Brown · Cool · Medium
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip gloss overall: shade match 50%, finish and visual result 25%, wear and performance 15%, comfort and suitability 10%.
Opacity
Format
Brand
Preferences
Avoid an ingredient
30 matches
30 matches
The equivalent shade and the most similar lip gloss overall.
SephoraYour shade $26 at Sephora
Huda Beauty Faux Filler Shiny Non-Sticky Lip Gloss
Every store that sells this shade · prices as last checked
Sephora$21View at SephoraRanked by the overall match: the most similar lip gloss on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty(product price)Same priceMatches: Near-identical swatch colourSame cool undertoneSame shine: shimmer
Differences: Plum rather than brown
Looks identical · Shimmer · Sheer
Ingredients (not scored): 4% ingredient overlap
Differences: Plum rather than brown
Retailer shade note: sheer plum w/golden sparkle
Medium confidence· Digital match
Buxom Full-On Plumping Lip Polish
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $26 · product priceView at Ulta BeautySephora$8 less (31%)Matches: Same cool undertoneBoth claim non-stickyBoth claim hydration
Differences: Noticeably different swatch colour
Slight colour difference · High shine
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour
Retailer shade note: nude cocoa brown
Medium confidence· Digital match
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm
Every store that sells this shade · prices as last checked
Sephora$18View at SephoraSephora$8 less (31%)Matches: Same cool undertoneBoth claim non-stickyBoth claim hydration
Differences: Nude rather than brown
Slight colour difference · High shine
Ingredients (not scored): 6% ingredient overlap
Differences: Nude rather than brown
Retailer shade note: nude café latte
Medium confidence· Digital match
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm
Every store that sells this shade · prices as last checked
Sephora$18View at SephoraSephoraCosts $6 moreMatches: Same cool undertoneBoth claim hydration
Differences: DeeperDoes not claim non-sticky
Close colour · High shine · Buildable
Ingredients (not scored): 8% ingredient overlap
Differences: Deeper · Does not claim non-sticky
Retailer shade note: cocoa brown
Medium confidence· Digital match
NARS Afterglow Lip Shine Gloss
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beautyfrom $32 · product priceView at Ulta BeautyUlta Beauty(product price)Same priceMatches: Same cool undertoneSame shine: shimmerBoth claim non-sticky
Differences: Noticeably different swatch colourDeeperShimmer rather than sparkle (shimmer)
Slight colour difference · Shimmer
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Shimmer rather than sparkle (shimmer)
Retailer shade note: rich plum brown shimmer
Medium confidence· Digital match
Buxom Full-On Plumping Lip Polish
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $26 · product priceView at Ulta BeautySephora$8 less (31%)Matches: Same cool undertoneBoth claim non-stickyBoth claim hydration
Differences: Mauve rather than brown
Close colour · High shine
Ingredients (not scored): 6% ingredient overlap
Differences: Mauve rather than brown
Retailer shade note: dusty mauve
High confidence· Digital match
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm
Every store that sells this shade · prices as last checked
Sephora$18View at SephoraSephoraSame priceMatches: Same cool undertoneBoth claim non-stickyBoth claim hydration
Differences: Noticeably different swatch colourNude rather than brown
Slight colour difference · High shine · Sheer
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Nude rather than brown
Retailer shade note: sheer rose mauve nude
High confidence· Digital match
Fenty Beauty Gloss Bomb Heat Universal Lip Luminizer + Plumper
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraUlta Beauty$26View at Ulta BeautySephora$3 less (12%)Matches: Same cool undertoneSame shine: shimmerSame shimmer: sparkle
Differences: Noticeably different swatch colourDeeperLong-wearing rather than not listed (longevity)
Visibly different colour · Shimmer
Ingredients (not scored): 12% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Long-wearing rather than not listed (longevity)
Retailer shade note: sparkling cool taupe brown
High confidence· Digital match
Fenty Beauty Gloss Bomb Universal Lip Luminizer
Every store that sells this shade · prices as last checked
Sephora$23View at SephoraUlta Beauty$23View at Ulta BeautySephora$10 less (38%)Matches: Same cool undertoneBoth claim non-stickyBoth claim hydration
Differences: Noticeably different swatch colourLighter
Slight colour difference · High shine · Sheer
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Lighter
Retailer shade note: semi-sheer, milky rosy brown
Medium confidence· Digital match
Tower 28 Beauty ShineOn Lip Jelly Hydrating Non-Sticky Lip Oil
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraSephoraCosts $6 moreMatches: Same cool undertoneBoth claim non-stickyBoth claim hydration
Differences: Mauve rather than brownLong-wearing rather than not listed (longevity)
Slight colour difference · High shine
Ingredients (not scored): 5% ingredient overlap
Differences: Mauve rather than brown · Long-wearing rather than not listed (longevity)
Retailer shade note: cool pinky mauve
High confidence· Digital match
Lancôme Lip Idôle Squalane-12 Butterglow Hydrating Lip Balm
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraSephora$8 less (31%)Matches: Same cool undertoneBoth claim non-stickyBoth claim hydration
Differences: Noticeably different swatch colourMauve rather than brown
Slight colour difference · High shine
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Mauve rather than brown
Retailer shade note: mid-tone rosy mauve
High confidence· Digital match
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm
Every store that sells this shade · prices as last checked
Sephora$18View at SephoraSephora$8 less (31%)Matches: Same cool undertoneSame shine: shimmerSame shimmer: sparkle
Differences: Noticeably different swatch colourDeeperPlum rather than brown
Slight colour difference · Shimmer
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Plum rather than brown
Retailer shade note: shimmering plum with gold reflects
Medium confidence· Digital match
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm
Every store that sells this shade · prices as last checked
Sephora$18View at SephoraSephoraSame priceMatches: Same cool undertoneBoth claim non-stickyBoth claim hydration
Differences: Noticeably different swatch colourMauve rather than brownLong-wearing rather than not listed (longevity)
Slight colour difference · High shine · Buildable
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Mauve rather than brown · Long-wearing rather than not listed (longevity)
Retailer shade note: A nourishing touch of cool mauve, with buildable color
Medium confidence· Digital match
Summer Fridays Dream Lip Oil for Moisturizing Sheer Coverage
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraSephoraSame priceMatches: Both claim hydration
Differences: Neutral rather than cool undertoneLong-wearing rather than not listed (longevity)Does not claim non-sticky
Slight colour difference · High shine · Sheer
Ingredients (not scored): 16% ingredient overlap
Differences: Neutral rather than cool undertone · Long-wearing rather than not listed (longevity) · Does not claim non-sticky
Retailer shade note: rich toffee
Medium confidence· Digital match
Patrick Ta Major Volume Plumping Lip Gloss
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraUlta Beauty$3 less (12%)Matches: Same cool undertoneSame shine: shimmerBoth claim non-sticky
Differences: Noticeably different swatch colourDeeperHolographic rather than sparkle (shimmer)
Visibly different colour · Shimmer
Ingredients (not scored): 12% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Holographic rather than sparkle (shimmer) · Long-wearing rather than not listed (longevity)
Retailer shade note: shimmering holographic rich brown
Medium confidence· Digital match
Fenty Beauty Gloss Bomb Universal Lip Luminizer
Every store that sells this shade · prices as last checked
Ulta Beauty$23View at Ulta BeautySephora$3 less (12%)Matches: Same cool undertoneSame shine: shimmerBoth claim non-sticky
Differences: Noticeably different swatch colourNude rather than brownShimmer rather than sparkle (shimmer)
Visibly different colour · Shimmer
Ingredients (not scored): 12% ingredient overlap
Differences: Noticeably different swatch colour · Nude rather than brown · Shimmer rather than sparkle (shimmer) · Long-wearing rather than not listed (longevity)
Retailer shade note: shimmering rose mauve nude
High confidence· Digital match
Fenty Beauty Gloss Bomb Universal Lip Luminizer
Every store that sells this shade · prices as last checked
Sephora$23View at SephoraUlta Beauty$23View at Ulta BeautyUlta Beauty$8 less (31%)Matches: Both claim non-stickyBoth claim hydration
Differences: Noticeably different swatch colourNeutral rather than cool undertoneRose rather than brown
Slight colour difference · High shine · Sheer
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Rose rather than brown
Retailer shade note: neutral rose
High confidence· Digital match
Kaja Juicy Glass Instant Hydrating & Plumping Lip Gloss
Every store that sells this shade · prices as last checked
Ulta Beauty$18View at Ulta BeautySephoraCosts $16 moreMatches: Both claim hydration
Differences: Warm rather than cool undertoneNude rather than brownDoes not claim non-sticky
Close colour · High shine · Sheer
Ingredients (not scored): 6% ingredient overlap
Differences: Warm rather than cool undertone · Nude rather than brown · Does not claim non-sticky
Retailer shade note: a nude ebony warm undertone
Medium confidence· Digital match
Dior Addict Lip Glow Balm
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraSephora$8 less (31%)Matches: Same cool undertoneBoth claim non-stickyBoth claim hydration
Differences: Noticeably different swatch colourDeeperRose rather than brown
Slight colour difference · High shine
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Rose rather than brown
Retailer shade note: soft rosewood
Medium confidence· Digital match
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm
Every store that sells this shade · prices as last checked
Sephora$18View at SephoraSephoraSame priceMatches: Same cool undertoneBoth claim hydration
Differences: Noticeably different swatch colourMauve rather than brownDoes not claim non-sticky
Slight colour difference · High shine
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Mauve rather than brown · Does not claim non-sticky
Retailer shade note: rosy mauve
High confidence· Digital match
Lawless Forget the Filler Lip-Plumping Line-Smoothing Tinted Lip Balm
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraUlta Beauty$1 less (4%)Matches: Same cool undertoneBoth claim hydration
Differences: Noticeably different swatch colourLighterDoes not claim non-sticky
Visibly different colour · High shine
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Does not claim non-sticky
Retailer shade note: creamy grey brown
Medium confidence· Digital match
MAC Cosmetics Lipglass High Shine Lip Gloss
Every store that sells this shade · prices as last checked
Ulta Beauty$25View at Ulta BeautySephoraSame priceMatches: Same cool undertoneBoth claim hydration
Differences: Noticeably different swatch colourLighterNude rather than brown
Slight colour difference · High shine
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Nude rather than brown · Does not claim non-sticky
Retailer shade note: pinky nude
Medium confidence· Digital match
Lawless Forget the Filler Lip-Plumping Line-Smoothing Tinted Lip Balm
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraUlta Beauty(product price)Same priceMatches: Same cool undertoneSame shine: shimmerBoth claim non-sticky
Differences: Noticeably different swatch colourLighterMauve rather than brown
Visibly different colour · Shimmer
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Mauve rather than brown · Shimmer rather than sparkle (shimmer)
Retailer shade note: true mauve shimmer
Medium confidence· Digital match
Buxom Full-On Plumping Lip Polish
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $26 · product priceView at Ulta BeautySephora$8 less (31%)Matches: Both claim non-stickyBoth claim hydration
Differences: Noticeably different swatch colourNeutral rather than cool undertone
Visibly different colour · High shine
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Neutral rather than cool undertone
Retailer shade note: nude rosy brown
Medium confidence· Digital match
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm
Every store that sells this shade · prices as last checked
Sephora$18View at SephoraSephora$8 less (31%)Matches: Same cool undertoneBoth claim non-stickyBoth claim hydration
Differences: Noticeably different swatch colourRed rather than brown
Slight colour difference · High shine · Sheer
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Red rather than brown
Retailer shade note: chocolate red
Medium confidence· Digital match
Kaja Juicy Glass Instant Hydrating & Plumping Lip Gloss
Every store that sells this shade · prices as last checked
Sephora$18View at SephoraUlta Beauty$1 less (4%)Matches: Same shine: shimmerBoth claim hydration
Differences: Noticeably different swatch colourNeutral rather than cool undertoneGlitter rather than sparkle (shimmer)
Visibly different colour · Shimmer
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Glitter rather than sparkle (shimmer) · Long-wearing rather than not listed (longevity) · Does not claim non-sticky
Retailer shade note: glitter brown
High confidence· Digital match
Lancôme Juicy Tubes Original Lip Gloss
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beauty$25View at Ulta BeautySephora$2 less (8%)Matches: Same cool undertoneBoth claim hydration
Differences: Noticeably different swatch colourLong-wearing rather than not listed (longevity)Does not claim non-sticky
Visibly different colour · High shine
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Long-wearing rather than not listed (longevity) · Does not claim non-sticky
Retailer shade note: mauve medium brown
High confidence· Digital match
Kulfi Lassi Lips Staining Long-Lasting Moisturizing Lip Oil
Every store that sells this shade · prices as last checked
Sephora$24View at Sephora
Walmart$17 less (65%)Matches: Both claim non-stickyBoth claim hydration
Differences: Warm rather than cool undertone
Close colour · Sheer
Ingredients (not scored): 9% ingredient overlap
Differences: Warm rather than cool undertone
Medium confidence· Digital match
e.l.f. Cosmetics Pout Clout Lip Plumping Pen
Every store that sells this shade · prices as last checked
Walmart$9View at WalmartSephora$6 less (23%)Matches: Same shine: shimmerBoth claim non-stickyBoth claim hydration
Differences: Noticeably different swatch colourWarm rather than cool undertoneRose rather than brown
Slight colour difference · Shimmer · Sheer
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Warm rather than cool undertone · Rose rather than brown · Pearl rather than sparkle (shimmer)
Retailer shade note: rose gold with champagne and rose gold pearl
High confidence· Digital match
Rare Beauty Positive Light Luminizing Lip Gloss
Every store that sells this shade · prices as last checked
Sephora$20View at SephoraUlta Beauty$20View at Ulta BeautyShowing 12 of 29 matches
Huda Beauty Faux Filler Shiny Non-Sticky Lip Gloss in She Fire, against Fenty Beauty Gloss Bomb Oil Luminizing Lip Oil 'N Gloss in Rose Amber. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Huda Beauty Faux Filler Shiny Non-Sticky Lip Gloss in She Fire.
Weighted ingredient similarity 6%. Ingredients only affect results through the filters.
SephoraYour shade $26 at Sephora
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
