Illusion Luminous Glow Foundation SPF 30 8.5 dupes and alternatives Hourglass
4.7 (820)·Medium light · Cool · rosy undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$14Ulta Beauty(product price)$46 less (77%)4.1 (33)
Matches: Very close colour· Same cool undertone· Same radiant finish
Differences: Light rather than medium coverage· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
96
Finish & visual result
79
Wear & performance
40
Skin suitability
84
Very close colour · Radiant · Light coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · No SPF
$24Ulta Beauty(product price)$36 less (60%)3.9 (396)
Matches: Very close colour· Same radiant finish· Same medium coverage
Differences: Slightly warmer undertone· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
82
Finish & visual result
100
Wear & performance
53
Skin suitability
84
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly warmer undertone · Does not claim transfer resistance · Does not claim not settling into lines · Contains listed fragrance · No SPF
Matches: Near-identical swatch colour· Same radiant finish· Both claim not settling into lines
Differences: Slightly warmer undertone· Light rather than medium coverage· No long-wear claim
Score details
Shade match
85
Finish & visual result
91
Wear & performance
54
Skin suitability
84
Looks identical · Radiant · Light coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly warmer undertone · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Contains listed fragrance · No SPF
$56Ulta Beauty(product price)$4 less (7%)4.3 (618)
Matches: Near-identical swatch colour· Same radiant finish· Claims a skin-like finish
Differences: Neutral rather than cool undertone· Buildable rather than medium coverage· Does not claim transfer resistance
Score details
Shade match
90
Finish & visual result
79
Wear & performance
49
Skin suitability
84
Looks identical · Radiant · Buildable coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Neutral rather than cool undertone · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines
Retailer shade note: light with neutral undertones
$16Ulta Beauty(product price)$44 less (73%)4.3 (2,230)
Matches: Very close colour· Same radiant finish
Differences: Neutral rather than cool undertone· Full rather than medium coverage· Does not claim transfer resistance
Score details
Shade match
87
Finish & visual result
82
Wear & performance
53
Skin suitability
90
Very close colour · Radiant · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Neutral rather than cool undertone · Full rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines
Retailer shade note: light with neutral undertones
$49Ulta Beauty(product price)$11 less (18%)4.3 (600)
Matches: Very close colour· Same cool undertone· Both claim 12-hour wear
Differences: Natural rather than radiant finish· Light rather than medium coverage· Does not claim transfer resistance
Score details
Shade match
95
Finish & visual result
58
Wear & performance
70
Skin suitability
60
Very close colour · Natural · Light coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Natural rather than radiant finish · Light rather than medium coverage · Does not claim transfer resistance · Not marketed for normal skin
$49Ulta Beauty(product price)$11 less (18%)4.3 (600)
Matches: Very close colour· Same cool undertone· Both claim 12-hour wear
Differences: Natural rather than radiant finish· Light rather than medium coverage· Does not claim transfer resistance
Score details
Shade match
95
Finish & visual result
58
Wear & performance
70
Skin suitability
60
Very close colour · Natural · Light coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Natural rather than radiant finish · Light rather than medium coverage · Does not claim transfer resistance · Not marketed for normal skin
$24Ulta Beauty(product price)$36 less (60%)4.3 (49)
Matches: Near-identical swatch colour· Claims a lightweight feel
Differences: Neutral rather than cool undertone· Natural rather than radiant finish· Full rather than medium coverage
Score details
Shade match
88
Finish & visual result
67
Wear & performance
40
Skin suitability
84
Looks identical · Natural · Full coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Full rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines
Retailer shade note: neutral light medium with peach undertones
Differences: Slightly warmer undertone· Full rather than medium coverage· Does not claim transfer resistance
Score details
Shade match
77
Finish & visual result
82
Wear & performance
53
Skin suitability
90
Very close colour · Radiant · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Slightly warmer undertone · Full rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines
Matches: Near-identical swatch colour· Claims a skin-like finish· Claims a lightweight feel
Differences: Neutral rather than cool undertone· Natural rather than radiant finish· Light rather than medium coverage
Score details
Shade match
90
Finish & visual result
61
Wear & performance
40
Skin suitability
84
Looks identical · Natural · Light coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · No SPF
Matches: Near-identical swatch colour· Same radiant finish· Claims a lightweight feel
Differences: Slightly warmer undertone· Light rather than medium coverage· No long-wear claim
Score details
Shade match
79
Finish & visual result
82
Wear & performance
40
Skin suitability
67
Looks identical · Radiant · Light coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly warmer undertone · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination skin
Matches: Very close colour· Claims a blurring effect· Claims colour stability
Differences: Slightly warmer undertone· Natural rather than radiant finish· Buildable rather than medium coverage
Score details
Shade match
82
Finish & visual result
70
Wear & performance
40
Skin suitability
84
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Buildable rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · No SPF
The closest shade to Hourglass Illusion Luminous Glow Foundation SPF 30 8.5 (Medium light · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
MAC Cosmetics Studio Radiance Serum Powered Foundation in NW25, against Hourglass Illusion Luminous Glow Foundation SPF 30 in 8.5. Every attribute compared, with its share of the score.
ComparedYour shade8.5Closest matchNW25How they compareScore
Shade match55% of overall96
Colour60%94#d79d73#d39b76Very close colourColour difference 1.5 (0 is identical)
Overall match 91/100Shade match 96/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty(product price)$14 less (23%)
Sephora
