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All-in-Wonder Concealer + Foundation Medium dupes and alternatives Fièra Cosmetics

Light medium · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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11 of 30

Only showing matches with full coverage.

Closest shade match: Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish 30

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Fièra Cosmetics
MediumChange shade
Depth and undertone: Light medium · Cool · pink
Finish and coverage: Radiant · Medium coverage
The match
Basma
30
Depth and undertone: Light · Cool
Finish and coverage: Natural · Full coverage
Shade match
93out of 100
Colour
90
Depth
93
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$40SephoraSephora
$5 less (11%)

Your shade $45 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Maybelline Super Stay 24H Skin Tint + Vitamin C 129

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Fièra Cosmetics
MediumChange shade
Depth and undertone: Light medium · Cool · pink
Finish and coverage: Radiant · Medium coverage
The match
Maybelline
129
Depth and undertone: Light medium · Neutral
Finish and coverage: Radiant · Full coverage
Overall match
81out of 100
Shade (Shade match)
85
Finish (Finish & visual result)
85
Wear (Wear & performance)
54
Skin (Skin suitability)
100
Medium confidence· Digital matchWhy it matches
Best price
$12.59Ulta BeautyUlta Beauty
$32.41 less (72%)

Your shade $45 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Maybelline

    Super Stay 24H Skin Tint + Vitamin C

    130
    Shade match 83
    $17.99Ulta BeautyUlta Beauty(product price)$27.01 less (60%)

    Matches: Very close colourSame radiant finishBoth claim a skin-like finish

    Differences: Neutral rather than cool undertoneFull rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    83
    Finish & visual result
    85
    Wear & performance
    54
    Skin suitability
    100

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than cool undertone · Full rather than medium coverage · No blurring effect claimed · Does not claim not settling into lines · Contains drying alcohol

    Medium confidence· Digital match

    View match
  2. #4 · Estée Lauder

    Double Wear Max Cover Camouflage Foundation For Face and Body SPF 15

    1C1 Cool Bone
    Shade match 92
    $55Ulta BeautyUlta BeautyCosts $10 more

    Matches: Very close colourSame cool undertoneClaims 12-hour wear

    Differences: Natural rather than radiant finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    92
    Finish & visual result
    58
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  3. #5 · IT Cosmetics

    CC+ Cream Full Coverage Color Correcting Foundation

    Medium Cool
    Shade match 92
    $39SephoraSephora$6 less (13%)

    Matches: Very close colourSame cool undertoneClaims long-wearing

    Differences: Natural rather than radiant finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    92
    Finish & visual result
    58
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines · Does not claim a lightweight feel · Contains listed fragrance

    Retailer shade note: medium with pink undertones

    Medium confidence· Digital match

    View match
  4. #6 · Basma

    The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish

    24
    Shade match 86
    $40SephoraSephora$5 less (11%)

    Matches: Very close colourBoth claim a skin-like finishClaims long-wearing

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    86
    Finish & visual result
    70
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Full rather than medium coverage · No blurring effect claimed · Does not claim not settling into lines · Not marketed for combination/sensitive skin

    Retailer shade note: medium skin with neutral undertones

    Medium confidence· Digital match

    View match
  5. #7 · Clinique

    Beyond Perfecting Foundation + Concealer

    6.75 Sesame
    Shade match 90
    $41SephoraSephora$4 less (9%)

    Matches: Very close colourSimilar undertone (neutral vs cool)Claims 24-hour wear

    Differences: Natural rather than radiant finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    90
    Finish & visual result
    58
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines · Not marketed for combination/sensitive skin

    Medium confidence· Digital match

    View match
  6. #8 · Lancôme

    Teint Idôle Ultra Wear Foundation Stick

    220 Buff
    Shade match 86
    $50Ulta BeautyUlta BeautyCosts $5 more

    Matches: Very close colourBoth claim a skin-like finishBoth claim a blurring effect

    Differences: Matte rather than radiant finishFull rather than medium coverageDoes not claim not settling into lines

    Score details
    Shade match
    86
    Finish & visual result
    63
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than medium coverage · Does not claim not settling into lines · Not marketed for dry/sensitive skin

    Medium confidence· Digital match

    View match
  7. #9 · CoverGirl

    Olay Simply Ageless Instant Wrinkle-Defying Foundation with SPF 28

    Natural Ivory 215
    Shade match 86
    $18.49Ulta BeautyUlta Beauty$26.51 less (59%)

    Matches: Very close colourAdds SPF 28

    Differences: Matte rather than radiant finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    86
    Finish & visual result
    42
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  8. #10 · Milani

    Conceal + Perfect Smooth Finish Cream-To-Powder Foundation

    Creamy Natural
    Shade match 83
    $12.99Ulta BeautyUlta Beauty$32.01 less (71%)

    Matches: Very close colourBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneMatte rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    83
    Finish & visual result
    51
    Wear & performance
    40
    Skin suitability
    80

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than cool undertone · Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for sensitive skin

    Medium confidence· Digital match

    View match
  9. #11 · BLK/OPL

    TRUE COLOR Skin Perfecting Stick Foundation SPF 15

    Light Tones
    Shade match 80
    $14.59TargetTarget$30.41 less (68%)

    Matches: Both claim a blurring effectClaims long-wearingAdds SPF 15

    Differences: Slightly lighterMatte rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    80
    Finish & visual result
    51
    Wear & performance
    40
    Skin suitability
    100

    Colour not compared · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly lighter · Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim not settling into lines · Does not claim a lightweight feel

    Low confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Fièra Cosmetics All-in-Wonder Concealer + Foundation Medium (Light medium · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    30.5 Tan

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 30.5 Tan

    • Very close colour
    • Light · Cool undertone

    $30

    Ulta BeautyView at Ulta Beauty
  2. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 6.3 N

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 6.3 N

    • Looks identical
    • Light medium · Neutral · neutral pink undertone

    $32

    SephoraView at Sephora
  3. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    370 Biscuit

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 370 Biscuit

    • Very close colour
    • Light medium

    $15.99

    Ulta BeautyView at Ulta Beauty
  4. Rare Beauty Liquid Touch Brightening Concealer

    300C

    Rare Beauty Liquid Touch Brightening Concealer, shade 300C

    • Close colour
    • Light medium · Cool undertone

    $24

    SephoraView at Sephora
  5. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    3.5C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 3.5C

    • Close colour
    • Light medium · Cool undertone

    $38

    SephoraView at Sephora
  6. NARS Radiant Creamy Concealer

    Toffee

    NARS Radiant Creamy Concealer, shade Toffee

    • Close colour
    • Light · Cool undertone

    $36

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish in 30, against Fièra Cosmetics All-in-Wonder Concealer + Foundation in Medium. Every attribute compared, with its share of the score.

ComparedYour shadeMediumClosest shade match30Score
Shade match55% of overall93
Colour90#e3af99#efb49cVery close colourColour difference 2.3 (0 is identical)
Depth93Light mediumLightCloseDepth difference: 3.5
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone100Cool · pinkCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall70
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared51
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, dry, oilyBoth marketed for dry/​normal/​oily skin
Overall match 79/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish in 30.

Same or better

  • $5 less
  • Very close colour
  • Same cool undertone
  • Full rather than medium coverage
  • Both claim a skin-like finish
  • Claims long-wearing
  • Claims colour stability
  • Both claim a lightweight feel

Different

  • Natural finish instead of radiant
  • No blurring effect claimed
  • Does not claim not settling into lines
  • Not marketed for combination/sensitive skin

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, moderate siliconeOil-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs oil-based; silicone moderate vs high
View full match

Why the closest overall alternative works

Maybelline Super Stay 24H Skin Tint + Vitamin C in 129, against Fièra Cosmetics All-in-Wonder Concealer + Foundation in Medium. Every attribute compared, with its share of the score.

ComparedYour shadeMediumClosest overall alternative129Score
Shade match55% of overall85
Colour90#e3af99#dfa88eVery close colourColour difference 2.3 (0 is identical)
Depth94Light mediumLight mediumSameDepth difference: 3.3
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Undertone65Cool · pinkNeutralSome differencecandidate undertone inferred
Finish & visual result25% of overall85
Finish100RadiantRadiantSameSame radiant finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared54
Longevity40Not listed24-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 81/100Shade match 85/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Super Stay 24H Skin Tint + Vitamin C in 129.

Same or better

  • $32.41 less
  • Very close colour
  • Same radiant finish
  • Full rather than medium coverage
  • Both claim a skin-like finish
  • Claims 24-hour wear
  • Both claim a lightweight feel

Different

  • Neutral rather than cool undertone
  • No blurring effect claimed
  • Does not claim not settling into lines
  • Contains alcohol denat.

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, moderate siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapBoth water-based; silicone moderate vs high
View full match

Where to buy

Closest shade match

Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish 30

Best price
$40SephoraSephora
$5 less (11%)

Your shade $45 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Maybelline Super Stay 24H Skin Tint + Vitamin C 129

Best price
$12.59Ulta BeautyUlta Beauty
$32.41 less (72%)

Your shade $45 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.