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Cheeks Out Freestyle Cream Blush 09 Cool Berry dupes and alternatives Fenty Beauty

Mauve · Cool · Deep / dark

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar blush overall: shade match 55%, finish, pigmentation and format 25%, wear and performance 15%, comfort and skin suitability 5%.

Closest shade match: Westman Atelier Baby Cheeks Lip + Cheek Cream Blush Stick Garconne

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
Fenty Beauty
09 Cool BerryChange shade
Colour family, undertone and depth: Mauve · Cool · Deep / dark
Finish and pigmentation: Shimmer · Opaque
The match
Westman Atelier
Garconne
Colour family, undertone and depth: Mauve · Cool · Medium
Finish and pigmentation: Natural
Shade match
95out of 100
Colour
92
Depth
95
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$48SephoraSephora
Costs $20 more

Your shade $28 at Ulta Beauty

Closest overall alternative: CoverGirl Trublend Skin Enhancer Balm Blush Stick Sleepy Mauve

The most similar blush overall: shade match 55%, finish, pigmentation and format 25%, wear and performance 15%, comfort and skin suitability 5%.

Your shade
Fenty Beauty
09 Cool BerryChange shade
Colour family, undertone and depth: Mauve · Cool · Deep / dark
Finish and pigmentation: Shimmer · Opaque
The match
CoverGirl
Sleepy Mauve
Colour family, undertone and depth: Mauve · Cool · Medium
Finish and pigmentation: Dewy · Buildable
Overall match
79out of 100
Shade (Shade match)
91
Finish (Finish, pigmentation & format)
78
Wear (Wear & performance)
40
Comfort (Comfort & skin suitability)
70
Match price
$12.99Ulta BeautyUlta Beauty
$15.01 less (54%)

Your shade $28 at Ulta Beauty · lowest price $9.99 at Target

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar blush on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar blush on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Bobbi Brown

    Pot Rouge Cream Blush for Lips & Cheeks

    Blushed Rose
    Shade match 80
    $36Ulta BeautyUlta BeautyCosts $8 more

    Matches: Same cool undertoneSame pigmentation: opaqueSame format: cream

    Differences: Satin rather than shimmer (finish)Does not claim waterproof

    Score details
    Shade match
    80
    Finish, pigmentation & format
    79
    Wear & performance
    40
    Comfort & skin suitability
    70

    Slight colour difference · Satin · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Satin rather than shimmer (finish) · Does not claim waterproof

    Retailer shade note: rosy mauve

    High confidence· Digital match

    View match
  2. Shade match 80
    $28SephoraSephoraSame price

    Matches: Same cool undertoneClaims comfortClaims hydration

    Differences: Powder rather than cream (format)Long-wearing rather than not listed (longevity)Does not claim waterproof

    Score details
    Shade match
    80
    Finish, pigmentation & format
    65
    Wear & performance
    40
    Comfort & skin suitability
    48

    Slight colour difference · Dewy

    Ingredients (not scored): 8% ingredient overlap

    Differences: Powder rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim waterproof · Normal, Dry, Combination rather than combination, dry, normal, oily, sensitive (skin types)

    Retailer shade note: cool mauve

    High confidence· Digital match

    View match
  3. #5 · Ulta Beauty Collection

    Too Cheeky Lip & Cheek Color Stick

    Mood
    Shade match 59
    $13Ulta BeautyUlta Beauty$15 less (54%)

    Matches: Same cool undertoneSame finish: shimmerSame pigmentation: opaque

    Differences: Noticeably different swatch colourLighterRose rather than mauve

    Score details
    Shade match
    59
    Finish, pigmentation & format
    96
    Wear & performance
    40
    Comfort & skin suitability
    100

    Visibly different colour · Shimmer · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Rose rather than mauve · Does not claim waterproof

    Retailer shade note: rose shimmer

    Medium confidence· Digital match

    View match
  4. #6 · Huda Beauty

    Blush Filter Soft Glow Liquid Blush

    Strawberry Latte
    Shade match 71
    $25SephoraSephora$3 less (11%)

    Matches: Same cool undertoneClaims comfort

    Differences: Noticeably different swatch colourBuildable rather than opaque (pigmentation)Liquid rather than cream (format)

    Score details
    Shade match
    71
    Finish, pigmentation & format
    71
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Dewy · Buildable

    Ingredients (not scored): 10% ingredient overlap

    Differences: Noticeably different swatch colour · Buildable rather than opaque (pigmentation) · Liquid rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim waterproof · Normal, Dry, Oily rather than combination, dry, normal, oily, sensitive (skin types)

    Retailer shade note: mocha mauve

    High confidence· Digital match

    View match
  5. #7 · Rare Beauty

    Soft Pinch Matte Bouncy Blush

    Divine
    Shade match 71
    $27SephoraSephora$1 less (4%)

    Matches: Same format: creamClaims transfer resistanceBoth claim waterproof

    Differences: Neutral rather than cool undertoneRose rather than mauveMatte rather than shimmer (finish)

    Score details
    Shade match
    71
    Finish, pigmentation & format
    54
    Wear & performance
    64
    Comfort & skin suitability
    64

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than cool undertone · Rose rather than mauve · Matte rather than shimmer (finish) · Buildable rather than opaque (pigmentation)

    Retailer shade note: true tea rose

    High confidence· Digital match

    View match
  6. #8 · RMS Beauty

    ReDimension Hydra Powder Blush

    Hanky Panky
    Shade match 67
    $38Ulta BeautyUlta BeautyCosts $10 more

    Matches: Same cool undertoneSame finish: shimmerClaims comfort

    Differences: LighterPlum rather than mauveBuildable rather than opaque (pigmentation)

    Score details
    Shade match
    67
    Finish, pigmentation & format
    75
    Wear & performance
    40
    Comfort & skin suitability
    64

    Slight colour difference · Shimmer · Buildable

    Ingredients (not scored): 2% ingredient overlap

    Differences: Lighter · Plum rather than mauve · Buildable rather than opaque (pigmentation) · Powder rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim waterproof

    Retailer shade note: iridescent magenta plum

    High confidence· Digital match

    View match
  7. #9 · Dior

    Rosy Glow Blush Stick

    109 Goji
    Shade match 62
    $44SephoraSephoraCosts $16 more

    Matches: Same cool undertoneSame finish: shimmerClaims comfort

    Differences: Noticeably different swatch colourLighterPlum rather than mauve

    Score details
    Shade match
    62
    Finish, pigmentation & format
    88
    Wear & performance
    40
    Comfort & skin suitability
    48

    Slight colour difference · Shimmer · Buildable

    Ingredients (not scored): 1% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Plum rather than mauve · Buildable rather than opaque (pigmentation) · 12-hour wear rather than not listed (longevity) · Does not claim waterproof · Normal, Dry, Oily rather than combination, dry, normal, oily, sensitive (skin types)

    Retailer shade note: A burgundy with golden shimmer

    Medium confidence· Digital match

    View match
  8. #10 · Rare Beauty

    Soft Pinch Liquid Blush

    Believe
    Shade match 67
    $25SephoraSephora$3 less (11%)

    Matches: Same cool undertoneClaims comfort

    Differences: Noticeably different swatch colourLighterBuildable rather than opaque (pigmentation)

    Score details
    Shade match
    67
    Finish, pigmentation & format
    71
    Wear & performance
    40
    Comfort & skin suitability
    70

    Slight colour difference · Dewy · Buildable

    Ingredients (not scored): 9% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Buildable rather than opaque (pigmentation) · Liquid rather than cream (format) · 12-hour wear rather than not listed (longevity) · Does not claim waterproof

    Retailer shade note: true mauve

    High confidence· Digital match

    View match
  9. #11 · Huda Beauty

    Blush Filter Soft Glow Liquid Blush

    Single shade
    Shade match 69
    $29SephoraSephoraCosts $1 more

    Matches: Claims comfort

    Differences: Warm rather than cool undertoneRose rather than mauveBuildable rather than opaque (pigmentation)

    Score details
    Shade match
    69
    Finish, pigmentation & format
    71
    Wear & performance
    40
    Comfort & skin suitability
    50

    Close colour · Dewy · Buildable

    Ingredients (not scored): 10% ingredient overlap

    Differences: Warm rather than cool undertone · Rose rather than mauve · Buildable rather than opaque (pigmentation) · Liquid rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim waterproof · Normal, Dry, Oily rather than combination, dry, normal, oily, sensitive (skin types)

    Medium confidence· Digital match

    View match
  10. #12 · NARS

    Talc-Free Powder Blush

    Mad Love
    Shade match 67
    $36SephoraSephoraCosts $8 more

    Matches: Same cool undertoneSame finish: shimmerClaims comfort

    Differences: Noticeably different swatch colourLighterPink rather than mauve

    Score details
    Shade match
    67
    Finish, pigmentation & format
    75
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Shimmer · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Pink rather than mauve · Buildable rather than opaque (pigmentation) · Powder rather than cream (format) · 16-hour wear rather than not listed (longevity) · Does not claim waterproof · Normal, Dry, Oily rather than combination, dry, normal, oily, sensitive (skin types)

    Retailer shade note: Mauve pink with gold shimmer

    High confidence· Digital match

    View match
  11. #13 · R.E.M. Beauty

    Eclipse Cheek & Lip Stick

    opening night
    Shade match 76
    $26Ulta BeautyUlta Beauty$2 less (7%)

    Matches: Same cool undertoneClaims comfortClaims hydration

    Differences: Noticeably different swatch colourMatte rather than shimmer (finish)Buildable rather than opaque (pigmentation)

    Score details
    Shade match
    76
    Finish, pigmentation & format
    50
    Wear & performance
    40
    Comfort & skin suitability
    64

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 21% ingredient overlap

    Differences: Noticeably different swatch colour · Matte rather than shimmer (finish) · Buildable rather than opaque (pigmentation) · Long-wearing rather than not listed (longevity) · Does not claim waterproof

    Retailer shade note: true mauve

    High confidence· Digital match

    View match
  12. #14 · Rare Beauty

    Soft Pinch Matte Bouncy Blush

    Truth
    Shade match 68
    $27SephoraSephora$1 less (4%)

    Matches: Same cool undertoneSame format: creamClaims transfer resistance

    Differences: Plum rather than mauveMatte rather than shimmer (finish)Buildable rather than opaque (pigmentation)

    Score details
    Shade match
    68
    Finish, pigmentation & format
    54
    Wear & performance
    64
    Comfort & skin suitability
    64

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: Plum rather than mauve · Matte rather than shimmer (finish) · Buildable rather than opaque (pigmentation)

    Retailer shade note: soft plum

    High confidence· Digital match

    View match
  13. #15 · Summer Fridays

    Blush Butter Balm Hydrating Cream Blush with Peptides

    Toasted Terracotta - warm rose
    Shade match 62
    $26SephoraSephora$2 less (7%)

    Matches: Same format: creamClaims hydration

    Differences: Warm rather than cool undertoneTerracotta rather than mauveBuildable rather than opaque (pigmentation)

    Score details
    Shade match
    62
    Finish, pigmentation & format
    81
    Wear & performance
    40
    Comfort & skin suitability
    53

    Close colour · Dewy · Buildable

    Ingredients (not scored): 20% ingredient overlap

    Differences: Warm rather than cool undertone · Terracotta rather than mauve · Buildable rather than opaque (pigmentation) · Long-wearing rather than not listed (longevity) · Does not claim waterproof · Normal, Dry, Combination rather than combination, dry, normal, oily, sensitive (skin types)

    Medium confidence· Digital match

    View match
  14. #16 · Milani

    Baked Blush

    Sparkling Rosé
    Shade match 63
    $12.99Ulta BeautyUlta Beauty$15.01 less (54%)

    Matches: Same finish: shimmerClaims comfortSame skin types: combination, dry, normal, oily, sensitive

    Differences: Noticeably different swatch colourLighterNeutral rather than cool undertone

    Score details
    Shade match
    63
    Finish, pigmentation & format
    75
    Wear & performance
    40
    Comfort & skin suitability
    70

    Slight colour difference · Shimmer · Buildable

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Neutral rather than cool undertone · Buildable rather than opaque (pigmentation) · Powder rather than cream (format) · 12-hour wear rather than not listed (longevity) · Does not claim waterproof

    Medium confidence· Digital match

    View match
  15. #17 · Summer Fridays

    Blush Butter Balm Hydrating Cream Blush with Peptides

    Dusty Rose - cool dusty rose
    Shade match 62
    $26SephoraSephora$2 less (7%)

    Matches: Same format: creamClaims hydration

    Differences: Noticeably different swatch colourNeutral rather than cool undertoneRose rather than mauve

    Score details
    Shade match
    62
    Finish, pigmentation & format
    81
    Wear & performance
    40
    Comfort & skin suitability
    53

    Slight colour difference · Dewy · Buildable

    Ingredients (not scored): 20% ingredient overlap

    Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Rose rather than mauve · Buildable rather than opaque (pigmentation) · Long-wearing rather than not listed (longevity) · Does not claim waterproof · Normal, Dry, Combination rather than combination, dry, normal, oily, sensitive (skin types)

    Medium confidence· Digital match

    View match
  16. #18 · Lancôme

    Blush Subtil Oil-Free Powder Blush

    473 Keep Calm & Blush
    Shade match 61
    $34Ulta BeautyUlta BeautyCosts $6 more

    Matches: Same cool undertoneSame skin types: combination, dry, normal, oily, sensitive

    Differences: Noticeably different swatch colourPlum rather than mauveSheer rather than opaque (pigmentation)

    Score details
    Shade match
    61
    Finish, pigmentation & format
    67
    Wear & performance
    40
    Comfort & skin suitability
    100

    Slight colour difference · Metallic · Sheer

    Ingredients (not scored): no ingredient list for one product

    Differences: Noticeably different swatch colour · Plum rather than mauve · Sheer rather than opaque (pigmentation) · Liquid rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim waterproof

    Retailer shade note: plum metallic/shimmer

    High confidence· Digital match

    View match
  17. #19 · e.l.f. Cosmetics

    Camo Liquid Blush

    Suave Mauve
    Shade match 62
    $8Ulta BeautyUlta Beauty$20 less (71%)

    Matches: Same cool undertoneClaims comfort

    Differences: Noticeably different swatch colourDeeperPink rather than mauve

    Score details
    Shade match
    62
    Finish, pigmentation & format
    71
    Wear & performance
    40
    Comfort & skin suitability
    60

    Slight colour difference · Dewy · Buildable

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Pink rather than mauve · Buildable rather than opaque (pigmentation) · Liquid rather than cream (format) · Long-wearing rather than not listed (longevity) · Does not claim waterproof

    Retailer shade note: mauve pink

    High confidence· Digital match

    View match
  18. #20 · CoverGirl

    Trublend Skin Enhancer Balm Blush Stick

    Spiced Rose
    Shade match 57
    $12.99Ulta BeautyUlta Beauty$15.01 less (54%)

    Matches: Claims comfortSame skin types: combination, dry, normal, oily, sensitive

    Differences: Noticeably different swatch colourWarm rather than cool undertoneBuildable rather than opaque (pigmentation)

    Score details
    Shade match
    57
    Finish, pigmentation & format
    78
    Wear & performance
    40
    Comfort & skin suitability
    70

    Slight colour difference · Dewy · Buildable

    Ingredients (not scored): 20% ingredient overlap

    Differences: Noticeably different swatch colour · Warm rather than cool undertone · Buildable rather than opaque (pigmentation) · Does not claim waterproof

    Retailer shade note: warm mauve

    High confidence· Digital match

    View match
  19. #21 · Anastasia Beverly Hills

    Blurring Serum Blush

    Plum
    Shade match 66
    $17.50$25Ulta BeautyUlta Beauty$10.50 less (38%)

    Matches: Same cool undertoneClaims hydrationSame skin types: combination, dry, normal, oily, sensitive

    Differences: Noticeably different swatch colourPlum rather than mauveNatural rather than shimmer (finish)

    Score details
    Shade match
    66
    Finish, pigmentation & format
    55
    Wear & performance
    40
    Comfort & skin suitability
    80

    Slight colour difference · Natural · Buildable

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Plum rather than mauve · Natural rather than shimmer (finish) · Buildable rather than opaque (pigmentation) · Liquid rather than cream (format) · Does not claim waterproof

    Retailer shade note: bright plum

    High confidence· Digital match

    View match
  20. #22 · Maybelline

    Fit Me Blush

    Berry
    Shade match 63
    $9.19CVSCVS$18.81 less (67%)

    Matches: Same cool undertoneSame pigmentation: opaqueClaims comfort

    Differences: Noticeably different swatch colourBerry rather than mauveNatural rather than shimmer (finish)

    Score details
    Shade match
    63
    Finish, pigmentation & format
    65
    Wear & performance
    40
    Comfort & skin suitability
    60

    Slight colour difference · Natural · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Berry rather than mauve · Natural rather than shimmer (finish) · Does not claim waterproof

    Medium confidence· Digital match

    View match
  21. Shade match 62
    $25SephoraSephora$3 less (11%)

    Matches: Claims comfortClaims hydration

    Differences: Warm rather than cool undertonePink rather than mauveBuildable rather than opaque (pigmentation)

    Score details
    Shade match
    62
    Finish, pigmentation & format
    71
    Wear & performance
    40
    Comfort & skin suitability
    40

    Slight colour difference · Dewy · Buildable

    Ingredients (not scored): 3% ingredient overlap

    Differences: Warm rather than cool undertone · Pink rather than mauve · Buildable rather than opaque (pigmentation) · Gel rather than cream (format) · Does not claim waterproof

    Retailer shade note: nudy pink

    Medium confidence· Digital match

    View match
  22. #24 · Tower 28 Beauty

    BeachPlease Lip + Cheek Dewy Cream Blush

    Office Hours
    Shade match 60
    $20SephoraSephora$8 less (29%)

    Matches: Same format: creamClaims hydration

    Differences: Noticeably different swatch colourWarm rather than cool undertoneSheer rather than opaque (pigmentation)

    Score details
    Shade match
    60
    Finish, pigmentation & format
    73
    Wear & performance
    40
    Comfort & skin suitability
    53

    Slight colour difference · Dewy · Sheer

    Ingredients (not scored): 1% ingredient overlap

    Differences: Noticeably different swatch colour · Warm rather than cool undertone · Sheer rather than opaque (pigmentation) · Long-wearing rather than not listed (longevity) · Does not claim waterproof · Normal, Dry, Sensitive rather than combination, dry, normal, oily, sensitive (skin types)

    Retailer shade note: sun-kissed mauve

    High confidence· Digital match

    View match
  23. #25 · Valentino

    Liquirosso 2 in 1 Soft Matte Liquid Lipstick & Blush

    100R - Roman Grace
    Shade match 72
    $40SephoraSephoraCosts $12 more

    Matches: Claims comfortClaims hydration

    Differences: Warm rather than cool undertonePink rather than mauveMatte rather than shimmer (finish)

    Score details
    Shade match
    72
    Finish, pigmentation & format
    44
    Wear & performance
    40
    Comfort & skin suitability
    40

    Close colour · Matte · Buildable

    Ingredients (not scored): 3% ingredient overlap

    Differences: Warm rather than cool undertone · Pink rather than mauve · Matte rather than shimmer (finish) · Buildable rather than opaque (pigmentation) · Liquid rather than cream (format) · 12-hour wear rather than not listed (longevity) · Does not claim waterproof

    Sold as lipstick, rated here for use as blush (suited)

    Retailer shade note: romantic nude pink

    Medium confidence· Digital match

    View match
  24. #26 · MAC Cosmetics

    Powder Kiss Liquid Lip & Cheek Mousse

    Over the Taupe
    Shade match 72
    $27Ulta BeautyUlta Beauty$1 less (4%)

    Matches: Same cool undertoneClaims comfortClaims hydration

    Differences: Brown / nude rather than mauveMatte rather than shimmer (finish)Buildable rather than opaque (pigmentation)

    Score details
    Shade match
    72
    Finish, pigmentation & format
    44
    Wear & performance
    40
    Comfort & skin suitability
    40

    Close colour · Matte · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Brown / nude rather than mauve · Matte rather than shimmer (finish) · Buildable rather than opaque (pigmentation) · Liquid rather than cream (format) · 10-hour wear rather than not listed (longevity) · Does not claim waterproof

    Sold as lipstick, rated here for use as blush (suited)

    Retailer shade note: midtoned dirty nude

    Medium confidence· Digital match

    View match
  25. #27 · MERIT

    Flush Balm Cream Blush

    Archival
    Shade match 68
    $30SephoraSephoraCosts $2 more

    Matches: Same cool undertoneClaims comfortClaims hydration

    Differences: Noticeably different swatch colourLighterNatural rather than shimmer (finish)

    Score details
    Shade match
    68
    Finish, pigmentation & format
    52
    Wear & performance
    40
    Comfort & skin suitability
    48

    Slight colour difference · Natural · Sheer

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Natural rather than shimmer (finish) · Sheer rather than opaque (pigmentation) · Long-wearing rather than not listed (longevity) · Does not claim waterproof · Normal, Dry, Combination rather than combination, dry, normal, oily, sensitive (skin types)

    Retailer shade note: cool mauve

    Medium confidence· Digital match

    View match
  26. #28 · R.E.M. Beauty

    Eclipse Cheek & Lip Stick

    audition
    Shade match 67
    $26Ulta BeautyUlta Beauty$2 less (7%)

    Matches: Claims comfortClaims hydrationSame skin types: combination, dry, normal, oily, sensitive

    Differences: Warm rather than cool undertoneRose rather than mauveMatte rather than shimmer (finish)

    Score details
    Shade match
    67
    Finish, pigmentation & format
    50
    Wear & performance
    40
    Comfort & skin suitability
    64

    Close colour · Matte · Buildable

    Ingredients (not scored): 21% ingredient overlap

    Differences: Warm rather than cool undertone · Rose rather than mauve · Matte rather than shimmer (finish) · Buildable rather than opaque (pigmentation) · Long-wearing rather than not listed (longevity) · Does not claim waterproof

    Retailer shade note: nude rose

    Medium confidence· Digital match

    View match
  27. #29 · ColourPop

    Hydrating Blush Stix

    Love to See It
    Shade match 61
    $10Ulta BeautyUlta Beauty$18 less (64%)

    Matches: Same cool undertoneClaims comfortClaims hydration

    Differences: Noticeably different swatch colourLighterRose rather than mauve

    Score details
    Shade match
    61
    Finish, pigmentation & format
    61
    Wear & performance
    40
    Comfort & skin suitability
    64

    Slight colour difference · Natural · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Rose rather than mauve · Natural rather than shimmer (finish) · Buildable rather than opaque (pigmentation) · Does not claim waterproof

    Retailer shade note: mauvy rose

    High confidence· Digital match

    View match
  28. #30 · R.E.M. Beauty

    Eclipse Cheek & Lip Stick

    Off Book
    Shade match 65
    $26Ulta BeautyUlta Beauty$2 less (7%)

    Matches: Same cool undertoneClaims comfortClaims hydration

    Differences: Noticeably different swatch colourDeeperMatte rather than shimmer (finish)

    Score details
    Shade match
    65
    Finish, pigmentation & format
    50
    Wear & performance
    40
    Comfort & skin suitability
    64

    Visibly different colour · Matte · Buildable

    Ingredients (not scored): 21% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Matte rather than shimmer (finish) · Buildable rather than opaque (pigmentation) · Long-wearing rather than not listed (longevity) · Does not claim waterproof

    Retailer shade note: rosy mauve

    High confidence· Digital match

    View match

Showing 12 of 28 matches

Why the closest shade match works

Westman Atelier Baby Cheeks Lip + Cheek Cream Blush Stick in Garconne, against Fenty Beauty Cheeks Out Freestyle Cream Blush in 09 Cool Berry. Every attribute compared, with its share of the score.

ComparedYour shade09 Cool BerryClosest shade matchGarconneScore
Shade match55% of overall95
Colour92#9b6160#a16665Very close colourColour difference 2.1 (0 is identical)
Depth95Deep / darkMediumCloseDepth difference 3.0 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family100MauveMauveSameSame colour family
Finish, pigmentation & format25% of overall · 2 of 3 compared65
Finish47ShimmerNaturalSome differenceNatural finish rather than shimmer
Pigmentationnot comparableOpaqueNot listedNot listed for eitherAn opacity not listed for one product
Format100CreamCreamSameBoth cream
Wear & performance15% of overall · 1 of 3 compared40
Longevitynot comparableNot listedNot listedNot listed for eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot listed for eitherNeither product lists transfer resistance
Waterproof40ClaimedNot listedSome differenceOnly your product claims waterproof wear; the match does not list it
Comfort & skin suitability5% of overall · 2 of 3 compared53
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydration40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Skin types60Combination, Dry, Normal, Oily, SensitiveNormal, Dry, CombinationSome differenceBoth marketed for combination, dry, normal skin
Overall match 77/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Westman Atelier Baby Cheeks Lip + Cheek Cream Blush Stick in Garconne.

Same or better

  • Very close colour
  • Same cool undertone
  • Same format: cream
  • Claims hydration

Different

  • Natural finish instead of shimmer
  • Does not claim waterproof
  • Normal, Dry, Combination skin types instead of combination, dry, normal, oily, sensitive

Description and ingredients (information only, not scored)

Weighted ingredient similarity 0%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionsoft mauve with shimmerjust pinched mauve
BaseOil-based, moderate siliconeOil-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Why the closest overall alternative works

CoverGirl Trublend Skin Enhancer Balm Blush Stick in Sleepy Mauve, against Fenty Beauty Cheeks Out Freestyle Cream Blush in 09 Cool Berry. Every attribute compared, with its share of the score.

ComparedYour shade09 Cool BerryClosest overall alternativeSleepy MauveScore
Shade match55% of overall91
Colour85#9b6160#a66664Very close colourColour difference 3.0 (0 is identical)
Depth92Deep / darkMediumCloseDepth difference 3.8 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family100MauveMauveSameSame colour family
Finish, pigmentation & format25% of overall78
Finish80ShimmerDewyCloseDewy finish rather than shimmer
Pigmentation65OpaqueBuildableSome differenceBuildable rather than opaque
Format85CreamStickCloseStick rather than cream
Wear & performance15% of overall · 1 of 3 compared40
Longevitynot comparableNot listedNot listedNot listed for eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot listed for eitherNeither product lists transfer resistance
Waterproof40ClaimedNot listedSome differenceOnly your product claims waterproof wear; the match does not list it
Comfort & skin suitability5% of overall · 2 of 3 compared70
Comfort40Not listedClaimedSome differenceThe match claims a comfortable feel; your product does not list it
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin types100Combination, Dry, Normal, Oily, SensitiveCombination, Dry, Normal, Oily, SensitiveSameBoth marketed for combination, dry, normal, oily, sensitive skin
Overall match 79/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To CoverGirl Trublend Skin Enhancer Balm Blush Stick in Sleepy Mauve.

Same or better

  • $15.01 less
  • Very close colour
  • Same cool undertone
  • Claims comfort
  • Same skin types: combination, dry, normal, oily, sensitive

Different

  • Buildable pigmentation instead of opaque
  • Does not claim waterproof

Description and ingredients (information only, not scored)

Weighted ingredient similarity 20%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionsoft mauve with shimmercool mauve
BaseOil-based, moderate siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy

Closest shade match

Westman Atelier Baby Cheeks Lip + Cheek Cream Blush Stick Garconne

Best price
$48SephoraSephora
Costs $20 more

Your shade $28 at Ulta Beauty

Closest overall alternative

CoverGirl Trublend Skin Enhancer Balm Blush Stick Sleepy Mauve

Match price
$12.99Ulta BeautyUlta Beauty
$15.01 less (54%)

Your shade $28 at Ulta Beauty · lowest price $9.99 at Target

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.