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Illusion Luminous Glow Foundation SPF 30 23 dupes and alternatives Hourglass

Deep · Olive · warm olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Glossier Stretch Fluid Foundation for Buildable Coverage Deep 1

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Hourglass
23Change shade
Depth and undertone: Deep · Olive · warm olive
Finish and coverage: Radiant · Medium coverage
The match
Glossier
Deep 1
Depth and undertone: Deep · Warm · golden
Finish and coverage: Natural · Medium coverage
Shade match
91out of 100
Colour
94
Depth
97
Undertone
80
Best price
$34SephoraSephora
$26 less (43%)

Your shade $60 at Sephora

Closest overall alternative: Milk Makeup Hydro Grip 12-Hour Hydrating Gel Skin Tint 11

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Hourglass
23Change shade
Depth and undertone: Deep · Olive · warm olive
Finish and coverage: Radiant · Medium coverage
The match
Milk Makeup
11
Depth and undertone: Deep · Neutral
Finish and coverage: Radiant · Light coverage
Overall match
84out of 100
Shade (Shade match)
85
Finish (Finish & visual result)
91
Wear (Wear & performance)
75
Skin (Skin suitability)
60
Best price
$38SephoraSephora
$22 less (37%)

Your shade $60 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 87
    $58SephoraSephora$2 less (3%)

    Matches: Same olive undertoneSame radiant finishSame medium coverage

    Differences: Does not claim transfer resistanceDoes not claim not settling into linesNo SPF

    Score details
    Shade match
    87
    Finish & visual result
    79
    Wear & performance
    57
    Skin suitability
    100

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Does not claim transfer resistance · Does not claim not settling into lines · No SPF

    Retailer shade note: dark with golden olive undertones

    Medium confidence· Digital match

    View match
  2. Shade match 88
    $34Ulta BeautyUlta Beauty(product price)$26 less (43%)

    Matches: Very close colourSame medium coverageBoth claim not settling into lines

    Differences: Warm rather than olive undertoneNatural rather than radiant finishNo long-wear claim

    Score details
    Shade match
    88
    Finish & visual result
    76
    Wear & performance
    54
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Warm rather than olive undertone · Natural rather than radiant finish · No long-wear claim · Does not claim transfer resistance

    Retailer shade note: dark brown skin w/golden undertones

    Medium confidence· Digital match

    View match
  3. #5 · Yves Saint Laurent

    Skin Affair Soft Glow Cushion Foundation

    DW8
    Shade match 83
    $49SephoraSephora$11 less (18%)

    Matches: Same radiant finishSame medium coverageClaims a blurring effect

    Differences: Slightly lighterWarm rather than olive undertoneDoes not claim not settling into lines

    Score details
    Shade match
    83
    Finish & visual result
    89
    Wear & performance
    65
    Skin suitability
    33

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly lighter · Warm rather than olive undertone · Does not claim not settling into lines · Not marketed for dry/combination skin · Contains listed fragrance · No SPF

    Retailer shade note: deep warm 8

    Medium confidence· Digital match

    View match
  4. #6 · MAC Cosmetics

    Studio Radiance Skin Tint Stick

    DEEP 3
    Shade match 86
    $38SephoraSephora$22 less (37%)

    Matches: Same radiant finishClaims a skin-like finishBoth claim transfer resistance

    Differences: Warm rather than olive undertoneLight rather than medium coverageNot marketed for combination skin

    Score details
    Shade match
    86
    Finish & visual result
    72
    Wear & performance
    72
    Skin suitability
    67

    Close colour · Radiant · Light coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Warm rather than olive undertone · Light rather than medium coverage · Not marketed for combination skin · No SPF

    Retailer shade note: deep golden undertones

    High confidence· Digital match

    View match
  5. #7 · Tower 28 Beauty

    Swipe Serum Non-Acnegenic Foundation

    15W Rancho Mirage
    Shade match 82
    $36SephoraSephora$24 less (40%)

    Matches: Same radiant finishSame medium coverageBoth claim 16-hour wear

    Differences: Slightly lighterWarm rather than olive undertoneDoes not claim transfer resistance

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    54
    Skin suitability
    0

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly lighter · Warm rather than olive undertone · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for normal/dry/combination skin · No SPF

    Retailer shade note: Deep Warm

    Medium confidence· Digital match

    View match
  6. #8 · L'Oréal Paris

    Lumi Le Glow Skin Tint

    310 Warm
    Shade match 90
    $16.99Ulta BeautyUlta Beauty$43.01 less (72%)

    Matches: Very close colourSame radiant finishClaims a skin-like finish

    Differences: Warm rather than olive undertoneLight rather than medium coverageNo long-wear claim

    Score details
    Shade match
    90
    Finish & visual result
    73
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Warm rather than olive undertone · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · No SPF

    Medium confidence· Digital match

    View match
  7. Shade match 91
    $34SephoraSephora$26 less (43%)

    Matches: Very close colourSame medium coverageClaims a skin-like finish

    Differences: Warm rather than olive undertoneNatural rather than radiant finishDoes not claim transfer resistance

    Score details
    Shade match
    91
    Finish & visual result
    68
    Wear & performance
    75
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Warm rather than olive undertone · Natural rather than radiant finish · Does not claim transfer resistance · Not marketed for normal/dry/combination skin · No SPF

    Retailer shade note: peach undertone

    High confidence· Digital match

    View match
  8. Shade match 90
    $34SephoraSephora$26 less (43%)

    Matches: Very close colourSame medium coverageClaims a skin-like finish

    Differences: Warm rather than olive undertoneNatural rather than radiant finishDoes not claim transfer resistance

    Score details
    Shade match
    90
    Finish & visual result
    68
    Wear & performance
    75
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Warm rather than olive undertone · Natural rather than radiant finish · Does not claim transfer resistance · Not marketed for normal/dry/combination skin · No SPF

    Retailer shade note: peach undertone

    High confidence· Digital match

    View match
  9. Shade match 85
    $56Ulta BeautyUlta Beauty(product price)$4 less (7%)

    Matches: Very close colourSame radiant finishClaims a skin-like finish

    Differences: Neutral rather than olive undertoneBuildable rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    85
    Finish & visual result
    79
    Wear & performance
    49
    Skin suitability
    84

    Very close colour · Radiant · Buildable coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than olive undertone · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines

    Retailer shade note: dark with neutral undertones

    High confidence· Digital match

    View match
  10. #12 · NARS

    Light Reflecting Foundation

    Iguaçu
    Shade match 87
    $55SephoraSephora$5 less (8%)

    Matches: Same olive undertoneSame medium coverageClaims a blurring effect

    Differences: Natural rather than radiant finishDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    87
    Finish & visual result
    70
    Wear & performance
    51
    Skin suitability
    100

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Natural rather than radiant finish · Does not claim transfer resistance · Does not claim not settling into lines · No SPF

    Retailer shade note: D3 - deep with neutral undertones, and an olive tone

    High confidence· Digital match

    View match
  11. Shade match 80
    $58SephoraSephora$2 less (3%)

    Matches: Same radiant finishSame medium coverageClaims a skin-like finish

    Differences: Neutral rather than olive undertoneDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    80
    Finish & visual result
    79
    Wear & performance
    57
    Skin suitability
    100

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Neutral rather than olive undertone · Does not claim transfer resistance · Does not claim not settling into lines · No SPF

    Retailer shade note: dark with neutral undertones

    Medium confidence· Digital match

    View match
  12. Shade match 85
    $39.50Ulta BeautyUlta Beauty(product price)$20.50 less (34%)

    Matches: Very close colourSame medium coverageClaims a blurring effect

    Differences: Neutral rather than olive undertoneNatural rather than radiant finishNo long-wear claim

    Score details
    Shade match
    85
    Finish & visual result
    70
    Wear & performance
    54
    Skin suitability
    90

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Neutral rather than olive undertone · Natural rather than radiant finish · No long-wear claim · Does not claim transfer resistance

    Retailer shade note: very deep neutral skin with peach undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Hourglass Illusion Luminous Glow Foundation SPF 30 23 (Deep · Olive · warm olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Mocha 11

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Mocha 11

    • Very close colour
    • Deep · Olive · warm olive undertone

    $39

  2. Revlon ColorStay Skin Awaken Concealer

    Truffle

    Revlon ColorStay Skin Awaken Concealer, shade Truffle

    • Looks identical
    • Deep

    $14.99

  3. Rare Beauty Liquid Touch Brightening Concealer

    520W

    Rare Beauty Liquid Touch Brightening Concealer, shade 520W

    • Very close colour
    • Deep · Warm · golden undertone

    $24

  4. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4N72

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4N72

    • Very close colour
    • Deep · Neutral undertone

    $35

  5. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC58

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC58

    • Very close colour
    • Deep · Neutral undertone

    $30

  6. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    149

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 149

    • Close colour
    • Deep · Warm undertone

    $12.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Glossier Stretch Fluid Foundation for Buildable Coverage in Deep 1, against Hourglass Illusion Luminous Glow Foundation SPF 30 in 23. Every attribute compared, with its share of the score.

ComparedYour shade23Closest shade matchDeep 1Score
Shade match55% of overall91
Colour94#84542b#7e522aVery close colourColour difference 1.5 (0 is identical)
Depth97DeepDeepSameDepth difference: 1.9
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone80Olive · warm oliveWarm · goldenSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared68
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared75
Longevity10012-hour wear12-hour wearSameBoth claim 12-hour wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall0
Skin type0Normal, dry, combinationSensitiveMarketed for different skin types
Overall match 78/100Shade match 91/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Glossier Stretch Fluid Foundation for Buildable Coverage in Deep 1.

Same or better

  • $26 less
  • Very close colour
  • Same medium coverage
  • Claims a skin-like finish
  • Both claim 12-hour wear
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Warm rather than olive undertone
  • Natural finish instead of radiant
  • Does not claim transfer resistance
  • Not marketed for normal/dry/combination skin
  • No SPF

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 30Not listed
OverlapWater-based vs unknown-based; silicone high vs none

Why the closest overall alternative works

Milk Makeup Hydro Grip 12-Hour Hydrating Gel Skin Tint in 11, against Hourglass Illusion Luminous Glow Foundation SPF 30 in 23. Every attribute compared, with its share of the score.

ComparedYour shade23Closest overall alternative11Score
Shade match55% of overall85
Colour90#84542b#815332Very close colourColour difference 2.4 (0 is identical)
Depth99DeepDeepSameDepth difference: 0.8
Retailer descriptionDeepDeep tanSome differenceRetailer descriptions one depth band apart
Undertone65Olive · warm oliveNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared91
Finish100RadiantRadiantSameSame radiant finish
Coverage80MediumLightCloseLight coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared75
Longevity10012-hour wear12-hour wearSameBoth claim 12-hour wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Normal, dry, combinationNormal, dry, sensitiveBoth marketed for normal/​dry skin
Overall match 84/100Shade match 85/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Milk Makeup Hydro Grip 12-Hour Hydrating Gel Skin Tint in 11.

Same or better

  • $22 less
  • Very close colour
  • Same radiant finish
  • Light rather than medium coverage
  • Both claim 12-hour wear
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Neutral rather than olive undertone
  • Does not claim transfer resistance
  • Not marketed for combination skin
  • No SPF

Ingredients (information only, not scored)

11 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 30Not listed
OverlapWater-based vs unknown-based; silicone high vs none

Where to buy

Closest shade match

Glossier Stretch Fluid Foundation for Buildable Coverage Deep 1

Best price
$34SephoraSephora
$26 less (43%)

Your shade $60 at Sephora

Closest overall alternative

Milk Makeup Hydro Grip 12-Hour Hydrating Gel Skin Tint 11

Best price
$38SephoraSephora
$22 less (37%)

Your shade $60 at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.