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Illusion Luminous Glow Foundation SPF 30 10 dupes and alternatives Hourglass

Medium · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free8No drying alcohol8Vegan2Cruelty-free1Oil-free0With SPF0Mineral0

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11 of 31

Only showing matches with a radiant finish.

Closest shade matchClosest overall alternative: MAC Cosmetics Studio Radiance Serum Powered Foundation C4.5

The equivalent shade and the most similar foundation overall.

Your shade
Hourglass
10Change shade
Depth and undertone: Medium · Neutral
Finish and coverage: Radiant · Medium coverage
The match
MAC Cosmetics
C4.5
Depth and undertone: Medium · Neutral
Finish and coverage: Radiant · Full coverage
Overall match
92out of 100
Shade (Shade match)
99
Finish (Finish & visual result)
81
Wear (Wear & performance)
89
Skin (Skin suitability)
84
Shade match
99out of 100
Colour
98
Depth
100
Undertone
100
High confidence· Digital matchWhy it matches
Match price
$46Ulta BeautyUlta Beauty
$14 less (23%)

Your shade $60 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · MAC Cosmetics

    Studio Radiance Serum Powered Foundation

    NC37
    Shade match 97
    $46Ulta BeautyUlta Beauty(product price)$14 less (23%)

    Matches: Near-identical swatch colourSame neutral undertoneSame radiant finish

    Differences: Full rather than medium coverageNo SPF

    Score details
    Shade match
    97
    Finish & visual result
    81
    Wear & performance
    89
    Skin suitability
    84

    Looks identical · Radiant · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Full rather than medium coverage · No SPF

    Retailer shade note: medium beige with neutral undertone for medium skin

    High confidence· Digital match

    View match
  2. #3 · MAC Cosmetics

    Studio Radiance Serum Powered Foundation

    NW20
    Shade match 95
    $46Ulta BeautyUlta Beauty(product price)$14 less (23%)

    Matches: Near-identical swatch colourSame neutral undertoneSame radiant finish

    Differences: Full rather than medium coverageNo SPF

    Score details
    Shade match
    95
    Finish & visual result
    81
    Wear & performance
    89
    Skin suitability
    84

    Looks identical · Radiant · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Full rather than medium coverage · No SPF

    Retailer shade note: warm neutral beige with rosy undertone for light to medium skin

    High confidence· Digital match

    View match
  3. #4 · Hourglass

    Veil Hydrating Skin Tint Foundation

    10
    Shade match 98
    $49SephoraSephora$11 less (18%)

    Matches: Near-identical swatch colourSame neutral undertoneSame radiant finish

    Differences: Light rather than medium coverageDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    98
    Finish & visual result
    82
    Wear & performance
    51
    Skin suitability
    100

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Light rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · No SPF

    Retailer shade note: Medium with neutral undertones

    Medium confidence· Digital match

    View match
  4. #5 · Sephora Collection

    Reveal The Real 12HR Soft Radiant Skin Tint

    230 N
    Shade match 98
    $24SephoraSephora$36 less (60%)

    Matches: Near-identical swatch colourSame neutral undertoneSame radiant finish

    Differences: Light rather than medium coverageDoes not claim transfer resistanceContains drying alcohol

    Score details
    Shade match
    98
    Finish & visual result
    67
    Wear & performance
    70
    Skin suitability
    100

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Light rather than medium coverage · Does not claim transfer resistance · Contains drying alcohol · No SPF

    Retailer shade note: medium skin with neutral undertones

    High confidence· Digital match

    View match
  5. #6 · MAC Cosmetics

    Studio Radiance Serum Powered Foundation

    NW25
    Shade match 87
    $46Ulta BeautyUlta Beauty(product price)$14 less (23%)

    Matches: Very close colourSame radiant finishClaims a blurring effect

    Differences: Slightly cooler undertoneFull rather than medium coverageNo SPF

    Score details
    Shade match
    87
    Finish & visual result
    81
    Wear & performance
    89
    Skin suitability
    84

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly cooler undertone · Full rather than medium coverage · No SPF

    Retailer shade note: rosy beige with rosy undertone for light to medium skin

    High confidence· Digital match

    View match
  6. #7 · Make Up For Ever

    HD Skin Hydra Glow Hydrating Foundation

    3R44 - Cool Amber
    Shade match 88
    $49SephoraSephora$11 less (18%)

    Matches: Near-identical swatch colourSame radiant finishSame medium coverage

    Differences: Slightly cooler undertoneDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    88
    Finish & visual result
    89
    Wear & performance
    53
    Skin suitability
    100

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance · No SPF

    Retailer shade note: for medium to tan skin with rosy undertones

    Medium confidence· Digital match

    View match
  7. #8 · Dior

    Forever Skin Glow Foundation

    4W Warm
    Shade match 88
    $60SephoraSephoraSame price

    Matches: Near-identical swatch colourSame radiant finish

    Differences: Slightly warmer undertoneBuildable rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    88
    Finish & visual result
    100
    Wear & performance
    38
    Skin suitability
    84

    Looks identical · Radiant · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly warmer undertone · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol · No SPF

    Retailer shade note: medium skin with warm undertones

    Medium confidence· Digital match

    View match
  8. #9 · Yves Saint Laurent

    Skin Affair Soft Glow Cushion Foundation

    MC10
    Shade match 89
    $49SephoraSephora$11 less (18%)

    Matches: Near-identical swatch colourSame radiant finishSame medium coverage

    Differences: Slightly cooler undertoneDoes not claim not settling into linesNot marketed for dry/combination skin

    Score details
    Shade match
    89
    Finish & visual result
    89
    Wear & performance
    65
    Skin suitability
    33

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim not settling into lines · Not marketed for dry/combination skin · Contains listed fragrance · No SPF

    Retailer shade note: medium cool 10

    Medium confidence· Digital match

    View match
  9. #10 · Patrick Ta

    Major Skin Hydra-Luxe Luminous Skin Perfecting Foundation

    13 Olive
    Shade match 89
    $58SephoraSephora$2 less (3%)

    Matches: Very close colourSame radiant finishSame medium coverage

    Differences: Olive rather than neutral undertoneDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    89
    Finish & visual result
    79
    Wear & performance
    57
    Skin suitability
    100

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Olive rather than neutral undertone · Does not claim transfer resistance · Does not claim not settling into lines · No SPF

    Retailer shade note: medium with olive undertones

    Medium confidence· Digital match

    View match
  10. #11 · Sephora Collection

    Reveal The Real 12HR Soft Radiant Skin Tint

    220 Y
    Shade match 88
    $24SephoraSephora$36 less (60%)

    Matches: Near-identical swatch colourSame radiant finishClaims a skin-like finish

    Differences: Slightly warmer undertoneLight rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    88
    Finish & visual result
    67
    Wear & performance
    70
    Skin suitability
    100

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly warmer undertone · Light rather than medium coverage · Does not claim transfer resistance · Contains drying alcohol · No SPF

    Retailer shade note: medium skin with yellow undertones

    High confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Hourglass Illusion Luminous Glow Foundation SPF 30 10 (Medium · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    33.5 Tan Natural

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 33.5 Tan Natural

    • Looks identical
    • Medium · Neutral undertone

    $30

    SephoraView at Sephora
  2. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    4N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 4N

    • Very close colour
    • Medium · Neutral undertone

    $38

    SephoraView at Sephora
  3. Milk Makeup Future Fluid Longwear Hydrating Concealer

    14N

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 14N

    • Very close colour
    • Medium · Neutral undertone

    $30

    Ulta BeautyView at Ulta Beauty
  4. L'Oréal Paris True Match Radiant Serum Concealer

    N8

    L'Oréal Paris True Match Radiant Serum Concealer, shade N8

    • Very close colour
    • Medium · Neutral undertone

    $16.99

    Ulta BeautyView at Ulta Beauty
  5. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 7.3 N

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 7.3 N

    • Very close colour
    • Medium light · Neutral · neutral golden undertone

    $32

    SephoraView at Sephora
  6. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 2

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 2

    • Very close colour
    • Medium · Neutral undertone

    $22

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

MAC Cosmetics Studio Radiance Serum Powered Foundation in C4.5, against Hourglass Illusion Luminous Glow Foundation SPF 30 in 10. Every attribute compared, with its share of the score.

ComparedYour shade10Closest matchC4.5Score
Shade match55% of overall99
Colour98#d09a71#d09972Looks identicalColour difference 0.8 (0 is identical)
Depth100MediumMediumSameDepth difference: 0.3
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish100RadiantRadiantSameSame radiant finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared89
Longevity10012-hour wear12-hour wearSameBoth claim 12-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall84
Skin type84Normal, dry, combinationCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​combination skin
Overall match 92/100Shade match 99/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Studio Radiance Serum Powered Foundation in C4.5.

Same or better

  • $14 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Same radiant finish
  • Full rather than medium coverage
  • Claims a blurring effect
  • Both claim 12-hour wear
  • Both claim transfer resistance
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • No SPF

Ingredients (information only, not scored)

14 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 30Not listed
OverlapBoth water-based; silicone high vs high
View full match

Where to buy C4.5

Match price
$46Ulta BeautyUlta Beauty
$14 less (23%)

Your shade $60 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.