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Pro Filt'r Instant Retouch Longwear Liquid Concealer 360 dupes and alternatives Fenty Beauty

Medium light · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free2No drying alcohol2Vegan2Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches made for oily skin, with medium coverage.

  • 10 matches have no skin type listed and are not shown.

Closest shade matchClosest overall alternative: Rare Beauty Liquid Touch Brightening Concealer 360W

The equivalent shade and the most similar concealer overall.

Your shade
Fenty Beauty
360Change shade
Depth and undertone: Medium light · Neutral
Finish and coverage: Matte · Full coverage
The match
Rare Beauty
360W
Depth and undertone: Medium light · Olive · warm olive
Finish and coverage: Radiant · Medium coverage
Overall match
73out of 100
Shade (Shade match)
81
Finish (Finish & visual result)
43
Wear (Wear & performance)
86
Skin (Skin suitability)
100
Shade match
81out of 100
Colour
86
Depth
89
Undertone
65
Medium confidence· Digital matchWhy it matches
Best price
$24SephoraSephora
$6 less (20%)

Your shade $30 at Sephora

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Rare Beauty

    Liquid Touch Brightening Concealer

    380W
    Shade match 76
    $24SephoraSephora$6 less (20%)

    Matches: Claims a skin-like finishBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly deeperSlightly warmer undertoneRadiant rather than matte finish

    Score details
    Shade match
    76
    Finish & visual result
    43
    Wear & performance
    86
    Skin suitability
    100

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 37% ingredient overlap

    Differences: Slightly deeper · Slightly warmer undertone · Radiant rather than matte finish · Medium rather than full coverage

    Retailer shade note: medium tan with warm golden undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer 360 (Medium light · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation

    295

    Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation, shade 295

    • Looks identical
    • Medium light · Neutral · neutral golden undertone

    $40

Closest foundations

  1. Sephora Collection Best Skin Ever Liquid Foundation

    26N

    Sephora Collection Best Skin Ever Liquid Foundation, shade 26N

    • Looks identical
    • Medium light · Neutral undertone

    $24

  2. Ulta Beauty Collection Complexion Crush Foundation

    Medium Neutral

    Ulta Beauty Collection Complexion Crush Foundation, shade Medium Neutral

    • Very close colour
    • Medium light · Neutral undertone

    $16

  3. Revolution Beauty Superdewy Cushion Foundation

    Medium Neutral

    Revolution Beauty Superdewy Cushion Foundation, shade Medium Neutral

    • Very close colour
    • Medium light · Neutral undertone

    $14

  4. Kylie Cosmetics Natural Blur Powder Foundation

    8N

    Kylie Cosmetics Natural Blur Powder Foundation, shade 8N

    • Very close colour
    • Medium light · Neutral undertone

    $38

  5. Well People Skinforia Serum Foundation

    24 Light Medium Neutral

    Well People Skinforia Serum Foundation, shade 24 Light Medium Neutral

    • Close depth, colour not measured
    • Light medium · Neutral undertone

    $30

  6. Rare Beauty True to Myself Natural Matte Longwear Foundation

    23 Medium Neutral

    Rare Beauty True to Myself Natural Matte Longwear Foundation, shade 23 Medium Neutral

    • Very close colour
    • Medium light · Neutral undertone

    $38

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Rare Beauty Liquid Touch Brightening Concealer in 360W, against Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer in 360. Every attribute compared, with its share of the score.

ComparedYour shade360Closest match360WScore
Shade match55% of overall81
Colour86#dda572#d09d6bVery close colourColour difference 2.9 (0 is identical)
Depth89Medium lightMedium lightSameDepth difference: 4.9
Retailer descriptionTanMedium tanSome differenceRetailer descriptions one depth band apart
Undertone65NeutralOlive · warm oliveSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared43
Finish12MatteRadiantDifferentRadiant finish rather than matte
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared86
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100Normal, dry, combination, oilyOily, dry, combination, normalBoth marketed for normal/​dry/​combination/​oily skin
Overall match 73/100Shade match 81/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rare Beauty Liquid Touch Brightening Concealer in 360W.

Same or better

  • $6 less
  • Very close colour
  • Medium rather than full coverage
  • Claims a skin-like finish
  • Both claim long-wearing
  • Both claim not settling into lines
  • Claims a lightweight feel
  • No drying alcohol listed

Different

  • Runs slightly deeper
  • Slightly warmer undertone
  • Radiant finish instead of matte

Ingredients (information only, not scored)

14 shared ingredients; weighted similarity 37%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol)Not listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy 360W

Best price
$24SephoraSephora
$6 less (20%)

Your shade $30 at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.