Red · Cool · Deep / dark
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
Opacity
Brand
Preferences
Avoid an ingredient
30 matches
30 matches
The equivalent shade: scored on colour, depth, undertone and colour family only.
SephoraYour shade $24 at Sephora
Dior Rouge Dior Lipstick
Every store that sells this shade · prices as last checked
Sephora$50View at Sephora
Ulta Beautyfrom $50 · product priceView at Ulta BeautyThe most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
Ulta BeautyYour shade $24 at Sephora
MAC Cosmetics M·A·Cximal Silky Matte Lipstick
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beauty$25View at Ulta BeautyRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
SephoraCosts $25 moreMatches: Very close colourSame cool undertoneSame finish: matte
No material differences in the data we have.
Very close colour · Matte · Opaque
Ingredients (not scored): 1% ingredient overlap
Retailer shade note: cranberry scarlet
High confidence· Digital match
Gucci Velvet Matte Lipstick
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraUlta Beauty(product price)$11.01 less (46%)Matches: Same cool undertoneSame finish: matteSame longevity: long-wearing
Differences: Does not claim comfortDoes not claim hydration
Close colour · Matte
Ingredients (not scored): 3% ingredient overlap
Differences: Does not claim comfort · Does not claim hydration
Retailer shade note: classic blue red
Medium confidence· Digital match
Maybelline SuperStay Ink Crayon Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at Amazon
Walmart$9.98View at Walmart
Target$9.99View at TargetUlta Beautyfrom $12.99 · product priceView at Ulta Beauty
Walgreens$13.99View at WalgreensSephoraCosts $25 moreMatches: Same cool undertoneSame opacity: opaqueSame longevity: long-wearing
Differences: DeeperDoes not claim comfort
Close colour · Opaque
Ingredients (not scored): no ingredient list for one product
Differences: Deeper · Does not claim comfort
Retailer shade note: the iconic red
Medium confidence· Digital match
Gucci Glow & Care Shine Lipstick
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraUlta Beauty$9 less (38%)Matches: Same finish: matteSame opacity: opaqueSame longevity: long-wearing
Differences: Neutral rather than cool undertoneDoes not claim comfort
Close colour · Matte · Opaque
Ingredients (not scored): no ingredient list for one product
Differences: Neutral rather than cool undertone · Does not claim comfort
Retailer shade note: blood red
Medium confidence· Digital match
Juvia's Place The Reds Cherry Velvety Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$15View at Ulta BeautyUlta Beauty(product price)$13 less (54%)Matches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: 16-hour wear rather than long-wearing (longevity)Does not claim hydration
Close colour · Matte · Opaque
Ingredients (not scored): 1% ingredient overlap
Differences: 16-hour wear rather than long-wearing (longevity) · Does not claim hydration
Retailer shade note: oxblood red
High confidence· Digital match
NYX Professional Makeup Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonUlta Beautyfrom $11 · product priceView at Ulta Beauty
CVS$11.89View at CVSUlta Beauty$11.01 less (46%)Matches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: 16-hour wear rather than long-wearing (longevity)Does not claim comfortDoes not claim hydration
Close colour · Matte · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: 16-hour wear rather than long-wearing (longevity) · Does not claim comfort · Does not claim hydration
Retailer shade note: wine red
Medium confidence· Digital match
Maybelline SuperStay Matte Ink Liquid Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalmart$9.82View at WalmartTargetfrom $9.89 · product priceView at TargetCVS$12.49View at CVSUlta Beauty$12.99View at Ulta BeautySephora$8 less (33%)Matches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: 10-hour wear rather than long-wearing (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: 10-hour wear rather than long-wearing (longevity)
Retailer shade note: matte cool tone red
High confidence· Digital match
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraSephoraCosts $12 moreMatches: Same cool undertoneSame longevity: long-wearingBoth claim comfort
Differences: LighterBuildable rather than opaque (opacity)
Close colour · Buildable
Ingredients (not scored): 11% ingredient overlap
Differences: Lighter · Buildable rather than opaque (opacity)
Retailer shade note: burgundy red
High confidence· Digital match
NARS Afterglow Lipstick
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraSephoraCosts $13 moreMatches: Same cool undertoneSame finish: matteBoth claim hydration
Differences: Buildable rather than opaque (opacity)10-hour wear rather than long-wearing (longevity)Does not claim comfort
Close colour · Matte · Buildable
Ingredients (not scored): 8% ingredient overlap
Differences: Buildable rather than opaque (opacity) · 10-hour wear rather than long-wearing (longevity) · Does not claim comfort
Retailer shade note: a showstopping cool candy apple red to add pizzazz to your pout
High confidence· Digital match
Charlotte Tilbury Matte Revolution Hydrating Lipstick
Every store that sells this shade · prices as last checked
Sephora$37View at SephoraSephora$1 less (4%)Matches: Same cool undertoneSame opacity: opaque
Differences: Not listed rather than long-wearing (longevity)Does not claim comfortDoes not claim hydration
Close colour · Opaque
Ingredients (not scored): 19% ingredient overlap
Differences: Not listed rather than long-wearing (longevity) · Does not claim comfort · Does not claim hydration
Retailer shade note: berry red
Medium confidence· Digital match
Fenty Beauty Gloss Bomb Cream Color Drip Lip Cream
Every store that sells this shade · prices as last checked
Sephora$23View at SephoraUlta Beauty$23View at Ulta BeautyUlta Beauty$9 less (38%)Matches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Nude rather than redDoes not claim comfort
Close colour · Matte · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Nude rather than red · Does not claim comfort
Retailer shade note: soft cool toned pink mauve nude
High confidence· Digital match
Juvia's Place The Nude Velvety Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$15View at Ulta BeautySephoraCosts $3 moreMatches: Same cool undertoneSame finish: matteBoth claim comfort
Differences: Berry rather than red12-hour wear rather than long-wearing (longevity)
Close colour · Matte
Ingredients (not scored): 11% ingredient overlap
Differences: Berry rather than red · 12-hour wear rather than long-wearing (longevity)
Retailer shade note: Rich Berry
Medium confidence· Digital match
ILIA Lip Sketch Hydrating Crayon
Every store that sells this shade · prices as last checked
Sephora$27View at SephoraUlta Beautyfrom $27 · product priceView at Ulta BeautySephoraCosts $12 moreMatches: Same cool undertoneSame longevity: long-wearingBoth claim comfort
Differences: LighterBuildable rather than opaque (opacity)
Close colour · Buildable
Ingredients (not scored): 11% ingredient overlap
Differences: Lighter · Buildable rather than opaque (opacity)
Retailer shade note: berry red
High confidence· Digital match
NARS Afterglow Lipstick
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beauty$36View at Ulta BeautyUlta Beauty$11 less (46%)Matches: Same cool undertoneSame opacity: opaqueClaims transfer resistance
Differences: Berry rather than red16-hour wear rather than long-wearing (longevity)Does not claim hydration
Close colour · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Berry rather than red · 16-hour wear rather than long-wearing (longevity) · Does not claim hydration
Retailer shade note: deep raspberry
High confidence· Digital match
NYX Professional Makeup Shine Loud High Shine Long-Lasting Liquid Lipstick
Every store that sells this shade · prices as last checked
Walgreens$6.49View at WalgreensWalmart$12.97View at WalmartTarget$12.99 · out of stockView at TargetUlta Beauty$13View at Ulta BeautyUlta BeautyCosts $1 moreMatches: Same cool undertoneSame opacity: opaqueSame longevity: long-wearing
Differences: Pink rather than red
Close colour · Satin · Opaque
Ingredients (not scored): 12% ingredient overlap
Differences: Pink rather than red
Retailer shade note: dusty blue pink
High confidence· Digital match
MAC Cosmetics M·A·Cximal Sleek Satin Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$25View at Ulta BeautyUlta Beauty(product price)$13 less (54%)Matches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: 16-hour wear rather than long-wearing (longevity)Does not claim hydration
Close colour · Matte · Opaque
Ingredients (not scored): 1% ingredient overlap
Differences: 16-hour wear rather than long-wearing (longevity) · Does not claim hydration
Retailer shade note: blue red
High confidence· Digital match
NYX Professional Makeup Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalmart$10.97View at WalmartUlta Beautyfrom $11 · product priceView at Ulta BeautyCVS$11.89View at CVSUlta Beauty(product price)Costs $1 moreMatches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Plum rather than red12-hour wear rather than long-wearing (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Plum rather than red · 12-hour wear rather than long-wearing (longevity)
Retailer shade note: pinkish plum
High confidence· Digital match
MAC Cosmetics M·A·Cximal Silky Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautyUlta BeautyCosts $3 moreMatches: Very close colourSame cool undertoneSame finish: matte
Differences: Brown rather than redBuildable rather than opaque (opacity)10-hour wear rather than long-wearing (longevity)
Very close colour · Matte · Buildable
Ingredients (not scored): 10% ingredient overlap
Differences: Brown rather than red · Buildable rather than opaque (opacity) · 10-hour wear rather than long-wearing (longevity)
Retailer shade note: intense rose brown
Medium confidence· Digital match
MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse
Every store that sells this shade · prices as last checked
Ulta Beauty$27View at Ulta BeautySephora$8 less (33%)Matches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Deeper10-hour wear rather than long-wearing (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Deeper · 10-hour wear rather than long-wearing (longevity)
Retailer shade note: matte red cherry red
High confidence· Digital match
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraUlta Beauty$11.01 less (46%)Matches: Same cool undertoneSame finish: matteClaims transfer resistance
Differences: Buildable rather than opaque (opacity)12-hour wear rather than long-wearing (longevity)Does not claim comfort
Close colour · Matte · Buildable
Ingredients (not scored): 2% ingredient overlap
Differences: Buildable rather than opaque (opacity) · 12-hour wear rather than long-wearing (longevity) · Does not claim comfort · Does not claim hydration
Retailer shade note: deep red
Medium confidence· Digital match
Maybelline Super Stay Teddy Tint Long Lasting Matte Lip Tint
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalmart$9.97View at WalmartTarget$9.99View at TargetCVS$12.49View at CVSUlta Beauty$12.99View at Ulta BeautyWalmart$18View at WalmartWalmart$26View at WalmartUlta Beauty(product price)$11.51 less (48%)Matches: Very close colourSame cool undertoneClaims transfer resistance
Differences: Not listed rather than long-wearing (longevity)Does not claim comfort
Very close colour · Satin
Ingredients (not scored): 5% ingredient overlap
Differences: Not listed rather than long-wearing (longevity) · Does not claim comfort
Retailer shade note: deep brown-red
Medium confidence· Digital match
L'Oréal Paris Colour Riche Original Satin Lipstick
Every store that sells this shade · prices as last checked
Walmart$7.97View at WalmartTarget$7.99View at TargetUlta Beautyfrom $12.49 · product priceView at Ulta BeautySephoraCosts $40 moreMatches: Very close colourSame opacity: opaqueBoth claim hydration
Differences: Warm rather than cool undertone12-hour wear rather than long-wearing (longevity)Does not claim comfort
Very close colour · Satin · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Warm rather than cool undertone · 12-hour wear rather than long-wearing (longevity) · Does not claim comfort
Retailer shade note: Brick Red
High confidence· Digital match
Tom Ford Runway Lipstick Color with Hydrating, 12H Longwear
Every store that sells this shade · prices as last checked
Sephora$64View at SephoraUlta Beauty(product price)Costs $1 moreMatches: Same cool undertoneSame finish: matteSame opacity: opaque
Differences: Pink rather than red12-hour wear rather than long-wearing (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Pink rather than red · 12-hour wear rather than long-wearing (longevity)
Retailer shade note: deep mauve pink
High confidence· Digital match
MAC Cosmetics M·A·Cximal Silky Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautySephoraCosts $1 moreMatches: Very close colourSame opacity: opaqueSame longevity: long-wearing
Differences: Warm rather than cool undertoneRose rather than red
Very close colour · Satin · Opaque
Ingredients (not scored): 12% ingredient overlap
Differences: Warm rather than cool undertone · Rose rather than red
Retailer shade note: warm dusty rose
High confidence· Digital match
MAC Cosmetics M·A·Cximal Sleek Satin Lipstick
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beauty(product price)Costs $1 moreMatches: Very close colourSame opacity: opaqueSame longevity: long-wearing
Differences: Warm rather than cool undertoneRose rather than red
Very close colour · Satin · Opaque
Ingredients (not scored): 12% ingredient overlap
Differences: Warm rather than cool undertone · Rose rather than red
Retailer shade note: warm dusty rose
High confidence· Digital match
MAC Cosmetics M·A·Cximal Sleek Satin Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautyUlta Beauty(product price)$12 less (50%)Matches: Very close colourSame cool undertoneSame longevity: long-wearing
Differences: Brown rather than red
Very close colour
Ingredients (not scored): 8% ingredient overlap
Differences: Brown rather than red
Retailer shade note: brown
Medium confidence· Digital match
NYX Professional Makeup Lip IV Hydrating Gloss Stain
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalmart$11.97View at WalmartUlta Beautyfrom $12 · product priceView at Ulta BeautyUlta BeautyCosts $18 moreMatches: Same cool undertoneSame opacity: opaqueSame longevity: long-wearing
Differences: Berry rather than red
Slight colour difference · Satin · Opaque
Ingredients (not scored): 2% ingredient overlap
Differences: Berry rather than red
Retailer shade note: cool berry
Medium confidence· Digital match
NARS Explicit Lipstick
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraUlta Beauty$42View at Ulta BeautyUlta Beauty$12.01 less (50%)Matches: Same finish: matteSame opacity: opaqueBoth claim comfort
Differences: Neutral rather than cool undertoneNot listed rather than long-wearing (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Neutral rather than cool undertone · Not listed rather than long-wearing (longevity)
Retailer shade note: red
Medium confidence· Digital match
Milani Color Fetish Matte Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonTarget$9.99View at TargetCVS$11.49View at CVSUlta Beauty$11.99View at Ulta BeautyShowing 12 of 28 matches
Dior Rouge Dior Lipstick in 964 Ambitious, against Haus Labs Le Monster Lip Crayon Vegan Lipstick and Lip Liner in Garnet Matte. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Dior Rouge Dior Lipstick in 964 Ambitious.
Weighted ingredient similarity 0%. Ingredients only affect results through the filters.
MAC Cosmetics M·A·Cximal Silky Matte Lipstick in Ruby Woo, against Haus Labs Le Monster Lip Crayon Vegan Lipstick and Lip Liner in Garnet Matte. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To MAC Cosmetics M·A·Cximal Silky Matte Lipstick in Ruby Woo.
Weighted ingredient similarity 8%. Ingredients only affect results through the filters.
Dior Rouge Dior Lipstick 964 Ambitious
SephoraYour shade $24 at Sephora
MAC Cosmetics M·A·Cximal Silky Matte Lipstick Ruby Woo
Ulta BeautyYour shade $24 at Sephora
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
