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Illusion Luminous Glow Foundation SPF 30 3 dupes and alternatives Hourglass

Fair · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free2No drying alcohol2Vegan0Cruelty-free1Oil-free0With SPF0Mineral0

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Only showing matches with buildable coverage.

  • 1 match has no coverage listed and is not shown.

Closest shade match: Tarte Timeless Hydrating Foundation 27B Light-Medium Beige

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Hourglass
3Change shade
Depth and undertone: Fair · Cool · pink
Finish and coverage: Radiant · Medium coverage
The match
Tarte
27B Light-Medium Beige
Depth and undertone: Light · Neutral
Finish and coverage: Natural · Buildable coverage
Shade match
88out of 100
Colour
95
Depth
98
Undertone
65
Medium confidence· Digital matchWhy it matches
Match price
$42Ulta BeautyUlta Beauty
$18 less (30%)

Your shade $60 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Maybelline Lifter Plump & Glow Foundation Hyaluronic Acid 112

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Hourglass
3Change shade
Depth and undertone: Fair · Cool · pink
Finish and coverage: Radiant · Medium coverage
The match
Maybelline
112
Depth and undertone: Light · Neutral
Finish and coverage: Radiant · Buildable coverage
Overall match
85out of 100
Shade (Shade match)
82
Finish (Finish & visual result)
100
Wear (Wear & performance)
70
Skin (Skin suitability)
84
Medium confidence· Digital matchWhy it matches
Match price
$15.99Ulta BeautyUlta Beauty
$44.01 less (73%)

Your shade $60 at Sephora · product price; shade not separately priced · lowest price $11.98 at Walmart

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to Hourglass Illusion Luminous Glow Foundation SPF 30 3 (Fair · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Rare Beauty Liquid Touch Brightening Concealer

    160C

    Rare Beauty Liquid Touch Brightening Concealer, shade 160C

    • Very close colour
    • Light · Cool · pink undertone

    $24

    SephoraView at Sephora
  2. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Nude

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Nude

    • Very close colour
    • Fair · Cool · rosy undertone

    $36

    SephoraView at Sephora
  3. Maybelline Fit Me Natural Finish Concealer

    025 Medium

    Maybelline Fit Me Natural Finish Concealer, shade 025 Medium

    • Looks identical
    • Fair

    $10.99

    Ulta BeautyView at Ulta Beauty
  4. e.l.f. Cosmetics Hydrating Camo Concealer

    Fair Rose

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Fair Rose

    • Close colour
    • Light · Cool · pink undertone

    $8

    Ulta BeautyView at Ulta Beauty
  5. NARS Radiant Creamy Concealer

    Café Au Lait

    NARS Radiant Creamy Concealer, shade Café Au Lait

    • Very close colour
    • Fair · Neutral undertone

    $36

    SephoraView at Sephora
  6. L'Oréal Paris True Match Radiant Serum Concealer

    N6.5

    L'Oréal Paris True Match Radiant Serum Concealer, shade N6.5

    • Very close colour
    • Fair · Neutral undertone

    $16.99

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Tarte Timeless Hydrating Foundation in 27B Light-Medium Beige, against Hourglass Illusion Luminous Glow Foundation SPF 30 in 3. Every attribute compared, with its share of the score.

ComparedYour shade3Closest shade match27B Light-Medium BeigeScore
Shade match55% of overall88
Colour95#f8c0a0#f9bd99Looks identicalColour difference 1.4 (0 is identical)
Depth98FairLightCloseDepth difference: 1.1
Retailer descriptionFairNot statedNo depth word in one descriptionNot compared
Undertone65Cool · pinkNeutralSome differencecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared70
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared61
Longevity10012-hour wear12-hour wearSameBoth claim 12-hour wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall84
Skin type84Normal, dry, combinationCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​combination skin
Overall match 79/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Timeless Hydrating Foundation in 27B Light-Medium Beige.

Same or better

  • $18 less
  • Near-identical swatch colour
  • Buildable rather than medium coverage
  • Claims a blurring effect
  • Both claim 12-hour wear
  • Claims a lightweight feel

Different

  • Neutral rather than cool undertone
  • Natural finish instead of radiant
  • Does not claim transfer resistance
  • Does not claim not settling into lines
  • No SPF

Ingredients (information only, not scored)

11 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 30Not listed
OverlapBoth water-based; silicone high vs none
View full match

Why the closest overall alternative works

Maybelline Lifter Plump & Glow Foundation Hyaluronic Acid in 112, against Hourglass Illusion Luminous Glow Foundation SPF 30 in 3. Every attribute compared, with its share of the score.

ComparedYour shade3Closest overall alternative112Score
Shade match55% of overall82
Colour87#f8c0a0#ecb79bVery close colourColour difference 2.7 (0 is identical)
Depth89FairLightCloseDepth difference: 4.9
Retailer descriptionFairFairBoth described as fairThe retailers describe the same depth
Undertone65Cool · pinkNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100RadiantRadiantSameSame radiant finish
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared70
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, combinationCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​combination skin
Overall match 85/100Shade match 82/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Lifter Plump & Glow Foundation Hyaluronic Acid in 112.

Same or better

  • $44.01 less
  • Very close colour
  • Same radiant finish
  • Buildable rather than medium coverage
  • Both claim not settling into lines

Different

  • Runs slightly deeper
  • Neutral rather than cool undertone
  • Does not claim transfer resistance
  • No SPF

Ingredients (information only, not scored)

14 shared ingredients; weighted similarity 14%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 30Not listed
OverlapBoth water-based; silicone high vs high
View full match

Where to buy

Closest shade match

Tarte Timeless Hydrating Foundation 27B Light-Medium Beige

Match price
$42Ulta BeautyUlta Beauty
$18 less (30%)

Your shade $60 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Maybelline Lifter Plump & Glow Foundation Hyaluronic Acid 112

Match price
$15.99Ulta BeautyUlta Beauty
$44.01 less (73%)

Your shade $60 at Sephora · product price; shade not separately priced · lowest price $11.98 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.