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Pro Filt'r Instant Retouch Longwear Liquid Concealer 210 dupes and alternatives Fenty Beauty

Fair · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: NARS Radiant Creamy Concealer Café Au Lait

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Fenty Beauty
210Change shade
Depth and undertone: Fair · Neutral · neutral golden
Finish and coverage: Matte · Full coverage
The match
NARS
Café Au Lait
Depth and undertone: Fair · Neutral
Finish and coverage: Radiant · Medium coverage
Shade match
94out of 100
Colour
97
Depth
99
Undertone
85
Medium confidence· Digital matchWhy it matches
Best price
$36SephoraSephora
Costs $6 more

Your shade $30 at Sephora

SephoraView at Sephora

Closest overall alternative: e.l.f. Cosmetics 16HR Camo Concealer Light Ivory

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Fenty Beauty
210Change shade
Depth and undertone: Fair · Neutral · neutral golden
Finish and coverage: Matte · Full coverage
The match
e.l.f. Cosmetics
Light Ivory
Depth and undertone: Light · Neutral · neutral golden
Finish and coverage: Matte · Full coverage
Overall match
88out of 100
Shade (Shade match)
87
Finish (Finish & visual result)
100
Wear (Wear & performance)
72
Skin (Skin suitability)
75
Match price
$8Ulta BeautyUlta Beauty
$22 less (73%)

Your shade $30 at Sephora · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Light Ivory
    Shade match 94
    $8Ulta BeautyUlta Beauty(product price)$22 less (73%)

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Satin rather than matte finishNot marketed for oily skin

    Score details
    Shade match
    94
    Finish & visual result
    65
    Wear & performance
    86
    Skin suitability
    75

    Very close colour · Satin · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Satin rather than matte finish · Not marketed for oily skin

    Retailer shade note: light with warm-neutral undertones

    Medium confidence· Digital match

    View match
  2. Shade match 92
    $35SephoraSephoraCosts $5 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Does not claim not settling into linesNot marketed for dry skin

    Score details
    Shade match
    92
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    75

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for dry skin

    Retailer shade note: for light skin with neutral golden undertones

    Medium confidence· Digital match

    View match
  3. #5 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Light Sand
    Shade match 91
    $8Ulta BeautyUlta Beauty(product price)$22 less (73%)

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Satin rather than matte finishNot marketed for oily skin

    Score details
    Shade match
    91
    Finish & visual result
    65
    Wear & performance
    86
    Skin suitability
    75

    Very close colour · Satin · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Satin rather than matte finish · Not marketed for oily skin

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match
  4. #6 · CoverGirl

    TruBlend Undercover Concealer

    Buff Beige
    Shade match 79
    $12.99Ulta BeautyUlta Beauty(product price)$17.01 less (57%)

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: Slightly deeperDoes not claim not settling into lines

    Score details
    Shade match
    79
    Finish & visual result
    100
    Wear & performance
    76
    Skin suitability
    50

    Close colour · Matte · Full coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Slightly deeper · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  5. Shade match 82
    $30SephoraSephoraSame price

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: Slightly deeper

    Score details
    Shade match
    82
    Finish & visual result
    89
    Wear & performance
    65
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly deeper

    Retailer shade note: neutral beige with neutral undertones

    Medium confidence· Digital match

    View match
  6. Shade match 84
    $36SephoraSephoraCosts $6 more

    Matches: Similar undertone (warm vs neutral)Same full coverageBoth claim long-wearing

    Differences: Slightly deeperNatural rather than matte finishNot marketed for oily skin

    Score details
    Shade match
    84
    Finish & visual result
    76
    Wear & performance
    86
    Skin suitability
    75

    Close colour · Natural · Full coverage

    Ingredients (not scored): 26% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · Not marketed for oily skin

    Retailer shade note: light with golden undertones

    Medium confidence· Digital match

    View match
  7. Shade match 82
    $30SephoraSephoraSame price

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: Slightly deeper

    Score details
    Shade match
    82
    Finish & visual result
    89
    Wear & performance
    65
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly deeper

    Retailer shade note: light neutral beige with golden undertones

    Medium confidence· Digital match

    View match
  8. Shade match 81
    $30SephoraSephoraSame price

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: Slightly deeper

    Score details
    Shade match
    81
    Finish & visual result
    89
    Wear & performance
    65
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly deeper

    Retailer shade note: light beige with neutral golden undertones

    Medium confidence· Digital match

    View match
  9. #11 · L'Oréal Paris

    Infallible Full Wear Waterproof Concealer

    380 Pecan
    Shade match 79
    $15.99Ulta BeautyUlta Beauty(product price)$14.01 less (47%)

    Matches: Same matte finishSame full coverageClaims transfer resistance

    Differences: Slightly deeperContains listed fragrance

    Score details
    Shade match
    79
    Finish & visual result
    100
    Wear & performance
    70
    Skin suitability
    50

    Close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly deeper · Contains listed fragrance

    Medium confidence· Digital match

    View match
  10. #12 · Tarte

    Shape Tape Full Coverage Matte Concealer

    27S light-medium sand
    Shade match 76
    $32SephoraSephoraCosts $2 more

    Matches: Similar undertone (warm vs neutral)Same matte finishSame full coverage

    Differences: Slightly deeperNot marketed for dry skinContains listed fragrance

    Score details
    Shade match
    76
    Finish & visual result
    89
    Wear & performance
    82
    Skin suitability
    75

    Close colour · Matte · Full coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Slightly deeper · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: light to medium skin with warm, golden undertones

    Medium confidence· Digital match

    View match
  11. #13 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Medium Peach
    Shade match 85
    $8Ulta BeautyUlta Beauty$22 less (73%)

    Matches: Similar undertone (warm vs neutral)Same full coverageBoth claim long-wearing

    Differences: Slightly deeperSatin rather than matte finishNot marketed for oily skin

    Score details
    Shade match
    85
    Finish & visual result
    65
    Wear & performance
    86
    Skin suitability
    75

    Close colour · Satin · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Slightly deeper · Satin rather than matte finish · Not marketed for oily skin

    Retailer shade note: medium light with peach undertones

    Medium confidence· Digital match

    View match
  12. #14 · L'Oréal Paris

    Infallible Full Wear Waterproof Concealer

    360 Cashmere
    Shade match 75
    $15.99Ulta BeautyUlta Beauty$14.01 less (47%)

    Matches: Same matte finishSame full coverageClaims transfer resistance

    Differences: Contains listed fragrance

    Score details
    Shade match
    75
    Finish & visual result
    100
    Wear & performance
    70
    Skin suitability
    50

    Close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Contains listed fragrance

    Medium confidence· Digital match

    View match
  13. Shade match 73
    $36SephoraSephoraCosts $6 more

    Matches: Same matte finishClaims a blurring effectBoth claim not settling into lines

    Differences: Slightly deeperSlightly cooler undertoneMedium rather than full coverage

    Score details
    Shade match
    73
    Finish & visual result
    81
    Wear & performance
    82
    Skin suitability
    75

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly deeper · Slightly cooler undertone · Medium rather than full coverage · Not marketed for dry skin

    Retailer shade note: L3 - Light to medium with cool undertones

    Medium confidence· Digital match

    View match
  14. #16 · NARS

    Radiant Creamy Concealer

    Madeleine
    Shade match 93
    $36SephoraSephoraCosts $6 more

    Matches: Near-identical swatch colourSame neutral undertoneClaims a blurring effect

    Differences: Radiant rather than matte finishMedium rather than full coverageNot marketed for oily skin

    Score details
    Shade match
    93
    Finish & visual result
    43
    Wear & performance
    70
    Skin suitability
    75

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Radiant rather than matte finish · Medium rather than full coverage · Not marketed for oily skin

    Retailer shade note: L2.3 - light with neutral undertones

    Medium confidence· Digital match

    View match
  15. #17 · NARS

    Radiant Creamy Concealer

    Marron Glacé
    Shade match 91
    $36SephoraSephoraCosts $6 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Claims a blurring effect

    Differences: Radiant rather than matte finishMedium rather than full coverageNot marketed for oily skin

    Score details
    Shade match
    91
    Finish & visual result
    43
    Wear & performance
    70
    Skin suitability
    75

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Radiant rather than matte finish · Medium rather than full coverage · Not marketed for oily skin

    Retailer shade note: L2.8 - light to medium with warm undertones, and a peach tone

    Medium confidence· Digital match

    View match
  16. #18 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Medium Sand
    Shade match 76
    $8Ulta BeautyUlta Beauty(product price)$22 less (73%)

    Matches: Same neutral undertoneSame full coverageBoth claim long-wearing

    Differences: Slightly deeperSatin rather than matte finishNot marketed for oily skin

    Score details
    Shade match
    76
    Finish & visual result
    65
    Wear & performance
    86
    Skin suitability
    75

    Close colour · Satin · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Slightly deeper · Satin rather than matte finish · Not marketed for oily skin

    Retailer shade note: medium light with neutral undertones

    Medium confidence· Digital match

    View match
  17. Shade match 65
    $30SephoraSephoraSame price

    Matches: Same full coverageBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly deeperSlightly cooler undertoneNatural rather than matte finish

    Score details
    Shade match
    65
    Finish & visual result
    76
    Wear & performance
    100
    Skin suitability
    92

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly deeper · Slightly cooler undertone · Natural rather than matte finish

    Retailer shade note: for cool undertones

    Medium confidence· Digital match

    View match
  18. Shade match 82
    $38SephoraSephoraCosts $8 more

    Matches: Similar undertone (warm vs neutral)Same full coverageClaims a blurring effect

    Differences: Slightly deeperNatural rather than matte finishDoes not claim not settling into lines

    Score details
    Shade match
    82
    Finish & visual result
    70
    Wear & performance
    51
    Skin suitability
    75

    Close colour · Natural · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: light medium with warm undertones

    Medium confidence· Digital match

    View match
  19. #21 · Huda Beauty

    #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Marmalade 3.3 Beige
    Shade match 68
    $31SephoraSephoraCosts $1 more

    Matches: Same matte finishSame full coverageClaims a skin-like finish

    Differences: Slightly deeperSlightly cooler undertoneNot marketed for combination skin

    Score details
    Shade match
    68
    Finish & visual result
    79
    Wear & performance
    83
    Skin suitability
    75

    Close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly deeper · Slightly cooler undertone · Not marketed for combination skin

    Retailer shade note: light-medium skin tones with pink undertones

    Medium confidence· Digital match

    View match
  20. #22 · Huda Beauty

    #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Vanilla Swirl 3.1 Beige
    Shade match 67
    $31SephoraSephoraCosts $1 more

    Matches: Same matte finishSame full coverageClaims a skin-like finish

    Differences: Slightly deeperSlightly cooler undertoneNot marketed for combination skin

    Score details
    Shade match
    67
    Finish & visual result
    79
    Wear & performance
    83
    Skin suitability
    75

    Close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly deeper · Slightly cooler undertone · Not marketed for combination skin

    Retailer shade note: light-medium skin tones with pink undertones

    Medium confidence· Digital match

    View match
  21. Shade match 80
    $38SephoraSephoraCosts $8 more

    Matches: Same neutral undertoneSame full coverageClaims a blurring effect

    Differences: Slightly deeperNatural rather than matte finishDoes not claim not settling into lines

    Score details
    Shade match
    80
    Finish & visual result
    70
    Wear & performance
    51
    Skin suitability
    75

    Close colour · Natural · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: light medium with neutral undertones

    Medium confidence· Digital match

    View match
  22. Shade match 65
    $30SephoraSephoraSame price

    Matches: Same matte finishSame full coverageClaims a blurring effect

    Differences: Slightly deeperSlightly cooler undertone

    Score details
    Shade match
    65
    Finish & visual result
    89
    Wear & performance
    65
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly deeper · Slightly cooler undertone

    Retailer shade note: light medium with rosy undertones

    Medium confidence· Digital match

    View match
  23. Shade match 78
    $34SephoraSephoraCosts $4 more

    Matches: Similar undertone (warm vs neutral)Both claim not settling into linesClaims a lightweight feel

    Differences: Slightly deeperNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    78
    Finish & visual result
    58
    Wear & performance
    72
    Skin suitability
    92

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · Medium rather than full coverage

    Retailer shade note: light with warm undertones

    Medium confidence· Digital match

    View match
  24. #26 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Light Peach
    Shade match 72
    $8Ulta BeautyUlta Beauty(product price)$22 less (73%)

    Matches: Same full coverageBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly deeperSlightly cooler undertoneSatin rather than matte finish

    Score details
    Shade match
    72
    Finish & visual result
    65
    Wear & performance
    86
    Skin suitability
    75

    Close colour · Satin · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Slightly deeper · Slightly cooler undertone · Satin rather than matte finish · Not marketed for oily skin

    Retailer shade note: light with rosy peach undertones

    Medium confidence· Digital match

    View match
  25. Shade match 77
    $42SephoraSephoraCosts $12 more

    Matches: Same neutral undertoneSame full coverageClaims transfer resistance

    Differences: Slightly deeperNatural rather than matte finishDoes not claim not settling into lines

    Score details
    Shade match
    77
    Finish & visual result
    76
    Wear & performance
    53
    Skin suitability
    25

    Close colour · Natural · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · Does not claim not settling into lines · Not marketed for dry/combination/oily skin · Contains listed fragrance

    Retailer shade note: light medium skin with neutral undertones

    Medium confidence· Digital match

    View match
  26. #28 · NARS

    Radiant Creamy Concealer

    Nougatine
    Shade match 82
    $36SephoraSephoraCosts $6 more

    Matches: Similar undertone (warm vs neutral)Claims a blurring effectClaims transfer resistance

    Differences: Slightly lighterRadiant rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    82
    Finish & visual result
    43
    Wear & performance
    70
    Skin suitability
    75

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly lighter · Radiant rather than matte finish · Medium rather than full coverage · Not marketed for oily skin

    Retailer shade note: L2.2 - light with warm undertones

    Medium confidence· Digital match

    View match
  27. Shade match 79
    $22SephoraSephora$8 less (27%)

    Matches: Similar undertone (warm vs neutral)Both claim long-wearingBoth claim not settling into lines

    Differences: Radiant rather than matte finishBuildable rather than full coverage

    Score details
    Shade match
    79
    Finish & visual result
    43
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Radiant · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Radiant rather than matte finish · Buildable rather than full coverage

    Retailer shade note: peach undertone

    Medium confidence· Digital match

    View match
  28. Shade match 76
    $42SephoraSephoraCosts $12 more

    Matches: Similar undertone (warm vs neutral)Same full coverageClaims transfer resistance

    Differences: Slightly deeperNatural rather than matte finishDoes not claim not settling into lines

    Score details
    Shade match
    76
    Finish & visual result
    76
    Wear & performance
    53
    Skin suitability
    25

    Close colour · Natural · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · Does not claim not settling into lines · Not marketed for dry/combination/oily skin · Contains listed fragrance

    Retailer shade note: light medium skin with warm peach undertones

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Looking for a foundation in your shade?

The closest shade to Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer 210 (Fair · Neutral · neutral golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation

    136N

    Fenty Beauty Pro Filt'r Fluid Flex Natural Matte Longwear Foundation, shade 136N

    • Close colour
    • Light · Neutral · neutral golden undertone

    $48

Closest foundations

  1. Lancôme Teint Idole Ultra Wear Natural Matte Foundation

    205C

    Lancôme Teint Idole Ultra Wear Natural Matte Foundation, shade 205C

    • Very close colour
    • Fair · Neutral · neutral golden undertone

    $53

  2. Maybelline Instant Age Rewind Eraser Treatment Foundation

    120

    Maybelline Instant Age Rewind Eraser Treatment Foundation, shade 120

    • Very close colour
    • Fair · Neutral · neutral golden undertone

    $12.98

  3. Rare Beauty True to Myself Natural Matte Longwear Foundation

    13 Light Neutral

    Rare Beauty True to Myself Natural Matte Longwear Foundation, shade 13 Light Neutral

    • Very close colour
    • Light · Neutral · neutral golden undertone

    $38

  4. Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation

    6L

    Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation, shade 6L

    • Looks identical
    • Fair · Warm undertone

    $47

  5. Maybelline Super Stay Up to 24HR Hybrid Powder-Foundation

    130

    Maybelline Super Stay Up to 24HR Hybrid Powder-Foundation, shade 130

    • Very close colour
    • Fair · Neutral · neutral golden undertone

    $15.99

  6. Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish

    37

    Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish, shade 37

    • Looks identical
    • Fair · Warm · yellow undertone

    $40

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

NARS Radiant Creamy Concealer in Café Au Lait, against Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer in 210. Every attribute compared, with its share of the score.

ComparedYour shade210Closest shade matchCafé Au LaitScore
Shade match55% of overall94
Colour97#fec5a1#fac5a2Looks identicalColour difference 0.9 (0 is identical)
Depth99FairFairSameDepth difference: 0.6
Retailer descriptionLight mediumLightSome differenceRetailer descriptions one depth band apart
Undertone85Neutral · neutral goldenNeutralClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared43
Finish12MatteRadiantDifferentRadiant finish rather than matte
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared70
Longevity70Long-wearing16-hour wearSome differenceThe match claims 16-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall75
Skin type75Normal, dry, combination, oilyNormal, dry, combinationBoth marketed for normal/​dry/​combination skin
Overall match 77/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NARS Radiant Creamy Concealer in Café Au Lait.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Medium rather than full coverage
  • Claims a blurring effect
  • Claims transfer resistance
  • Both claim not settling into lines
  • No drying alcohol listed

Different

  • Radiant finish instead of matte
  • Not marketed for oily skin

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol)Not listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Why the closest overall alternative works

e.l.f. Cosmetics 16HR Camo Concealer in Light Ivory, against Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer in 210. Every attribute compared, with its share of the score.

ComparedYour shade210Closest overall alternativeLight IvoryScore
Shade match55% of overall87
Colour80#fec5a1#edc1a0Close colourColour difference 3.6 (0 is identical)
Depth92FairLightCloseDepth difference: 3.8
Retailer descriptionLight mediumLightSome differenceRetailer descriptions one depth band apart
Undertone100Neutral · neutral goldenNeutral · neutral goldenSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared72
Longevity70Long-wearing16-hour wearSome differenceThe match claims 16-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall75
Skin type75Normal, dry, combination, oilyOily, combination, normalBoth marketed for normal/​combination/​oily skin
Overall match 88/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To e.l.f. Cosmetics 16HR Camo Concealer in Light Ivory.

Same or better

  • $22 less
  • Same neutral undertone
  • Same matte finish
  • Same full coverage
  • Both claim not settling into lines
  • Claims a lightweight feel
  • No drying alcohol listed

Different

  • Small colour difference on the swatch
  • Not marketed for dry skin

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 24%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol)Not listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy

Closest shade match

NARS Radiant Creamy Concealer Café Au Lait

Best price
$36SephoraSephora
Costs $6 more

Your shade $30 at Sephora

SephoraView at Sephora

Closest overall alternative

e.l.f. Cosmetics 16HR Camo Concealer Light Ivory

Match price
$8Ulta BeautyUlta Beauty
$22 less (73%)

Your shade $30 at Sephora · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.