Double Wear Stay-in-Place Foundation 7C1 Rich Mahogany dupes and alternatives Estée Lauder
Deep · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 1 applied
Coverage
- Light0
- Medium1
- Full0
- Buildable0
Finish
- Matte1
- Natural0
- Radiant0
Formulation
- Liquid1
- Cream0
- Stick0
- Powder0
- Cushion0
- Serum0
- Balm0
Skin type
- Dry0
- Normal1
- Combination1
- Oily1
- Sensitive0
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance1
- Alcohol denat.1
- Talc1
- Silicones0
- Coconut oil1
SortSort byOverall match
1 of 30 matches
Only showing matches oil-free.
- 29 matches have no oil-free claim listed and are not shown.
Closest shade matchClosest overall alternative: Too Faced Born This Way Soft Matte Foundation Mocha
The equivalent shade and the most similar foundation overall.
7C1 Rich MahoganyChange shade
- 5W2 Rich Caramel
- 0N1 Alabaster
- 1C0 Shell
- 1C1 Cool Bone
- 1N0 Porcelain
- 1N1 Ivory Nude
- 1N2 Ecru
- 1W0 Warm Porcelain
- 1W1 Bone
- 1W2 Sand
- 2C0 Cool Vanilla
- 2C1 Pure Beige
- 2C3 Fresco
- 2C4 Ivory Rose
- 2N1 Desert Beige
- 2N2 Buff
- 2W0 Warm Vanilla
- 2W1 Dawn
- 2W2 Rattan
- 3C1 Dusk
- 3C2 Pebble
- 3C3 Sandbar
- 3N1 Ivory Beige
- 3N2 Wheat
- 3W1 Tawny
- 3W1.5 Fawn
- 3W2 Cashew
- 4C1 Outdoor Beige
- 4C2 Auburn
- 4C3 Softan
- 4N1 Shell Beige
- 4N2 Spiced Sand
- 4N3 Maple Sugar
- 4W1 Honey Bronze
- 4W2 Toasty Toffee
- 4W3 Henna
- 4W4 Hazel
- 5C1 Rich Chestnut
- 5C2 Sepia
- 5N1 Rich Ginger
- 5N1.5 Maple
- 5N2 Amber Honey
- 5W1 Bronze
- 5W1.5 Cinnamon
- 6C1 Rich Cocoa
- 6C2 Pecan
- 6N1 Mocha
- 6N2 Truffle
- 6W1 Sandalwood
- 6W2 Nutmeg
- 7C1 Rich Mahoganycurrent shade
- 7C2 Sienna
- 7N1 Deep Amber
- 7W1 Deep Spice
- 8C1 Rich Java
- 8N1 Espresso
- 9N1 Ebony
- SKU 2937670
- Overall match
- 74out of 100
- Shade (Shade match)
- 77
- Finish (Finish & visual result)
- 86
- Wear (Wear & performance)
- 48
- Skin (Skin suitability)
- 60
- Shade match
- 77out of 100
- Colour
- 63
- Depth
- 96
- Undertone
- 100
SephoraYour shade $52 at Sephora
Where to buy Mocha
Too Faced Born This Way Soft Matte Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at Sephora
Ulta Beautyfrom $48 · product priceView at Ulta Beauty
Macy's$48View at Macy'sLooking for a concealer in your shade?
The closest shade to Estée Lauder Double Wear Stay-in-Place Foundation 7C1 Rich Mahogany (Deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
From the same range
6C
Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 6C
- Slight colour difference
- Deep · Neutral undertone
$38
Closest concealers
6C1
Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 6C1
- Slight colour difference
- Deep · Cool undertone
$34
17 Deep
Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 17 Deep
- Close colour
- Deep · Neutral · neutral golden undertone
$36
540C
Rare Beauty Liquid Touch Brightening Concealer, shade 540C
- Slight colour difference
- Deep · Cool undertone
$24
Rich Cocoa
e.l.f. Cosmetics 16HR Camo Concealer, shade Rich Cocoa
- Slight colour difference
- Deep · Neutral undertone
$8
57N rich
Tarte Shape Tape Full Coverage Matte Concealer, shade 57N rich
- Slight colour difference
- Deep · Cool undertone
$32
159
Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 159
- Slight colour difference
- Deep · Neutral · neutral pink undertone
$12.99
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Too Faced Born This Way Soft Matte Foundation in Mocha, against Estée Lauder Double Wear Stay-in-Place Foundation in 7C1 Rich Mahogany. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Too Faced Born This Way Soft Matte Foundation in Mocha.
Same or better
- $4 less
- Same cool undertone
- Same matte finish
- Same medium coverage
- Claims a skin-like finish
- Claims not settling into lines
- Claims colour stability
- Both claim a lightweight feel
Different
- Small colour difference on the swatch
- Does not claim transfer resistance
- Not marketed for dry skin
Ingredients (information only, not scored)
15 shared ingredients; weighted similarity 23%. Ingredients only affect results through the filters.
Where to buy Mocha
SephoraYour shade $52 at Sephora
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.