Stretch Concealer for Dewy Buildable Coverage Very Deep 4 dupes and alternatives Glossier
4.2 (666)·Rich deep · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
No match is close enough in colour to recommend as an overall alternative (shade match under 70).
More matches
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Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same neutral undertone· Same radiant finish· Claims a skin-like finish
Differences: Noticeably different swatch colour· Slightly lighter· Medium-full rather than buildable coverage
Score details
Shade match
51
Finish & visual result
86
Wear & performance
68
Skin suitability
50
Visibly different colour · Radiant · Medium-full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Slightly lighter · Medium-full rather than buildable coverage · Does not claim not settling into lines · Contains listed fragrance
Retailer shade note: deepest with neutral undertones
Matches: Same radiant finish· Claims a skin-like finish· Both claim a lightweight feel
Differences: Noticeably different swatch colour· Slightly lighter· Slightly cooler undertone
Score details
Shade match
41
Finish & visual result
86
Wear & performance
68
Skin suitability
50
Visibly different colour · Radiant · Medium-full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Slightly lighter · Slightly cooler undertone · Medium-full rather than buildable coverage · Does not claim not settling into lines · Contains listed fragrance
$12Ulta Beauty(product price)$10 less (45%)4.5 (1,593)
Matches: Claims a skin-like finish· Both claim not settling into lines· Both claim a lightweight feel
Differences: Noticeably different swatch colour· Slightly lighter· Natural rather than radiant finish
Score details
Shade match
46
Finish & visual result
68
Wear & performance
72
Skin suitability
50
Visibly different colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · Slightly lighter · Natural rather than radiant finish · Medium rather than buildable coverage · No long-wear claim
The closest shade to Glossier Stretch Concealer for Dewy Buildable Coverage Very Deep 4 (Rich deep · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Milk Makeup Future Fluid Longwear Hydrating Concealer in 30NC, against Glossier Stretch Concealer for Dewy Buildable Coverage in Very Deep 4. Every attribute compared, with its share of the score.
ComparedYour shadeVery Deep 4Closest shade match30NCHow they compareScore
Shade match55% of overall51
Colour60%25#3f2c10#44271fVisibly different colourColour difference 11.5 (0 is identical)
Skin-like finish20%40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared100
Longevity30%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type100%50Not publishedNot publishedSkin-type suitability not published for one product
Overall match 63/100Shade match 51/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty(product price)Costs $9 more
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