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Pro Filt'r Soft Matte Longwear Foundation 110 dupes and alternatives Fenty Beauty

Very fair · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Sephora Collection Best Skin Ever Liquid Foundation 02P

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Fenty Beauty
110Change shade
Depth and undertone: Very fair · Cool · pink
Finish and coverage: Matte · Full coverage
The match
Sephora Collection
02P
Depth and undertone: Very fair · Cool · pink
Finish and coverage: Natural · Medium coverage
Shade match
99out of 100
Colour
98
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$24SephoraSephora
$16 less (40%)

Your shade $40 at Sephora

Closest overall alternative: Estée Lauder Double Wear Stay-in-Place Matte Powder Foundation 1N0 Porcelain

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Fenty Beauty
110Change shade
Depth and undertone: Very fair · Cool · pink
Finish and coverage: Matte · Full coverage
The match
Estée Lauder
1N0 Porcelain
Depth and undertone: Very fair · Neutral
Finish and coverage: Matte · Full coverage
Overall match
86out of 100
Shade (Shade match)
83
Finish (Finish & visual result)
100
Wear (Wear & performance)
66
Skin (Skin suitability)
100
Match price
$52Ulta BeautyUlta Beauty
Costs $12 more

Your shade $40 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 92
    $55SephoraSephoraCosts $15 more

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Does not claim not settling into lines

    Score details
    Shade match
    92
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Does not claim not settling into lines

    Retailer shade note: L1 - Very light with cool undertones

    Medium confidence· Digital match

    View match
  2. #4 · Estée Lauder

    Double Wear Stay-in-Place Matte Powder Foundation

    0N1 Alabaster
    Shade match 82
    $52Ulta BeautyUlta BeautyCosts $12 more

    Matches: Same matte finishSame full coverageBoth claim not settling into lines

    Differences: Neutral rather than cool undertone

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    66
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than cool undertone

    Retailer shade note: lightest with neutral undertones

    Medium confidence· Digital match

    View match
  3. Shade match 87
    $55SephoraSephoraCosts $15 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Neutral rather than cool undertoneDoes not claim not settling into lines

    Score details
    Shade match
    87
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Neutral rather than cool undertone · Does not claim not settling into lines

    Retailer shade note: L1.5 - Very light with neutral undertones, and a light pink tone

    High confidence· Digital match

    View match
  4. Shade match 92
    $42Ulta BeautyUlta BeautyCosts $2 more

    Matches: Near-identical swatch colourSame full coverageClaims a blurring effect

    Differences: Natural rather than matte finishNo long-wear claim

    Score details
    Shade match
    92
    Finish & visual result
    70
    Wear & performance
    64
    Skin suitability
    84

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than matte finish · No long-wear claim

    Retailer shade note: porcelain

    Medium confidence· Digital match

    View match
  5. Shade match 94
    $36SephoraSephora$4 less (10%)

    Matches: Very close colourSame cool undertoneClaims a skin-like finish

    Differences: Medium rather than full coverageDoes not claim not settling into linesNot marketed for normal skin

    Score details
    Shade match
    94
    Finish & visual result
    64
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Medium rather than full coverage · Does not claim not settling into lines · Not marketed for normal skin

    Retailer shade note: fair - cool

    Medium confidence· Digital match

    View match
  6. Shade match 97
    $63SephoraSephoraCosts $23 more

    Matches: Near-identical swatch colourSame cool undertoneClaims a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    97
    Finish & visual result
    62
    Wear & performance
    54
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Does not claim not settling into lines · Not marketed for oily skin · Contains drying alcohol

    Retailer shade note: very fair with cool undertones

    Medium confidence· Digital match

    View match
  7. Shade match 84
    $64SephoraSephoraCosts $24 more

    Matches: Very close colourSame matte finishClaims transfer resistance

    Differences: Neutral rather than cool undertoneMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    84
    Finish & visual result
    91
    Wear & performance
    51
    Skin suitability
    67

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than full coverage · Does not claim not settling into lines · Not marketed for normal skin

    Retailer shade note: very light skin with neutral beige undertones

    Medium confidence· Digital match

    View match
  8. #10 · about-face

    THE PERFORMER Skin-Focused Foundation

    F0COOL
    Shade match 91
    $17.50$25Ulta BeautyUlta Beauty$22.50 less (56%)

    Matches: Very close colourSame cool undertoneClaims a skin-like finish

    Differences: Natural rather than matte finishMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    91
    Finish & visual result
    61
    Wear & performance
    68
    Skin suitability
    90

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Does not claim not settling into lines

    Retailer shade note: fairest with cool pinkish-blue undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation 110 (Very fair · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    110

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 110

    • Very close colour
    • Very fair · Cool · pink undertone

    $30

Closest concealers

  1. NARS Soft Matte Complete Concealer

    Affogato

    NARS Soft Matte Complete Concealer, shade Affogato

    • Looks identical
    • Very fair · Cool undertone

    $36

  2. Maybelline Fit Me Natural Finish Concealer

    001 Cool Ivory

    Maybelline Fit Me Natural Finish Concealer, shade 001 Cool Ivory

    • Looks identical
    • Very fair · Cool undertone

    $10.99

  3. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    1 Fair

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 1 Fair

    • Very close colour
    • Very fair · Cool undertone

    $36

  4. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 0.7 C

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 0.7 C

    • Very close colour
    • Very fair · Cool · pink undertone

    $32

  5. Tarte Shape Tape Full Coverage Matte Concealer

    8B porcelain beige

    Tarte Shape Tape Full Coverage Matte Concealer, shade 8B porcelain beige

    • Close colour
    • Very fair · Cool · pink undertone

    $32

  6. L'Oréal Paris True Match Radiant Serum Concealer

    W1

    L'Oréal Paris True Match Radiant Serum Concealer, shade W1

    • Close colour
    • Very fair · Cool undertone

    $16.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Sephora Collection Best Skin Ever Liquid Foundation in 02P, against Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 110. Every attribute compared, with its share of the score.

ComparedYour shade110Closest shade match02PScore
Shade match55% of overall99
Colour98#fde7da#ffe9dbLooks identicalColour difference 0.6 (0 is identical)
Depth100Very fairVery fairSameDepth difference: 0.0
Retailer descriptionVery fairVery fairBoth described as very fairThe retailers describe the same depth
Undertone100Cool · pinkCool · pinkSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared67
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared61
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Normal, combination, oilyNormal, dry, combinationBoth marketed for normal/​combination skin
Overall match 83/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Sephora Collection Best Skin Ever Liquid Foundation in 02P.

Same or better

  • $16 less
  • Near-identical swatch colour
  • Same cool undertone
  • Medium rather than full coverage
  • Both claim long-wearing
  • Claims transfer resistance
  • Claims a lightweight feel
  • No fragrance listed

Different

  • Natural finish instead of matte
  • Does not claim not settling into lines
  • Not marketed for oily skin

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, no silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs none

Why the closest overall alternative works

Estée Lauder Double Wear Stay-in-Place Matte Powder Foundation in 1N0 Porcelain, against Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 110. Every attribute compared, with its share of the score.

ComparedYour shade110Closest overall alternative1N0 PorcelainScore
Shade match55% of overall83
Colour87#fde7da#ffe6d2Very close colourColour difference 2.8 (0 is identical)
Depth100Very fairVery fairSameDepth difference: 0.0
Retailer descriptionVery fairVery fairBoth described as very fairThe retailers describe the same depth
Undertone65Cool · pinkNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared66
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100Normal, combination, oilyCombination, normal, oilyBoth marketed for normal/​combination/​oily skin
Overall match 86/100Shade match 83/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Estée Lauder Double Wear Stay-in-Place Matte Powder Foundation in 1N0 Porcelain.

Same or better

  • Very close colour
  • Same matte finish
  • Same full coverage
  • Both claim not settling into lines
  • Claims colour stability
  • Claims a lightweight feel
  • No fragrance listed

Different

  • Neutral rather than cool undertone

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconePowder-based, no silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs powder-based; silicone high vs none

Where to buy

Closest shade match

Sephora Collection Best Skin Ever Liquid Foundation 02P

Best price
$24SephoraSephora
$16 less (40%)

Your shade $40 at Sephora

Closest overall alternative

Estée Lauder Double Wear Stay-in-Place Matte Powder Foundation 1N0 Porcelain

Match price
$52Ulta BeautyUlta Beauty
Costs $12 more

Your shade $40 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.