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All-in-Wonder Concealer + Foundation Medium dupes and alternatives Fièra Cosmetics

Light medium · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish 30

The equivalent shade and the most similar foundation overall.

Your shade
Fièra Cosmetics
MediumChange shade
Depth and undertone: Light medium · Cool · pink
Finish and coverage: Radiant · Medium coverage
The match
Basma
30
Depth and undertone: Light · Cool
Finish and coverage: Natural · Full coverage
Overall match
79out of 100
Shade (Shade match)
93
Finish (Finish & visual result)
70
Wear (Wear & performance)
51
Skin (Skin suitability)
60
Shade match
93out of 100
Colour
90
Depth
93
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$40SephoraSephora
$5 less (11%)

Your shade $45 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 92
    $55Ulta BeautyUlta BeautyCosts $10 more

    Matches: Very close colourSame cool undertoneClaims 12-hour wear

    Differences: Natural rather than radiant finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    92
    Finish & visual result
    58
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  2. Shade match 86
    $40SephoraSephora$5 less (11%)

    Matches: Very close colourBoth claim a skin-like finishClaims long-wearing

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    86
    Finish & visual result
    70
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Full rather than medium coverage · No blurring effect claimed · Does not claim not settling into lines · Not marketed for combination/sensitive skin

    Retailer shade note: medium skin with neutral undertones

    Medium confidence· Digital match

    View match
  3. Shade match 86
    $50Ulta BeautyUlta BeautyCosts $5 more

    Matches: Very close colourBoth claim a skin-like finishBoth claim a blurring effect

    Differences: Matte rather than radiant finishFull rather than medium coverageDoes not claim not settling into lines

    Score details
    Shade match
    86
    Finish & visual result
    63
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than medium coverage · Does not claim not settling into lines · Not marketed for dry/sensitive skin

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Fièra Cosmetics All-in-Wonder Concealer + Foundation Medium (Light medium · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    30.5 Tan

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 30.5 Tan

    • Very close colour
    • Light · Cool undertone

    $30

  2. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 6.3 N

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 6.3 N

    • Looks identical
    • Light medium · Neutral · neutral pink undertone

    $32

  3. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    370 Biscuit

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 370 Biscuit

    • Very close colour
    • Light medium

    $15.99

  4. Rare Beauty Liquid Touch Brightening Concealer

    300C

    Rare Beauty Liquid Touch Brightening Concealer, shade 300C

    • Close colour
    • Light medium · Cool undertone

    $24

  5. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    3.5C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 3.5C

    • Close colour
    • Light medium · Cool undertone

    $38

  6. NARS Radiant Creamy Concealer

    Toffee

    NARS Radiant Creamy Concealer, shade Toffee

    • Close colour
    • Light · Cool undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish in 30, against Fièra Cosmetics All-in-Wonder Concealer + Foundation in Medium. Every attribute compared, with its share of the score.

ComparedYour shadeMediumClosest match30Score
Shade match55% of overall93
Colour90#e3af99#efb49cVery close colourColour difference 2.3 (0 is identical)
Depth93Light mediumLightCloseDepth difference: 3.5
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone100Cool · pinkCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall70
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared51
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, dry, oilyBoth marketed for dry/​normal/​oily skin
Overall match 79/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish in 30.

Same or better

  • $5 less
  • Very close colour
  • Same cool undertone
  • Full rather than medium coverage
  • Both claim a skin-like finish
  • Claims long-wearing
  • Claims colour stability
  • Both claim a lightweight feel

Different

  • Natural finish instead of radiant
  • No blurring effect claimed
  • Does not claim not settling into lines
  • Not marketed for combination/sensitive skin

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, moderate siliconeOil-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs oil-based; silicone moderate vs high

Where to buy 30

Best price
$40SephoraSephora
$5 less (11%)

Your shade $45 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.