24 Hour Full Coverage Luminous Matte Finish Foundation 410N dupes and alternatives Gucci
4.3 (940)·Medium tan · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Near-identical swatch colour· Claims a blurring effect· Both claim 24-hour wear
Differences: Slightly warmer undertone· Natural rather than matte finish· Medium rather than full coverage
Score details
Shade match
91
Finish & visual result
62
Wear & performance
86
Skin suitability
60
Looks identical · Natural · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than matte finish · Medium rather than full coverage · Not marketed for combination skin · Contains drying alcohol
Matches: Very close colour· Claims a blurring effect· Both claim 24-hour wear
Differences: Slightly warmer undertone· Natural rather than matte finish· Medium rather than full coverage
Score details
Shade match
86
Finish & visual result
62
Wear & performance
86
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than matte finish · Medium rather than full coverage · Not marketed for combination skin · Contains drying alcohol
Matches: Near-identical swatch colour· Both claim transfer resistance· No fragrance listed
Differences: Slightly warmer undertone· Natural rather than matte finish· Medium rather than full coverage
Score details
Shade match
89
Finish & visual result
58
Wear & performance
72
Skin suitability
60
Looks identical · Natural · Medium coverage
Ingredients (not scored): 27% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than matte finish · Medium rather than full coverage · Does not claim a lightweight feel · Not marketed for oily skin
The closest shade to Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation 410N (Medium tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
e.l.f. Cosmetics Soft Glam Satin Foundation in 41 Tan Neutral, against Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation in 410N. Every attribute compared, with its share of the score.
ComparedYour shade410NClosest match41 Tan NeutralHow they compareScore
Shade match55% of overall95
Colour60%93#ba8151#b57d4aVery close colourColour difference 1.8 (0 is identical)
Depth15%96Medium tanTanCloseDepth difference: 2.4
Retailer descriptionMedium tanTanSome differenceRetailer descriptions one depth band apart
Overall match 83/100Shade match 95/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.