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True Skin Serum Foundation Sable SF.5 dupes and alternatives ILIA

Very fair · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free1No drying alcohol1Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches in cushion form.

  • 12 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: L'Oréal Paris Infallible Cushion Foundation 50 Neutral

The equivalent shade and the most similar foundation overall.

Your shade
ILIA
Sable SF.5Change shade
Depth and undertone: Very fair · Neutral · neutral golden
Finish and coverage: Natural · Medium coverage
The match
L'Oréal Paris
50 Neutral
Depth and undertone: Very fair · Neutral
Finish and coverage: Matte · Buildable coverage
Overall match
84out of 100
Shade (Shade match)
92
Finish (Finish & visual result)
76
Wear (Wear & performance)
68
Skin (Skin suitability)
84
Shade match
92out of 100
Colour
94
Depth
97
Undertone
85
High confidence· Digital matchWhy it matches
Match price
$19.99Ulta BeautyUlta Beauty
$36.01 less (64%)

Your shade $56 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to ILIA True Skin Serum Foundation Sable SF.5 (Very fair · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    1N00

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 1N00

    • Looks identical
    • Very fair · Neutral · neutral golden undertone

    $35

    SephoraView at Sephora
  2. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    0.5N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 0.5N

    • Looks identical
    • Very fair · Neutral undertone

    $38

    SephoraView at Sephora
  3. Dior Forever Skin Correct Full-Coverage Concealer

    1 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 1 Neutral

    • Looks identical
    • Very fair · Neutral undertone

    $42

    SephoraView at Sephora
  4. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    13.0 Light Natural

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 13.0 Light Natural

    • Looks identical
    • Very fair · Neutral undertone

    $30

    SephoraView at Sephora
  5. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC10

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC10

    • Very close colour
    • Very fair · Neutral undertone

    $30

    SephoraView at Sephora
  6. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Whipped Cream 0.1 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Whipped Cream 0.1 Golden

    • Very close colour
    • Very fair · Warm · golden undertone

    $31

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

L'Oréal Paris Infallible Cushion Foundation in 50 Neutral, against ILIA True Skin Serum Foundation in Sable SF.5. Every attribute compared, with its share of the score.

ComparedYour shadeSable SF.5Closest match50 NeutralScore
Shade match55% of overall92
Colour94#f1d5bb#f7d8baVery close colourColour difference 1.5 (0 is identical)
Depth97Very fairVery fairSameDepth difference: 1.8
Retailer descriptionVery fairNot statedNo depth word in one descriptionNot compared
Undertone85Neutral · neutral goldenNeutralClosefrom retailer shade descriptions
Finish & visual result25% of overall76
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared68
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​sensitive skin
Overall match 84/100Shade match 92/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Infallible Cushion Foundation in 50 Neutral.

Same or better

  • $36.01 less
  • Very close colour
  • Same neutral undertone
  • Buildable rather than medium coverage
  • Both claim a skin-like finish
  • Claims a blurring effect
  • Claims transfer resistance
  • Both claim a lightweight feel

Different

  • Matte finish instead of natural

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Basehigh siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone high vs high
View full match

Where to buy 50 Neutral

Match price
$19.99Ulta BeautyUlta Beauty
$36.01 less (64%)

Your shade $56 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.