Pro Filt'r Instant Retouch Longwear Liquid Concealer 360 dupes and alternatives Fenty Beauty
3.8 (2,257)·Medium light · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Claims a skin-like finish· No drying alcohol listed
Differences: Olive rather than neutral undertone· Radiant rather than matte finish· Medium rather than full coverage
Score details
Shade match
83
Finish & visual result
43
Wear & performance
40
Skin suitability
75
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Olive rather than neutral undertone · Radiant rather than matte finish · Medium rather than full coverage · No long-wear claim · Does not claim not settling into lines · Not marketed for oily skin
Retailer shade note: medium tan with neutral olive undertones
Matches: Claims a skin-like finish· No drying alcohol listed
Differences: Slightly warmer undertone· Radiant rather than matte finish· Medium rather than full coverage
Score details
Shade match
81
Finish & visual result
43
Wear & performance
40
Skin suitability
75
Close colour · Radiant · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly warmer undertone · Radiant rather than matte finish · Medium rather than full coverage · No long-wear claim · Does not claim not settling into lines · Not marketed for oily skin
Retailer shade note: medium tan with warm peach undertones
Matches: Same neutral undertone· Claims a skin-like finish· No drying alcohol listed
Differences: Slightly deeper· Radiant rather than matte finish· Medium rather than full coverage
Score details
Shade match
80
Finish & visual result
43
Wear & performance
40
Skin suitability
75
Close colour · Radiant · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly deeper · Radiant rather than matte finish · Medium rather than full coverage · No long-wear claim · Does not claim not settling into lines · Not marketed for oily skin
Retailer shade note: medium deep with neutral peach undertones
The closest shade to Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer 360 (Medium light · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
e.l.f. Cosmetics Hydrating Camo Concealer in Tan Neutral, against Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer in 360. Every attribute compared, with its share of the score.
ComparedYour shade360Closest shade matchTan NeutralHow they compareScore
Shade match55% of overall93
Colour60%89#dda572#e5a778Very close colourColour difference 2.5 (0 is identical)
Overall match 84/100Shade match 93/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
L'Oréal Paris Infallible Full Wear Waterproof Concealer in 385 Amber, against Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer in 360. Every attribute compared, with its share of the score.
ComparedYour shade360Closest overall alternative385 AmberHow they compareScore
Shade match55% of overall90
Colour60%96#dda572#dda373Looks identicalColour difference 1.2 (0 is identical)
Finish & visual result25% of overall · 2 of 4 compared100
Finish35%100MatteMatteSameSame matte finish
Coverage30%100FullFullSameSame full coverage
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared70
Longevity30%70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance20%40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type100%50Normal, dry, combination, oilyNot publishedSkin-type suitability not published for one product
Overall match 87/100Shade match 90/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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