Super Smoother Blurring Skin Tint Neutral Light dupes and alternatives Iconic London
4.6 (14)·Medium light · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Near-identical swatch colour· Same medium coverage· Both claim a skin-like finish
Differences: Olive rather than neutral undertone· Radiant rather than natural finish· Does not claim a lightweight feel
Score details
Shade match
91
Finish & visual result
85
Wear & performance
67
Skin suitability
60
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Olive rather than neutral undertone · Radiant rather than natural finish · Does not claim a lightweight feel · Not marketed for oily/sensitive skin
The closest shade to Iconic London Super Smoother Blurring Skin Tint Neutral Light (Medium light · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick in Bisque, against Iconic London Super Smoother Blurring Skin Tint in Neutral Light. Every attribute compared, with its share of the score.
ComparedYour shadeNeutral LightClosest shade matchBisqueHow they compareScore
Shade match55% of overall98
Colour60%97#cf9d73#cd9a71Looks identicalColour difference 0.9 (0 is identical)
Overall match 87/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation in Medium Tan 20 Neutral, against Iconic London Super Smoother Blurring Skin Tint in Neutral Light. Every attribute compared, with its share of the score.
ComparedYour shadeNeutral LightClosest overall alternativeMedium Tan 20 NeutralHow they compareScore
Shade match55% of overall98
Colour60%97#cf9d73#d1a078Looks identicalColour difference 1.0 (0 is identical)
Overall match 95/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty
SephoraCosts $21 more
