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Illusion Luminous Glow Foundation SPF 30 16 dupes and alternatives Hourglass

Medium · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Only showing matches with medium coverage, vegan.

  • 1 match has no coverage listed and is not shown.
  • 25 matches have no vegan claim listed and are not shown.

Closest shade matchClosest overall alternative: L'Oréal Paris True Match Super-Blendable Foundation W5.5 Warm Medium

The equivalent shade and the most similar foundation overall.

Your shade
Hourglass
16Change shade
Depth and undertone: Medium · Warm · golden
Finish and coverage: Radiant · Medium coverage
The match
L'Oréal Paris
W5.5 Warm Medium
Depth and undertone: Medium light · Warm
Finish and coverage: Natural · Medium coverage
Overall match
79out of 100
Shade (Shade match)
94
Finish (Finish & visual result)
68
Wear (Wear & performance)
40
Skin (Skin suitability)
84
Shade match
94out of 100
Colour
91
Depth
96
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$13.99Ulta BeautyUlta Beauty
$46.01 less (77%)

Your shade $60 at Sephora · product price; shade not separately priced · lowest price $9.97 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    34 Medium Cool
    Shade match 76
    $8Ulta BeautyUlta Beauty(product price)$52 less (87%)

    Matches: Very close colourSame medium coverageBoth claim not settling into lines

    Differences: Slightly cooler undertoneNatural rather than radiant finishDoes not claim transfer resistance

    Score details
    Shade match
    76
    Finish & visual result
    76
    Wear & performance
    65
    Skin suitability
    90

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than radiant finish · Does not claim transfer resistance · No SPF

    Retailer shade note: medium with cool undertones

    Medium confidence· Digital match

    View match
  2. #3 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    35 Medium Cool
    Shade match 76
    $8Ulta BeautyUlta Beauty(product price)$52 less (87%)

    Matches: Very close colourSame medium coverageBoth claim not settling into lines

    Differences: Slightly cooler undertoneNatural rather than radiant finishDoes not claim transfer resistance

    Score details
    Shade match
    76
    Finish & visual result
    76
    Wear & performance
    65
    Skin suitability
    90

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than radiant finish · Does not claim transfer resistance · No SPF

    Retailer shade note: medium with cool undertones

    Medium confidence· Digital match

    View match
  3. Shade match 89
    $40SephoraSephora$20 less (33%)

    Matches: Near-identical swatch colourSame medium coverageClaims a blurring effect

    Differences: Neutral rather than warm undertoneMatte rather than radiant finishDoes not claim not settling into lines

    Score details
    Shade match
    89
    Finish & visual result
    50
    Wear & performance
    65
    Skin suitability
    60

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than radiant finish · Does not claim not settling into lines · Not marketed for dry skin · Contains drying alcohol · No SPF

    Retailer shade note: medium neutral

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Hourglass Illusion Luminous Glow Foundation SPF 30 16 (Medium · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 08 W

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 08 W

    • Looks identical
    • Medium · Warm · golden undertone

    $32

  2. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Medium Golden

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Medium Golden

    • Very close colour
    • Medium · Warm · golden undertone

    $12

  3. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC42

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC42

    • Very close colour
    • Medium · Warm · golden undertone

    $30

  4. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    4W

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 4W

    • Close colour
    • Medium · Warm · golden undertone

    $38

  5. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Toasted Almond 5.3 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Toasted Almond 5.3 Golden

    • Close colour
    • Medium · Warm · golden undertone

    $31

  6. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Topaz 7

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Topaz 7

    • Close colour
    • Medium light · Warm · peach undertone

    $39

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

L'Oréal Paris True Match Super-Blendable Foundation in W5.5 Warm Medium, against Hourglass Illusion Luminous Glow Foundation SPF 30 in 16. Every attribute compared, with its share of the score.

ComparedYour shade16Closest matchW5.5 Warm MediumScore
Shade match55% of overall94
Colour91#d99264#da996cVery close colourColour difference 2.1 (0 is identical)
Depth96MediumMedium lightCloseDepth difference: 2.7
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Undertone100Warm · goldenWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared68
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared40
Longevity4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, combinationCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​combination skin
Overall match 79/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris True Match Super-Blendable Foundation in W5.5 Warm Medium.

Same or better

  • $46.01 less
  • Very close colour
  • Same warm undertone
  • Same medium coverage
  • Claims a skin-like finish

Different

  • Natural finish instead of radiant
  • No long-wear claim
  • Does not claim transfer resistance
  • Does not claim not settling into lines
  • No SPF

Ingredients (information only, not scored)

12 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 30Not listed
OverlapBoth water-based; silicone high vs high

Where to buy W5.5 Warm Medium

Match price
$13.99Ulta BeautyUlta Beauty
$46.01 less (77%)

Your shade $60 at Sephora · product price; shade not separately priced · lowest price $9.97 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.