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Pro Filt'r Instant Retouch Longwear Liquid Concealer 370 dupes and alternatives Fenty Beauty

Medium · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free27No drying alcohol24Vegan6Cruelty-free3Oil-free0With SPF0Mineral0

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30 matches

Closest shade matchClosest overall alternative: Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer 10.5 Tan

The equivalent shade and the most similar concealer overall.

Your shade
Fenty Beauty
370Change shade
Depth and undertone: Medium · Neutral · neutral golden
Finish and coverage: Matte · Full coverage
The match
Charlotte Tilbury
10.5 Tan
Depth and undertone: Medium · Neutral · neutral golden
Finish and coverage: Matte · Full coverage
Overall match
91out of 100
Shade (Shade match)
99
Finish (Finish & visual result)
89
Wear (Wear & performance)
70
Skin (Skin suitability)
75
Shade match
99out of 100
Colour
98
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$36SephoraSephora
Costs $6 more

Your shade $30 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · e.l.f. Cosmetics

    16HR Camo Concealer

    Medium Neutral
    Shade match 91
    $8Ulta BeautyUlta Beauty(product price)$22 less (73%)

    Matches: Very close colourSimilar undertone (warm vs neutral)Same matte finish

    Differences: Not marketed for dry skin

    Score details
    Shade match
    91
    Finish & visual result
    100
    Wear & performance
    72
    Skin suitability
    75

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Not marketed for dry skin

    Retailer shade note: medium tan with warm undertones

    Medium confidence· Digital match

    View match
  2. #3 · Charlotte Tilbury

    Airbrush Flawless Long-Wear Blur Concealer

    9.5 Tan
    Shade match 94
    $36SephoraSephoraCosts $6 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Not marketed for combination skin

    Score details
    Shade match
    94
    Finish & visual result
    89
    Wear & performance
    70
    Skin suitability
    75

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Not marketed for combination skin

    Retailer shade note: Tan with neutral warm undertones

    Medium confidence· Digital match

    View match
  3. #4 · IT Cosmetics

    Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    21.0 Medium Tan
    Shade match 89
    $30SephoraSephoraSame price

    Matches: Very close colourSimilar undertone (warm vs neutral)Same full coverage

    Differences: Natural rather than matte finish

    Score details
    Shade match
    89
    Finish & visual result
    76
    Wear & performance
    100
    Skin suitability
    92

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than matte finish

    Retailer shade note: for warm undertones

    Medium confidence· Digital match

    View match
  4. #5 · IT Cosmetics

    Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    33.5 Tan Natural
    Shade match 89
    $30SephoraSephoraSame price

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Natural rather than matte finish

    Score details
    Shade match
    89
    Finish & visual result
    76
    Wear & performance
    100
    Skin suitability
    92

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than matte finish

    Retailer shade note: for neutral undertones

    Medium confidence· Digital match

    View match
  5. #6 · L'Oréal Paris

    Infallible Full Wear Waterproof Concealer

    410 Almond
    Shade match 90
    $15.99Ulta BeautyUlta Beauty(product price)$14.01 less (47%)

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: Contains listed fragrance

    Score details
    Shade match
    90
    Finish & visual result
    100
    Wear & performance
    70
    Skin suitability
    50

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Contains listed fragrance

    Medium confidence· Digital match

    View match
  6. #7 · Huda Beauty

    #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Toasted Almond 5.3 Golden
    Shade match 93
    $31SephoraSephoraCosts $1 more

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same matte finish

    Differences: Not marketed for combination skin

    Score details
    Shade match
    93
    Finish & visual result
    79
    Wear & performance
    83
    Skin suitability
    75

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Not marketed for combination skin

    Retailer shade note: medium-tan skin tones with golden undertones

    Medium confidence· Digital match

    View match
  7. #8 · Make Up For Ever

    HD Skin Full Cover Multi-Use Waterproof Concealer

    2N35
    Shade match 95
    $35SephoraSephoraCosts $5 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Does not claim not settling into linesNot marketed for dry skin

    Score details
    Shade match
    95
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    75

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for dry skin

    Retailer shade note: for medium to tan skin with neutral golden undertones

    Medium confidence· Digital match

    View match
  8. #9 · IT Cosmetics

    Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    23.5 Medium Amber
    Shade match 85
    $30SephoraSephoraSame price

    Matches: Similar undertone (warm vs neutral)Same full coverageBoth claim long-wearing

    Differences: Slightly lighterNatural rather than matte finish

    Score details
    Shade match
    85
    Finish & visual result
    76
    Wear & performance
    100
    Skin suitability
    92

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly lighter · Natural rather than matte finish

    Retailer shade note: for warm undertones

    Medium confidence· Digital match

    View match
  9. #10 · e.l.f. Cosmetics

    16HR Camo Concealer

    Tan Neutral
    Shade match 82
    $8Ulta BeautyUlta Beauty(product price)$22 less (73%)

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: Slightly deeperNot marketed for dry skin

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    72
    Skin suitability
    75

    Close colour · Matte · Full coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Slightly deeper · Not marketed for dry skin

    Retailer shade note: tan with neutral undertones

    Medium confidence· Digital match

    View match
  10. #11 · MAC Cosmetics

    Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC40
    Shade match 85
    $30SephoraSephoraSame price

    Matches: Similar undertone (warm vs neutral)Same matte finishSame full coverage

    Differences: Slightly lighter

    Score details
    Shade match
    85
    Finish & visual result
    89
    Wear & performance
    65
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly lighter

    Retailer shade note: medium deep with golden peach undertones

    Medium confidence· Digital match

    View match
  11. #12 · Charlotte Tilbury

    Airbrush Flawless Long-Wear Blur Concealer

    11.5 Tan
    Shade match 86
    $36SephoraSephoraCosts $6 more

    Matches: Similar undertone (warm vs neutral)Same matte finishSame full coverage

    Differences: Not marketed for combination skin

    Score details
    Shade match
    86
    Finish & visual result
    89
    Wear & performance
    70
    Skin suitability
    75

    Close colour · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Not marketed for combination skin

    Retailer shade note: Tan with warm undertones

    Medium confidence· Digital match

    View match
  12. #13 · Huda Beauty

    #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Candied Ginger 6.1 Golden
    Shade match 86
    $31SephoraSephoraCosts $1 more

    Matches: Similar undertone (warm vs neutral)Same matte finishSame full coverage

    Differences: Not marketed for combination skin

    Score details
    Shade match
    86
    Finish & visual result
    79
    Wear & performance
    83
    Skin suitability
    75

    Close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Not marketed for combination skin

    Retailer shade note: tan skin tones with golden undertones

    Medium confidence· Digital match

    View match
  13. #14 · Tarte

    Shape Tape Full Coverage Matte Concealer

    42S tan sand
    Shade match 82
    $32SephoraSephoraCosts $2 more

    Matches: Similar undertone (warm vs neutral)Same matte finishSame full coverage

    Differences: Not marketed for dry skinContains listed fragrance

    Score details
    Shade match
    82
    Finish & visual result
    89
    Wear & performance
    82
    Skin suitability
    75

    Close colour · Matte · Full coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: tan skin with warm, golden undertones

    Medium confidence· Digital match

    View match
  14. #15 · L'Oréal Paris

    Infallible Full Wear Waterproof Concealer

    385 Amber
    Shade match 82
    $15.99Ulta BeautyUlta Beauty(product price)$14.01 less (47%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly lighterContains listed fragrance

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    70
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly lighter · Contains listed fragrance

    Medium confidence· Digital match

    View match
  15. #16 · Make Up For Ever

    HD Skin Full Cover Multi-Use Waterproof Concealer

    2N34
    Shade match 89
    $35SephoraSephoraCosts $5 more

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: Does not claim not settling into linesNot marketed for dry skin

    Score details
    Shade match
    89
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    75

    Close colour · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for dry skin

    Retailer shade note: for medium to tan skin with neutral warm undertones

    Medium confidence· Digital match

    View match
  16. #17 · Make Up For Ever

    HD Skin Full Cover Multi-Use Waterproof Concealer

    3N42
    Shade match 88
    $35SephoraSephoraCosts $5 more

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: Does not claim not settling into linesNot marketed for dry skin

    Score details
    Shade match
    88
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    75

    Close colour · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for dry skin

    Retailer shade note: for tan skin with neutral warm undertones

    Medium confidence· Digital match

    View match
  17. #18 · Make Up For Ever

    HD Skin Full Cover Multi-Use Waterproof Concealer

    2Y36
    Shade match 88
    $35SephoraSephoraCosts $5 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same matte finish

    Differences: Slightly lighterDoes not claim not settling into linesNot marketed for dry skin

    Score details
    Shade match
    88
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    75

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly lighter · Does not claim not settling into lines · Not marketed for dry skin

    Retailer shade note: for medium to tan skin with golden undertones

    Medium confidence· Digital match

    View match
  18. #19 · Make Up For Ever

    HD Skin Full Cover Multi-Use Waterproof Concealer

    2Y30
    Shade match 87
    $35SephoraSephoraCosts $5 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same matte finish

    Differences: Does not claim not settling into linesNot marketed for dry skin

    Score details
    Shade match
    87
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    75

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for dry skin

    Retailer shade note: for medium to tan skin with golden undertones

    Medium confidence· Digital match

    View match
  19. #20 · Huda Beauty

    #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Brittle 6.5 Golden
    Shade match 82
    $31SephoraSephoraCosts $1 more

    Matches: Similar undertone (warm vs neutral)Same matte finishSame full coverage

    Differences: Slightly deeperNot marketed for combination skin

    Score details
    Shade match
    82
    Finish & visual result
    79
    Wear & performance
    83
    Skin suitability
    75

    Close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly deeper · Not marketed for combination skin

    Retailer shade note: tan skin tones with golden undertones

    Medium confidence· Digital match

    View match
  20. #21 · Estée Lauder

    Double Wear Stay-in-Place 24-Hour Concealer

    4W
    Shade match 95
    $38SephoraSephoraCosts $8 more

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same full coverage

    Differences: Natural rather than matte finishDoes not claim not settling into linesNot marketed for combination skin

    Score details
    Shade match
    95
    Finish & visual result
    70
    Wear & performance
    51
    Skin suitability
    75

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Natural rather than matte finish · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: medium deep with warm golden undertones

    Medium confidence· Digital match

    View match
  21. #22 · Rare Beauty

    Liquid Touch Brightening Concealer

    380W
    Shade match 95
    $24SephoraSephora$6 less (20%)

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Claims a skin-like finish

    Differences: Radiant rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    95
    Finish & visual result
    43
    Wear & performance
    86
    Skin suitability
    100

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 37% ingredient overlap

    Differences: Radiant rather than matte finish · Medium rather than full coverage

    Retailer shade note: medium tan with warm golden undertones

    Medium confidence· Digital match

    View match
  22. #23 · Make Up For Ever

    HD Skin Full Cover Multi-Use Waterproof Concealer

    3Y52
    Shade match 84
    $35SephoraSephoraCosts $5 more

    Matches: Similar undertone (warm vs neutral)Same matte finishSame full coverage

    Differences: Does not claim not settling into linesNot marketed for dry skin

    Score details
    Shade match
    84
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    75

    Close colour · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for dry skin

    Retailer shade note: for tan skin with golden undertones

    Medium confidence· Digital match

    View match
  23. #24 · Lancôme

    Teint Idole Ultra Wear All Over Full Coverage Concealer

    435 Bisque W
    Shade match 86
    $32Ulta BeautyUlta BeautyCosts $2 more

    Matches: Similar undertone (warm vs neutral)Same matte finishClaims a blurring effect

    Differences: Medium rather than full coverageNot marketed for normal/oily skin

    Score details
    Shade match
    86
    Finish & visual result
    74
    Wear & performance
    72
    Skin suitability
    46

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Medium rather than full coverage · Not marketed for normal/oily skin

    Retailer shade note: medium-deep with golden undertones

    Medium confidence· Digital match

    View match
  24. #25 · Charlotte Tilbury

    Airbrush Flawless Long-Wear Blur Concealer

    10 Tan
    Shade match 77
    $36SephoraSephoraCosts $6 more

    Matches: Same matte finishSame full coverageClaims a blurring effect

    Differences: Slightly cooler undertoneNot marketed for combination skin

    Score details
    Shade match
    77
    Finish & visual result
    89
    Wear & performance
    70
    Skin suitability
    75

    Close colour · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly cooler undertone · Not marketed for combination skin

    Retailer shade note: Tan with cool undertones

    Medium confidence· Digital match

    View match
  25. #26 · IT Cosmetics

    Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    32 Tan Bronze
    Shade match 72
    $30Ulta BeautyUlta Beauty(product price)Same price

    Matches: Same full coverageBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly cooler undertoneNatural rather than matte finish

    Score details
    Shade match
    72
    Finish & visual result
    76
    Wear & performance
    100
    Skin suitability
    92

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish

    Retailer shade note: cool undertone

    Medium confidence· Digital match

    View match
  26. #27 · Estée Lauder

    Double Wear Stay-in-Place 24-Hour Concealer

    4N
    Shade match 88
    $38SephoraSephoraCosts $8 more

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Natural rather than matte finishDoes not claim not settling into linesNot marketed for combination skin

    Score details
    Shade match
    88
    Finish & visual result
    70
    Wear & performance
    51
    Skin suitability
    75

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Natural rather than matte finish · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: medium deep with neutral undertones

    Medium confidence· Digital match

    View match
  27. #28 · Lancôme

    Teint Idole Ultra Wear All Over Full Coverage Concealer

    410 Bisque W
    Shade match 82
    $32SephoraSephoraCosts $2 more

    Matches: Similar undertone (warm vs neutral)Same matte finishClaims a blurring effect

    Differences: Slightly lighterMedium rather than full coverageNot marketed for normal/oily skin

    Score details
    Shade match
    82
    Finish & visual result
    74
    Wear & performance
    72
    Skin suitability
    46

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly lighter · Medium rather than full coverage · Not marketed for normal/oily skin

    Retailer shade note: medium-deep with golden undertones

    Medium confidence· Digital match

    View match
  28. #29 · Rare Beauty

    Liquid Touch Brightening Concealer

    360W
    Shade match 87
    $24SephoraSephora$6 less (20%)

    Matches: Very close colourClaims a skin-like finishBoth claim long-wearing

    Differences: Olive rather than neutral undertoneRadiant rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    43
    Wear & performance
    86
    Skin suitability
    100

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 37% ingredient overlap

    Differences: Olive rather than neutral undertone · Radiant rather than matte finish · Medium rather than full coverage

    Retailer shade note: medium tan with warm olive undertones

    Medium confidence· Digital match

    View match
  29. #30 · Rare Beauty

    Liquid Touch Brightening Concealer

    400W
    Shade match 86
    $24SephoraSephora$6 less (20%)

    Matches: Same neutral undertoneClaims a skin-like finishBoth claim long-wearing

    Differences: Slightly deeperRadiant rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    86
    Finish & visual result
    43
    Wear & performance
    86
    Skin suitability
    100

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 37% ingredient overlap

    Differences: Slightly deeper · Radiant rather than matte finish · Medium rather than full coverage

    Retailer shade note: medium tan with warm neutral undertones

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Looking for a foundation in your shade?

The closest shade to Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer 370 (Medium · Neutral · neutral golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation

    315

    Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation, shade 315

    • Very close colour
    • Medium · Neutral · neutral golden undertone

    $40

    SephoraView at Sephora

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  1. Maybelline Fit Me Matte + Poreless Foundation

    Toffee 330

    Maybelline Fit Me Matte + Poreless Foundation, shade Toffee 330

    • Looks identical
    • Medium light · Neutral · neutral golden undertone

    $11.99

    Ulta BeautyView at Ulta Beauty
  2. Clinique Daily Calm Makeup Balm Foundation

    Light Medium 3

    Clinique Daily Calm Makeup Balm Foundation, shade Light Medium 3

    • Very close colour
    • Medium · Neutral · neutral golden undertone

    $49

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  3. ONE/SIZE Turn Up the Base Full Beat Waterproof Liquid Foundation

    Medium Dark 35 NG

    ONE/SIZE Turn Up the Base Full Beat Waterproof Liquid Foundation, shade Medium Dark 35 NG

    • Very close colour
    • Medium · Neutral · neutral golden undertone

    $17.99

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  4. Juvia's Place I Am Magic Velvety Matte Foundation

    400 Ethiopia

    Juvia's Place I Am Magic Velvety Matte Foundation, shade 400 Ethiopia

    • Very close colour
    • Medium light · Neutral · neutral golden undertone

    $24

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  5. Ulta Beauty Collection Complexion Crush Foundation

    Medium To Tan Peach

    Ulta Beauty Collection Complexion Crush Foundation, shade Medium To Tan Peach

    • Looks identical
    • Medium · Warm · peach undertone

    $16

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  6. Juvia's Place I am Magic Natural Radiance Foundation

    530 Ibiza

    Juvia's Place I am Magic Natural Radiance Foundation, shade 530 Ibiza

    • Very close colour
    • Medium light · Neutral · neutral golden undertone

    $14.40

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Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer in 10.5 Tan, against Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer in 370. Every attribute compared, with its share of the score.

ComparedYour shade370Closest match10.5 TanScore
Shade match55% of overall99
Colour98#d29969#d29765Looks identicalColour difference 0.7 (0 is identical)
Depth99MediumMediumSameDepth difference: 0.8
Retailer descriptionTanTanBoth described as tanThe retailers describe the same depth
Undertone100Neutral · neutral goldenNeutral · neutral goldenSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared70
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall75
Skin type75Normal, dry, combination, oilyNormal, dry, oilyBoth marketed for normal/​dry/​oily skin
Overall match 91/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer in 10.5 Tan.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Same matte finish
  • Same full coverage
  • Claims a blurring effect
  • Claims transfer resistance
  • Both claim not settling into lines
  • No drying alcohol listed

Different

  • Not marketed for combination skin

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconehigh silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol)Not listed
SPFNot listedNot listed
OverlapWater-based vs unknown-based; silicone high vs high
View full match

Where to buy 10.5 Tan

Best price
$36SephoraSephora
Costs $6 more

Your shade $30 at Sephora

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How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.