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True Skin Serum Foundation Sardinia SF10.5 dupes and alternatives ILIA

Tan · Olive · neutral olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free7No drying alcohol7Vegan4Cruelty-free3Oil-free0With SPF0Mineral2

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Only showing matches with medium coverage, without alcohol denat.

  • 1 match has no ingredient list listed and is not shown.

Closest shade matchClosest overall alternative: L'Oréal Paris True Match Super-Blendable Foundation W9 Warm Medium Deep

The equivalent shade and the most similar foundation overall.

Your shade
ILIA
Sardinia SF10.5Change shade
Depth and undertone: Tan · Olive · neutral olive
Finish and coverage: Natural · Medium coverage
The match
L'Oréal Paris
W9 Warm Medium Deep
Depth and undertone: Tan · Warm
Finish and coverage: Natural · Medium coverage
Overall match
83out of 100
Shade (Shade match)
87
Finish (Finish & visual result)
100
Wear (Wear & performance)
40
Skin (Skin suitability)
84
Shade match
87out of 100
Colour
93
Depth
99
Undertone
65
Medium confidence· Digital matchWhy it matches
Match price
$13.99Ulta BeautyUlta Beauty
$42.01 less (75%)

Your shade $56 at Sephora · product price; shade not separately priced · lowest price $9.97 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · ILIA

    Skin Rewind Blurring Foundation and Concealer Complexion Stick

    32W Kauri
    Shade match 86
    $50SephoraSephora$6 less (11%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNo skin-like finish claimedNot marketed for dry skin

    Score details
    Shade match
    86
    Finish & visual result
    79
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly warmer undertone · No skin-like finish claimed · Not marketed for dry skin

    Retailer shade note: Deep with warm undertones

    Medium confidence· Digital match

    View match
  2. #3 · Glossier

    Stretch Fluid Foundation for Buildable Coverage

    Medium Tan 5
    Shade match 83
    $34SephoraSephora$22 less (39%)

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneNot marketed for normal/dry skin

    Score details
    Shade match
    83
    Finish & visual result
    100
    Wear & performance
    68
    Skin suitability
    33

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly cooler undertone · Not marketed for normal/dry skin

    Retailer shade note: red undertone

    Medium confidence· Digital match

    View match
  3. #4 · RMS Beauty

    ReEvolve Natural Finish Foundation

    77
    Shade match 86
    $59Ulta BeautyUlta Beauty(product price)Costs $3 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNo skin-like finish claimedDoes not claim a lightweight feel

    Score details
    Shade match
    86
    Finish & visual result
    79
    Wear & performance
    60
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · No skin-like finish claimed · Does not claim a lightweight feel

    Retailer shade note: deep sienna

    Medium confidence· Digital match

    View match
  4. #5 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    39 Medium Deep Warm
    Shade match 84
    $38SephoraSephora$18 less (32%)

    Matches: Very close colourSame medium coverageBoth claim a skin-like finish

    Differences: Slightly warmer undertoneMatte rather than natural finishNot marketed for dry skin

    Score details
    Shade match
    84
    Finish & visual result
    76
    Wear & performance
    63
    Skin suitability
    56

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly warmer undertone · Matte rather than natural finish · Not marketed for dry skin

    Retailer shade note: warm golden

    Medium confidence· Digital match

    View match
  5. #6 · SUBTL. Beauty

    Stackable BB Powder Foundation Single

    Deep 1N
    Shade match 85
    $24Ulta BeautyUlta Beauty$32 less (57%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than olive undertoneNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    85
    Finish & visual result
    79
    Wear & performance
    54
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than olive undertone · No skin-like finish claimed · No long-wear claim

    Retailer shade note: Deep with neutral undertones

    Medium confidence· Digital match

    View match
  6. #7 · Natasha Denona

    HY-GLAM Powder Foundation

    Y13
    Shade match 86
    $55Ulta BeautyUlta Beauty(product price)$1 less (2%)

    Matches: Very close colourSame medium coverageBoth claim a skin-like finish

    Differences: Slightly warmer undertoneMatte rather than natural finishNo long-wear claim

    Score details
    Shade match
    86
    Finish & visual result
    76
    Wear & performance
    60
    Skin suitability
    0

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Matte rather than natural finish · No long-wear claim · Not marketed for normal/dry/sensitive skin

    Retailer shade note: dark yellow

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to ILIA True Skin Serum Foundation Sardinia SF10.5 (Tan · Olive · neutral olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    5C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 5C

    • Very close colour
    • Tan · Neutral undertone

    $38

    SephoraView at Sephora
  2. L'Oréal Paris True Match Radiant Serum Concealer

    N10

    L'Oréal Paris True Match Radiant Serum Concealer, shade N10

    • Very close colour
    • Deep tan · Neutral undertone

    $16.99

    Ulta BeautyView at Ulta Beauty
  3. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Dark 5N

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Dark 5N

    • Very close colour
    • Tan · Neutral undertone

    $31

    Ulta BeautyView at Ulta Beauty
  4. Maybelline Fit Me Natural Finish Concealer

    050 Café

    Maybelline Fit Me Natural Finish Concealer, shade 050 Café

    • Very close colour
    • Tan

    $10.99

    Ulta BeautyView at Ulta Beauty
  5. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Deep Golden

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Deep Golden

    • Very close colour
    • Tan · Warm · golden undertone

    $12

    Ulta BeautyView at Ulta Beauty
  6. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 4

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 4

    • Very close colour
    • Tan · Warm · peach undertone

    $22

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

L'Oréal Paris True Match Super-Blendable Foundation in W9 Warm Medium Deep, against ILIA True Skin Serum Foundation in Sardinia SF10.5. Every attribute compared, with its share of the score.

ComparedYour shadeSardinia SF10.5Closest matchW9 Warm Medium DeepScore
Shade match55% of overall87
Colour93#b27145#af754aVery close colourColour difference 1.8 (0 is identical)
Depth99TanTanSameDepth difference: 0.9
Retailer descriptionVery deepNot statedNo depth word in one descriptionNot compared
Undertone65Olive · neutral oliveWarmSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall84
Skin type84Normal, dry, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​sensitive skin
Overall match 83/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris True Match Super-Blendable Foundation in W9 Warm Medium Deep.

Same or better

  • $42.01 less
  • Very close colour
  • Same natural finish
  • Same medium coverage
  • Both claim a skin-like finish

Different

  • Slightly warmer undertone
  • No long-wear claim
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Basehigh siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone high vs high
View full match

Where to buy W9 Warm Medium Deep

Match price
$13.99Ulta BeautyUlta Beauty
$42.01 less (75%)

Your shade $56 at Sephora · product price; shade not separately priced · lowest price $9.97 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.