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Skin Rewind Blurring Foundation and Concealer Complexion Stick 22C Sugi dupes and alternatives ILIA

Medium light · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free10No drying alcohol10Vegan5Cruelty-free4Oil-free1With SPF3Mineral2

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13 of 30

Only showing matches with medium coverage, without talc.

  • 1 match has no ingredient list listed and is not shown.

Closest shade matchClosest overall alternative: Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation Medium 18 Cool

The equivalent shade and the most similar foundation overall.

Your shade
ILIA
22C SugiChange shade
Depth and undertone: Medium light · Cool
Finish and coverage: Natural · Medium coverage
The match
Smashbox
Medium 18 Cool
Depth and undertone: Medium light · Cool
Finish and coverage: Natural · Medium coverage
Overall match
89out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
88
Wear (Wear & performance)
72
Skin (Skin suitability)
84
Shade match
95out of 100
Colour
92
Depth
99
Undertone
100
High confidence· Digital matchWhy it matches
Match price
$41Ulta BeautyUlta Beauty
$9 less (18%)

Your shade $50 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Ulta Beauty Collection

    Moisturizing Complexion Stick

    Light To Medium Cool
    Shade match 93
    $16Ulta BeautyUlta Beauty(product price)$34 less (68%)

    Matches: Very close colourSame cool undertoneSame natural finish

    Differences: No long-wear claimDoes not claim a lightweight feel

    Score details
    Shade match
    93
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: No long-wear claim · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  2. #3 · Chanel

    LES BEIGES Water-Fresh Complexion Touch

    BR22
    Shade match 90
    $70Ulta BeautyUlta BeautyCosts $20 more

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Neutral rather than cool undertoneNo blurring effect claimedNo long-wear claim

    Score details
    Shade match
    90
    Finish & visual result
    89
    Wear & performance
    60
    Skin suitability
    84

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than cool undertone · No blurring effect claimed · No long-wear claim

    Medium confidence· Digital match

    View match
  3. #4 · Make Up For Ever

    HD Skin Hydra Glow Hydrating Foundation

    2R34 - Cool Caramel
    Shade match 94
    $49SephoraSephora$1 less (2%)

    Matches: Very close colourSame cool undertoneSame medium coverage

    Differences: Radiant rather than natural finishDoes not claim a lightweight feelNot marketed for sensitive skin

    Score details
    Shade match
    94
    Finish & visual result
    81
    Wear & performance
    60
    Skin suitability
    60

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Radiant rather than natural finish · Does not claim a lightweight feel · Not marketed for sensitive skin · Contains listed fragrance

    Retailer shade note: for medium to tan skin with rosy undertones

    Medium confidence· Digital match

    View match
  4. #5 · Haus Labs

    Triclone Skin Tech Medium Coverage Foundation

    330 Medium
    Shade match 80
    $52SephoraSephoraCosts $2 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Olive rather than cool undertoneNot marketed for combination skinContains drying alcohol

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Olive rather than cool undertone · Not marketed for combination skin · Contains drying alcohol

    Retailer shade note: with olive undertones

    High confidence· Digital match

    View match
  5. #6 · Chanel

    LES BEIGES Water-Fresh Complexion Touch

    BR32
    Shade match 85
    $70Ulta BeautyUlta BeautyCosts $20 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than cool undertoneNo blurring effect claimedNo long-wear claim

    Score details
    Shade match
    85
    Finish & visual result
    89
    Wear & performance
    60
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than cool undertone · No blurring effect claimed · No long-wear claim

    Medium confidence· Digital match

    View match
  6. #7 · Jung Saem Mool

    Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation

    25N Bronze
    Shade match 86
    $32SephoraSephora$18 less (36%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than cool undertoneNo blurring effect claimedNot marketed for normal/combination/sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    89
    Wear & performance
    80
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than cool undertone · No blurring effect claimed · Not marketed for normal/combination/sensitive skin · Contains listed fragrance

    Retailer shade note: neutral bronze

    High confidence· Digital match

    View match
  7. #8 · Haus Labs

    Triclone Skin Tech Medium Coverage Foundation

    210 Light Medium
    Shade match 75
    $52SephoraSephoraCosts $2 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNot marketed for combination skinContains drying alcohol

    Score details
    Shade match
    75
    Finish & visual result
    100
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly warmer undertone · Not marketed for combination skin · Contains drying alcohol

    Retailer shade note: with peach undertones

    High confidence· Digital match

    View match
  8. #9 · Fenty Beauty

    Soft'Lit Naturally Luminous Hydrating Longwear Foundation

    260
    Shade match 87
    $44SephoraSephora$6 less (12%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than cool undertoneNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    87
    Finish & visual result
    89
    Wear & performance
    54
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than cool undertone · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for sensitive skin

    Retailer shade note: neutral

    Medium confidence· Digital match

    View match
  9. #10 · Kosas

    Revealer Skin-Improving Foundation SPF 25

    Medium Tan Neutral 280
    Shade match 79
    $45SephoraSephora$5 less (10%)

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNot marketed for sensitive skin

    Score details
    Shade match
    79
    Finish & visual result
    88
    Wear & performance
    80
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Not marketed for sensitive skin

    Retailer shade note: Medium Tan with warm peach undertones

    Medium confidence· Digital match

    View match
  10. #11 · Essence

    Foundation Stick

    190
    Shade match 94
    $6.99Ulta BeautyUlta Beauty(product price)$43.01 less (86%)

    Matches: Very close colourSame cool undertoneSame medium coverage

    Differences: Matte rather than natural finishNo blurring effect claimedNo long-wear claim

    Score details
    Shade match
    94
    Finish & visual result
    70
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Matte rather than natural finish · No blurring effect claimed · No long-wear claim · Does not claim a lightweight feel

    Retailer shade note: medium with rosy undertones

    Medium confidence· Digital match

    View match
  11. #12 · Lancôme

    Teint Idole Ultra Wear Care and Glow Foundation

    330N
    Shade match 84
    $53Ulta BeautyUlta Beauty(product price)Costs $3 more

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    84
    Finish & visual result
    89
    Wear & performance
    38
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly warmer undertone · No blurring effect claimed · Does not claim a lightweight feel · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: medium with neutral peach undertones

    Medium confidence· Digital match

    View match
  12. #13 · Kosas

    Revealer Skin-Improving Foundation SPF 25

    Medium Deep Warm 300
    Shade match 76
    $45SephoraSephora$5 less (10%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNot marketed for sensitive skin

    Score details
    Shade match
    76
    Finish & visual result
    88
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Not marketed for sensitive skin

    Retailer shade note: Medium Deep with golden peach undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick 22C Sugi (Medium light · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    32.0 Tan Bronze

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 32.0 Tan Bronze

    • Looks identical
    • Medium light · Cool undertone

    $30

    SephoraView at Sephora
  2. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    5.25

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5.25

    • Very close colour
    • Light medium · Cool · pink undertone

    $42

    SephoraView at Sephora
  3. Tarte Shape Tape Full Coverage Matte Concealer

    38N medium-tan neutral

    Tarte Shape Tape Full Coverage Matte Concealer, shade 38N medium-tan neutral

    • Very close colour
    • Medium light · Cool undertone

    $32

    SephoraView at Sephora
  4. Rare Beauty Liquid Touch Brightening Concealer

    300C

    Rare Beauty Liquid Touch Brightening Concealer, shade 300C

    • Very close colour
    • Light medium · Cool undertone

    $24

    SephoraView at Sephora
  5. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    3.5C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 3.5C

    • Very close colour
    • Light medium · Cool undertone

    $38

    SephoraView at Sephora
  6. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 5.3 C

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 5.3 C

    • Very close colour
    • Light medium · Cool undertone

    $32

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation in Medium 18 Cool, against ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 22C Sugi. Every attribute compared, with its share of the score.

ComparedYour shade22C SugiClosest matchMedium 18 CoolScore
Shade match55% of overall95
Colour92#d8a68a#d6a584Very close colourColour difference 2.0 (0 is identical)
Depth99Medium lightMedium lightSameDepth difference: 0.8
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall88
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared72
Longevity8012-hour wear16-hour wearClose16-hour wear claimed against 12-hour wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​sensitive skin
Overall match 89/100Shade match 95/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation in Medium 18 Cool.

Same or better

  • $9 less
  • Very close colour
  • Same cool undertone
  • Same natural finish
  • Same medium coverage
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Both claim 16-hour wear
  • Claims not settling into lines
  • Both claim a lightweight feel

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Baseno siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone none vs none
View full match

Where to buy Medium 18 Cool

Match price
$41Ulta BeautyUlta Beauty
$9 less (18%)

Your shade $50 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.