Medium tan · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
10 of 30 matches
Only showing matches with a natural finish.
The equivalent shade and the most similar foundation overall.
Ulta BeautyYour shade $46 at Sephora · product price; shade not separately priced
Tarte Timeless Hydrating Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty(product price)$4 less (9%)Matches: Very close colourSame neutral undertoneSame natural finish
Differences: Buildable rather than medium coverage
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Buildable rather than medium coverage
Medium confidence· Digital match
Tarte Timeless Hydrating Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyUlta Beauty$42.11 less (92%)Matches: Very close colourSame neutral undertoneSame natural finish
Differences: Full rather than medium coverage
Very close colour · Natural · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Full rather than medium coverage
Medium confidence· Digital match
J.Cat Beauty Perfextion Long Wearing Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$3.89View at Ulta Beauty
Target$16 less (35%)Matches: Same natural finishClaims a skin-like finishBoth claim long-wearing
Differences: Slightly lighterSlightly warmer undertoneBuildable rather than medium coverage
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly lighter · Slightly warmer undertone · Buildable rather than medium coverage · No blurring effect claimed
Low confidence· Digital match
Well People Skinforia Serum Foundation
Every store that sells this shade · prices as last checked
Target$30View at TargetUlta Beauty$30 less (65%)Matches: Very close colourSame natural finishSame medium coverage
Differences: Slightly cooler undertoneNo long-wear claimDoes not claim a lightweight feel
Very close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly cooler undertone · No long-wear claim · Does not claim a lightweight feel
Medium confidence· Digital match
Ulta Beauty Collection Moisturizing Complexion Stick
Every store that sells this shade · prices as last checked
Ulta Beauty$16View at Ulta BeautyTarget$16 less (35%)Matches: Same neutral undertoneSame natural finishClaims a skin-like finish
Differences: Slightly lighterBuildable rather than medium coverageNo blurring effect claimed
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly lighter · Buildable rather than medium coverage · No blurring effect claimed
Low confidence· Digital match
Well People Skinforia Serum Foundation
Every store that sells this shade · prices as last checked
Target$30View at TargetTarget$31.01 less (67%)Matches: Same natural finishSame medium coverage
Differences: Slightly lighterNo blurring effect claimedNo long-wear claim
Colour not compared · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly lighter · No blurring effect claimed · No long-wear claim · Does not claim a lightweight feel · Contains listed fragrance
Low confidence· Digital match
CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation
Every store that sells this shade · prices as last checked
Target$14.99View at TargetUlta Beauty(product price)Costs $9 moreMatches: Near-identical swatch colourSame natural finishSame medium coverage
Differences: Described as medium tan, yours as light mediumSlightly warmer undertone
Looks identical · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Described as medium tan, yours as light medium · Slightly warmer undertone
Retailer shade note: M3.15 - medium-deep to deep with warm undertones
Low confidence· Digital matchRetailer descriptions disagree: described as medium tan, yours as light medium
NARS Light Reflecting Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $55 · product priceView at Ulta Beauty
Macy's$55View at Macy's
SephoraCosts $9 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Described as medium tan, yours as light mediumSlightly cooler undertone
Very close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Described as medium tan, yours as light medium · Slightly cooler undertone
Retailer shade note: MD3 - Medium-deep with cool undertones
Low confidence· Digital matchRetailer descriptions disagree: described as medium tan, yours as light medium
NARS Light Reflecting Foundation
Every store that sells this shade · prices as last checked
Sephora$55View at SephoraUlta Beauty$55View at Ulta BeautySephoraCosts $1 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Described as medium, yours as light mediumSlightly warmer undertoneNot marketed for dry skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Described as medium, yours as light medium · Slightly warmer undertone · Not marketed for dry skin
Retailer shade note: medium warm-golden
Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as light medium
Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraUlta Beautyfrom $47 · product priceView at Ulta BeautyThe closest shade to Hung Vanngo Beauty Red Carpet Skin Luminous Longwear Serum Foundation 12 (Medium tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
C8
$16.99
400 Caramel
$15.99
Light Tan
$12
4 Neutral
$42
11C
$30
045 Tan
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Tarte Timeless Hydrating Foundation in 44N Tan Neutral, against Hung Vanngo Beauty Red Carpet Skin Luminous Longwear Serum Foundation in 12. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Tarte Timeless Hydrating Foundation in 44N Tan Neutral.
7 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.
Ulta BeautyYour shade $46 at Sephora · product price; shade not separately priced
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
