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Pro Filt'r Fluid Flex Natural Matte Longwear Foundation 436N dupes and alternatives Fenty Beauty

Deep · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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14 of 30

Only showing matches with medium coverage.

Closest shade match: Maybelline Fit Me Matte + Poreless Foundation Deep Bronze 370

The equivalent shade: scored on colour, depth and undertone only.

The match
Maybelline
Deep Bronze 370
Depth and undertone: Deep · Neutral
Finish and coverage: Matte · Medium coverage
Shade match
95out of 100
Colour
98
Depth
98
Undertone
85
Medium confidence· Digital matchWhy it matches
Match price
$11.99Ulta BeautyUlta Beauty
$36.01 less (75%)

Your shade $48 at Sephora · product price; shade not separately priced · lowest price $8.98 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative: L'Oréal Paris True Match Super-Blendable Foundation W10 Warm Deep

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
L'Oréal Paris
W10 Warm Deep
Depth and undertone: Deep · Warm
Finish and coverage: Natural · Medium coverage
Overall match
86out of 100
Shade (Shade match)
93
Finish (Finish & visual result)
100
Wear (Wear & performance)
40
Skin (Skin suitability)
84
Match price
$13.99Ulta BeautyUlta Beauty
$34.01 less (71%)

Your shade $48 at Sephora · product price; shade not separately priced · lowest price $9.97 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 89
    $44SephoraSephora$4 less (8%)

    Matches: Very close colourSimilar undertone (warm vs neutral)Same natural finish

    Differences: No skin-like finish claimedDoes not claim not settling into linesDoes not claim colour stability

    Score details
    Shade match
    89
    Finish & visual result
    86
    Wear & performance
    70
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: No skin-like finish claimed · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for oily skin

    Retailer shade note: warm golden

    Medium confidence· Digital match

    View match
  2. Shade match 89
    $44SephoraSephora$4 less (8%)

    Matches: Very close colourSimilar undertone (warm vs neutral)Same natural finish

    Differences: No skin-like finish claimedDoes not claim not settling into linesDoes not claim colour stability

    Score details
    Shade match
    89
    Finish & visual result
    86
    Wear & performance
    70
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: No skin-like finish claimed · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for oily skin

    Retailer shade note: warm bronze

    Medium confidence· Digital match

    View match
  3. Shade match 91
    $70Ulta BeautyUlta BeautyCosts $22 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: No skin-like finish claimedNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    91
    Finish & visual result
    86
    Wear & performance
    49
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability

    Medium confidence· Digital match

    View match
  4. Shade match 89
    $72Ulta BeautyUlta BeautyCosts $24 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: No skin-like finish claimedNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    89
    Finish & visual result
    86
    Wear & performance
    49
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability

    Medium confidence· Digital match

    View match
  5. #7 · Haus Labs

    Triclone Skin Tech Medium Coverage Foundation

    480 Medium Deep
    Shade match 91
    $52SephoraSephoraCosts $4 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: No skin-like finish claimedDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    91
    Finish & visual result
    79
    Wear & performance
    67
    Skin suitability
    28

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Not marketed for combination/oily skin · Contains drying alcohol

    Retailer shade note: with neutral undertones

    Medium confidence· Digital match

    View match
  6. Shade match 89
    $32SephoraSephora$16 less (33%)

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: No skin-like finish claimedDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    89
    Finish & visual result
    86
    Wear & performance
    67
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Not marketed for normal/combination/oily skin · Contains listed fragrance

    Retailer shade note: neutral mahogany

    Medium confidence· Digital match

    View match
  7. #9 · Juvia's Place

    I am Magic Natural Radiance Foundation

    300 Gabon
    Shade match 92
    $24Ulta BeautyUlta Beauty(product price)$24 less (50%)

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Radiant rather than natural finishNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    92
    Finish & visual result
    68
    Wear & performance
    58
    Skin suitability
    84

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Radiant rather than natural finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance

    Medium confidence· Digital match

    View match
  8. #10 · Juvia's Place

    I am Magic Natural Radiance Foundation

    305 Cameroon
    Shade match 89
    $24Ulta BeautyUlta Beauty(product price)$24 less (50%)

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Radiant rather than natural finishNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    89
    Finish & visual result
    68
    Wear & performance
    58
    Skin suitability
    84

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Radiant rather than natural finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance

    Medium confidence· Digital match

    View match
  9. #11 · Juvia's Place

    I am Magic Natural Radiance Foundation

    240 Lagos
    Shade match 89
    $24Ulta BeautyUlta Beauty(product price)$24 less (50%)

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Radiant rather than natural finishNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    89
    Finish & visual result
    68
    Wear & performance
    58
    Skin suitability
    84

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Radiant rather than natural finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Contains listed fragrance

    Medium confidence· Digital match

    View match
  10. #12 · Maybelline

    Fit Me Matte + Poreless Foundation

    Deep Golden 368
    Shade match 90
    $11.99Ulta BeautyUlta Beauty(product price)$36.01 less (75%)

    Matches: Very close colourSimilar undertone (warm vs neutral)Same medium coverage

    Differences: Matte rather than natural finishNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    90
    Finish & visual result
    68
    Wear & performance
    58
    Skin suitability
    67

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Matte rather than natural finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Not marketed for combination skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  11. Shade match 40
    $49SephoraSephoraCosts $1 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same natural finish

    Differences: Described as rich deep, yours as medium tanDoes not claim a lightweight feelNot marketed for combination/oily skin

    Score details
    Shade match
    40
    Finish & visual result
    100
    Wear & performance
    91
    Skin suitability
    30

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Described as rich deep, yours as medium tan · Does not claim a lightweight feel · Not marketed for combination/oily skin

    Retailer shade note: rich with golden undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as rich deep, yours as medium tan

    View match
  12. #14 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    55 Deep Warm
    Shade match 40
    $8Ulta BeautyUlta Beauty(product price)$40 less (83%)

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same natural finish

    Differences: Described as deep, yours as medium tanNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    40
    Finish & visual result
    86
    Wear & performance
    79
    Skin suitability
    90

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Described as deep, yours as medium tan · No skin-like finish claimed · Does not claim transfer resistance · Does not claim colour stability

    Retailer shade note: deep with warm undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as deep, yours as medium tan

    View match

Looking for a concealer in your shade?

The closest shade to Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation 436N (Deep · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    370

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 370

    • Nearest in this range
    • Medium · Neutral · neutral golden undertone

    $30

Closest concealers

  1. L'Oréal Paris True Match Radiant Serum Concealer

    N11

    L'Oréal Paris True Match Radiant Serum Concealer, shade N11

    • Very close colour
    • Deep · Neutral undertone

    $16.99

  2. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Mocha

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Mocha

    • Very close colour
    • Deep

    $12

  3. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4N71

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4N71

    • Close colour
    • Very deep · Neutral · neutral golden undertone

    $35

  4. Revlon ColorStay Skin Awaken Concealer

    Truffle

    Revlon ColorStay Skin Awaken Concealer, shade Truffle

    • Very close colour
    • Deep

    $14.99

  5. CoverGirl TruBlend Undercover Concealer

    Cappuccino

    CoverGirl TruBlend Undercover Concealer, shade Cappuccino

    • Close colour
    • Deep · Neutral undertone

    $12.99

  6. Tarte Shape Tape Full Coverage Matte Concealer

    57G rich golden

    Tarte Shape Tape Full Coverage Matte Concealer, shade 57G rich golden

    • Close colour
    • Deep · Olive undertone

    $32

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Maybelline Fit Me Matte + Poreless Foundation in Deep Bronze 370, against Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation in 436N. Every attribute compared, with its share of the score.

ComparedYour shade436NClosest shade matchDeep Bronze 370Score
Shade match55% of overall95
Colour98#7f4d2d#804f30Looks identicalColour difference 0.7 (0 is identical)
Depth98DeepDeepSameDepth difference: 1.0
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone85Neutral · neutral goldenNeutralClosecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared68
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall58
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall67
Skin type67Normal, combination, oilyNormal, oilyBoth marketed for normal/​oily skin
Overall match 81/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Fit Me Matte + Poreless Foundation in Deep Bronze 370.

Same or better

  • $36.01 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Same medium coverage
  • Both claim a lightweight feel

Different

  • Matte finish instead of natural
  • No skin-like finish claimed
  • Does not claim transfer resistance
  • Does not claim not settling into lines
  • Does not claim colour stability
  • Not marketed for combination skin
  • Contains alcohol denat.

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 17%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Why the closest overall alternative works

L'Oréal Paris True Match Super-Blendable Foundation in W10 Warm Deep, against Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation in 436N. Every attribute compared, with its share of the score.

ComparedYour shade436NClosest overall alternativeW10 Warm DeepScore
Shade match55% of overall93
Colour95#7f4d2d#7b492aLooks identicalColour difference 1.4 (0 is identical)
Depth96DeepDeepSameDepth difference: 2.3
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone85Neutral · neutral goldenWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall84
Skin type84Normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 86/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris True Match Super-Blendable Foundation in W10 Warm Deep.

Same or better

  • $34.01 less
  • Near-identical swatch colour
  • Similar undertone (warm vs neutral)
  • Same natural finish
  • Same medium coverage
  • Both claim a skin-like finish

Different

  • No long-wear claim
  • Does not claim transfer resistance
  • Does not claim not settling into lines
  • Does not claim colour stability
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 27%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy

Closest shade match

Maybelline Fit Me Matte + Poreless Foundation Deep Bronze 370

Match price
$11.99Ulta BeautyUlta Beauty
$36.01 less (75%)

Your shade $48 at Sephora · product price; shade not separately priced · lowest price $8.98 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative

L'Oréal Paris True Match Super-Blendable Foundation W10 Warm Deep

Match price
$13.99Ulta BeautyUlta Beauty
$34.01 less (71%)

Your shade $48 at Sephora · product price; shade not separately priced · lowest price $9.97 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.