Beautler.Your beauty butler

True Skin Serum Foundation Bimini SF14 dupes and alternatives ILIA

Very deep · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick Umber

The equivalent shade: scored on colour, depth and undertone only.

Shade match
96out of 100
Colour
94
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$38SephoraSephora
$18 less (32%)

Your shade $56 at Sephora

Closest overall alternative: Hourglass Ambient Soft Glow Foundation 16

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
89out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
79
Wear (Wear & performance)
82
Skin (Skin suitability)
84
Best price
$60SephoraSephora
Costs $4 more

Your shade $56 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 87
    $48SephoraSephora$8 less (14%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than warm undertoneNo skin-like finish claimedNot marketed for sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    86
    Wear & performance
    85
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 31% ingredient overlap

    Differences: Neutral rather than warm undertone · No skin-like finish claimed · Not marketed for sensitive skin

    Retailer shade note: dark with neutral undertone

    Medium confidence· Digital match

    View match
  2. #4 · PÜR

    4-in-1 Pressed Mineral Makeup SPF 15

    Deeper DPP1
    Shade match 93
    $34Ulta BeautyUlta Beauty(product price)$22 less (39%)

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: No skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    93
    Finish & visual result
    86
    Wear & performance
    54
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: No skin-like finish claimed · No long-wear claim

    Retailer shade note: brown with golden undertones

    Medium confidence· Digital match

    View match
  3. Shade match 83
    $40SephoraSephora$16 less (29%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly deeperOlive rather than warm undertoneNo long-wear claim

    Score details
    Shade match
    83
    Finish & visual result
    100
    Wear & performance
    60
    Skin suitability
    90

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly deeper · Olive rather than warm undertone · No long-wear claim

    Retailer shade note: deep skin tones with olive undertones

    Medium confidence· Digital match

    View match
  4. #6 · Ogee

    Complexion Perfecting Serum Foundation

    Sequoia 13.00C
    Shade match 88
    $49Ulta BeautyUlta Beauty(product price)$7 less (13%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: No long-wear claimNot marketed for normal/dry skin

    Score details
    Shade match
    88
    Finish & visual result
    100
    Wear & performance
    60
    Skin suitability
    33

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: No long-wear claim · Not marketed for normal/dry skin

    Retailer shade note: deep auburn, copper undertones

    Medium confidence· Digital match

    View match
  5. #7 · L'Oréal Paris

    True Match Super-Blendable Foundation

    N10 Neutral Deep
    Shade match 87
    $13.99Ulta BeautyUlta Beauty(product price)$42.01 less (75%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than warm undertoneNo long-wear claimDoes not claim a lightweight feel

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than warm undertone · No long-wear claim · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  6. Shade match 86
    $50SephoraSephora$6 less (11%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than warm undertoneNo skin-like finish claimedNot marketed for dry skin

    Score details
    Shade match
    86
    Finish & visual result
    79
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than warm undertone · No skin-like finish claimed · Not marketed for dry skin

    Retailer shade note: Very deep with neutral undertones

    Medium confidence· Digital match

    View match
  7. #9 · Benefit Cosmetics

    The POREfessional Blurring & Smoothing Foundation

    37N Brilliant
    Shade match 88
    $47SephoraSephora$9 less (16%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than warm undertoneNo skin-like finish claimedNot marketed for dry/sensitive skin

    Score details
    Shade match
    88
    Finish & visual result
    79
    Wear & performance
    80
    Skin suitability
    28

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Neutral rather than warm undertone · No skin-like finish claimed · Not marketed for dry/sensitive skin

    Retailer shade note: rich neutral

    Medium confidence· Digital match

    View match
  8. Shade match 79
    $41Ulta BeautyUlta Beauty(product price)$15 less (27%)

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertone

    Score details
    Shade match
    79
    Finish & visual result
    91
    Wear & performance
    68
    Skin suitability
    84

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone

    Retailer shade note: deep cool

    Medium confidence· Digital match

    View match
  9. #11 · Benefit Cosmetics

    The POREfessional Blurring & Smoothing Foundation

    39N Winner
    Shade match 86
    $47SephoraSephora$9 less (16%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than warm undertoneNo skin-like finish claimedNot marketed for dry/sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    79
    Wear & performance
    80
    Skin suitability
    28

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Neutral rather than warm undertone · No skin-like finish claimed · Not marketed for dry/sensitive skin

    Retailer shade note: rich neutral

    Medium confidence· Digital match

    View match
  10. #12 · Doll 10

    Doll Skin Genius Serum Skin Tint

    Deep/Rich
    Shade match 86
    $46Ulta BeautyUlta Beauty$10 less (18%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than warm undertoneNo long-wear claimNot marketed for normal/sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    91
    Wear & performance
    54
    Skin suitability
    33

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than warm undertone · No long-wear claim · Not marketed for normal/sensitive skin

    Retailer shade note: Rich with neutral red undertones

    Medium confidence· Digital match

    View match
  11. Shade match 86
    $14.95Ulta BeautyUlta Beauty$41.05 less (73%)

    Matches: Very close colourSame medium coverageBoth claim long-wearing

    Differences: Matte rather than natural finishNo skin-like finish claimedDoes not claim a lightweight feel

    Score details
    Shade match
    86
    Finish & visual result
    68
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Matte rather than natural finish · No skin-like finish claimed · Does not claim a lightweight feel · Not marketed for dry skin

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to ILIA True Skin Serum Foundation Bimini SF14 (Very deep · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    7W

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 7W

    • Very close colour
    • Very deep · Warm · golden undertone

    $38

  2. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Chai

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Chai

    • Very close colour
    • Very deep · Warm · golden undertone

    $36

  3. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    15.5 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 15.5 Deep

    • Very close colour
    • Deep · Neutral · neutral golden undertone

    $36

  4. NARS Soft Matte Complete Concealer

    Cacao

    NARS Soft Matte Complete Concealer, shade Cacao

    • Very close colour
    • Deep · Warm undertone

    $36

  5. CoverGirl TruBlend Undercover Concealer

    Deep Golden

    CoverGirl TruBlend Undercover Concealer, shade Deep Golden

    • Close colour
    • Very deep · Warm · golden undertone

    $12.99

  6. Tarte Shape Tape Full Coverage Matte Concealer

    57H rich honey

    Tarte Shape Tape Full Coverage Matte Concealer, shade 57H rich honey

    • Close colour
    • Very deep · Warm · peach undertone

    $32

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick in Umber, against ILIA True Skin Serum Foundation in Bimini SF14. Every attribute compared, with its share of the score.

ComparedYour shadeBimini SF14Closest shade matchUmberScore
Shade match55% of overall96
Colour94#754530#704331Very close colourColour difference 1.6 (0 is identical)
Depth97Very deepVery deepSameDepth difference: 1.7
Retailer descriptionVery deepRich deepSome differenceRetailer descriptions one depth band apart
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared86
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared82
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall28
Skin type28Normal, dry, sensitiveNormal, combination, oilyBoth marketed for normal skin
Overall match 88/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick in Umber.

Same or better

  • $18 less
  • Very close colour
  • Same warm undertone
  • Same natural finish
  • Same medium coverage
  • Both claim long-wearing
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • No skin-like finish claimed
  • Not marketed for dry/sensitive skin

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Basehigh siliconemoderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth unknown-based; silicone high vs moderate

Why the closest overall alternative works

Hourglass Ambient Soft Glow Foundation in 16, against ILIA True Skin Serum Foundation in Bimini SF14. Every attribute compared, with its share of the score.

ComparedYour shadeBimini SF14Closest overall alternative16Score
Shade match55% of overall96
Colour93#754530#73472fVery close colourColour difference 1.9 (0 is identical)
Depth100Very deepVery deepSameDepth difference: 0.3
Retailer descriptionVery deepDeepSome differenceRetailer descriptions one depth band apart
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall79
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared82
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, sensitiveNormal, dry, combination, oily, sensitiveBoth marketed for normal/​dry/​sensitive skin
Overall match 89/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Hourglass Ambient Soft Glow Foundation in 16.

Same or better

  • Very close colour
  • Same warm undertone
  • Same natural finish
  • Same medium coverage
  • Claims a blurring effect
  • Both claim long-wearing
  • Claims transfer resistance
  • Both claim a lightweight feel

Different

  • No skin-like finish claimed

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Basehigh siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone high vs high

Where to buy

Closest shade match

MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick Umber

Best price
$38SephoraSephora
$18 less (32%)

Your shade $56 at Sephora

Closest overall alternative

Hourglass Ambient Soft Glow Foundation 16

Best price
$60SephoraSephora
Costs $4 more

Your shade $56 at Sephora

SephoraView at Sephora

How these matches are scored

33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.