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Pro Filt'r Instant Retouch Longwear Liquid Concealer 360 dupes and alternatives Fenty Beauty

Medium light · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free13No drying alcohol13Vegan5Cruelty-free10Oil-free0With SPF0Mineral5

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Only showing matches without dimethicone.

Closest shade match: bareMinerals ORIGINAL Liquid Mineral Brightening Concealer Medium Tan 3.5N

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Fenty Beauty
360Change shade
Depth and undertone: Medium light · Neutral
Finish and coverage: Matte · Full coverage
The match
bareMinerals
Medium Tan 3.5N
Depth and undertone: Light medium · Neutral
Finish and coverage: Luminous · Buildable coverage
Shade match
92out of 100
Colour
87
Depth
95
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$31Ulta BeautyUlta Beauty
Costs $1 more

Your shade $30 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 23.5 Medium Amber

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Fenty Beauty
360Change shade
Depth and undertone: Medium light · Neutral
Finish and coverage: Matte · Full coverage
The match
IT Cosmetics
23.5 Medium Amber
Depth and undertone: Medium light · Warm
Finish and coverage: Natural · Full coverage
Overall match
87out of 100
Shade (Shade match)
87
Finish (Finish & visual result)
76
Wear (Wear & performance)
100
Skin (Skin suitability)
92
Medium confidence· Digital matchWhy it matches
Best price
$30SephoraSephora
Same price

Your shade $30 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · IT Cosmetics

    Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    21.0 Medium Tan
    Shade match 77
    $30SephoraSephoraSame price

    Matches: Same full coverageBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly deeperSlightly warmer undertoneNatural rather than matte finish

    Score details
    Shade match
    77
    Finish & visual result
    76
    Wear & performance
    100
    Skin suitability
    92

    Close colour · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly deeper · Slightly warmer undertone · Natural rather than matte finish

    Retailer shade note: for warm undertones

    Medium confidence· Digital match

    View match
  2. #4 · bareMinerals

    ORIGINAL Liquid Mineral Brightening Concealer

    Medium Tan 3.5W
    Shade match 87
    $31Ulta BeautyUlta BeautyCosts $1 more

    Matches: Very close colourBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly warmer undertoneLuminous rather than matte finishBuildable rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    37
    Wear & performance
    86
    Skin suitability
    50

    Very close colour · Luminous · Buildable coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly warmer undertone · Luminous rather than matte finish · Buildable rather than full coverage

    Retailer shade note: for medium-tan warm skin with golden undertones

    Medium confidence· Digital match

    View match
  3. #5 · Glossier

    Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 2
    Shade match 84
    $22SephoraSephora$8 less (27%)

    Matches: Same neutral undertoneBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly deeperRadiant rather than matte finishBuildable rather than full coverage

    Score details
    Shade match
    84
    Finish & visual result
    43
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Radiant · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly deeper · Radiant rather than matte finish · Buildable rather than full coverage

    Retailer shade note: neutral undertone

    Medium confidence· Digital match

    View match
  4. #6 · NYX Professional Makeup

    Bare With Me Hydrating Face & Body Concealer Serum

    Tan
    Shade match 83
    $12Ulta BeautyUlta Beauty(product price)$18 less (60%)

    Matches: Claims a skin-like finishBoth claim not settling into linesClaims a lightweight feel

    Differences: Natural rather than matte finishMedium rather than full coverageNo long-wear claim

    Score details
    Shade match
    83
    Finish & visual result
    54
    Wear & performance
    59
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No long-wear claim

    Medium confidence· Digital match

    View match
  5. #7 · bareMinerals

    ORIGINAL Liquid Mineral Brightening Concealer

    Medium Tan 3.5C
    Shade match 81
    $31Ulta BeautyUlta Beauty(product price)Costs $1 more

    Matches: Both claim long-wearingBoth claim not settling into linesClaims a lightweight feel

    Differences: Slightly deeperSlightly cooler undertoneLuminous rather than matte finish

    Score details
    Shade match
    81
    Finish & visual result
    37
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Luminous · Buildable coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly deeper · Slightly cooler undertone · Luminous rather than matte finish · Buildable rather than full coverage

    Retailer shade note: for medium-tan cool skin with rosy undertones

    Medium confidence· Digital match

    View match
  6. #8 · Glossier

    Stretch Concealer for Dewy Buildable Coverage

    Medium 3
    Shade match 77
    $22SephoraSephora$8 less (27%)

    Matches: Both claim long-wearingBoth claim not settling into linesClaims a lightweight feel

    Differences: Slightly lighterSlightly warmer undertoneRadiant rather than matte finish

    Score details
    Shade match
    77
    Finish & visual result
    43
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Radiant · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · Radiant rather than matte finish · Buildable rather than full coverage

    Retailer shade note: golden undertone

    Medium confidence· Digital match

    View match
  7. #9 · Kosas

    Revealer Super Creamy + Brightening Concealer

    Tone 6.5 O
    Shade match 83
    $32SephoraSephoraCosts $2 more

    Matches: Very close colourClaims a skin-like finishNo drying alcohol listed

    Differences: Olive rather than neutral undertoneRadiant rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    83
    Finish & visual result
    43
    Wear & performance
    40
    Skin suitability
    75

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Olive rather than neutral undertone · Radiant rather than matte finish · Medium rather than full coverage · No long-wear claim · Does not claim not settling into lines · Not marketed for oily skin

    Retailer shade note: medium tan with neutral olive undertones

    Medium confidence· Digital match

    View match
  8. #10 · NYX Professional Makeup

    Bare With Me Hydrating Face & Body Concealer Serum

    Golden
    Shade match 75
    $12Ulta BeautyUlta Beauty(product price)$18 less (60%)

    Matches: Claims a skin-like finishBoth claim not settling into linesClaims a lightweight feel

    Differences: Slightly lighterSlightly warmer undertoneNatural rather than matte finish

    Score details
    Shade match
    75
    Finish & visual result
    54
    Wear & performance
    59
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · Natural rather than matte finish · Medium rather than full coverage · No long-wear claim

    Medium confidence· Digital match

    View match
  9. #11 · Kosas

    Revealer Super Creamy + Brightening Concealer

    Tone 6.8 W
    Shade match 81
    $32SephoraSephoraCosts $2 more

    Matches: Claims a skin-like finishNo drying alcohol listed

    Differences: Slightly warmer undertoneRadiant rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    81
    Finish & visual result
    43
    Wear & performance
    40
    Skin suitability
    75

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Radiant rather than matte finish · Medium rather than full coverage · No long-wear claim · Does not claim not settling into lines · Not marketed for oily skin

    Retailer shade note: medium tan with warm peach undertones

    Medium confidence· Digital match

    View match
  10. #12 · Kosas

    Revealer Super Creamy + Brightening Concealer

    Tone 7.3 N
    Shade match 80
    $32SephoraSephoraCosts $2 more

    Matches: Same neutral undertoneClaims a skin-like finishNo drying alcohol listed

    Differences: Slightly deeperRadiant rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    80
    Finish & visual result
    43
    Wear & performance
    40
    Skin suitability
    75

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly deeper · Radiant rather than matte finish · Medium rather than full coverage · No long-wear claim · Does not claim not settling into lines · Not marketed for oily skin

    Retailer shade note: medium deep with neutral peach undertones

    Medium confidence· Digital match

    View match
  11. #13 · Armani Beauty

    Luminous Silk Hydrating Face and Under-Eye Concealer

    7.5
    Shade match 78
    $42SephoraSephoraCosts $12 more

    Matches: Claims a skin-like finishClaims a blurring effectBoth claim long-wearing

    Differences: Slightly warmer undertoneRadiant rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    78
    Finish & visual result
    36
    Wear & performance
    68
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly warmer undertone · Radiant rather than matte finish · Medium rather than full coverage · Does not claim not settling into lines

    Retailer shade note: tan with a peach undertone

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer 360 (Medium light · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation

    295

    Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation, shade 295

    • Looks identical
    • Medium light · Neutral · neutral golden undertone

    $40

    SephoraView at Sephora

Closest foundations

  1. Sephora Collection Best Skin Ever Liquid Foundation

    26N

    Sephora Collection Best Skin Ever Liquid Foundation, shade 26N

    • Looks identical
    • Medium light · Neutral undertone

    $24

    SephoraView at Sephora
  2. Ulta Beauty Collection Complexion Crush Foundation

    Medium Neutral

    Ulta Beauty Collection Complexion Crush Foundation, shade Medium Neutral

    • Very close colour
    • Medium light · Neutral undertone

    $16

    Ulta BeautyView at Ulta Beauty
  3. Revolution Beauty Superdewy Cushion Foundation

    Medium Neutral

    Revolution Beauty Superdewy Cushion Foundation, shade Medium Neutral

    • Very close colour
    • Medium light · Neutral undertone

    $14

    Ulta BeautyView at Ulta Beauty
  4. Kylie Cosmetics Natural Blur Powder Foundation

    8N

    Kylie Cosmetics Natural Blur Powder Foundation, shade 8N

    • Very close colour
    • Medium light · Neutral undertone

    $38

    Ulta BeautyView at Ulta Beauty
  5. Well People Skinforia Serum Foundation

    24 Light Medium Neutral

    Well People Skinforia Serum Foundation, shade 24 Light Medium Neutral

    • Close depth, colour not measured
    • Light medium · Neutral undertone

    $30

    TargetView at Target
  6. Rare Beauty True to Myself Natural Matte Longwear Foundation

    23 Medium Neutral

    Rare Beauty True to Myself Natural Matte Longwear Foundation, shade 23 Medium Neutral

    • Very close colour
    • Medium light · Neutral undertone

    $38

    Ulta BeautyView at Ulta Beauty

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

bareMinerals ORIGINAL Liquid Mineral Brightening Concealer in Medium Tan 3.5N, against Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer in 360. Every attribute compared, with its share of the score.

ComparedYour shade360Closest shade matchMedium Tan 3.5NScore
Shade match55% of overall92
Colour87#dda572#ddad7fVery close colourColour difference 2.7 (0 is identical)
Depth95Medium lightLight mediumCloseDepth difference: 3.1
Retailer descriptionTanMedium tanSome differenceRetailer descriptions one depth band apart
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared37
Finish0MatteLuminousDifferentLuminous finish rather than matte
Coverage80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared86
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall50
Skin type50Normal, dry, combination, oilyNot publishedSkin-type suitability not published for one product
Overall match 75/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To bareMinerals ORIGINAL Liquid Mineral Brightening Concealer in Medium Tan 3.5N.

Same or better

  • Very close colour
  • Same neutral undertone
  • Buildable rather than full coverage
  • Both claim long-wearing
  • Both claim not settling into lines
  • Claims a lightweight feel
  • No drying alcohol listed

Different

  • Luminous finish instead of matte

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol)Not listed
SPFNot listedNot listed
OverlapWater-based vs unknown-based; silicone high vs none
View full match

Why the closest overall alternative works

IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 23.5 Medium Amber, against Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer in 360. Every attribute compared, with its share of the score.

ComparedYour shade360Closest overall alternative23.5 Medium AmberScore
Shade match55% of overall87
Colour94#dda572#d6a476Very close colourColour difference 1.7 (0 is identical)
Depth98Medium lightMedium lightSameDepth difference: 1.3
Retailer descriptionTanNot statedNo depth word in one descriptionNot compared
Undertone65NeutralWarmSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared76
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall92
Skin type92Normal, dry, combination, oilyNormal, dry, combination, oily, sensitiveBoth marketed for normal/​dry/​combination/​oily skin
Overall match 87/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 23.5 Medium Amber.

Same or better

  • Very close colour
  • Same full coverage
  • Both claim long-wearing
  • Both claim not settling into lines
  • No drying alcohol listed

Different

  • Slightly warmer undertone
  • Natural finish instead of matte

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeOil-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol)Not listed
SPFNot listedNot listed
OverlapWater-based vs oil-based; silicone high vs high
View full match

Where to buy

Closest shade match

bareMinerals ORIGINAL Liquid Mineral Brightening Concealer Medium Tan 3.5N

Match price
$31Ulta BeautyUlta Beauty
Costs $1 more

Your shade $30 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 23.5 Medium Amber

Best price
$30SephoraSephora
Same price

Your shade $30 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.