Illusion Luminous Glow Foundation SPF 30 19.5 dupes and alternatives Hourglass
4.7 (820)·Medium tan · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same radiant finish· Claims a lightweight feel
Differences: Slightly warmer undertone· Light rather than medium coverage· No long-wear claim
Score details
Shade match
85
Finish & visual result
91
Wear & performance
40
Skin suitability
100
Very close colour · Radiant · Light coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly warmer undertone · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol · No SPF
Retailer shade note: for tan skin with warm undertones
Matches: Very close colour· Same radiant finish· Both claim 12-hour wear
Differences: Slightly warmer undertone· Light rather than medium coverage· Does not claim transfer resistance
Score details
Shade match
84
Finish & visual result
82
Wear & performance
66
Skin suitability
50
Very close colour · Radiant · Light coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Slightly warmer undertone · Light rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance
Matches: Near-identical swatch colour· Same neutral undertone· Same radiant finish
Differences: Light rather than medium coverage· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
93
Finish & visual result
74
Wear & performance
40
Skin suitability
60
Looks identical · Radiant · Light coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination skin
Retailer shade note: Medium-deep with neutral warm under
$14Ulta Beauty(product price)$46 less (77%)4.1 (33)
Matches: Near-identical swatch colour· Same radiant finish· Claims a skin-like finish
Differences: Slightly warmer undertone· Light rather than medium coverage· No long-wear claim
Score details
Shade match
89
Finish & visual result
79
Wear & performance
40
Skin suitability
84
Looks identical · Radiant · Light coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly warmer undertone · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · No SPF
$49Ulta Beauty(product price)$11 less (18%)4.3 (600)
Matches: Near-identical swatch colour· Both claim 12-hour wear· Both claim not settling into lines
Differences: Slightly warmer undertone· Natural rather than radiant finish· Light rather than medium coverage
Score details
Shade match
89
Finish & visual result
58
Wear & performance
70
Skin suitability
60
Looks identical · Natural · Light coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Light rather than medium coverage · Does not claim transfer resistance · Not marketed for normal skin
Matches: Very close colour· Same neutral undertone· Same radiant finish
Differences: Light rather than medium coverage· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
90
Finish & visual result
74
Wear & performance
40
Skin suitability
60
Very close colour · Radiant · Light coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination skin
Retailer shade note: Medium with neutral warm undertones
Matches: Near-identical swatch colour· Same radiant finish· Claims a blurring effect
Differences: Slightly warmer undertone· Light rather than medium coverage· No long-wear claim
Score details
Shade match
88
Finish & visual result
74
Wear & performance
40
Skin suitability
60
Looks identical · Radiant · Light coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly warmer undertone · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination skin
Retailer shade note: Medium-deep with golden undertones
The closest shade to Hourglass Illusion Luminous Glow Foundation SPF 30 19.5 (Medium tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Charlotte Tilbury Unreal Skin Sheer Glow Tint Hydrating Foundation Stick in 9 Tan, against Hourglass Illusion Luminous Glow Foundation SPF 30 in 19.5. Every attribute compared, with its share of the score.
ComparedYour shade19.5Closest match9 TanHow they compareScore
Shade match55% of overall94
Colour60%91#d1864f#cc8a5aVery close colourColour difference 2.2 (0 is identical)
Coverage30%60MediumLightSome differenceLight coverage rather than medium
Skin-like finish20%40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring15%40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared51
Longevity30%7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance20%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling20%40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100%100Normal, dry, combinationNormal, dry, combinationBoth marketed for normal/dry/combination skin
Overall match 81/100Shade match 94/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.