Ambient Soft Glow Foundation 10.5 dupes and alternatives Hourglass
Medium tan · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 1 applied
Coverage
- Sheer0
- Light0
- Medium0
- Full0
- Buildable0
Formulation
- Liquid0
- Stick0
- Cushion1
Skin type
- Dry0
- Normal0
- Combination0
- Oily0
- Sensitive0
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance0
- Alcohol denat.0
- Talc0
- Silicones0
- Coconut oil0
SortSort byOverall match
1 of 33 matches
Only showing matches with a luminous finish.
- 1 match has no finish listed and is not shown.
Closest shade matchClosest overall alternative: SIIA Cosmetics Flawless Glow Cushion Foundation N10 Amber
The equivalent shade and the most similar foundation overall.

- Overall match
- 72out of 100
- Shade (Shade match)
- 95
- Finish (Finish & visual result)
- 36
- Wear (Wear & performance)
- 54
- Skin (Skin suitability)
- 50
- Shade match
- 95out of 100
- Colour
- 93
- Depth
- 97
- Undertone
- 100
Your shade $60 at Sephora
Where to buy N10 Amber
SIIA Cosmetics Flawless Glow Cushion Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Hourglass Ambient Soft Glow Foundation 10.5 (Medium tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers

Amande

31 Medium Neutral
Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 31 Medium Neutral
- Close colour
- Tan · Neutral undertone
$32

410N
Rare Beauty Liquid Touch Brightening Concealer, shade 410N
- Very close colour
- Medium tan · Neutral · neutral golden undertone
$24
Sand
NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Sand
- Very close colour
- Medium tan
$12

4.5 Neutral
Dior Forever Skin Correct Full-Coverage Concealer, shade 4.5 Neutral
- Close colour
- Medium tan · Neutral undertone
$42
34.5 Rich Golden
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 34.5 Rich Golden
- Very close colour
- Medium tan · Warm undertone
$30
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
SIIA Cosmetics Flawless Glow Cushion Foundation in N10 Amber, against Hourglass Ambient Soft Glow Foundation in 10.5. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To SIIA Cosmetics Flawless Glow Cushion Foundation in N10 Amber.
Same or better
- $41.25 less
- Very close colour
- Same neutral undertone
- Both claim a lightweight feel
Different
- Luminous finish instead of natural
- No blurring effect claimed
- No long-wear claim
- Does not claim transfer resistance
Ingredients (information only, not scored)
No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.
Where to buy N10 Amber
Your shade $60 at Sephora
How these matches are scored
33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.