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Lip Contour Lip Stain for 12-Hour Wear Cinnamon dupes and alternatives Huda Beauty

Brown · Warm · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.

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30 matches

Closest shade matchClosest overall alternative: Huda Beauty Lip Contour 2.0 Automatic Matte Lip Pencil Warm Brown

The equivalent shade and the most similar lip liner overall.

Your shade
Huda Beauty
CinnamonChange shade
Colour family, undertone and depth: Brown · Warm · Medium
Finish and opacity: Matte · Opaque
The match
Huda Beauty
Warm Brown
Colour family, undertone and depth: Brown · Warm · Medium
Finish and opacity: Matte · Opaque
Overall match
89out of 100
Shade (Shade match)
93
Finish (Finish & visual result)
100
Wear (Wear & performance)
79
Comfort (Comfort & suitability)
70
Shade match
93out of 100
Colour
90
Depth
95
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$23SephoraSephora
$2 less (8%)

Your shade $25 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Huda Beauty

    Lip Contour 2.0 Automatic Matte Lip Pencil

    Terracotta
    Shade match 90
    $23SephoraSephora$2 less (8%)

    Matches: Same warm undertoneSame finish: matteBoth claim smudge and transfer

    No material differences in the data we have.

    Score details
    Shade match
    90
    Finish & visual result
    100
    Wear & performance
    79
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): no ingredient list for one product

    Medium confidence· Digital match

    View match
  2. #3 · NARS

    Powermatte High Intensity Lip Pencil

    Walkyrie - 180
    Shade match 79
    $32SephoraSephoraCosts $7 more

    Matches: Same warm undertoneSame finish: matteSame longevity: 12-hour wear

    Differences: Red rather than brown

    Score details
    Shade match
    79
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour · Matte · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Red rather than brown

    Retailer shade note: burnt coral red

    Medium confidence· Digital match

    View match
  3. #4 · NARS

    Powermatte High Intensity Lip Pencil

    Viva Las Vegas - 179
    Shade match 76
    $32SephoraSephoraCosts $7 more

    Matches: Same warm undertoneSame finish: matteSame longevity: 12-hour wear

    Differences: Peach rather than brown

    Score details
    Shade match
    76
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour · Matte · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Peach rather than brown

    Retailer shade note: warm pink apricot

    Medium confidence· Digital match

    View match
  4. #5 · Huda Beauty

    Lip Contour 2.0 Automatic Matte Lip Pencil

    Rusty Pink
    Shade match 87
    $23SephoraSephora$2 less (8%)

    Matches: Near-identical swatch colourSame warm undertoneSame finish: matte

    Differences: Pink rather than brown

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    79
    Comfort & suitability
    70

    Looks identical · Matte · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Pink rather than brown

    Medium confidence· Digital match

    View match
  5. #6 · NARS

    Powermatte High Intensity Lip Pencil

    Dolce Vita - 888
    Shade match 72
    $32SephoraSephoraCosts $7 more

    Matches: Same finish: matteSame longevity: 12-hour wearBoth claim smudge and transfer

    Differences: Neutral rather than warm undertoneRose rather than brown

    Score details
    Shade match
    72
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour · Matte · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Neutral rather than warm undertone · Rose rather than brown

    Retailer shade note: dusty rose

    Medium confidence· Digital match

    View match
  6. #7 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    604 Up & Down Tan
    Shade match 78
    $26SephoraSephoraCosts $1 more

    Matches: Same warm undertoneSame finish: matteBoth claim smudge and transfer

    Differences: Nude rather than brownLong-wearing rather than 12-hour wear (longevity)

    Score details
    Shade match
    78
    Finish & visual result
    100
    Wear & performance
    85
    Comfort & suitability
    100

    Close colour · Matte · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Nude rather than brown · Long-wearing rather than 12-hour wear (longevity)

    Retailer shade note: Medium Warm Nude

    High confidence· Digital match

    View match
  7. #8 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    606C Wherever Walnut
    Shade match 77
    $26SephoraSephoraCosts $1 more

    Matches: Same warm undertoneSame finish: matteBoth claim smudge and transfer

    Differences: Nude rather than brownLong-wearing rather than 12-hour wear (longevity)

    Score details
    Shade match
    77
    Finish & visual result
    100
    Wear & performance
    85
    Comfort & suitability
    100

    Close colour · Matte · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Nude rather than brown · Long-wearing rather than 12-hour wear (longevity)

    Retailer shade note: Shimmery Warm Rose Nude

    Medium confidence· Digital match

    View match
  8. #9 · Fenty Beauty

    Trace'd Out Pencil Lip Liner

    Rubbabandz
    Shade match 83
    $24SephoraSephora$1 less (4%)

    Matches: Same warm undertoneSame finish: matteBoth claim smudge and transfer

    Differences: Nude rather than brownDoes not claim comfort

    Score details
    Shade match
    83
    Finish & visual result
    100
    Wear & performance
    78
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): no ingredient list for one product

    Differences: Nude rather than brown · Does not claim comfort

    Retailer shade note: warm tan

    Medium confidence· Digital match

    View match
  9. #10 · Too Faced

    Lip Injection Extreme Lip Shaper Plumping Lip Liner

    Hot & Spicy
    Shade match 85
    $25Ulta BeautyUlta BeautySame price

    Matches: Same warm undertoneSame finish: matteBoth claim smudge and transfer

    Differences: Nude rather than brownLong-wearing rather than 12-hour wear (longevity)Does not claim comfort

    Score details
    Shade match
    85
    Finish & visual result
    100
    Wear & performance
    74
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Nude rather than brown · Long-wearing rather than 12-hour wear (longevity) · Does not claim comfort

    Retailer shade note: caramel nude

    High confidence· Digital match

    View match
  10. #11 · NARS

    Powermatte High Intensity Lip Pencil

    Born To Be Wild - 186
    Shade match 69
    $32SephoraSephoraCosts $7 more

    Matches: Same warm undertoneSame finish: matteSame longevity: 12-hour wear

    Differences: Red rather than brown

    Score details
    Shade match
    69
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    100

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Red rather than brown

    Retailer shade note: brick red

    High confidence· Digital match

    View match
  11. #12 · Lawless

    Forget The Filler Definer Lip Liner

    Cinnamon
    Shade match 89
    $21SephoraSephora$4 less (16%)

    Matches: Same warm undertoneBoth claim comfort

    Differences: Long-wearing rather than 12-hour wear (longevity)Does not claim smudge and transfer

    Score details
    Shade match
    89
    Finish & visual result
    78
    Wear & performance
    55
    Comfort & suitability
    100

    Close colour · Satin · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Long-wearing rather than 12-hour wear (longevity) · Does not claim smudge and transfer

    Retailer shade note: warm cinnamon

    Medium confidence· Digital match

    View match
  12. #13 · Milk Makeup

    Line + Fill Lip Liner and Allover Lip Color

    Quirk
    Shade match 90
    $22Ulta BeautyUlta Beauty$3 less (12%)

    Matches: Near-identical swatch colourSame warm undertoneSame finish: matte

    Differences: Rose rather than brownLong-wearing rather than 12-hour wear (longevity)Does not claim smudge and transfer

    Score details
    Shade match
    90
    Finish & visual result
    100
    Wear & performance
    55
    Comfort & suitability
    40

    Looks identical · Matte · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Rose rather than brown · Long-wearing rather than 12-hour wear (longevity) · Does not claim smudge and transfer · Does not claim comfort

    Retailer shade note: spiced warm rose

    High confidence· Digital match

    View match
  13. #14 · Dior

    Rouge Dior Contour Lip Liner

    329 Nude Blush
    Shade match 82
    $35SephoraSephoraCosts $10 more

    Matches: Very close colourBoth claim smudge and transfer

    Differences: Cool rather than warm undertoneNude rather than brownDoes not claim comfort

    Score details
    Shade match
    82
    Finish & visual result
    50
    Wear & performance
    90
    Comfort & suitability
    40

    Very close colour · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Cool rather than warm undertone · Nude rather than brown · Does not claim comfort

    Medium confidence· Digital match

    View match
  14. #15 · Anastasia Beverly Hills

    Velvety-Matte Precision Shaping Lip Liner

    Sandstone
    Shade match 88
    $22SephoraSephora$3 less (12%)

    Matches: Same warm undertoneSame finish: matte

    Differences: Long-wearing rather than 12-hour wear (longevity)Does not claim smudge and transferDoes not claim comfort

    Score details
    Shade match
    88
    Finish & visual result
    100
    Wear & performance
    55
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Long-wearing rather than 12-hour wear (longevity) · Does not claim smudge and transfer · Does not claim comfort

    Retailer shade note: golden brown

    High confidence· Digital match

    View match
  15. #16 · Fenty Beauty

    Trace'd Out Pencil Lip Liner

    Thugz Blush Too
    Shade match 77
    $24Ulta BeautyUlta Beauty$1 less (4%)

    Matches: Same finish: matteBoth claim smudge and transferClaims waterproof

    Differences: Neutral rather than warm undertoneRose rather than brownDoes not claim comfort

    Score details
    Shade match
    77
    Finish & visual result
    100
    Wear & performance
    78
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): no ingredient list for one product

    Differences: Neutral rather than warm undertone · Rose rather than brown · Does not claim comfort

    Retailer shade note: dusty rose

    Medium confidence· Digital match

    View match
  16. #17 · L.A. Girl

    Ultimate Lip Intense Stay Auto Lipliner

    Nonstop Nude
    Shade match 74
    $6Ulta BeautyUlta Beauty$19 less (76%)

    Matches: Same finish: matteBoth claim smudge and transfer

    Differences: Cool rather than warm undertoneNude rather than brownLong-wearing rather than 12-hour wear (longevity)

    Score details
    Shade match
    74
    Finish & visual result
    100
    Wear & performance
    85
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): no ingredient list for one product

    Differences: Cool rather than warm undertone · Nude rather than brown · Long-wearing rather than 12-hour wear (longevity) · Does not claim comfort

    Medium confidence· Digital match

    View match
  17. #18 · Dior

    Rouge Dior Contour Lip Liner

    720 Icone
    Shade match 78
    $35SephoraSephoraCosts $10 more

    Matches: Same warm undertoneBoth claim smudge and transfer

    Differences: Rose rather than brownDoes not claim comfort

    Score details
    Shade match
    78
    Finish & visual result
    50
    Wear & performance
    90
    Comfort & suitability
    40

    Close colour · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Rose rather than brown · Does not claim comfort

    Retailer shade note: the iconic rosewood

    Medium confidence· Digital match

    View match
  18. #19 · Hourglass

    Shape and Sculpt Lip Liner

    Tempt 3
    Shade match 69
    $29SephoraSephoraCosts $4 more

    Matches: Same finish: matteBoth claim smudge and transferBoth claim comfort

    Differences: Cool rather than warm undertoneNude rather than brownLong-wearing rather than 12-hour wear (longevity)

    Score details
    Shade match
    69
    Finish & visual result
    100
    Wear & performance
    85
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Cool rather than warm undertone · Nude rather than brown · Long-wearing rather than 12-hour wear (longevity)

    Retailer shade note: Mid-tone Pink Beige

    Medium confidence· Digital match

    View match
  19. #20 · Rare Beauty

    Kind Words Matte Lip Liner

    Humble
    Shade match 74
    $18SephoraSephora$7 less (28%)

    Matches: Same warm undertoneSame finish: matteBoth claim smudge and transfer

    Differences: LighterRose rather than brownLong-wearing rather than 12-hour wear (longevity)

    Score details
    Shade match
    74
    Finish & visual result
    100
    Wear & performance
    74
    Comfort & suitability
    70

    Close colour · Matte

    Ingredients (not scored): no ingredient list for one product

    Differences: Lighter · Rose rather than brown · Long-wearing rather than 12-hour wear (longevity)

    Retailer shade note: light rose

    High confidence· Digital match

    View match
  20. #21 · NARS

    Lip Liner

    ANIMAL INSTINCT
    Shade match 77
    $26Ulta BeautyUlta BeautyCosts $1 more

    Matches: Same warm undertoneBoth claim smudge and transferClaims waterproof

    Differences: Pink rather than brownLong-wearing rather than 12-hour wear (longevity)

    Score details
    Shade match
    77
    Finish & visual result
    50
    Wear & performance
    74
    Comfort & suitability
    100

    Close colour · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Pink rather than brown · Long-wearing rather than 12-hour wear (longevity)

    Retailer shade note: warm berry pink

    High confidence· Digital match

    View match
  21. #22 · NYX Professional Makeup

    Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil

    Whipped Caviar
    Shade match 81
    $6Ulta BeautyUlta Beauty(product price)$19 less (76%)

    Matches: Near-identical swatch colourSame finish: matte

    Differences: Cool rather than warm undertonePlum rather than brownLong-wearing rather than 12-hour wear (longevity)

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    55
    Comfort & suitability
    40

    Looks identical · Matte · Opaque

    Ingredients (not scored): no ingredient list for one product

    Differences: Cool rather than warm undertone · Plum rather than brown · Long-wearing rather than 12-hour wear (longevity) · Does not claim smudge and transfer · Does not claim comfort

    Retailer shade note: muted plum

    Medium confidence· Digital match

    View match
  22. #23 · Tarte

    Maracuja Juicy Lip Liner

    Rosy Brown
    Shade match 83
    $23SephoraSephora$2 less (8%)

    Matches: Very close colourBoth claim smudge and transferClaims hydration

    Differences: Cool rather than warm undertoneNot listed rather than 12-hour wear (longevity)Does not claim comfort

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    40

    Very close colour

    Ingredients (not scored): no ingredient list for one product

    Differences: Cool rather than warm undertone · Not listed rather than 12-hour wear (longevity) · Does not claim comfort

    Medium confidence· Digital match

    View match
  23. #24 · L.A. Girl

    Ultimate Lip Intense Stay Auto Lipliner

    Keep It Spicy
    Shade match 69
    $6Ulta BeautyUlta Beauty$19 less (76%)

    Matches: Same finish: matteBoth claim smudge and transfer

    Differences: Cool rather than warm undertoneNude rather than brownLong-wearing rather than 12-hour wear (longevity)

    Score details
    Shade match
    69
    Finish & visual result
    100
    Wear & performance
    85
    Comfort & suitability
    40

    Close colour · Matte

    Ingredients (not scored): no ingredient list for one product

    Differences: Cool rather than warm undertone · Nude rather than brown · Long-wearing rather than 12-hour wear (longevity) · Does not claim comfort

    Medium confidence· Digital match

    View match
  24. #25 · Charlotte Tilbury

    Lip Cheat Long-Lasting Waterproof Lip Liner

    Pillow Talk Medium
    Shade match 69
    $28SephoraSephoraCosts $3 more

    Matches: Same warm undertoneSame finish: matteBoth claim smudge and transfer

    Differences: LighterPink rather than brown6-hour wear rather than 12-hour wear (longevity)

    Score details
    Shade match
    69
    Finish & visual result
    100
    Wear & performance
    74
    Comfort & suitability
    70

    Close colour · Matte

    Ingredients (not scored): no ingredient list for one product

    Differences: Lighter · Pink rather than brown · 6-hour wear rather than 12-hour wear (longevity)

    Retailer shade note: warm berry pink

    High confidence· Digital match

    View match
  25. #26 · Make Up For Ever

    Artist Color Pencil Extreme Smudge-Proof Lip Liner

    164 Sassy Rhubarb
    Shade match 66
    $27SephoraSephoraCosts $2 more

    Matches: Same finish: matteBoth claim smudge and transferClaims waterproof

    Differences: LighterNeutral rather than warm undertoneRose rather than brown

    Score details
    Shade match
    66
    Finish & visual result
    100
    Wear & performance
    74
    Comfort & suitability
    100

    Slight colour difference · Matte

    Ingredients (not scored): no ingredient list for one product

    Differences: Lighter · Neutral rather than warm undertone · Rose rather than brown · Long-wearing rather than 12-hour wear (longevity)

    Retailer shade note: bright rose

    Medium confidence· Digital match

    View match
  26. #27 · Palladio Beauty

    Lip Liner Classic Pencil

    Rose
    Shade match 87
    $9.99Ulta BeautyUlta Beauty(product price)$15.01 less (60%)

    Matches: Very close colourSame warm undertone

    Differences: Rose rather than brownLong-wearing rather than 12-hour wear (longevity)Does not claim smudge and transfer

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    55
    Comfort & suitability
    40

    Very close colour

    Ingredients (not scored): no ingredient list for one product

    Differences: Rose rather than brown · Long-wearing rather than 12-hour wear (longevity) · Does not claim smudge and transfer · Does not claim comfort

    Medium confidence· Digital match

    View match
  27. #28 · Tarte

    Maracuja Juicy Lip Liner

    Mixed Berries
    Shade match 81
    $23Ulta BeautyUlta Beauty(product price)$2 less (8%)

    Matches: Very close colourBoth claim smudge and transferClaims hydration

    Differences: Cool rather than warm undertoneNude rather than brownNot listed rather than 12-hour wear (longevity)

    Score details
    Shade match
    81
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    40

    Very close colour

    Ingredients (not scored): no ingredient list for one product

    Differences: Cool rather than warm undertone · Nude rather than brown · Not listed rather than 12-hour wear (longevity) · Does not claim comfort

    Medium confidence· Digital match

    View match
  28. #29 · NYX Professional Makeup

    Lingerie Lip Liner Stain

    After Hours
    Shade match 74
    $12Ulta BeautyUlta Beauty$13 less (52%)

    Matches: Both claim smudge and transferClaims waterproofBoth claim comfort

    Differences: Neutral rather than warm undertoneNude rather than brownLong-wearing rather than 12-hour wear (longevity)

    Score details
    Shade match
    74
    Finish & visual result
    50
    Wear & performance
    74
    Comfort & suitability
    100

    Slight colour difference · Sheer

    Ingredients (not scored): no ingredient list for one product

    Differences: Neutral rather than warm undertone · Nude rather than brown · Long-wearing rather than 12-hour wear (longevity)

    Medium confidence· Digital match

    View match
  29. #30 · Maybelline

    Lifter Liner Lip Liner with Hyaluronic Acid

    Maybe It's
    Shade match 87
    $9.99Ulta BeautyUlta Beauty(product price)$15.01 less (60%)

    Matches: Very close colourSame warm undertoneBoth claim comfort

    Differences: Nude rather than brownNot listed rather than 12-hour wear (longevity)Does not claim smudge and transfer

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Very close colour

    Ingredients (not scored): no ingredient list for one product

    Differences: Nude rather than brown · Not listed rather than 12-hour wear (longevity) · Does not claim smudge and transfer

    Retailer shade note: midtone terracotta rose nude

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Why the closest match works

Huda Beauty Lip Contour 2.0 Automatic Matte Lip Pencil in Warm Brown, against Huda Beauty Lip Contour Lip Stain for 12-Hour Wear in Cinnamon. Every attribute compared, with its share of the score.

ComparedYour shadeCinnamonClosest matchWarm BrownScore
Shade match60% of overall93
Colour90#b25957#aa5551Very close colourColour difference 2.3 (0 is identical)
Depth95MediumMediumSameDepth difference 3.0 on the 0–100 scale
Undertone100WarmWarmSameSame product undertone
Colour family100BrownBrownSameSame colour family
Finish & visual result10% of overall100
Finish100MatteMatteSameSame matte finish
Wear & performance25% of overall · 3 of 4 compared79
Longevity8512-hour wear9-hour wearClose9-hour wear claimed against 12-hour wear
Smudge and transfer100ClaimedClaimedSameBoth products claim smudge or transfer resistance
Waterproof40Not listedClaimedSome differenceThe match claims waterproof wear; your product does not list it
Format and precisionnot comparableNot listedRetractableNot listed for eitherA format not listed for one product
Comfort & suitability5% of overall70
Comfort100ClaimedClaimedSameBoth products claim a comfortable feel
Hydration40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Overall match 89/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Huda Beauty Lip Contour 2.0 Automatic Matte Lip Pencil in Warm Brown.

Same or better

  • $2 less
  • Very close colour
  • Same warm undertone
  • Same finish: matte
  • Both claim smudge and transfer
  • Claims waterproof
  • Both claim comfort
  • Claims hydration

Description, format and ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Shade descriptionbrick brownNot listed
BaseNo ingredient listSilicone-based, high silicone
FragranceNo ingredient listNot listed
Drying alcoholNo ingredient listNot listed
SPFNot listedNot listed
View full match

Where to buy Warm Brown

Best price
$23SephoraSephora
$2 less (8%)

Your shade $25 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.