rather than medium coverage · No long-wear claim · Does not claim transfer resistance
Retailer shade note: for deep cool skin with a red hue
The closest shade to Estée Lauder Double Wear Stay-in-Place Foundation 5W2 Rich Caramel (Medium tan · Warm · yellow undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Tarte Timeless Hydrating Foundation in 44N Tan Neutral, against Estée Lauder Double Wear Stay-in-Place Foundation in 5W2 Rich Caramel. Every attribute compared, with its share of the score.
ComparedYour shade5W2 Rich CaramelClosest shade match44N Tan NeutralHow they compareScore
Shade match55% of overall81
Colour60%84#cb7b55#c68157Close colourColour difference 3.2 (0 is identical)
Overall match 73/100Shade match 81/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Ulta Beauty Collection Velvet Veil Minerals Powder Foundation in Tan Deep Cool, against Estée Lauder Double Wear Stay-in-Place Foundation in 5W2 Rich Caramel. Every attribute compared, with its share of the score.
ComparedYour shade5W2 Rich CaramelClosest overall alternativeTan Deep CoolHow they compareScore
Shade match55% of overall76
Colour60%91#cb7b55#c87b5cVery close colourColour difference 2.1 (0 is identical)
Overall match 79/100Shade match 76/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty
Target$22 less (42%)
View at Sephora
