Beautler.Your beauty butler

Pro Filt'r Instant Retouch Longwear Liquid Concealer 450 dupes and alternatives Fenty Beauty

Deep tan · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: Too Faced Born This Way Super Coverage Multi-Use Concealer Maple

The equivalent shade and the most similar concealer overall.

Your shade
Fenty Beauty
450Change shade
Depth and undertone: Deep tan · Neutral
Finish and coverage: Matte · Full coverage
The match
Too Faced
Maple
Depth and undertone: Deep tan · Neutral
Finish and coverage: Natural · Full coverage
Overall match
87out of 100
Shade (Shade match)
93
Finish (Finish & visual result)
76
Wear (Wear & performance)
86
Skin (Skin suitability)
75
Shade match
93out of 100
Colour
89
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$36SephoraSephora
Costs $6 more

Your shade $30 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 90
    $32SephoraSephoraCosts $2 more

    Matches: Near-identical swatch colourSame matte finishClaims a blurring effect

    Differences: Slightly cooler undertoneMedium rather than full coverageNot marketed for normal/oily skin

    Score details
    Shade match
    90
    Finish & visual result
    74
    Wear & performance
    72
    Skin suitability
    46

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than full coverage · Not marketed for normal/oily skin

    Retailer shade note: deep with red undertones

    Medium confidence· Digital match

    View match
  2. #3 · Tarte

    Shape Tape Full Coverage Matte Concealer

    51H deep honey
    Shade match 75
    $32SephoraSephoraCosts $2 more

    Matches: Same matte finishSame full coverageClaims a blurring effect

    Differences: Slightly warmer undertoneNot marketed for dry skinContains listed fragrance

    Score details
    Shade match
    75
    Finish & visual result
    89
    Wear & performance
    82
    Skin suitability
    75

    Close colour · Matte · Full coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Slightly warmer undertone · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: deep skin with warm, peach undertones

    Medium confidence· Digital match

    View match
  3. Shade match 76
    $30SephoraSephoraSame price

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: Slightly deeper

    Score details
    Shade match
    76
    Finish & visual result
    89
    Wear & performance
    65
    Skin suitability
    100

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly deeper

    Retailer shade note: very deep with neutral undertones

    High confidence· Digital match

    View match
  4. Shade match 73
    $30SephoraSephoraSame price

    Matches: Same neutral undertoneSame full coverageBoth claim long-wearing

    Differences: Noticeably different swatch colourSlightly deeperNatural rather than matte finish

    Score details
    Shade match
    73
    Finish & visual result
    76
    Wear & performance
    100
    Skin suitability
    92

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly deeper · Natural rather than matte finish

    Retailer shade note: for neutral undertones

    Medium confidence· Digital match

    View match
  5. Shade match 73
    $30Ulta BeautyUlta Beauty(product price)Same price

    Matches: Same full coverageBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly lighterSlightly warmer undertoneNatural rather than matte finish

    Score details
    Shade match
    73
    Finish & visual result
    76
    Wear & performance
    100
    Skin suitability
    92

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · Natural rather than matte finish

    Retailer shade note: for warm undertones

    Medium confidence· Digital match

    View match
  6. #7 · CoverGirl

    TruBlend Undercover Concealer

    Golden Caramel
    Shade match 70
    $12.99Ulta BeautyUlta Beauty(product price)$17.01 less (57%)

    Matches: Same matte finishSame full coverageBoth claim long-wearing

    Differences: Slightly lighterSlightly warmer undertoneDoes not claim not settling into lines

    Score details
    Shade match
    70
    Finish & visual result
    100
    Wear & performance
    76
    Skin suitability
    50

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  7. #8 · Charlotte Tilbury

    Airbrush Flawless Long-Wear Blur Concealer

    14.5 Deep
    Shade match 74
    $36SephoraSephoraCosts $6 more

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: Not marketed for combination skin

    Score details
    Shade match
    74
    Finish & visual result
    89
    Wear & performance
    70
    Skin suitability
    75

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Not marketed for combination skin

    Retailer shade note: Deep with neutral warm undertones

    Medium confidence· Digital match

    View match
  8. Shade match 75
    $36SephoraSephoraCosts $6 more

    Matches: Same neutral undertoneSame full coverageBoth claim long-wearing

    Differences: Slightly deeperNatural rather than matte finishNot marketed for oily skin

    Score details
    Shade match
    75
    Finish & visual result
    76
    Wear & performance
    86
    Skin suitability
    75

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 26% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · Not marketed for oily skin

    Retailer shade note: deep with neutral to golden undertones

    Medium confidence· Digital match

    View match
  9. #10 · Tarte

    Shape Tape Full Coverage Matte Concealer

    53G deep golden
    Shade match 70
    $32SephoraSephoraCosts $2 more

    Matches: Same matte finishSame full coverageClaims a blurring effect

    Differences: Slightly deeperOlive rather than neutral undertoneNot marketed for dry skin

    Score details
    Shade match
    70
    Finish & visual result
    89
    Wear & performance
    82
    Skin suitability
    75

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Slightly deeper · Olive rather than neutral undertone · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: deep skin with very warm, golden or olive undertones

    Medium confidence· Digital match

    View match
  10. #11 · Tarte

    Shape Tape Full Coverage Matte Concealer

    49W tan-deep warm
    Shade match 69
    $32SephoraSephoraCosts $2 more

    Matches: Same matte finishSame full coverageClaims a blurring effect

    Differences: Slightly lighterSlightly warmer undertoneNot marketed for dry skin

    Score details
    Shade match
    69
    Finish & visual result
    89
    Wear & performance
    82
    Skin suitability
    75

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: tan to deep skin with very warm, rosy undertones

    Medium confidence· Digital match

    View match
  11. #12 · Charlotte Tilbury

    Airbrush Flawless Long-Wear Blur Concealer

    14 Deep
    Shade match 70
    $36SephoraSephoraCosts $6 more

    Matches: Same matte finishSame full coverageClaims a blurring effect

    Differences: Slightly cooler undertoneNot marketed for combination skin

    Score details
    Shade match
    70
    Finish & visual result
    89
    Wear & performance
    70
    Skin suitability
    75

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly cooler undertone · Not marketed for combination skin

    Retailer shade note: Deep with cool undertones

    Medium confidence· Digital match

    View match
  12. Shade match 84
    $38SephoraSephoraCosts $8 more

    Matches: Same neutral undertoneSame full coverageClaims a blurring effect

    Differences: Natural rather than matte finishDoes not claim not settling into linesNot marketed for combination skin

    Score details
    Shade match
    84
    Finish & visual result
    70
    Wear & performance
    51
    Skin suitability
    75

    Close colour · Natural · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Natural rather than matte finish · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: extra deep with subtle brown undertones

    Medium confidence· Digital match

    View match
  13. Shade match 74
    $35SephoraSephoraCosts $5 more

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: Does not claim not settling into linesNot marketed for dry skin

    Score details
    Shade match
    74
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    75

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for dry skin

    Retailer shade note: for deep skin with neutral warm undertones

    Medium confidence· Digital match

    View match
  14. #15 · Charlotte Tilbury

    Airbrush Flawless Long-Wear Blur Concealer

    15 Deep
    Shade match 67
    $36SephoraSephoraCosts $6 more

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: Noticeably different swatch colourSlightly deeperNot marketed for combination skin

    Score details
    Shade match
    67
    Finish & visual result
    89
    Wear & performance
    70
    Skin suitability
    75

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly deeper · Not marketed for combination skin

    Retailer shade note: Deep with neutral undertones

    Medium confidence· Digital match

    View match
  15. Shade match 67
    $30SephoraSephoraSame price

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: Noticeably different swatch colourSlightly deeper

    Score details
    Shade match
    67
    Finish & visual result
    89
    Wear & performance
    65
    Skin suitability
    100

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly deeper

    Retailer shade note: deep with neutral golden undertones

    High confidence· Digital match

    View match
  16. Shade match 82
    $42SephoraSephoraCosts $12 more

    Matches: Same neutral undertoneSame full coverageClaims transfer resistance

    Differences: Natural rather than matte finishDoes not claim not settling into linesNot marketed for dry/combination/oily skin

    Score details
    Shade match
    82
    Finish & visual result
    76
    Wear & performance
    53
    Skin suitability
    25

    Close colour · Natural · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Natural rather than matte finish · Does not claim not settling into lines · Not marketed for dry/combination/oily skin · Contains listed fragrance

    Retailer shade note: deep skin with neutral undertones

    Medium confidence· Digital match

    View match
  17. #18 · Glossier

    Stretch Concealer for Dewy Buildable Coverage

    Medium Deep 3
    Shade match 85
    $22SephoraSephora$8 less (27%)

    Matches: Same neutral undertoneBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly deeperRadiant rather than matte finishBuildable rather than full coverage

    Score details
    Shade match
    85
    Finish & visual result
    43
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Radiant · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly deeper · Radiant rather than matte finish · Buildable rather than full coverage

    Retailer shade note: neutral undertone

    Medium confidence· Digital match

    View match
  18. Shade match 75
    $32SephoraSephoraCosts $2 more

    Matches: Same matte finishClaims a blurring effectBoth claim not settling into lines

    Differences: Slightly warmer undertoneMedium rather than full coverageNot marketed for normal/oily skin

    Score details
    Shade match
    75
    Finish & visual result
    74
    Wear & performance
    72
    Skin suitability
    46

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than full coverage · Not marketed for normal/oily skin

    Retailer shade note: deep with golden undertones

    Medium confidence· Digital match

    View match
  19. #20 · Rare Beauty

    Liquid Touch Brightening Concealer

    530N
    Shade match 79
    $24SephoraSephora$6 less (20%)

    Matches: Same neutral undertoneClaims a skin-like finishBoth claim long-wearing

    Differences: Slightly deeperRadiant rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    79
    Finish & visual result
    43
    Wear & performance
    86
    Skin suitability
    100

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 37% ingredient overlap

    Differences: Slightly deeper · Radiant rather than matte finish · Medium rather than full coverage

    Retailer shade note: deep with neutral red undertones

    Medium confidence· Digital match

    View match
  20. Shade match 73
    $32SephoraSephoraCosts $2 more

    Matches: Same matte finishClaims a blurring effectBoth claim not settling into lines

    Differences: Slightly deeperSlightly warmer undertoneMedium rather than full coverage

    Score details
    Shade match
    73
    Finish & visual result
    74
    Wear & performance
    72
    Skin suitability
    46

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly deeper · Slightly warmer undertone · Medium rather than full coverage · Not marketed for normal/oily skin

    Retailer shade note: deep with golden undertones

    Medium confidence· Digital match

    View match
  21. #22 · Huda Beauty

    #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Butterscotch 7.5 Golden
    Shade match 65
    $31SephoraSephoraCosts $1 more

    Matches: Same matte finishSame full coverageClaims a skin-like finish

    Differences: Noticeably different swatch colourSlightly warmer undertoneNot marketed for combination skin

    Score details
    Shade match
    65
    Finish & visual result
    79
    Wear & performance
    83
    Skin suitability
    75

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly warmer undertone · Not marketed for combination skin

    Retailer shade note: deep-tan skin tones with bright-golden undertones

    Medium confidence· Digital match

    View match
  22. Shade match 61
    $30SephoraSephoraSame price

    Matches: Same matte finishSame full coverageClaims a blurring effect

    Differences: Noticeably different swatch colourSlightly deeperSlightly warmer undertone

    Score details
    Shade match
    61
    Finish & visual result
    89
    Wear & performance
    65
    Skin suitability
    100

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly deeper · Slightly warmer undertone

    Retailer shade note: deep with warm golden undertones

    High confidence· Digital match

    View match
  23. #24 · Charlotte Tilbury

    Airbrush Flawless Long-Wear Blur Concealer

    12.5 Tan-Deep
    Shade match 62
    $36Ulta BeautyUlta BeautyCosts $6 more

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: Noticeably different swatch colourSlightly lighterNot marketed for combination skin

    Score details
    Shade match
    62
    Finish & visual result
    89
    Wear & performance
    70
    Skin suitability
    75

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Not marketed for combination skin

    Retailer shade note: Tan-Deep with neutral warm undertones

    Medium confidence· Digital match

    View match
  24. Shade match 76
    $38SephoraSephoraCosts $8 more

    Matches: Same neutral undertoneSame full coverageClaims a blurring effect

    Differences: Slightly deeperNatural rather than matte finishDoes not claim not settling into lines

    Score details
    Shade match
    76
    Finish & visual result
    70
    Wear & performance
    51
    Skin suitability
    75

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: extra deep with neutral undertones

    Medium confidence· Digital match

    View match
  25. #26 · Clinique

    Even Better All-Over Concealer + Eraser

    WN 124 Sienna
    Shade match 77
    $22$32SephoraSephora$8 less (27%)

    Matches: Same neutral undertoneClaims a blurring effectBoth claim long-wearing

    Differences: Slightly lighterNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    77
    Finish & visual result
    55
    Wear & performance
    68
    Skin suitability
    75

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly lighter · Natural rather than matte finish · Medium rather than full coverage · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: deep, warm-neutral undertones

    Medium confidence· Digital match

    View match
  26. Shade match 90
    $32SephoraSephoraCosts $2 more

    Matches: Near-identical swatch colourClaims a skin-like finishNo drying alcohol listed

    Differences: Olive rather than neutral undertoneRadiant rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    90
    Finish & visual result
    43
    Wear & performance
    40
    Skin suitability
    75

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Olive rather than neutral undertone · Radiant rather than matte finish · Medium rather than full coverage · No long-wear claim · Does not claim not settling into lines · Not marketed for oily skin

    Retailer shade note: deep with neutral olive undertones

    Medium confidence· Digital match

    View match
  27. #28 · Clinique

    Even Better All-Over Concealer + Eraser

    WN 125 Mahogany
    Shade match 77
    $22$32SephoraSephora$8 less (27%)

    Matches: Same neutral undertoneClaims a blurring effectBoth claim long-wearing

    Differences: Slightly lighterNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    77
    Finish & visual result
    55
    Wear & performance
    68
    Skin suitability
    75

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly lighter · Natural rather than matte finish · Medium rather than full coverage · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: deep, warm-neutral undertones

    Medium confidence· Digital match

    View match
  28. Shade match 71
    $30Ulta BeautyUlta BeautySame price

    Matches: Claims a skin-like finishBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly warmer undertoneNatural rather than matte finishBuildable rather than full coverage

    Score details
    Shade match
    71
    Finish & visual result
    61
    Wear & performance
    86
    Skin suitability
    50

    Slight colour difference · Natural · Buildable coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Buildable rather than full coverage

    Retailer shade note: deep with warm undertones

    Medium confidence· Digital match

    View match
  29. Shade match 71
    $30Ulta BeautyUlta Beauty(product price)Same price

    Matches: Same neutral undertoneClaims a skin-like finishBoth claim long-wearing

    Differences: Noticeably different swatch colourSlightly deeperNatural rather than matte finish

    Score details
    Shade match
    71
    Finish & visual result
    61
    Wear & performance
    86
    Skin suitability
    50

    Slight colour difference · Natural · Buildable coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly deeper · Natural rather than matte finish · Buildable rather than full coverage

    Retailer shade note: deep tan with neutral warm undertones

    Medium confidence· Digital match

    View match
  30. Shade match 84
    $32SephoraSephoraCosts $2 more

    Matches: Same neutral undertoneClaims a skin-like finishNo drying alcohol listed

    Differences: Radiant rather than matte finishMedium rather than full coverageNo long-wear claim

    Score details
    Shade match
    84
    Finish & visual result
    43
    Wear & performance
    40
    Skin suitability
    75

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Radiant rather than matte finish · Medium rather than full coverage · No long-wear claim · Does not claim not settling into lines · Not marketed for oily skin

    Retailer shade note: deep with neutral undertones

    Medium confidence· Digital match

    View match

Showing 12 of 30 matches

Looking for a foundation in your shade?

The closest shade to Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer 450 (Deep tan · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation

    440

    Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation, shade 440

    • Slight colour difference
    • Deep tan · Warm undertone

    $40

Closest foundations

  1. bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15

    Golden Deep 28

    bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15, shade Golden Deep 28

    • Looks identical
    • Deep tan · Neutral undertone

    $39.50

  2. Yves Saint Laurent Skin Affair Soft Glow Cushion Foundation

    DN8

    Yves Saint Laurent Skin Affair Soft Glow Cushion Foundation, shade DN8

    • Very close colour
    • Deep tan · Neutral undertone

    $49

  3. Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation

    35N Victorious

    Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation, shade 35N Victorious

    • Very close colour
    • Deep tan · Neutral undertone

    $47

  4. Dior Backstage Glow-Up Skin Tint Hydrating Tinted Moisturizer SPF 20

    8N

    Dior Backstage Glow-Up Skin Tint Hydrating Tinted Moisturizer SPF 20, shade 8N

    • Very close colour
    • Deep tan · Neutral undertone

    $55

  5. Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation

    Dark 29 Neutral

    Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation, shade Dark 29 Neutral

    • Very close colour
    • Deep tan · Neutral undertone

    $41

  6. Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation

    360

    Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation, shade 360

    • Very close colour
    • Deep tan · Neutral undertone

    $44

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Too Faced Born This Way Super Coverage Multi-Use Concealer in Maple, against Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer in 450. Every attribute compared, with its share of the score.

ComparedYour shade450Closest matchMapleScore
Shade match55% of overall93
Colour89#936649#966142Very close colourColour difference 2.4 (0 is identical)
Depth98Deep tanDeep tanSameDepth difference: 1.4
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared76
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared86
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall75
Skin type75Normal, dry, combination, oilyNormal, dry, combinationBoth marketed for normal/​dry/​combination skin
Overall match 87/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Too Faced Born This Way Super Coverage Multi-Use Concealer in Maple.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same full coverage
  • Both claim long-wearing
  • Both claim not settling into lines
  • Claims a lightweight feel
  • No drying alcohol listed

Different

  • Natural finish instead of matte
  • Not marketed for oily skin

Ingredients (information only, not scored)

12 shared ingredients; weighted similarity 26%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol)Not listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy Maple

Best price
$36SephoraSephora
Costs $6 more

Your shade $30 at Sephora

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.