Brown · Warm · Deep / dark
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.
Opacity
Format
Brand
Preferences
Avoid an ingredient
30 matches
30 matches
The equivalent shade: scored on colour, depth, undertone and colour family only.
Ulta BeautyYour shade $24 at Sephora · product price; shade not separately priced
Morphe Signature Lip Pencil
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $7 · product priceView at Ulta BeautyThe most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.
SephoraYour shade $24 at Sephora
Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraUlta Beautyfrom $22 · product priceView at Ulta BeautyRanked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
CVS$14.41 less (60%)Matches: Same warm undertoneBoth claim smudge and transfer
Differences: Long-wearing rather than 8-hour wear (longevity)Does not claim waterproof
Close colour
Ingredients (not scored): 22% ingredient overlap
Differences: Long-wearing rather than 8-hour wear (longevity) · Does not claim waterproof
Medium confidence· Digital match
Maybelline Color Sensational Shaping Lip Liner
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonCVS$9.59View at CVS
Walgreens$9.99View at Walgreens
Walmart$12.99View at WalmartUlta BeautySame priceMatches: Both claim smudge and transferBoth claim waterproofSame format and precision: pencil
Differences: Neutral rather than warm undertoneLong-wearing rather than 8-hour wear (longevity)
Close colour
Ingredients (not scored): 15% ingredient overlap
Differences: Neutral rather than warm undertone · Long-wearing rather than 8-hour wear (longevity)
Retailer shade note: rich deep neutral brown
Medium confidence· Digital match
Buxom Power Line Pout Sculpt Lip Pencil
Every store that sells this shade · prices as last checked
Ulta Beauty$24View at Ulta BeautyUlta Beauty$12 less (50%)Matches: Both claim smudge and transferClaims comfortClaims hydration
Differences: Long-wearing rather than 8-hour wear (longevity)Does not claim waterproof
Close colour
Ingredients (not scored): 12% ingredient overlap
Differences: Long-wearing rather than 8-hour wear (longevity) · Does not claim waterproof
Retailer shade note: deep black-brown
Medium confidence· Digital match
Morphe Sculptwear Long-Lasting Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$12View at Ulta BeautyUlta Beauty$15.51 less (65%)Matches: Both claim smudge and transfer
Differences: Long-wearing rather than 8-hour wear (longevity)Does not claim waterproof
Close colour
Ingredients (not scored): 22% ingredient overlap
Differences: Long-wearing rather than 8-hour wear (longevity) · Does not claim waterproof
Medium confidence· Digital match
Maybelline Color Sensational Shaping Lip Liner
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalmart$6.98View at WalmartUlta Beauty$8.49View at Ulta BeautyCVS$9.59View at CVSWalgreens$9.99View at WalgreensSephora$2 less (8%)Matches: Same warm undertoneSame finish: matteSame format and precision: pencil
Differences: Long-wearing rather than 8-hour wear (longevity)Does not claim smudge and transferDoes not claim waterproof
Slight colour difference · Matte · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Long-wearing rather than 8-hour wear (longevity) · Does not claim smudge and transfer · Does not claim waterproof
Retailer shade note: deep reddish brown with golden undertones
Medium confidence· Digital match
Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraUlta Beautyfrom $22 · product priceView at Ulta BeautySephoraCosts $2 moreMatches: Same finish: matteBoth claim smudge and transferSame format and precision: pencil
Differences: LighterNeutral rather than warm undertoneLong-wearing rather than 8-hour wear (longevity)
Slight colour difference · Matte · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: Lighter · Neutral rather than warm undertone · Long-wearing rather than 8-hour wear (longevity) · Does not claim waterproof
Retailer shade note: Deep Neutral Brown
High confidence· Digital match
Make Up For Ever Artist Color Pencil Long-Lasting Lip Liner
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraUlta BeautySame priceMatches: Both claim smudge and transferBoth claim waterproofSame format and precision: pencil
Differences: Cool rather than warm undertoneLong-wearing rather than 8-hour wear (longevity)
Slight colour difference
Ingredients (not scored): 15% ingredient overlap
Differences: Cool rather than warm undertone · Long-wearing rather than 8-hour wear (longevity)
Retailer shade note: cool deep cocoa
High confidence· Digital match
Buxom Power Line Pout Sculpt Lip Pencil
Every store that sells this shade · prices as last checked
Ulta Beauty$24View at Ulta BeautySephoraCosts $5 moreMatches: Same warm undertoneSame finish: matteBoth claim smudge and transfer
Differences: Noticeably different swatch colourLong-wearing rather than 8-hour wear (longevity)Does not claim waterproof
Slight colour difference · Matte · Opaque
Ingredients (not scored): 18% ingredient overlap
Differences: Noticeably different swatch colour · Long-wearing rather than 8-hour wear (longevity) · Does not claim waterproof
Retailer shade note: Rich Brown
Medium confidence· Digital match
Hourglass Shape and Sculpt Lip Liner
Every store that sells this shade · prices as last checked
Sephora$29View at SephoraUlta Beauty$29View at Ulta BeautyUlta Beauty$4 less (17%)Matches: Same warm undertoneSame format and precision: pencil
Differences: Not listed rather than 8-hour wear (longevity)Does not claim smudge and transferDoes not claim waterproof
Close colour · Opaque
Ingredients (not scored): 23% ingredient overlap
Differences: Not listed rather than 8-hour wear (longevity) · Does not claim smudge and transfer · Does not claim waterproof
Retailer shade note: chocolate brown
Medium confidence· Digital match
R.E.M. Beauty At The Borderline Lip Liner Pencil
Every store that sells this shade · prices as last checked
Ulta Beauty$20View at Ulta BeautySephora$8 less (33%)Matches: Same warm undertoneSame finish: matteBoth claim waterproof
Differences: Noticeably different swatch colourLighterLong-wearing rather than 8-hour wear (longevity)
Slight colour difference · Matte · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Long-wearing rather than 8-hour wear (longevity) · Does not claim smudge and transfer
Retailer shade note: soft matte rich brown
Medium confidence· Digital match
ONE/SIZE Lip Snatcher Waterproof Precision Lip Liner
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraUlta Beauty(product price)Costs $11 moreMatches: Same longevity: 8-hour wearBoth claim smudge and transferSame format and precision: pencil
Differences: Cool rather than warm undertoneDoes not claim waterproof
Slight colour difference · Opaque
Ingredients (not scored): 14% ingredient overlap
Differences: Cool rather than warm undertone · Does not claim waterproof
Medium confidence· Digital match
Dior Rouge Dior Contour Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $35 · product priceView at Ulta BeautySephora$2 less (8%)Matches: Same finish: matteSame format and precision: pencilClaims hydration
Differences: Noticeably different swatch colourNeutral rather than warm undertoneLong-wearing rather than 8-hour wear (longevity)
Slight colour difference · Matte · Opaque
Ingredients (not scored): 12% ingredient overlap
Differences: Noticeably different swatch colour · Neutral rather than warm undertone · Long-wearing rather than 8-hour wear (longevity) · Does not claim smudge and transfer · Does not claim waterproof
Retailer shade note: rich brown
Medium confidence· Digital match
Milk Makeup Line + Fill Lip Liner and Allover Lip Color
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraUlta Beauty$22View at Ulta BeautyUlta Beauty$14 less (58%)Opaque
Differences: Cool rather than warm undertoneDoes not claim smudge and transferDoes not claim waterproof
Close colour · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Cool rather than warm undertone · Does not claim smudge and transfer · Does not claim waterproof
Retailer shade note: deep brown
Medium confidence· Digital match
NYX Professional Makeup Duck Plump Retractable Plumping Lip Liner
Every store that sells this shade · prices as last checked
Target$9.99View at TargetUlta Beauty$10View at Ulta BeautyUlta Beauty$11 less (46%)Matches: Same warm undertoneSame format and precision: pencil
Differences: Long-wearing rather than 8-hour wear (longevity)Does not claim smudge and transferDoes not claim waterproof
Slight colour difference · Opaque
Ingredients (not scored): 11% ingredient overlap
Differences: Long-wearing rather than 8-hour wear (longevity) · Does not claim smudge and transfer · Does not claim waterproof
Medium confidence· Digital match
Juvia's Place Luxe Lip Liners
Every store that sells this shade · prices as last checked
Ulta Beauty$13View at Ulta BeautySephoraCosts $1 moreMatches: Same finish: matteBoth claim smudge and transferBoth claim waterproof
Differences: Noticeably different swatch colourCool rather than warm undertone16-hour wear rather than 8-hour wear (longevity)
Visibly different colour · Matte
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Cool rather than warm undertone · 16-hour wear rather than 8-hour wear (longevity)
Retailer shade note: cool brown
Medium confidence· Digital match
Urban Decay 24/7 Glide-On Waterproof Lip Liner
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beautyfrom $25 · product priceView at Ulta BeautyUlta Beauty$12 less (50%)Matches: Both claim smudge and transferClaims comfortClaims hydration
Differences: Noticeably different swatch colourCool rather than warm undertoneLong-wearing rather than 8-hour wear (longevity)
Slight colour difference
Ingredients (not scored): 12% ingredient overlap
Differences: Noticeably different swatch colour · Cool rather than warm undertone · Long-wearing rather than 8-hour wear (longevity) · Does not claim waterproof
Retailer shade note: rich purple-brown
Medium confidence· Digital match
Morphe Sculptwear Long-Lasting Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beauty$12View at Ulta BeautyUlta Beauty(product price)$16 less (67%)Matches: Same warm undertoneBoth claim smudge and transferBoth claim waterproof
Differences: Noticeably different swatch colourLong-wearing rather than 8-hour wear (longevity)
Visibly different colour
Ingredients (not scored): 17% ingredient overlap
Differences: Noticeably different swatch colour · Long-wearing rather than 8-hour wear (longevity)
Medium confidence· Digital match
NYX Professional Makeup Line Loud Longwear Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautySephora$1 less (4%)Matches: Same warm undertoneBoth claim smudge and transferSame format and precision: pencil
Differences: Noticeably different swatch colourNot listed rather than 8-hour wear (longevity)Does not claim waterproof
Visibly different colour
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Not listed rather than 8-hour wear (longevity) · Does not claim waterproof
Medium confidence· Digital match
Tarte Maracuja Juicy Lip Liner
Every store that sells this shade · prices as last checked
Sephora$23View at SephoraUlta Beautyfrom $23 · product priceView at Ulta BeautyUlta Beauty$12.01 less (50%)Matches: Same longevity: 8-hour wearBoth claim smudge and transferClaims comfort
Differences: Noticeably different swatch colourCool rather than warm undertoneDoes not claim waterproof
Slight colour difference · Opaque
Ingredients (not scored): 14% ingredient overlap
Differences: Noticeably different swatch colour · Cool rather than warm undertone · Does not claim waterproof
Retailer shade note: rich chocolate brown
Medium confidence· Digital match
Milani Keep It Full Plumping Lip Liner
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonUlta Beauty$11.99View at Ulta BeautySephora$2 less (8%)Matches: Same finish: matteSame format and precision: pencil
Differences: Other rather than brownLong-wearing rather than 8-hour wear (longevity)Does not claim smudge and transfer
Slight colour difference · Matte · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Other rather than brown · Long-wearing rather than 8-hour wear (longevity) · Does not claim smudge and transfer · Does not claim waterproof
Retailer shade note: Deep granite with a black base
Medium confidence· Digital match
Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraUlta Beautyfrom $22 · product priceView at Ulta BeautySephoraSame priceMatches: Both claim smudge and transferClaims hydration
Differences: Noticeably different swatch colourLighterNeutral rather than warm undertone
Visibly different colour · Satin
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Neutral rather than warm undertone · Long-wearing rather than 8-hour wear (longevity) · Does not claim waterproof
Retailer shade note: rich neutral brown
Medium confidence· Digital match
Kosas Hotliner Hyaluronic Acid Contouring Lip Liner
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraUlta Beauty(product price)$20 less (83%)Matches: Same warm undertoneSame format and precision: pencilClaims comfort
Differences: Noticeably different swatch colourLong-wearing rather than 8-hour wear (longevity)Does not claim smudge and transfer
Slight colour difference · Buildable
Ingredients (not scored): 0% ingredient overlap
Differences: Noticeably different swatch colour · Long-wearing rather than 8-hour wear (longevity) · Does not claim smudge and transfer · Does not claim waterproof
Retailer shade note: Dark chocolate brown
Medium confidence· Digital match
L.A. Girl Perfect Precision Lip Liner Pencil
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $4 · product priceView at Ulta BeautyUlta Beauty$11 less (46%)Matches: Same format and precision: pencil
Differences: Noticeably different swatch colourCool rather than warm undertoneLong-wearing rather than 8-hour wear (longevity)
Slight colour difference · Opaque
Ingredients (not scored): 11% ingredient overlap
Differences: Noticeably different swatch colour · Cool rather than warm undertone · Long-wearing rather than 8-hour wear (longevity) · Does not claim smudge and transfer · Does not claim waterproof
Medium confidence· Digital match
Juvia's Place Luxe Lip Liners
Every store that sells this shade · prices as last checked
Ulta Beauty$13View at Ulta BeautyUlta Beauty(product price)Costs $11 moreMatches: Same longevity: 8-hour wearBoth claim smudge and transferSame format and precision: pencil
Differences: Noticeably different swatch colourNeutral rather than warm undertoneDoes not claim waterproof
Visibly different colour · Opaque
Ingredients (not scored): 14% ingredient overlap
Differences: Noticeably different swatch colour · Neutral rather than warm undertone · Does not claim waterproof
Medium confidence· Digital match
Dior Rouge Dior Contour Lip Liner
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $35 · product priceView at Ulta BeautySephoraCosts $5 moreMatches: Same warm undertoneSame finish: matteSame longevity: 8-hour wear
Differences: Noticeably different swatch colourLighterDoes not claim waterproof
Visibly different colour · Matte · Opaque
Ingredients (not scored): 12% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Does not claim waterproof
Retailer shade note: dark chocolate brown
Medium confidence· Digital match
Yves Saint Laurent Kiss Shaper Long-Lasting Sculpting Lip Liner
Every store that sells this shade · prices as last checked
Sephora$29View at SephoraUlta Beauty$6 less (25%)Matches: Same finish: matteBoth claim smudge and transferBoth claim waterproof
Differences: Noticeably different swatch colourCool rather than warm undertoneLong-wearing rather than 8-hour wear (longevity)
Visibly different colour · Matte
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · Cool rather than warm undertone · Long-wearing rather than 8-hour wear (longevity)
Retailer shade note: rich cool brown
High confidence· Digital match
Rare Beauty Kind Words Matte Lip Liner
Every store that sells this shade · prices as last checked
Sephora$18View at SephoraUlta Beauty$18View at Ulta BeautySephoraCosts $1 moreMatches: Same finish: matteBoth claim smudge and transferBoth claim waterproof
Differences: Noticeably different swatch colourLighterNeutral rather than warm undertone
Visibly different colour · Matte
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Neutral rather than warm undertone · 16-hour wear rather than 8-hour wear (longevity)
Retailer shade note: plum-bronze
Medium confidence· Digital match
Urban Decay 24/7 Glide-On Waterproof Lip Liner
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beautyfrom $25 · product priceView at Ulta BeautyUlta Beauty(product price)$18 less (75%)Matches: Same warm undertoneSame format and precision: pencilClaims hydration
Differences: Noticeably different swatch colourLong-wearing rather than 8-hour wear (longevity)Does not claim smudge and transfer
Visibly different colour · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Long-wearing rather than 8-hour wear (longevity) · Does not claim smudge and transfer · Does not claim waterproof
Retailer shade note: espresso brown with green undertones
Medium confidence· Digital match
NYX Professional Makeup Slim Lip Pencil Lip Liner
Every store that sells this shade · prices as last checked
Amazon$5.97View at AmazonWalmart$5.97View at WalmartWalgreens$5.99View at WalgreensUlta Beautyfrom $6 · product priceView at Ulta BeautyCVS$6.59View at CVSShowing 12 of 28 matches
Morphe Signature Lip Pencil in Nightcap, against Fenty Beauty Trace'd Out Pencil Lip Liner in Coal Blooded. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Morphe Signature Lip Pencil in Nightcap.
Weighted ingredient similarity 12%. Ingredients only affect results through the filters.
Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner in Phantomline, against Fenty Beauty Trace'd Out Pencil Lip Liner in Coal Blooded. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner in Phantomline.
Weighted ingredient similarity 5%. Ingredients only affect results through the filters.
Morphe Signature Lip Pencil Nightcap
Ulta BeautyYour shade $24 at Sephora · product price; shade not separately priced
Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner Phantomline
SephoraYour shade $24 at Sephora
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
